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Hello, and welcome to the Car Guy Coffee Podcast. This inter brew at
Drive Centrics DC twenty has been brought to you by our friends and partners at and Excess Solutions, Fixed Ops, Digital and one Data and Analytics, three two to one Ignitions, Shop Smart Autos and Big Cube. If you want
more bruised or you want to find out how to partner with the cargug Coffee Podcast, go to Carguy Cooffee dot com. Let's brew. It's Lou Ramirez,
the Car Guy, and it's Frelin Arts as SubTime hero, and we are brewing solutions on the Carguy Coffee Podcast and we are live right now inside of the studio. It's been a little while since we've been inside of the
studio everybody, and we are excited to be here with you, but we don't want it to be just us. So help us out and tag a
car Guy, and tag a car Galt and share share, Share, Share, share share, And now it's time for our incredible solutionary guest today.
So we want to make welcome the one, the only Nick Mark Cosby of the show. Wow, what an introduction. Thanks guys, We're excited to
have you here. Just an amazing person. It's so funny is I always
believe that stars aligned for some reason, and certain people attract each other as friends and networking. And when we saw your marketing, and when we saw
the very first video that we ever saw from you, I was blown away.
I was like, this guy is exactly my cup of tea. Like
this. He's all about his people. He's not afraid to put himself out
there. He wants people to know that it's a fun place to come by
vehicles, and we have a lot of vehicles to sell, So come on, let's have some fun. Nick, thank you so much for being on
the show. Brother. We appreciate you. I'm honored to be on it.
Guys, thanks for having me. But we are so thankful that again
you're here with us taking the time. We know that you are moving and
grooving. If anybody's doing anything in the middle of the day in the car
business, you know it is hard to pin them down for a conversation.
You're able to deal everybody I know, right, and my goodness, there are solutionaries all over the place that are learning how to master their time, and Nick Marcosian is leading the way inside of that where it's staying physically fit to making sure he gets time to be on the set playing his instrument.
Folks. He is a man of many talents that finds a way to use
it all inside of the day. And with that, he does it by
embracing some great people around him and pouring out consistently and inside of that.
Sir, we are honored to have you here. We're gonna have a fun
ride today on the show. But you know what we got to do before
we get this, bruin. You just did it with us inside of the
session we had with your team today, but you get to do it right here on the Car Guy Coffee Podcast. We're going to forgive focus and fly
so we can start this five line up. So on three one two three
for me. Oh bo yes, blive and keep growing, keep growing,
y'all right, everybody now we are ready for a five liner. Let's grew,
all right? We got Joanna saying hello from snap cell. What's going
on, Jenna? Thank you for tuning in on LinkedIn, Folks. We
are everywhere, as you guys can see. Not only are we on Facebook
live right now streaming this, We're on YouTube. We're on literally everywhere LinkedIn
live right now, So go check it out, share it wherever you love to look at social We're there and this show will later be on podcasts.
We'll be ready for that too. So excited to do this show, excited
to get this thing started. But man, I got to tell you something.
We have these five questions we'd like to ask everybody Nick. And these
questions are pretty awesome questions. It's called the five liner. And there's a
reason why they're the same five questions. It's to me, it's the recipe
success. It's for other people to be able to hear how great this industry
is, the people that are in it, and how they got to where they're at. But before we do that, we got to come visit your
store last week, and I'm going to tell you I was the hospitality was second to none. We were lucky and for it to be there for your
quarterly meeting, and what a meeting that was. And we got to visit
five of your six stores, five of his six stores, my friends.
So we got to visit them. People, great people all the way around,
each one hungry for more, each one hungry to help people, each one with customers inside coming in to make payments, to have conversations, to just get a cup of coffee in some places, just to hang out.
The environment was phenomenal. I'm so glad that we got to come visit,
even just driving around. The views, the food, oh my gosh,
like it's one of the most understated place no one's I'm telling you, folks, if you want to go to a foody town, that's really a footy town that you don't even know one talks about. And man, I'm gonna
tell you, I enjoyed every bit of it, every bit of it.
The night we went out and watched you play. Thank you for being such
a great host and hanging out with us for a little bit afterwards with your kids. It was a phenomenal time and it is a memory that I'll never
forget. So thank you so much, Nick for your time. Very cool.
I'm glad you enjoyed it so much. Heckay, we did. Speaking
of enjoy it, goodness, folks. You're used to going into a library
anywhere, and you gotta be like folks, we got together with this team and we had a car guy car Gal conga line going all around inside of a library. Everybody, you understand, that's like next level enjoyment right there.
Everybody gets to be a kid inside of a car. Guy Cargal conga
line, the entire team did it all moved together, folks man, that was joy on a whole other level. I was like a kid in a
candy store. I was like a kid being as loud as I wanted to
be inside of a library. That's what happened. And brother, we appreciate
it, We honor that, and again it's just part of the incredible experience that we had inside of Salt Lake City for the first time. We can't
wait to be back out there with your team. We had a great session
with them earlier today, Sir, you are ridiculously blessed with some great people and they are blessed to have you, and the industry is blessed to have you inside of it. So with that said, everybody, get your coffee
cup, emoji's out and let's have a five liner. Let's do it,
enjoy, Let's do this spotliner. I got five awesome questions for you,
Angie says or vanj excuse me says hell, hey, hello, have an awesome day. We got a Facebook you just says. This is gonna be
awesome. Yeah, we got Bick Marcosian on the show. Of course it's
going to be awesome. Then we got Hey Boys, Hey, Hey,
what's up? And of course we saw the Joanna one. What's going on?
Joanna? Thank you for joining us. And then we got Shelley Oh
I love her man, she's amazing from agra board, thinking and brewing with the best in the industry. Things Carguy Coffee and Nick Marcosi in great video.
Yeah, so true. Thank you so much for joining us. So
first question, just kick this thing off. Nick, My very first question
for you is what is your why? What drives you? What makes you
wake up every day and just go damn and just keep growing the business that you're in. Hey Dealers, Car Guy, Coffee podcast and Certified Solutionaries are
honored to be part of team. Thank you. The solutions they've been ruined
for you to acquire more vehicles, advertised merchandise and manage those vehicles has made them one of the most sought after FILO partners in the marketing dale what an undred percent CG see it proved and when you visit them at Benku dot com, you'll see a whole hill of beans worth of reasons. Why dank you.
Let's prove. I think my why is to live to see the vision
I have, the potential I see for my businesses and for myself, and try to live up to that potential, try to move towards that potential that I think are the things that I'm that are important to me can have.
And I think that really is it. I just want to see if I
can do it. If I can turn this enterprise into a three hundred car
month store, if I can get up to seven thousand accounts, if I can get ready for this seventy five mile Bravel race I'm signed up on August twenty fifth, that if I can. I just got back from a jazz
music camp at Stanford last week with my nineteen year old son. He plays
the piano, and I want to see if I can improve my my harmonics and my theory and my jazz theory, and improve my solos and improve my fingers and get a little faster and on and on and so that's the why.
Mmm, it's the whole keep growing right, You don't want to stop.
You know that there's more. The room for improvement is vast, But
that's good that a lot of people are like, oh, I got to grow No, you get to grow more, you get to do things and live a better life than you did yesterday. And that's phenomenal, Nick,
And that's so true. And I love that you're reaching for the stars because
you deserve the stars. We all do. There's not a person's planet that
if you put the work behind your faith, you don't deserve the stars.
You should get abundance of everything. But it takes work, and you know,
it takes a vision, It takes seeing it and believing that it's possible.
Those are the foundations. And once you have those things, as long
as you're willing to work towards it, it'll happen. And you're gonna have
setbacks, you're gonna get tired, you're gonna beat breaks every now and again, and so on. But as long as you believe in that vision and
you're willing to work for it, man, it's amazing what can happen.
It's amazing. Make it plain, folks, Make your vision plain for the
people that you're trying to lead. Salespeople, if you're trying to lead a
customer in a direction, make it plain, make it simple, make it understandable, make them understand where it is that they're going and make sure that you see it together. And that's something that we were in just absolute awe
of to be able to see how Nick got together with his entire company to help them see and understand the vision of the company. And there's so much
that leaders sometimes keep behind the veil of the people that they work with, right that they don't profitable, we really are. They don't know certain aspects
of what's happening in the business, and inside of that they just for the most part, stay there long and don't know much else. When you're trying
to grow an organization like you don't, Nick, you have to get people to see your vision and not just see it, but to buy into it, believe it, embody it right, actually lived out. You're not just
doing this by yourself. You want to see things lived out for the people
all around you and folks, what we were able to witness with Nick was him to give a c understanding of where they are as a company to what it is that they need to do going forward, at least for this particular quarter and for the year. And Nick, I'm telling you, we were
absolutely floored by one what you shared and were real enough with your people to share because some people just covet certain things and what is it that? And
this is completely just an extra shot inside of this five liner. But why
is it that to you? It's so important that you do make sure that
everybody sees those details that maybe they don't need to know, but you want to make sure that they see the transparency you have for them. Why is
it important that you include them in that? Yeah, I think a mechanic
told me that he loved he works for me because he loves my vision and they are amazed that I'll show them our profit and lost statement. Last year
we made a lot of money and it was like some people might look at that and say, this guy's rich. But the question is what I do
with the money. And when they see newer lifts, when they see fresh
paint jobs in the service department, and they see me in putting expansion and putting all of the money and then some that I'm making into making our company, not my company, our company better, more competitive, more resilient, more able to weather storms, they can understand that it is not just my best interest, but the company's best interest to be profitable because it provides a better life for all of us, right, And so I think that's why it's really important. And then when we're having rough times like this year's been
rough. You know, we've had a growing into ourselves, has been difficult
buying cars, so on. When we have the rough times, there's credibility
behind when I'm saying it's tough right now and I need everybody to help me.
I need you to do a little bit more right now. I need
you to buckle down. I need you to help me find some ways to
cut some expenses because we're struggling right now. And when I'm showing them the
numbers and I'm transparent about it, and they know I'm transparent because I've shown them the big good times, it adds a whole bunch of credibility and it gets buy in with your people, and I think it's super powerful. And
plus I'm just not I've just never been to that guy that can hide something.
I can't. I'm not capable of it. And when my friends tell
me they don't show profit loss statements, I just don't. It doesn't compute.
I don't get it. Yeah, do you think that your people will
think you're bad because you make money, And come on, why what do you think they want to work for companies that lose money? Come on,
bingo, they want to break records, they want to be part of something big, and then that's still growing, constantly looking for more. Come it's
so important that you're growing and that you've got a positive message and that things are going to get better and that, and then if you show them the path, they believe you, and when they believe you, they're willing to take the action to make it. Help you make it happen. Come on,
because we're doing it. We're doing this together, right, They're needed.
You have a vision for the company which includes them, and inside of that that is a huge answer to the question why that often people have while doing the deal they're doing for the day, or working on that car the way they're working on it, doing what they're doing. So many times we
have to anchor towards the why. And one of the first questions that we
ever ask any of the solutionaries that we get to train with is their why, just like right here on the show. And we thank you for that,
Nick, for those of you leaders that are out there that are wondering why he exposes himself like that. It's that's why, because they need to
go why. But to me, it's the same thing as saying, if
you want everybody to be rowing together and seeing they got to that's how you do it. You show them right and then you do it with them.
And when you're doing that, it goes better and they when they're all on the same mission, man, you get there a lot faster. And I
love that. And also, I'll be honest, I think that it would
do a lot for me personally if I was the leader, if I was in nix Use, because it helps me be accountable for myself too. So
where when I'm spending money, I think about that because I know I'm gonna be showing this on everybody's already. I'm going to make sure that all these
things are done in the right manner. So where does my money best affect
my family, which is the team that I have here, right, Because that's the one thing that you should be very proud of is that you have built a huge family. So you you help a lot of people live a
life that's better than they had yesterday. And you and then you but and
you want them to even have more, and that's why you're doing so well.
Brother. So it's a beautiful thing to see that you just feel that
energy when you're there. I know I did. I had a great time.
Love it. Your point, Fred, you can't give them that.
You can't get people more money and more opportunity if you're not growing. I
just think growth is key to be to success. Hey, dealers, franchise
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We want to help you connect better to the ever changing market. To
you and your team to at least let us do a quick and free check up on your website. We can't wait to from you. Go to teams
dot com. Back to the show. One of the most important reasons why
we're successful is I'm continuing to figure out how to get give the great people of my company more opportunity. And that's obviously not the only reason I want
to grow, but it's a huge part of it. I can tell that
story. I can show example after example of how mechanics and salespeople and collectors
are now managers making one hundred grand plus a year and so on and very successful and very gratified and going to conferences and meeting guys like you and go into twenty groups and everything else. And I can tell that story, and
I can genuinely tell them this is going to happen to you because we're continuing to grow, so so true. There's the measure of experiential faith when we've
been through certain experiences. Then we get to share with other people, hey,
that there's stages to growth, and you're going to grow to do.
And what's awesome is that you don't just provide the dream and the hope in word, but in your action, in what you do every day, not just with your people, but what you encourage with your managers and all your leaders. We love it, We absolutely love it. Inside of that,
we got a little bit more detail on the why everybody and you all should be taking some notes on some of this. Nick is an incredible leader that
you can learn a lot from. But let's go ahead. I know I
can keep digging into that. Just to touch on that for a split second
before the next question, is that I literally witnessed Nick having convers witness had a conversation with Nick talking about other dealers that he knows across the country that might be have bigger portfolios right now that he's getting information from because he's always knowing hey as possible. So how do I do that? And that's powerful?
I love that, and you're right, it's the constant growth. And
man, kudos to you for doing that and having friends all over the country that you fit yourself friends people out there, let me tell you something.
Show me your five closest friends. I'll show you your future. So that
it's a big deal. So connect yourself with the right folks, all right.
So the next question, some people may know, some of your employees may know, some of them may not. But for the industry, we
want to know this particular part about Nick Marcosian's story, and that's Nick, what brought you to automotive. My parents tell me that when I was a
kid, I was obsessed with keys, and I would have a set of keys, and I remember having a big will with a little hole in the plastic handle and I pretend like I'm turning on the keys, and I could tell you to this day, with all my aunts and uncles drove from the time I was five years old, I can play every single car every single relative has had. So I had this weird, idiot savant relationship with automobiles.
And then when I was a young kid, I started subscribing to Car and Driver and just obsessed with cars. I love cars my whole life.
And then I had a great uncle, my grandmother's brother was a successful new car dealer here in the area. Super neat guy, just a great mentor.
I absolutely loved that guy, and I wanted to be just like it.
When I was sixteen seventeen years old, I used to go and harass the salespeople and the manager at a Nissan store that my uncle owned and begged them to let me be a lot guy. And finally they just to get
up just to get me off their back. They hired me, and about
three months before I graduated from high school, I started wearing a tie as a l tech so I could go help customers, and literally the day after I graduated from high school, I started selling cars at the Nissan store.
Wow. And then I enrolled at the university to do music. I played
the saxophone and I had a full ride scholarship for music at the saxophone, and I tried to do both. I failed miserably at both. I got
fired and I lost my scholarship. So I decided. I got I decided
a few months later, if I get hired back, car business is my path. If I don't, I'm going to go out of state to a
conservatory and really get in serious about music. And little did I know that
they'll hire anybody back. So that's what happened. Destiny and faith brings you.
Faith brings you to where you're at now, and it's exciting to see where that came. But yet you're still young enough and still vibrant enough to
go out and love your passionate music again, and you get to do it at a different level. You have a lot more money in your pocket than
you did in those days. You have a lot more freedoms because you're building
an empire. Granted, you work your butt off every single day at that
dealership. I've seen that, I witness that. But you find time to
give yourself your time because we need that's it's important but so thankful that you got into this industry. Brother, it's you're somebody that definitely brings a light
to this industry. That's somebody that why we're highlighting you today is because of
what you've done for this industry so far and what you're doing for the people in your community. Huge folks are giving away cars to high school kids.
I'm telling you, like, it's amazing. When we drove by the local
high school there, the biggest sign that I saw for sponsorship was theirs.
So they're very involved and that's a big part of being able to give back, because man, that's special in this industry, and I'm so glad that you were able to do that through this now. You never know what this
music could do for you. I heard you play. I was blown away.
I realized I thought I was going to show up and be whatever.
No, he was in the pocket, hit funky. Listen to a song
like, oh I know that one no music out, I'm like to play sex Now it makes more sense. But this wasn't. It wasn't just a
little bit of a like, oh maybe he plays a little bit because he has some off time and whoa we blew. It was amazing. That whole
band was pretty solid. Guitar, it was grooving, the keyboard was phenomenal.
I mean, I went back to the university and I was in a combo group with those kids, so I know him really well, and they come to my office once a week and we jammed together, and it's just been really fun. It's been a part of my life that I just wanted
to get back to for so long, and finally I just got myself there and I met the right people. The head of the jazz department the US
and one of my great friends, and we ride bikes together and he lets me be in the big band there in the combo and been a lot of fun. You know, just let you there's a reason why. It's not
just because you're friends, because you could play so folks, he's solid, and it's cool because he's constantly working on it right now and he's practicing as much as he can. And that's great. You're gonna just see some more.
So looking for the music stylings of Nick Marcosi and coming soon, folks.
So now every time I go anywhere near a jazz bar or anything, I'm always like Nick. That's all I think. I swear I hear a
saxophone. I think Nick, So it's cool. I'm glad that I have
a friend like that. So that being said, now we know what got
you into this industry along the way. I know you talked about that was
your uncle store and you idolize that you wanted to be like him and all that stuff along the way. We all have mentors. We have people that
have helped us along the way, or even if you never even met him, sometimes it's mentor. By afar. We know you're doing the show so
far, we just wanted to quickly remind you about our partners at bixtops digit and how they are automotives premier service marketing and technology company not only the croud sponsors of the Car Guy Coffee podcast, but they also served as you're dedicated to point of contact for all your online service marketing related needs servicing dealerships throughout the US and Canada. The mission is to create a better online experience for
your service customers while using data intelligence to drive more fixed operations revenue. If
you want to take your service marketing efforts to the next level, go to fix obs Digital dot com. Back to the show, let's go, who
have been some of your greatest mentors up to this point. One of them
would be a friend of mine named Gus Camacho. He's a dealer out of
California. I met him in two thousand and six and we've since become extremely
close friends. And he was much larger than me, much more established,
and I wanted to be like him, and I joined a Buyer Payer twenty group with him in twenty eighteen. That opened the door to a bunch of
other mentors. Another, the big one, is a friend named Bill Holmes
out of Mississippi. He does what I do, but he's been able to
do it pretty much debt free. He's the most successful business person I know,
and he is. He when he was like twenty years old, he
built a house out of catalog himself. He built his dealership using plans out
of a magazine. Wow, unbelievable. His sales manager became his general contractor
when he was twenty two years old, and that's what he's how he built up this company. And he is the most successful, wealthiest guy that I
know and so and he and I are extremely close. In fact, I
played the saxophone. He got married in November and I played the saxophone at
his name. And then more recently a gentleman named Sean Richardson has become a
huge mentor. He's in Oklahoma City. I think he's the most successful car
dealer just generally. He has the most just the brain, because those are
the ideas he comes up with and the way he does things. He does
it right. He doesn't come up with excuses. And I'll give you an
example. We were really struggling with losing accounts due to mechanical breakdowns, and
we tried the loaner car program a few years ago, and it was just a nightmare for my people. And the reason why is because we didn't have
enough loaner cars. And so I just finally said, we have got to
do something different. We're losing too many accounts. And it's a different world.
Parts take forever to get. Cars sit way longer than they were pre
COVID, and so you've got to come up with They our customers depend on us for their transportation. We're telling them, sorry, we ordered the wrong
transmission. It's going to be another two weeks. That's just not going to
work. It just doesn't matter if it's right or wrong or whatever. It
just doesn't work because they can't afford it, or they can't afford rental cars.
So long story short, I call my friend Sean, we got this big problem out of day. He goes, I have forty loaner cars.
That's how it takes for me to have enough cars so that my customers can can have a drive. The cars are getting repaired. So we're doing it.
We're doing it. It's the big enough, it's going to be a
big learning curve, but we have to do it. And that's some examples
of just things I call my buddies for to learn about. And I love
man and the thing that I want to hit home to everybody is successful.
People love to share that people they love it with almost no exceptions. They
want to teach you, they want to see you be successful, take advantage of it. They're out there. All you have to do is ask and
the pondo it for me has always been twenty groups that and it's worked incredibly well. But just any time you see somebody that's doing something you like,
ask what's the worst thing that can happen. I think one of the reasons
why we're successful is we're students of this business. We don't know anything.
We have sell cars yesterday, we don't have a clue about out of sell cars today. Boom man. And that needs to be taken off and put
out there because if everyone believed that every day they walked in their stores would do better, because you're going to be learning and trying to get better, not sitting and resting on your laurels. Right, You're going to try to
find ways to improve because it does, it literally does change that quick.
It feels like the way the automotive industry has been. It's like, man,
one day you think you got it, and then the next day you're like, I don't even know anything anymore. Like you can't even acquire cars
anymore. What's happening so amazing? And if you don't have that student mentality,
holy crap, you're just gonna get clobbered. And what's happened to us
on it? Luckily we make quick course corrections. But man, it's just
a crazy world out there. But it's also that's what makes it so exciting
and fun. Oh yeah, oh yeah, And that's why it's exactly right,
so pivotal that you do have the mentors to help you through those seasons, right, because so many times you can be running through a big season or a tough season for yourself and doubt yourself, doubt that you can get through it, doubt that you're gonna make it through it, and also doubt some good advice. And that's where it's awesome to be able to have the
people that can cut on you and say no, you're better than this, You're gonna make it through it, and walk you through and at the same time call you out on your bs of the reasons why you're not doing it, of what is stopping you from getting in getting where you want to go.
It's very good to have those mentors, especially those forerunners, for you to be able to say, hey, you got there. I want to
know how to get there. And you can't be more right about just saying
teach me, tell me, help me. They want to. It feels
good to teach, it does and I love as Facebook user says, this is awesome content. Rock On can't live in the pasty because you can learn
from the past. You there anymore. That's it, right, that's right.
So with that, and speaking of that, thank you for that layup Facebook user. As we get to the next question on this five liner,
and that is understanding everybody. We have some different hiccups in life. We
take some lumps on the head, slugs in the gut, hits on the chin, but we get up and we keep going, we keep rocking, we keep making things happen. So for you, Nick, what has been
one of the hardest lessons you've had to learn getting where it is that you are today? Wow? That always lets out a good bit of air.
I think the hardest lesson I learned is the little things that you make, little decisions that you make early on in your life can have huge consequences.
I was twenty five years old when I started my business, and I started it with a partner, and I just happened to be having lunch with a buddy of mine that I sold cars with, and he said, can I be part business partners with you? And I said, okay, that sounds
good. And it was hard. It didn't work out at all, and
at the end it was ten years in the only way that I was able to part ways with my partner was to basically go bankrupt and get to that point where okay, what either I'm going to take on all this debt and this mess of the company, or you can take it and I'll walk.
Which would you like to do? That's how I didn't have the relationship really
think about those decisions. My first wife is ample, let's get married.
And then there's she had a when you're landing in an airplane and you see the red lights going down the runway, the red flags everywhere. So that's
my ex wife was a runway of red flags that I chose to ignore because she was hot. We've all been there, We've made lessons. Man.
For me, it's just you got to think things through a little more carefully because these are big life decisions that you cannot take casually. You got to
make sure you're making the right decisions. And I've learned. I've had to
learn those lessons extremely over the top the hard way. But luckily, I
think I have learned my lessons. I think I have learned from my mistakes
and I'm much more careful about my decision making. Quick question. Do you
know what smart pixel, two point zero, Location IQ and Audience IQ have in common? You know? I do. They are solutions that our friends
and proud sponsors and one Data and Analytics are brewing for Automotive Anon. Once
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out at m one HiPE data dot com. Let's brew. Come on now
back to the show. Yeah, it's more calculated. You have process for
it. Now when you're going to make a decision, how to weigh out
the pros and the cons and do all that kind of stuff which comes with a lot of times with trial and tribulation. A lot of times it's the
mistakes that we made that we learned from. That's why there's really no losses
if you learn and that's the thing like you got if you learn from that was actually great that you learned because you needed to learn that. So that's
good that you're with those struggles the red blacks. I'm glad now I'm visiting
that. Uh oh, now I'm going to think about red flags all the
time in a run away anything like this isn't the time, This isn't the one to land in the On the flip side of all that, we had hardest lessons so far. We talked about your why. We talked about what
brought you into automotive pretty much the day you were born, you had keys in your hand, ready to be in this industry. Mentors, people that
have been helping you along the way, current friends that are doing things that seem grand, that are pouring advice to you, just wanting to help you.
Right, That's what mentorship is about. That's why it's important that you
listen because, folks, let me tell you something. You can tell everybody
everything, but only a few of the horses will actual drink the water you bring them to. So you got to make sure that it's okay to tell
everybody because you want them to grow. Anyway. That being said, we
talked about your mentors. We talked about your greatest, hardest lesson lessons.
What has been your greatest reward for all the work you've done up to this point. Wow, the greatest reward is is I spent the week at a
music at a nerdy music camp last week at Stanford, and my business was happening. It was humming. Cars are getting reconditioned, cars were getting sold,
people were doing their jobs, and records are being hit. Right,
I'm nerding out on the music. How much that to me is so gratifying
that I have that freedom. I have that freedom. Yes I have to
work, Yes I have to be involved. But once you put your faith
and trust in people and they know that they have your that you have their back, yep, and they have the freedom to make bad decisions sometimes that's so powerful to them and so empowering to them. And they know they got
a lot of big responsibility on their shoulders, but they're ready to go out there and prove that they're worthy of that faith and that trust that you put into them. And so I think that to me is like, how much
rewarding can it be that you're out doing whatever you want to do and you got this business it's churning out profits and making money and providing livings for people.
I just can't think of a greater reward than that. That's amazing.
You're so right, you just go right on. It's a phenomenal reward for
everyone. You, the people there, their families, the people that are
buying cars and their families, the lending institutions, you're learning institution, the insurance companies, there's so many things that this is helping people with right and being able to know that you can step away for a week and that the people there trust you enough to know that they can make a decision, and you trust them enough to make that decision powerful. That is huge. People
that are good and talented. They don't want you to breathe them down their
neck. No, they don't. They want you to coach them. They
want you to cheer them on. They do not want to get in the
details of what they're doing all the time. You know, when things are
off, I get a little more involved. Sure, otherwise, do your
deal man, rock and roll right. Anything I can do to help.
So true, especially a lot of owners, it feels like that's not your job or it's lazy to let other people do that stuff for you. And
I think a lot of people really struggle with that. And I think that's
why growth seems so much harder for some folks than it does for others, because they cannot let go and let their people do their thing. That's such
a great leadership clip you just made right there, because it is so needed.
And if you ever want to advance in leadership, you better learn delegation.
You better learn how to trust people. To do what it is that
they're trusted to do. That's how they feel valued, right, and the
we're Kentuckians over here. Okay, so we love some horses and recognize that
these are some fast, powerful beasts that are taking a track, and they have this tiny little guy on top, right, And no matter how strong or powerful this beast is, you still want to reduce the weight of that tiny little guy, right. You want to keep him as light as possible
on the back of this horse that needs to be let loose to run and go and succeed at their pace. And yes, there's a little bit of
weight that's on their shoulder, but the idea is to reduce that weight so they can run the freest, they can run the fastest, and they get to enjoy the victory because in the end, we want to put a bouquet of roses over everybody. We want everybody crown. And just like you were
saying earlier on some of the mistakes, once we do find the right people, though we may have gone into business with some of the wrong people in the past, but now that we have a hummin and jump in business that you can take away from your full attention because you trust the people that you have. That is an incredible reward that I have picked the right people.
You all know the deal. You all have hired some people inside of your
organization. And for the ones that don't make it. Sometimes we beat ourselves
up so much on man, I wish we could have kept them, I wish we could have done something better. Or we sometimes don't ever introspect.
We don't ever see what we do wrong or where we could have grown.
That person doesn't need to be with us. But the importance of finding the
right people, I'm so important. So you can have not just your time
freedom, but your mind free right to where you're able to speak on what it is that you believe and think, and have the right people that are able to take that vision and run with it, and you trust them enough to also challenge it and say, we might want to look at this a little bit, and this is something that you're not quite seeing in our measure of the field. Right to pay attention to that, And we love that
you create the atmosphere where they can do that. And you said something big
there about being free to fail. That is so mature, that is so
smart, That is that's one that's something that needs to be had to everybody be free, to be able to fail and know that you're going to get back up and it's not over if you do. ALLELUI. Really, when
you guys came and your mantra forgive, that was a huge part of the equation that really hit home for me. You got to forgive people they want
to. I don't think there's a person working for anybody else that doesn't want
to do their best. That's right. And they come to work and they
want to do their best. They just need guidance and counseling and coaching.
They don't need you to sit there and tell them everything they're doing wrong that's not And they don't need you to regurgit, shape and regurgitate a bad decision that was made six months ago, over and over and over again. Get
over it, forgive and so you can fly. And it's a powerful mantra.
And it really hit home for me when I heard you guys say it.
And we appreciate that and we honor that, and we're so glad that was able to inspire you in any little way that it did. And that's
what it's about. It's about sharing those things and we got inspired while we're
there visiting you. That's why we're excited to have you on the show today
and share you with our network. And I just wanted everyone to see what
you were about. And you know that there's some great people out there.
There's great leaders that are doing big things. Independent franchise doesn't matter. It's
about leadership. And you lead extremely well, my friend. And in the
way that you adjust and the way that you're always trying to find ways to be better, you're gonna keep growing. And that's why you will always be
happy, and you will always be looking for things more. You're gonna be
a lot like me. I already know it, Like when as we get
older, we're still gonna want to do things we could have. We could
retire probably and be like, no, I'm good, but we won't want to. We're gonna want to find more things because we're going to feel like
we're dying if we're not. And I really believe that. So kudos to
you, Nick, Thank you so much for your time today. Folks.
Make sure you guys, oh, thank you so much. If folks,
if you guys, if you guys want to reach out to Nick, send him a message, let him know how great he was today. Thanks for
the information that he shared, his inspiration, his motivations, and what brings him to where he's at today. Folks. This is a true solutionary that's
leading the way out there for a lot of us to follow. So keep
reaching out to him. Reach out to him on social media. He's on
every social media a platform you can imagine. He's out there, his businesses
out there. He's got plenty of locations. If you're in Salt City area
at all, I'm talking about one hundred out radius of it, you can come by a vehicle from them. They have a place that you can get
you quick and conveniently and they'll help you right now. So love it.
And just like you heard Nick express that there's the mentors that are out there that are free to tell you what they did to get where they are or help you out. Nick is one of those solutions right it is a beacon
to the industry, very well respected. So many people honor Nick markcos and
head everything that he's doing. But if you want to take your business to
the next level, reach out to Nick. I'm sure he's going to pour
out the solutions. But of course it's up to you to sip them on
up everybody. And speaking of sipping them all up, looks like I'm at
the last set right now, perfect last sip of the show and we are ready to go. So with that, we're gonna end this with dropping those
f bombs that don't offend the moms. Everybody that forgive focused fly message,
and we're going to be loud and proud as we do that. Nick want
more time before we end the show on three one two three Ford Yeah, Fly and keep growing everyone. Thank you so much for everybody jumping in.
If you are watching this on the live, thank you so much. If
you're catching this on the replay, go ahead and throw your comments and then reach out to Nick. We are so thankful that you took the time to
brew with us today. I am lu Ramirez, the Car Guy, and
I'm frelin Art's subprime hero and you've been brewing solutions on the Car Guy Coffee podcast with the one, the only, Nick Mark Goozy. That's right,
everybody, keep brewing solutions. We will see you soon. Frock it out,
have a great day. We're out
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