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#DC20 Interbrew Series feat. Steve Roessler

#DC20 Interbrew Series feat. Steve Roessler

Car Guy Coffee Aug 28, 2023 16 min
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About this episode

Steve Roessler joins the Car Guy Coffee Podcast to discuss the innovative DC20 events, inspired by his medical industry background. He shares insights on how to enhance automotive sales through collaboration and knowledge sharing among industry specialists. The conversation highlights the importance of adapting to evolving communication methods and the need for modern solutions in the automotive CRM landscape. Listeners will also get a glimpse into the vibrant culture at Drive Centric's headquarters, featuring a tour of their impressive facilities and a focus on teamwork and support.

Topics: event planning collaboration in sales automotive CRM company culture knowledge sharing industry innovation support systems evolving communication
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Hello, and welcome to the Car Guy Coffee Podcast. This inner brew and
Drive Centrics DC twenty has been brought to you by our friends and partners at MXS Solutions, Fixed Ops, Digital and one Data and Analytics three two one Ignisitions, shop smart autos and think you. If you want more bruised or
you want to find out how to partner with the Car Guy Coffee Podcast, go to Car Guy Coffee dot com. Let's brew. What's going on?
Car Guys and cars. It's Lu Ramirez, the Car Guys and spread Lenard's
up Prime you Rod and we are hanging out over here with the the hair if you can googling the hair and you found it. But we are with
the live with Drive Guy b one, the only street Rustler's brother. We're
always grand to happen in your headquarters, were in your homes, SA dude, what introduction? Last night when we got here, we got to get
a tour of the whole place with Steve. He showed us every nook and
cranny in this building. They have everything you can imagine. You can come
here and literally stay the night and wake up the next day and be fine.
They got showers, They have everything you need I'm telling you, this is the place to work. This is one of those places where you get
excited to go to work because it's always it's nicer than your house. You
really don't want to go home any a bear. You can have a cup
of coffee that's in. It's great coffee. It's not like there's a weak
cup of coffee. That's really strong. I had me a couple cappuccine as
ready as you can tell. Now, we're excited and know we've already seen
really amazing speakers today. We had Glenn Lndy come up today, we had
Ashley come up, Carlo and now Jonathan Dawson's up there, and then we also got to see Steve Grace's stage for a little while too. And you
did a great job introducing the show, getting everything kicked off and getting it ready to go. And I know that you're still emptying and you're getting people
lined up, but we appreciate the little time that you do have free right now, and that's something that we definitely want to take advantage of what we have. You. So to Everyboddy, what made you think of let's have
these DC twenties? Why are we putting these events together. What's so special
about this me? It stems from my time in the medical industry. I
one of the things I try to always bring in some practices from other industries into automotives hands. When I was going out there showing surgeons how to get
better in their surgeries, I would hook up a neurosurgeon with another surgeon.
Right, it's medical, But how can I do something like that in automotive?
And I look at what we do at drive Centric as a lot of different specialties. So if I can do like a general surgeon, neurosurgeon,
orthopedic surgeon, ob gyn whatever. I started thinking mentally with our software as
different specialties, different speakers, and so I thought, why couldn't like Carlo be an orthopedic surgeon in my mind and have Ashley be a general surgeon with whatever they do really well in drive Centric to help sell cars. The goal
and to get better in the o R was get another procedure in that hospital and that doctor gets paid more and they're doing three procedures versus too. So
it's the same thing in automotive. How do I basically share the no knowledge
of what somebody is doing really well in the auto industry, so more cars and bring that knowledge into an event like DC Tourny. It is and it's
right on time. One of the things that I love that I think it
was Glenn that stated it was that the timing of y'all's business. You guys
saw that there was a little bit of a lack of basic goal approach to most of the businesses that we're currently doing what you all do in the CRM world, where they had good products, but they just rest in the laurels.
They were grandfather products that are old that they literally just they were working, but they weren't doing what we need today. The way we communicate changes
in it evolves all the time, and that's something that you're on the forefront.
As old as we all are already, like we're considered kind of like dinosaurs in the technology world, we are still ahead of the game in a lot of ways we unhearage a matter of fact, we're open to and I love that about you. One thing the Live would Drive Guy, that's the
creation of that that just shows you that he is not scared to get out there and put himself up there, not that you go, Hey, Dealer's Car Guy Coffee Podcast and certified Solutionaries are honored to be part of seven Thank you. The solutions they've been ruined for you to acquire more vehicles, advertise
merchandise, and manage those vehicles has made them one of the most sought after dealer partners in the market. They are one hundred percent ceg SEE approved and
when you visit them at NQ dot com, you'll see a whole hill of beans where the reasons why tea, thank you. Let's prove we love it.
You love watching what it is that you're going to get up. We
got a couple of visitors over your Vancie. What's happening? I can see
your sisters Vanjie Torres, how are young? What's going on? And then
of course you got yours tele drive Centric. I missed them. We have
been solutions here. Oh yes, listen, you're sitting with them. There's
there's ways to correct that. Listen, give them a call. You may
be surprised on how they can find a solution that can actually speed up the process of changing that CRN for you. It's that's the thing. One thing
I know about you and about your business. And see you guys aren't there
to rip anybody or to take away. You're there to enhance, So give
them a call. You never know where they could figure out what loophole's a
They may be able to pull for you to make it work. If you're
in a position where you can make the decision, great, if you need somebody that you need help on helping whoever makes the decision maker make this decision for you. Give them a call. They're not gonna do anything, but
give them real information. Tell them what's going on. Help hand over some
case studies from all these amazing dealers that are here today, and they can see that this stuff works. Not only does it work, but it's well
ahead of most of the other ones out there to include sitting within and and really that is it is good we have. It's great that you're a fan.
We appreciate this joshupport. And you know that's the thing. It already
starts with an introduction, and there's a lot of great content on our YouTube page that we try to share to make the industry better. Sure, I'll
tell you, whoever's watching, bring some of your dealers that take your dealers taking our YouTube page. There's all these power speakers that we added to guys,
they're on YouTube, so they're they really are, and this whole place is amazing. We went on a tour. Speaking a tour, I know
that we wants to go on a little people walk around the road trip.
Listen, the first couple of minutes as we get out here, we're gonna have to be quiet because Jonathan Dawson is out here dropping some great knowledge right now. So we're gonna walk through. But lou He's they're gonna get up
there and they're gonna show you some really cool things that's going on over here.
This way you can see where you dealers, where you get the advantage of how they're able to be all speed up the process. One of the
things we had at least here a moment ago and the least is with frank Leta, and she says that the thing that she loved the most was the fact that anytime she has any type of issue, whether it's with the software or with their customer, you guys collaborate with them immediately and try to make it fixed as fast as possible so that conversation keeps continuing. Yeah, every
product is it is only as good as the support. And we did we
take a lot of pride with our support. Just expand two more pods with
our growths who are at eight pods and there's four people in a pod.
They take care of a lot of stores in every pods. Yeah, it's
the backbone of our company. Really, really, you want to go on
the store, Yes, says Love another Kentucky block drive. Centric is incredible.
Can't recommend them that though. All right, anybody, we're about to
be covert. We're about to go on this quick tour while Jonathan Dawson is
speaking right now. Back room, Hey dealers, franchise and independent, we
have some great news for you and your number one sales pro, your website partner with Team mxcess. We have the ability to pull you out of that
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We want to help you connect better to the ever changing market. You ought
to you and your team to at least let us do a quick and free check up on your website. We can't wait to hear from you. Go
to team ms dot com. Back to the show. So this is the
bar so whenever we want to come in after work, we love to hang out the bar. We can have some beer, has some cocktails, play
some coop and we even have piball machines. So pinball machines. Starts just
really creates culture. The oh yeah, you know for that. So for
the cour guy coffee guys over here there you go. You go right here
and you make your type of coffee you want and you can get an extra shot if you want good stuff and stark and some of the adult things.
Yeah, it'sa gotcha. Okay, all right, all right, so now
we're gonna go okay, all right, So down we got the kitchen.
So this is where we all have our lunch. Everybody likes to have fun.
Just hang out here and you have a ping pong and want to enjoy some time, have some friendly competition. You got that. And we got
hockey bubble boy, so you can't beat that. So this kitchen industrial style
kitchen. We want to do this. So what dealers want to come and
we want to have a good party. Might hire some chefs, give a
good, big, nice treatment with well the dealers and people who have coming in. So you getting this our second event. So We're real exciting what
we can do with this kitchen to really entertain some folks. And this isn't
like they're not kind of doing it here they doing it. This is like
doing it, doing it. This is beautiful stuff, great facility. Pick
a ball time, this is this is the other one that beat us yesterday.
He got us yesterday. We're gonna get him back today. Is that
tennis? All right? Coming back here? Pickle So we're like fun again
after work. We do work hard, but we play harder. So you
know, this is what it's all about. Pick ball action. Burned them
calories. I burned them calories playing some pickle ball golf schal quick, Yeah,
let's go. We know you're doing the show so far. We just
wanted to quickly remind you about our partners at FIPS Digital and how they are automotives premier service marketing and technology company not only the crowd sponsors of the Car Guy Coffee podcast, but they also serve as your dedicated point of contact for all your online service marketing related deeds servicing dealerships throughout the US and Canada.
The mission is to create a better online experience for your service customers while using data intelligence to drive more fixed operations revenue. If you want to take your
service marketing efforts to the next level, go to fix ops digital dot com.
Back to the show, let's go. They are at work, work
and work and working. So this is where it all has. This is
where the best support in the industry and the automotive is right here. And
this is what we've got. And everybody who's got there's four piece or pod
here mention. These are the peas in the pot. Baby, this is
which pot am I in? Pot two? Two? So we have fall
this and all of a sudden, now you're at pod four over here.
Everybody, what's up? What's up? What's up? What's up? So
this is a little area, but people can come in and have conference meetings with their pot. Oh you're coming to you? What's up? Eber?
So all this area upstairs is nothing but pots were als being quiet. I'm
too loud. There you go, say hello, say hello, hello,
hello, hello, hello. Here's pot three three? What's happening holding it
down? Hey, everybody must be at lunch. Old somebody in there.
He actually actually just rocked the stage a little bit ago. Hey, I
do want to show one thing here. Okay, so you know some people
are German folks out there loose. So look we have a little button here,
and look at that shit that up the door. Pleased to mean too.
So this is the upstairs. Now we're gonna go and check out.
Dawson comes. So this first first here Gold, that's awesome. And then
the bean bags. What you got. Let's see who's rocking the bean bags.
Let's see Viners, this is what you gotta worry about. This is
what happens. Let's see our proud sponsors over at vin Que representing holding down
these bean bags. Never selected the wrong conference, Gold have an important meetings
about what happened in the fourth period and then and now I am coming up there right away? Are you kidding me? I'll be up there in about
five minutes. He's already program Wow, you can massage. Yeah, he
could talk to it and have it give whatever he wants. This is phenomenal,
y'all. This is like, what are you guys kidding me? How
did I not notice that yesterday? I must have been too excited with my
eyes looking at everything else. But well, you know, Fred, we
thought we were gonna put you guys up there. You know by the massage
chair, Now, that would have been really cool. Then you guys could
be getting massage while you're doing interviews. To me, I probably wouldn't got
any interviews done though, so I'm glad that you didn't. That is true.
But no, this is amazing, y'all. You guys have such a
great facility. Folks. If you guys are seeing this, this is this
is this is the body of work that they put together. They're putting down
the great culture for their staff, which means their staff is going to be able to help you even better. Folks. It's it's silly if you're not
looking at and we're giving them a call and getting a demo on this product, because you're gonna miss out on a great opportunity for your dealership to have to have the best out there. Quick question, do you know what smart
Pixel two point zero, Location IQ and Audience IQ haven't coming? You know?
I do. They are solutions that our friends and proud sponsors and one
Data and Analytics are brewing for automotive Emmy. Once again, you're right,
my friend, and we want to invite all of our audience to go to m one hip Data dot com to see how they can help propel your business forward with the right data insight. Go check them out at m one data
dot com. Let's brew Come on now back to the show, back to
normals. So folks, Steve has to get back to work, but we
want to get on here really quick and just let you guys know that we're down here holding it down, bringing the fun. Thank you for that suit,
that tour loop way to get it around there, Steve, thank you so much for your time. I know how busy you are. I know
Jonathan's getting ready. Come off, you gotta do the next announcement. We
appreciate you coming in here. That's the CEO, literally, the CEO of
this company, the chief evangelist officer. You gotta love that. You gotta
love and he's all about this business man. He's alive with drive. Guy
Steve Russeler. I love that guy. I hope you guys did too.
Thank you all for tuning in. This was a great little quick special Brule.
We'll be back on again soon. Hopefully we'll have Ashley, Jonathan Glenn,
one of these great speakers will be coming on. I'm sure we'll have
tons of other dealers. We're gonna be busy the next couple of days.
But it's all about the fun and it tonight big baseball game, man, I can't wait to go go on to the game. That's right, Sowice
strikes you out at I'm trying to get my get my song, my game song on. How does it go again? How does it take me out
to the ball game out of the crowd? Come on? What d never
took me? Boy? Me some pe nuts in crack good jacks. I
don't care if I ever get back because it's roup group, group for the home team. If they lose, it's a shame because it's one, two,
three strikes. You're out at the old ball game, all right.
Solution ever reason to strike out? Just drop a couple of us right for
three of them and forgive focus fly on three one two three, forgive focus fly and keep growing. Y'all. You guys know the day for everybody.
We will see you soon. We're after

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