{"version":"1.0.0","episode":{"title":"\"Money's not in the CRM, It's in the DMS!”– Tracking the Pulse of AI in Dealerships | Art Dessein, Vice President of Sales at Impel","url":"http://getcarcurious.com/episodes/money-s-not-in-the-crm-it-s-in-the-dms-tracking-the-pulse-of-ai-in-dealerships-art-dessein-vice-president-of-sales-at-impel","audioUrl":"https://chrt.fm/track/C6AG88/traffic.megaphone.fm/CREUR8460286022.mp3?updated=1757385374","description":"Today I’m joined by Art Dessein, VP of Sales at Impel. We dig into how AI is reshaping inventory management, the playbook big dealer groups use to roll it out without losing culture, and why less customer communication is actually leading to more sales—plus plenty more along the way.\n\n\n\nThis episode is brought to you by:\n\n\n\n1. Widewail - Want real insights instead of guesswork? With Voice of the Customer Analytics, Widewail uses AI to turn raw customer feedback into clear operational insights so you know exactly what to fix and where to focus. Go to @ https://www.widewail.com/cdg to book a demo.\n\n\n\n2.  Experian Automotive - Like most Car Dealership Guy Listeners, you’re constantly looking for the inside edge on the auto industry. So if you’re ready to step up your game to the next level – outpacing the competition and building customer loyalty – there’s only one place to go from here: Experian Automotive. They’re the only ones with exclusive data across vehicles, consumers, and credit—plus expert data scientists who connect the dots to uncover the insights you need. Get the industry-leading insights from Experian Automotive today! Learn more by visiting @ https://carguymedia.com/4cfcLjZ\n\n\n\n3. Impel - Impel AI helps you drive loyalty with proactive, personalized service outreach that scales seamlessly. From service milestones to recall alerts and tailored incentives, Impel makes service outreach feel more like a concierge service than marketing. With AI-powered service scheduling via text and email—your team can stop managing calendars and focus on delivering exceptional customer experiences. Future-proof your service drive today. Visit @ https://carguymedia.com/40nWpRj\n\n\n\nCheck out Car Dealership Guy’s stuff:\n\n\n\nFor dealers:\n\nIndustry job board ➤ ⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠\n\nDealership recruiting ➤ ⁠⁠⁠⁠http://www.cdgrecruiting.com⁠⁠⁠⁠\n\nFix your dealership’s social media ➤ ⁠⁠⁠⁠http://www.trynomad.co⁠⁠⁠⁠\n\nRequest to be a podcast guest ➤ ⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠\n\n\n\nFor industry vendors:\n\nAdvertise with Car Dealership Guy ➤ ⁠⁠⁠⁠http://www.cdgpartner.com⁠⁠⁠⁠\n\nIndustry job board ➤ ⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠\n\nRequest to be a podcast guest ➤ ⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠\n\n\n\nTopics:\n\n00:34 How did missing a flight help?\n\n02:53 How is AI used in dealerships?\n\n04:37 Why renewed AI interest now?\n\n10:54 AI's biggest service opportunity\n\n16:32 Why customer experience drives sales?\n\n22:21 How AI reduces message overload?\n\n27:50 Can AI transform dealership operations?\n\n36:39 Final AI advice for dealers\n\n\n\nCar Dealership Guy Socials:\n\n\n\nX ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠x.com/GuyDealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nInstagram ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/cardealershipguy/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nTikTok ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tiktok.com/@guydealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nLinkedIn ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/company/cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nThreads ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠threads.net/@cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nFacebook ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠facebook.com/profile.php?id=100077402857683⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nEverything else ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠"},"annotations":[{"startTime":825.64,"endTime":828.88,"type":"car","title":"Jeep Cherokee","url":"/cars/jeep/cherokee","image":"https://upload.wikimedia.org/wikipedia/commons/9/9b/1975_Jeep_Cherokee_in_beige%2C_front_right.jpg","quote":"...e in and I give you $70,000 for a whatever a Jeep Cherokee now these days, right? And I drive away.","canonicalId":"car:jeep:cherokee","priority":0.7,"confidence":1.0,"source":"fuzzy","data":{"imageAttribution":"Mr.choppers (CC BY-SA 3.0)"}},{"startTime":1103.68,"endTime":1106.24,"type":"car","title":"Ford Explorer","url":"/cars/ford/explorer","image":"https://upload.wikimedia.org/wikipedia/commons/8/8e/Ford_Explorer_EV_Auto_Zuerich_2023_1X7A1325.jpg","quote":"... two they're all selling the same, you know, Ford Explorer. It's a commodity, it's the same exact thing.","canonicalId":"car:ford:explorer","priority":0.7,"confidence":1.0,"source":"fuzzy","data":{"imageAttribution":"Alexander-93 (CC BY-SA 4.0)"}}],"speakers":[{"id":"s1","name":"Car Dealership Guy","role":"host"}],"transcripts":[{"url":"http://getcarcurious.com/episodes/money-s-not-in-the-crm-it-s-in-the-dms-tracking-the-pulse-of-ai-in-dealerships-art-dessein-vice-president-of-sales-at-impel/transcript.vtt","type":"text/vtt"}]}