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CGC Media & PSX Digital Introduce the rebrew of DealerCast 2.0 - Episode 4: Dealership Sales Culture

CGC Media & PSX Digital Introduce the rebrew of DealerCast 2.0 - Episode 4: Dealership Sales Culture

Car Guy Coffee Jun 07, 2024 49 min
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About this episode

Exploring the evolution of dealership sales culture, this episode features insights from industry veterans, including Larry Brew. The discussion highlights the shift from a professional sales approach to a more fragmented culture where salespeople often view their roles as temporary. Emphasis is placed on the importance of training, personal development, and creating a cohesive sales environment. The hosts advocate for a structured process that aligns with dealership goals, while also addressing the need for a supportive culture that encourages growth and accountability among staff.

Topics: sales culture training and development process improvement career paths in sales customer relationships team dynamics technology in sales coaching techniques
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