{"version":"1.0.0","episode":{"title":"Honda Dealers Are DESPERATE Right Now As SALES PLUNGE | Episode 1014","url":"http://getcarcurious.com/episodes/honda-dealers-are-desperate-right-now-as-sales-plunge-episode-1014","audioUrl":"https://pdrl.fm/3359a6/pscrb.fm/rss/p/mgln.ai/e/1385/injector.simplecastaudio.com/14b42e71-1f9c-41b2-944f-bc8f2b3a3cb9/episodes/1941572b-e800-4b2c-8db8-cc36fa42a636/audio/128/default.mp3?aid=rss_feed&awCollectionId=14b42e71-1f9c-41b2-944f-bc8f2b3a3cb9&awEpisodeId=1941572b-e800-4b2c-8db8-cc36fa42a636&feed=gkrQ6WSC","description":"Today on CarEdge Live, Ray and Zach discuss the latest news from Honda. Tune in to learn more! Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com\nfor information about our collection and use of personal data for\nadvertising.\n"},"annotations":[{"startTime":56.9,"endTime":61.7,"type":"brand","title":"Honda","url":"/glossary/honda","quote":"...from a Honda dealer. Honda must adapt quickly as sales plunge. This is a letter to the editor...","canonicalId":"brand:honda","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Honda is a well-known Japanese automotive manufacturer recognized for its reliable cars and innovative engineering. The company produces a range of vehicles, including sedans, SUVs, and hybrids.","simplifiedExplanation":"Honda is a car company from Japan that makes many popular vehicles. They are known for making reliable and fuel-efficient cars."}},{"startTime":71.1,"endTime":76.7,"type":"term","title":"84-month car loans","url":"/glossary/84-month-car-loans","quote":"...about the detriment that 84-month car loans have on the auto industry. Well, here he is writing a letter to the editor...","canonicalId":"term:84-month-car-loans","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"An 84-month car loan is a financing option that allows buyers to pay off their vehicle over a period of seven years. While it can lower monthly payments, it often results in higher overall interest costs and can lead to negative equity if the car depreciates faster than the loan balance decreases.","simplifiedExplanation":"An 84-month car loan means you pay for your car over seven years. This can make monthly payments smaller, but you might end up paying more in interest and could owe more than the car is worth if it loses value quickly."}},{"startTime":98.3,"endTime":102.1,"type":"term","title":"EVs","url":"/glossary/ev","quote":"...they made a bad bet when it came to EVs, especially for here in the United States...","canonicalId":"term:ev","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"EVs, or electric vehicles, are cars that are powered entirely by electricity rather than gasoline or diesel. They are becoming increasingly popular due to their environmental benefits and advancements in battery technology.","simplifiedExplanation":"EVs stand for electric vehicles, which are cars that run on electricity instead of gas. They are better for the environment and are becoming more common."}},{"startTime":111.3,"endTime":119.7,"type":"concept","title":"incentives","url":"/glossary/incentives","quote":"...they're cutting back on incentives and things of that nature. And Mr. Benstock's theory is, no, this is when you put the pedal to the metal...","canonicalId":"concept:incentives","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"In the automotive industry, incentives refer to discounts, rebates, or financing offers provided by manufacturers or dealerships to encourage customers to purchase vehicles.","simplifiedExplanation":"Incentives are special offers or discounts that car companies give to make buying a car more appealing. This can include lower prices or better financing options."}},{"startTime":137.3,"endTime":149.9,"type":"concept","title":"Great Recession","url":"/glossary/great-recession","quote":"...I remember having a similar conversation with my Acura rep in 2008 during the Great Recession. And, you know, as sales were plunging to almost non-existent...","canonicalId":"concept:great-recession","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Great Recession was a severe worldwide economic crisis that occurred from 2007 to 2009, significantly impacting the automotive industry with plummeting sales and bankruptcies.","simplifiedExplanation":"The Great Recession was a major economic downturn that happened in the late 2000s, causing many people to lose jobs and businesses, including car companies, to struggle with sales."}},{"startTime":137.3,"endTime":149.9,"type":"brand","title":"Acura","url":"/glossary/acura","quote":"...I remember having a similar conversation with my Acura rep in 2008 during the Great Recession. And, you know, as sales were plunging to almost non-existent...","canonicalId":"brand:acura","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Acura is the luxury vehicle division of the Japanese automaker Honda, known for its performance-oriented models and high-quality interiors.","simplifiedExplanation":"Acura is a brand of cars made by Honda that focuses on luxury and performance. They make vehicles that are often more upscale than regular Honda models."}},{"startTime":226.9,"endTime":231.7,"type":"concept","title":"lease pricing","url":"/glossary/lease-pricing","quote":"...and lease pricing squeezes have crushed our volume. What does that mean, dad? Can you just take a second? What is tier two advertising association and lease pricing squeezes have crushed our volume?...","canonicalId":"concept:lease-pricing","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Lease pricing refers to the cost associated with leasing a vehicle, which can fluctuate based on market conditions, demand, and manufacturer incentives. It is a key factor in making vehicles more accessible to consumers.","simplifiedExplanation":"Lease pricing is how much it costs to rent a car for a certain period instead of buying it. This price can change based on how many people want to lease the car and what deals the manufacturer offers."}},{"startTime":231.7,"endTime":236.5,"type":"term","title":"tier two advertising association","url":"/glossary/tier-two-advertising-association","quote":"...What is tier two advertising association and lease pricing squeezes have crushed our volume? What does that actually mean to the layperson who's out there watching this video right now...","canonicalId":"term:tier-two-advertising-association","priority":0.5,"confidence":0.8,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Tier two advertising refers to marketing efforts made by local dealerships or regional groups that support the overall brand's advertising strategy. It often focuses on specific promotions and local outreach to drive sales.","simplifiedExplanation":"Tier two advertising is when local car dealerships promote their cars in addition to the main advertising done by the car company. This helps attract customers in their area."}},{"startTime":299.7,"endTime":300.2,"type":"concept","title":"84, 96 month loans","url":"/glossary/84-96-month-loans","quote":"...not in 84, 96 month loans. So he's saying that not only are they squeezing out the dollars...","canonicalId":"concept:84-96-month-loans","priority":0.5,"confidence":0.8,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"These are long-term auto loans that can stretch over 84 or 96 months, resulting in lower monthly payments but higher total interest paid over time.","simplifiedExplanation":"These are types of car loans that last a long time, like 7 or 8 years. They make monthly payments smaller but can cost more in the end."}},{"startTime":299.7,"endTime":300.2,"type":"concept","title":"leasing","url":"/glossary/leasing","quote":"...he thinks the future is in leasing, not in 84, 96 month loans.","canonicalId":"concept:leasing","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Leasing is a method of obtaining a vehicle where you pay to use it for a set period, typically with lower monthly payments compared to buying.","simplifiedExplanation":"Leasing a car means you pay to use it for a few years instead of buying it outright. It's often cheaper each month."}},{"startTime":525.48,"endTime":530.82,"type":"car","title":"Subaru Crosstrek","url":"/cars/subaru/crosstrek","image":"https://upload.wikimedia.org/wikipedia/commons/f/fb/SUBARU_CROSSTREK_%28GU%29_China_%283%29.jpg","quote":"...you're cross-trekking with your HRV, expect to see a bigger incentive and a better deal over on the Subaru side than you would on the Honda side.","canonicalId":"car:subaru:crosstrek","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Subaru Crosstrek is a compact crossover SUV that combines the practicality of an SUV with the efficiency of a smaller car, featuring all-wheel drive for better traction.","simplifiedExplanation":"The Subaru Crosstrek is a small SUV that is good for both city driving and off-road adventures, known for its all-wheel drive system.","imageAttribution":"Dinkun Chen (CC BY-SA 4.0)"}},{"startTime":585.3,"endTime":590.4,"type":"term","title":"loan terms","url":"/glossary/loan-terms","quote":"...the prices of vehicles has gotten so high that the only way to make them affordable is to continue to extend loan terms...","canonicalId":"term:loan-terms","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Loan terms refer to the duration and conditions under which a loan is repaid. In automotive financing, longer loan terms can lower monthly payments but may result in paying more interest over time.","simplifiedExplanation":"Loan terms are how long you have to pay back a loan. For cars, longer terms mean smaller monthly payments, but you might end up paying more in total because of interest."}},{"startTime":766.3,"endTime":769.8,"type":"term","title":"monthly payment shoppers","url":"/glossary/monthly-payment-shoppers","quote":"...the unfortunate reality is even with our megaphone here, most people are monthly payment shoppers. So you're saying to do that could be leasing as a mechanism to make it happen.","canonicalId":"term:monthly-payment-shoppers","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Monthly payment shoppers are consumers who focus primarily on the affordability of their monthly car payments rather than the total cost of the vehicle. This approach can lead to longer loan terms and higher overall costs.","simplifiedExplanation":"Monthly payment shoppers are people who care more about how much they pay each month for a car than the total price of the car. This can sometimes lead to paying more in the long run."}},{"startTime":795.3,"endTime":798.6,"type":"term","title":"subprime auto loan delinquency","url":"/glossary/subprime-auto-loan-delinquency","quote":"...especially because it looms in the wake of the highest level of subprime auto loan delinquency we've seen in 32 years. What a conundrum we're in, dad.","canonicalId":"term:subprime-auto-loan-delinquency","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Subprime auto loan delinquency refers to the failure of borrowers with poor credit histories to make timely payments on their auto loans. High delinquency rates can indicate economic distress and may lead to increased loan costs for all consumers.","simplifiedExplanation":"Subprime auto loan delinquency happens when people with bad credit don't pay their car loans on time. When this happens a lot, it can make it harder for everyone to get good loan deals."}},{"startTime":1020.2,"endTime":1025.2,"type":"brand","title":"Volkswagen Group","url":"/glossary/volkswagen-group","quote":"that we want to cover today, Volkswagen Group. They're delaying the launch of scout motors until","canonicalId":"brand:volkswagen-group","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Volkswagen Group is a major automotive manufacturer based in Germany, known for producing a wide range of vehicles under various brands, including Volkswagen, Audi, Porsche, and more.","simplifiedExplanation":"Volkswagen Group is a big car company from Germany that makes many different types of cars, including popular brands like Volkswagen and Audi."}},{"startTime":1028.0,"endTime":1030.9,"type":"concept","title":"direct to consumer","url":"/glossary/direct-to-consumer","quote":"One was they were going to sell direct to consumer. Two is they made more affordable","canonicalId":"concept:direct-to-consumer","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Direct to consumer sales refer to a business model where companies sell their products directly to customers, bypassing traditional dealerships. This can lead to lower prices and a more streamlined buying experience.","simplifiedExplanation":"Direct to consumer means that a company sells its products straight to customers without using middlemen like car dealerships. This can make buying a car easier and sometimes cheaper."}},{"startTime":1030.9,"endTime":1034.4,"type":"concept","title":"affordable vehicles","url":"/glossary/affordable-vehicles","quote":"they made more affordable off-road looking vehicles. Dad, there are two reasons Volkswagen has cited as to why they're","canonicalId":"concept:affordable-vehicles","priority":0.5,"confidence":0.8,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Affordable vehicles are cars that are priced within a range that is accessible to a larger number of consumers, typically around $30,000 to $40,000. This segment is crucial for attracting budget-conscious buyers.","simplifiedExplanation":"Affordable vehicles are cars that cost less money, making them easier for more people to buy. They usually have lower prices compared to luxury cars."}},{"startTime":1050.0,"endTime":1054.0,"type":"term","title":"financial obligations","url":"/glossary/financial-obligations","quote":"citing a combination of technical issues and existing financial obligations. This is your pathway to more affordable vehicles in the United States.","canonicalId":"term:financial-obligations","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Financial obligations refer to the debts and commitments that a company has to pay, which can affect its ability to invest in new projects or products. In the automotive industry, this can include loans, leases, and other liabilities.","simplifiedExplanation":"Financial obligations are the money a company has to pay back or commitments it has to meet. This can make it harder for the company to spend money on new cars or projects."}},{"startTime":1111.3,"endTime":1111.4,"type":"company","title":"Scout Motors","url":"/glossary/scout-motors","quote":"...part of Volkswagen group Scout Motors. Then you wonder how Scout can possibly win lawsuits...","canonicalId":"company:scout-motors","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Scout Motors is a subsidiary of the Volkswagen Group, focusing on electric vehicles. The company aims to create a new line of vehicles that align with modern sustainability goals.","simplifiedExplanation":"Scout Motors is a company that makes electric cars and is part of the larger Volkswagen Group."}},{"startTime":1170.0,"endTime":1172.0,"type":"term","title":"sub $40,000 vehicles","url":"/glossary/sub-40-000-vehicles","quote":"...we're going to concentrate on bringing to market sub $40,000 vehicles...","canonicalId":"term:sub-40-000-vehicles","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Sub $40,000 vehicles refer to cars that are priced below $40,000, making them more accessible to a wider range of consumers. This price point is significant in the automotive market, especially for new cars.","simplifiedExplanation":"Sub $40,000 vehicles are cars that cost less than $40,000, which is important for many people looking to buy a new car without spending too much money."}},{"startTime":1225.8,"endTime":1233.4,"type":"term","title":"Ford Lightning","url":"/glossary/ford-lightning","quote":"Can anybody remember that the Ford Lightning pickup truck was supposed to be $39,000? Does anybody remember that neither one of those was priced anywhere near that when they finally made it to market?","canonicalId":"term:ford-lightning","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Ford Lightning is an all-electric version of the Ford F-150 pickup truck, known for its high performance and utility. It was designed to compete in the growing electric vehicle market, particularly in the pickup segment.","simplifiedExplanation":"The Ford Lightning is a special electric version of the popular Ford F-150 truck. It's made to be powerful and useful, especially for people who need a truck for work or play."}},{"startTime":1240.9,"endTime":1246.3,"type":"term","title":"affordable cars","url":"/glossary/affordable-cars","quote":"To sit here today and say we're going to be producing more affordable cars in the future, that's our commitment, and those are going to be price points under $40,000 based on today's dollars.","canonicalId":"term:affordable-cars","priority":0.5,"confidence":0.8,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Affordable cars refer to vehicles that are priced within a budget-friendly range, typically aimed at making car ownership accessible to a wider audience. This often includes compact cars, sedans, and entry-level models from various manufacturers.","simplifiedExplanation":"Affordable cars are vehicles that cost less money, making it easier for more people to buy them. They are usually smaller or simpler cars that still work well."}},{"startTime":1346.46,"endTime":1352.62,"type":"car","title":"Volkswagen Id4","url":"/cars/volkswagen/id-4","image":"https://upload.wikimedia.org/wikipedia/commons/0/02/2020_Volkswagen_ID.4_Pro_%28Netherlands%29_front_view.jpg","quote":"...r in the United States of America  right now, the ID4. Yeah, but dieselgate is what set them up. When t...","canonicalId":"car:volkswagen:id-4","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Volkswagen ID.4 is an all-electric SUV that marks Volkswagen's commitment to electric mobility. It combines practicality with modern technology, offering a spacious interior and advanced features, making it a strong contender in the growing electric vehicle market. The ID.4 is significant as it represents Volkswagen's shift from traditional combustion engines to electric power following the diesel emissions scandal.","simplifiedExplanation":"The Volkswagen ID.4 is an electric SUV, which means it runs on electricity instead of gasoline. It has a roomy interior and lots of modern features, making it a great choice for families or anyone who wants an eco-friendly vehicle. This car is important because it's part of Volkswagen's move to make cleaner cars after some past issues with pollution.","imageAttribution":"Dennis Elzinga (CC BY 2.0)"}},{"startTime":1476.0,"endTime":1478.0,"type":"concept","title":"electric vehicles","url":"/glossary/ev","quote":"...you'd be surprised if scalp decides, you know what? We're not doing electric vehicles. These are hybrid vehicles, for example.","canonicalId":"concept:ev","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Electric vehicles (EVs) are cars that are powered entirely by electricity instead of gasoline or diesel. They are part of a growing trend towards sustainable transportation and are often seen as a solution to reduce emissions and dependence on fossil fuels.","simplifiedExplanation":"Electric vehicles are cars that run on electricity instead of gas. They are becoming more popular because they can help reduce pollution and are better for the environment."}},{"startTime":1484.5,"endTime":1486.0,"type":"brand","title":"Jaguar","url":"/glossary/jaguar","quote":"...What's Jaguar going to do? They took a year off.","canonicalId":"brand:jaguar","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Jaguar is a British luxury vehicle brand known for its performance cars and elegant design. The brand has a rich history and is recognized for its sports cars and sedans, often blending luxury with high performance.","simplifiedExplanation":"Jaguar is a luxury car brand from the UK that makes stylish and fast cars. They are known for their beautiful designs and high performance."}},{"startTime":1744.3,"endTime":1749.6,"type":"term","title":"Dieselgate","url":"/glossary/dieselgate","quote":"The sad part about Dieselgate was how amazing the cars were before the fix. It had an A3 Audi, A3 TDI, 45 miles per gallon at 90 miles an hour uphill into the wind. They were a tad","canonicalId":"term:dieselgate","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Dieselgate refers to the scandal involving Volkswagen and other manufacturers where it was discovered that they had used software to cheat emissions tests on diesel vehicles. This led to significant legal and financial repercussions for the companies involved.","simplifiedExplanation":"Dieselgate is a big scandal where some car companies were found to have cheated on tests that measure how much pollution their diesel cars produce. This caused a lot of trouble for those companies."}},{"startTime":1744.34,"endTime":1749.14,"type":"car","title":"Audi A3 Audi","url":"/cars/audi/a3","image":"https://upload.wikimedia.org/wikipedia/commons/6/67/2024_Audi_A3_8Y_Sedan_IMG_1019.jpg","quote":"...w amazing the cars were before the fix. It had an A3 Audi,  A3TDI, 45 miles per gallon at 90 miles an hour ...","canonicalId":"car:audi:a3","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Audi A3 is a compact luxury car known for its blend of performance, comfort, and advanced technology. It has been popular for its efficient engines, including diesel options, which offer impressive fuel economy. The A3 is often discussed for its quality and driving experience, especially among enthusiasts who appreciate its sporty characteristics.","simplifiedExplanation":"The Audi A3 is a small luxury car that is fun to drive and has a nice interior. It can be very fuel-efficient, especially with its diesel engine, which means it can go a long way on a small amount of fuel. People like to talk about the A3 because it combines style and performance in a compact size.","imageAttribution":"Alexander-93 (CC BY-SA 4.0)"}},{"startTime":1760.0,"endTime":1765.0,"type":"term","title":"MSRP","url":"/glossary/msrp","quote":"...the price points are going to be when you first announce that you're going to do it and what those price points become by the time you actually produce the vehicles, they're completely separate price points.","canonicalId":"term:msrp","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"MSRP stands for Manufacturer's Suggested Retail Price, which is the price that the manufacturer recommends for the vehicle. It often serves as a starting point for negotiations but can differ from the final sale price due to demand and dealership pricing strategies.","simplifiedExplanation":"MSRP is the price that the car maker suggests you should pay for a car. It's like a starting price, but the actual price you pay can be different based on what the dealer decides."}},{"startTime":1799.02,"endTime":1804.98,"type":"car","title":"Tesla Cybertruck","url":"/cars/tesla/cybertruck","image":"https://upload.wikimedia.org/wikipedia/commons/f/f5/2024_Tesla_Cybertruck_Foundation_Series_IMG_0576.jpg","quote":"...employee that works for us who had a deposit on a Cybertruck before they ever came out because  at $39,000 he ...","canonicalId":"car:tesla:cybertruck","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Tesla Cybertruck is an all-electric pickup truck known for its distinctive angular design and durable exoskeleton. It represents Tesla's foray into the truck market, aiming to combine utility with advanced technology and sustainability. Its innovative features and bold aesthetics have generated significant buzz and anticipation among consumers and automotive enthusiasts alike.","simplifiedExplanation":"The Tesla Cybertruck is a new type of electric truck that looks very different from regular trucks because of its sharp, futuristic shape. It's designed to be tough and has a lot of cool technology inside, making it popular among people who want something unique and eco-friendly. Many people are excited about it even before it's fully available.","imageAttribution":"Alexander-93 (CC BY-SA 4.0)"}}],"speakers":[{"id":"s1","name":"Ray","role":"host"},{"id":"s2","name":"Zach Shefska","role":"host"},{"id":"s3","name":"Bleav","role":"host"}],"transcripts":[{"url":"http://getcarcurious.com/episodes/honda-dealers-are-desperate-right-now-as-sales-plunge-episode-1014/transcript.vtt","type":"text/vtt"}]}