0:00 / 0:00
PureCars Perspectives - Connecting with Dealerships at NADA

PureCars Perspectives - Connecting with Dealerships at NADA

Car Guy Coffee Feb 02, 2026 35 min
0:00
0:00
Immersive Mode

About this episode

Excitement brews as the Car Guy Coffee team gears up for the 2026 NADA show, discussing the latest innovations from PureCars. Hosts Lou Ramirez and Fred Lynn Arts chat with industry veterans Kate and Hannah about their advancements in products and OEM relationships. They highlight the importance of reconnecting at NADA, showcasing new technologies, and the dynamic activities planned at their booth, including guest appearances and presentations. The episode captures the vibrant energy of the automotive community as they prepare for a significant industry event.

Topics: nada 2026 purecars innovations oem relationships guest appearances industry networking product advancements ai in automotive
Select text to request an explanation
Hello and welcome to the CarGuy Coffee Podcast. This brew has been brought to you by Certified
Solutionaries and if you want to consume more brews or want more information about how to
build your brand on our podcast and want to see how you can sponsor the brew, go to CarGuyCoffee.com.
Let's brew! What's going on Car Guys and Car Guys, it's
Lou Ramirez and it's Fred Lynn Arts and we are Brewing Solutions on the CarGuy Coffee Podcast
excited to be brewing solutions with you all talking about 2026's NADA with some of our
favorite friends inside of Automotive. We see them right over there, see that right there?
Our friends over at Purecars, we are pumped up to be brewing solutions with them
and to see what it is that they got brewing for the industry this year. They always got something
that's hot piping and just some of that good stuff. It's been nice the last few years we've been
part of some of their big announcements, we've been able to interview the people making the
announcements and talking about what's next. Last year they had some really big things, AI was in
the forefront and they were bringing that out and they have gotten another year of that information
put into that. I can't wait to see what they draw. I can't wait to see what's going on at their booth,
I can't wait to talk about NADA but more importantly these two ladies are good friends of ours
and I'm so excited to have them both on the screen with us. Between the two of them we've had some
great conversations, we've masterminded some really great stuff and we've really collaborated to
really I think and I know bring Automotive to the next level and I'm excited to see what they're
doing to help bring Automotive next level for 26 so it's gonna be great. This is gonna be a great
this is gonna be a great double-fisted action car gal copy episode for you with some of our
favorite friends inside of the industry that are always buzzing and always just keeping it real.
That's one thing that I do really appreciate about these ladies is how real they keep it
and just how fun that they actually are. So let's keep the fun going everybody. Let's welcome to
the CarGuy Cafe. Once again we are filming live over here right now inside of Bulldog Ford. You
are seeing this on a recording everybody but that's where we are so you might see some moving and
some shaking of some car deals happening because we are boots on the ground having some fun but
speaking of being boots on the ground having some fun we will see you at NADA with our friends over
a pure car so you're gonna see us with a microphone and a lot of energy talking to our friends starting
off with first the one the only cake cola challenge. What's happening sister how are you?
I'm good how are you guys? We're amazing and it's good to see you. We happy new year right?
Happy new year. 26 is here and it's not started it's already halfway through the month. Wow we
already just a couple not a little bit like a little bit longer but a couple weeks away from the
big show so this is pretty big it's gone by pretty quick. It's gone by really quick I can't believe
it's been a year since we were in since we were in snow lot. Yeah that's right I don't think we're
gonna have to worry about snow this year so I think we're gonna be good if we did I think that
long apart there's something going on right? Yeah that would be terrible if we got snowed in last
oh my goodness that would be wild another unprecedented event definitely will be something to
thank goodness everybody made the adjustment and kept it in Vegas and I just think we should
probably stay closer to that neck of the woods for the NADA's but I can't believe Kate it has
been already a year we still have people that are reeling from the adjustments how they had to
respond to last year's NADA and this year it's ready right here in front of us we're talking
about the new consider moving and what a year and automotive that we've had goodness it's been a busy
one it's been for us crazy I think we it's been non-stop since last year's show we've had some
new products coming out we've enhanced some of our products just lots going on we've continued
to build on our OEM relationships our team has just been doing a fantastic job growing all of
those OEM opportunities so not just at the dealer level but at tier one tier two tier three
we've got a lot keeping our teams busy these days yeah you do and speaking of being non-stop
you do have one individual who is a constant non-stop inside of this business she is so energetic
and so in tune with so many of the things that are brewing inside of the industry we are so
thankful to have her as a friend colleague and ear to the ground inside of the industry because
she always knows her stuff so please make welcome miss non-stop herself the one the only Hannah
Lifson welcome to the party hey guys how's it going it's amazing happy new year Hannah it's good to
see you I know you as well we're excited we're super excited and we were just talking obviously
you heard everything we're talking okay I'm sure you got something you want to throw in on that
how has the year been for you oh wow I think I was seeing you guys at two to three week clip
around the country so if anyone knows it's you all 2025 was a phenomenal year for peer cars as
Kate mentioned our products have advanced our OEM relationships have strengthened the market
is a level when you're at Snowland are you getting a little bit of feed?
a little bit just a little bit are you how are we sounding to you though we're sounding good
you guys sound fine I'm giving myself a little bit of feedback I tell you the feedback doesn't
sound bad on our end it's just a very slight but what I love is like your background what is that
look what kind of art is that to your on your over your left shoulder oh gosh is this part gonna
make the recording okay this is taking an absolute tangent right from the beginning
this is my apartment I got a little love the arts I got some custom art made
I'll send you guys some pictures later offline art is big and that's part of what you guys do
at peer cars it's an art form which you all are doing you guys are bringing technology people
all these things and you're collaborating with people but that all takes a little bit of art
when it comes to that being finessable and also holding something rigid at the same time that's
why I love about art art is free-flowing and it could be a lot of different things and I do love
art NADA is a place where people get to show what kind of art they put out really it's like
a big display of artwork everyone's things that they're doing out there and I'm excited to see
what all the different vendors are doing but in particular I can't wait to sit down with you
guys and do some interviews while we're there what's the part you're looking most forward to for NADA
this year you can take that yeah absolutely I'm happy to go but I'm sure Kate has a different
perspective as well first and foremost candidly I'm excited for attendance there were so many people
last year that we weren't able to connect with due to unforeseen circumstances
so I'm thrilled to see a jam-packed showroom floor I want to have everyone that wants to
attend to be there so that would be my number one goal is to be able to have those connections to
get those meetings to reconnect with the friends that we weren't able to last year but I also think
for peer cars in particular I'm super excited about our entire product suite that we're going
to be bringing to the floor a couple of sneak peeks maybe we guys can give you later as you
mentioned we came to market with a few new things and you guys won't be disappointed keep your eyes
on the press your eyes on the media over the next couple of weeks but as you mentioned NADA is like
an art show peer cars is going to have a stellar gallery that was beautiful way to put that out
I gotta tell you this is a true thing that you are gonna have you guys always have a beautiful
gallery every time you go by there I love the booth the last two years have been every year
it's been something different something new I love that you're going to be making announcements
over the next couple weeks and are you going to be telling people times when to be at the booth
for certain announcements and stuff like that I can't wait we'll make sure that we share that with
you and our network folks so if you guys want to connect with them make sure you go follow
peer cars on all social media go follow Hannah go follow Kate I promise you guys will get all
the updates you need if you follow us right now we'll make sure you get the updates too so be
looking forward to those but no that is big what about you Kate what are you looking forward most
to yeah I think as Hannah said NADA is always it's like the big reunion for our industry right
it's the one time a year everyone gets back together you see a lot of old friends former
colleagues everyone stayed within the industry it's wonderful to see them no matter where people
move on in their careers it's always cut it's always nice to regroup at NADA I think as Hannah
mentioned we've got like a stacked lineup of activities happening in our booth as well so
not only come see new products and new product features but we've got some guest appearances
we've got partners from Google coming we've got partners from cognition we've got PCG coming in
to do presentations we've got our little presentation theater slash media center where we'll have you
and others coming by to help hype up the crowd do some interviews on the spot so we're excited
about that as well Lauren Donaldson our CEO is going to be was selected for second year in a row
as an NADA speaker she has a few sessions Wednesday and Friday she's going to be talking about AI
and how that can help fixed operations marketing and fixed operate fixed operations in general
profit center retention so we're excited to have her doing that and Jason Wiley our president CRO
it was also selected to join the NADA exhibitor pitch competition so he's going to be on the
big stage doing a two-minute pitch up against some of the top sales people in the industry
so we're excited to cheer him on and see him hopefully move on to the finale and again our
second year in a row being selected for that competition wow that's amazing that's all you
got going on that's all you're doing right what I love is that the growth right even this year
more opportunities for people to learn more about that I think that he's going to do a great job
up there being able to present or represent the company and also pitch the company
that is a key factor I think a lot of people love to see that you can just see what's new
out there and what's special and when you have somebody who can really pitch well like him
there's no doubt that it's going to go over very well and it's congratulations on being selected
for that that's pretty amazing yeah definitely tight competition and we're really excited yeah
it's a tight competition for attention at any of these events no matter how we do what we do
and you all are very intentional about being able to make sure that you're not just placed properly
but you have plenty going on and plenty to attract people back to being somebody that's
prioritized on the calendar of these dealers of these dealer partners is paramount for this event
because there is so much to digest and again your procurement of the pure fun is very much
calculated you ladies are masters at this and part of it is being able to make sure that you
have a couple of energizing car guys out there making things happen and getting the interviews
going and bringing some energy but besides some of that crazy car guy and car gal energy that will
bring to your booth during this time if somebody is to stop by the booth and maybe they're only
able to walk away with one thing during the time that they spend going and consuming from everybody
but getting the chance to assume from you what's the one thing you want inside of their swag bag
or maybe to pour inside of their cup I think in regards to pouring inside of the cup when you
get to any da your thousands like hundreds and hundreds of vendors they're going to be pitching
you your product they're going to be telling you why they're the latest and the greatest if I can
have them like walk away with one thing that they could remember about pure cars it's that we're not
the vendor we're the partner our team takes on those dealer relationships really seriously
and I'm hoping that we can convey that quickly across the showroom floor that once they sign up
it's not just a piece of paper it's not just a contract but we're there to help them with
their strategy we're there to be their long term we're there to be with them as the market adjusts
and moves and I think that's where we've been historically but that would be like my one takeaway
or your guys's term so one brew that I would want them to have now in regards to swag and what they
could put in their bag we love swag Kate and I there's nothing more than we love a theme
so definitely come by we're going to have some really fun giveaways we're going to have some
really cool Vegas items if you will that alone will be worth the stop but of course we want to be
looked at and be your newest trusted partner and advisor to make sure you and the dealership have
a great 2026 definitely need some pure friends and I think that people are going to get that
venture booth there's no doubt you all are very intentional when you bring intentionality intensity
comes with that right and I love that you guys are going to definitely really good stuff happening
constant action happening which activity pre-active people stop buying see it that's something that
we pride ourselves in bringing that energy and activity somewhere which brings more activity
whether we're in a dealership in a booth well whether we're on an airplane talking to people
whatever we're doing we always want to attract activity we believe that once you see that
opportunities happen and that's the biggest thing it's for you dealers out there who are curious
about what booths to go to go to the ones that have activity again that is where you're going to
find opportunity and you have opportunity to help your dealership grow that's why you're there
well yeah don't get me wrong Vegas is a good time too so glad they're having fun even the booths
they're going to have some good times at the booths what I'm saying is get there where there's
some activity and I'm telling you right now they are lined up with activity for you to have
an opportunity so I love that go into a lot of shows over the years I've been part of a lot of
things I've seen a lot of funny stuff last year was crazy of course we talked about snowlet snow to
send me it was a very small show compared to most NADAs because of that it was almost impossible for
some people to make it or if they did they made it a day or two late in a lot of cases
so that's a crazy memory but I'm sure one I got to ask you Kate over the years what's been one of
the craziest or maybe a memorable moment of yours that you'll never forget that makes you want to
come back over here oh my gosh there's I say I hate to age myself and date myself but yeah there's
been a lot of NADAs in my past probably close to 20 so I've seen a lot of the venues seen a
lot of the cities Vegas Vegas is always I think the biggest and the best so I think it's always
fun to go back there I think we we get as a vendor you get the best turnout you get the best
attendance there's always no shortage of places to entertain clients for dinners there was no
shortage of parties and fun happening so I think I think all the Vegas shows are probably at the
top of my list of ones that have been the best of the best however I did get to see Blake Shelton
last year so that one was that that was pretty sweet getting it right up close to the with the
Blake Shelton show so I will call that one as one of my top five but
I think I think you know what I think just the Vegas shows always seem to
draw in the crowds and I think we're looking forward to again as you said last year we had so many
so many obstacles that attendees had to overcome so I think this year will be hopefully a slim
dunk get them right into Vegas no problem and regardless of those obstacles we still thrive
this year you all still thrive and still have successes that are are spilling into this year
that could say that they began and that they were in seed form at the SNOLA event and we can never
discount those opportunities we have it was unprecedented it was crazy but there definitely
those takeaways that we all can learn from of course NADA can learn from but each and every
one of us because at the end of the day we're the ones in the game and we still got to make the most
of the day that we have in front of us we appreciate you all always leading the way and so much has
been buzzing even from last year and the exposure that we got remember we still did a lot digitally
you guys capitalizing on digital creation which is part of what we're doing now to keep you
car guys in car gaps knowing what is brewing and what is available to you because we don't have to
do it the way it's been done the advent of AI folks we're on a whole new playing field and I know
that you guys are still buzzing from that and last year you made some pretty bold pretty big
announcements and from there's still been so much that's been buzzing from that what are some of the
biggest that have started to gear inside of the other questions just coming to you all for AI support
what have you seen this last year as far as that department growing greatly within your camp
yeah I think sorry Hannah I don't know I think yeah last year we announced Riley AI we talked about
our ability to do AI conversations and help that lead handling for dealerships that was
really a big show announcement for us now we've got a year of experience under our belt you're
going to be able visitors this year are going to be able to come be able to actually interact with
Riley talk have a conversation with our AI agent and really test it out for themselves so seeing
is believing and we want our dealer partners to come in and feel comfortable try out try AI and
get see how it can actually impact their dealership we've been really fortunate we've had two OEMs who
are leading the way and actually created certified programs for AI which is something that was brand
new in the market this year and pure cars was selected in both of those programs so far and we
are about to pitch our third OEM I think later this week or next week yeah we're seeing the OEMs
are actually getting involved they want to certify those AI providers so that's been it's
been a great a great year growing this new business unit for us wow and it's just the beginning for
you all and I love that too getting ready to get the third one and I'm sure every other one's going
to fall into place because it is smart for the I believe for the manufacturers to understand that
they need to get involved and then also buying it gives people confidence especially their dealers
because a lot of times like what's not necessary they don't even our providers don't even care that
we have it when you actually show that you do care and that you're actually certifying it they're
like maybe it's something that we need to have and yes dealers need this if you don't have it you will
be behind it's like why would you go to a gunfight with a knife but and that's basically what it's
like now you really have to go in a little bit different with it it's silly not to have the
modern weaponized stuff for you to be able to do more things out in the market so I love that I love
that they're seeing that especially the manufacturers them seeing that and being part of that and then
inviting great companies like Purecars to come out and be partnered with them best
phenomenal so congratulations on all that thank you yeah last year I think there was a big appetite
for like education around AI what does this mean what is this can you define it that was something
that Purecars have been working on for a number of years and we were able to come to market this
year I think there's a big appetite for actual implementation they've had the year to do their
research they've had the year to roll up their sleeves and have their teams actually learn about
it on an individual basis but now as Kate mentioned OEMs are even saying all right let's go ahead and
turn some buttons let's pull a few levers and let's actually make this actionable for the entire
industry so I think I'm pretty excited about where we were at in 2025 and how we're poised in position
for 2026 yeah I think it's a great star alignment time and of course OEMs should take notice they
are some of the greatest innovators of technology in the world and recognizing the advancements
that we can make with the technology that's in the hands of just about every single employee
and especially those that are on the forefront facing the customer how do we leverage it and then
also just like anything else how do we eventually regulate it and make sure that it's still
upholding to the standards that we have as a brand that's huge for you all inside of that's
getting us all to a level where we're learning teaching we're doing all kinds of different
things different than we've done it before at a crazy accelerated rate and sometimes when we
accelerate those rates and the things that we're doing we also have to increase the quality of
conversations that we have increase the quality of relationships that we build and you all are now
teamed up with the v20 group and we're excited about everything that's buzzing and moving and
shaking with that and this year we're going to be doing a little MCing for the joint efforts
of all the teams that are coming together for v20 so we're pumped up about that and we got plenty
to say but what do you ladies have to say from the pure cars vantage point about some of the
awesome shakeup that you're having now getting into the mix with the v20 teams yeah i can take
this one to start kate this one's near and dear to my heart i am thrilled to be a part of the v20
group alongside pure cars when this opportunity came wrong it was a no-brainer for us we raised
our hand we said anything that dave sponikey and david came do sign us up it turns into gold so
we're thrilled to be able to collaborate at this event in particular in a couple of different
capacities first and foremost of course with you guys and 23 other sponsors will be at beer park
which is just right across the street from the belagio on that wednesday night at 5 30 looks like
the guest list last i saw was like 1500 people so it's going to be quite the party of parties
you're gonna want to be there if you guys don't have a ticket yet i highly recommend you try to
secure one it is invite only so thank vip of last yes in addition to the party we also are doing a
joint booth on the showroom floor we're in the west hall it's going to be right when you walk in
it's booth 2001 so definitely come and check it out we're going to have a variety of activities
going on there we're going to be doing educational seminars we're going to be doing speed dating
we're going to have demo stations and booths for all of us to collaborate and pitch demos together
as well as just showcase our products the v20 tagline is stronger together that's really we're
putting like our money where our mouth is at the spend in particular so if we have joint
partnerships if you guys want if you're even interested on the vendor side about what the v20
group is i'd highly recommend you come and stop by it's going to be jam packed not only with
education but really with fun this entire group has been nothing but a good time let alone some of
the best veterans within the industry we are we definitely we have a seat on that we love it
we love v20 we love everything that they're trying to do and what they are doing and where they're
learning it's been a few years now a couple years and the way that they've transformed it in the
now that there's multiple of them it's something that we need it has been so i think it's we depend
on ourselves and what we know internally instead of looking externally out there and being able to
have partners in a sense i love that stronger together better together all those things are true
those statements have been around for a long time and people if you guys don't realize that you're
missing great opportunity to help your business and your clients grow so go check out the v20
booth come by come to our party you need to invite go buy the booth somebody could hook you up if
you're interested we have tickets i got some hook up sure that everybody out there who wants to be
there please just let us know we want you to be there there's only so many tickets though i know
it sounds like a big number it's a big place and we're gonna have a good time so do not miss this
party it's the parties to kick off all parties right there so i can't wait so with all that it's
a whole lot of moving and shaking right you have a you have one team that has to do so much you have
additional booths additionally so you have meetings to take you have interviews to do
all of that fun stuff going on kate how does your team balance this out and try to keep
a pure in it because at the end everybody still seems like they're just windblown what just happened
is it over it's over what did we do what accomplished how do you guys keep your focus
and your team just on task inside of that is that they have to be i and pure garden we're
really fortunate that we've got a team of nada pros we've got many of us have done this for
a few years now we just we get in our rhythm and our planning goes into action many months in advance
probably six eight months in advance of the show we're already working on nada so it's a big process
for us but we all really enjoy it roll up our sleeves we dig in and we bring the teams together
there's so much goes on behind the scenes and i can't say enough about canna and the rest of the
team that pulls this all together every year for us it's it's a fantastic initiative and we just
yeah we look forward to bringing the teams together we look forward to bringing our own
teams together right we've got reps all over the country it's wonderful to bring them together and
everyone join around this one big event or we call it our super bowl every single year this is
our big show so it's wonderful that we can bring this together and execute but hey we've had a year
of events i think canna and i were talking recently i think we did we did almost 40 events this year
so we had people we had cure cards reps so much literally touching every corner of the country
at some point during the course of the year events are our jam we are all you guys are pros
pure pros at that right i love it and that's what's really nice about the team we've been we've seen
your team and they're there always ready like they're they're always there to have conversations
make some relationships networking sharing information and really building that brand
because pure cars is a brand but the people are part of that brand too which you all do is you
demonstrate how your people represent pure cars to the purest level as possible and i
absolutely love that yeah we always tend to gravitate towards a pure car people and we're at
these things i don't know what it is but it's because we're pure we're pure so we absolutely
love that there's a lot of things that people are going to go at any da they're gonna they're
gonna come to your booth they're gonna have a good time what's the one thing that you think that you
want your people who come to your booth to remember about pure cars the most i think for me i'll let
hand answer as well but i think for me pure cars has been around for 18 years and i want people to
know that we're not the same company that we were 18 years ago 15 years ago even three years ago
we have evolved we are so much more than the digit company that we are known to be and i think
a lot of people know that but i would hope that everyone coming by our booth this year
can easily understand that that they know that it's about data it's about audience creation
it's about leveraging AI as part of that process to make the advertising that much better we have
so much technology and so much data that we are able to help dealers with and help them really
refine their entire marketing based on data audience creation AI things that are not necessarily
obvious to the end user there is so much that goes on behind the scenes when it comes to real
successful advertising and so pure cars now offers that full suite of solutions and i really
want people to come by and really understand how how that can improve their advertising and just
get them a better ROI and stop wasting any of their marketing those precious marketing dollars
i love you said precious marketing dollars because they are what do you think about that hannah
i couldn't agree more with kate i think we've had this stronghold as being the digital advertising
leader in the space which i still selfishly think we are but we are so much more than that
as kate touched on we have a few other arenas in which we play in and that we've been focused on
for a number of years behind the scenes and have able to go to market with i think something
fundamentally that you touched on again is the people pure cars is not just about the products
it's about the level of service in which we can offer our customer service team takes the word
service very seriously a lot of them have dealership backgrounds or they've been in the
industry for a number of years and they understand how much every single dollar counts and what that
means for the dealership so having that strategy partner if you will again i think that's just
something that's really big we're also only in the automotive vertical so we live and breathe for
the dealership or the manufacturer we service in the tier one two and three space in case everybody
didn't know that but so we're well abreast of how to have those conversations how to navigate
those contracts how to utilize our technology and all of those different aspects where every
other company you say the same we live for our dealers we die by our dealers but we're again
it's we're a people business just like the dealerships are and you guys really you bring that small
town feel that you're definitely that big brother that big sister that big partner that
dealers need that have that full spectrum of understanding while still making them feel
homely and that they have somebody that isn't on the other side of a veil from them but just somebody
that is is now refined and perfected marketing and automotive and being that this is your main
vein and this is what you're great at it is who of anybody to say maybe i really don't know much
about pure cars but whatever i did know there's a lot more to know and schedule that time put it
in the planner everybody make sure that you make some time to say hello to us but to say hello to
those incredible people that are coming and unifying at nada and having the fun of not just
being with their teammates but being able to connect to new people like you in the industry
we do know that yes cultivating and keeping these relationships that we've already built
are so great but getting the new conversation started getting the new problem solved this is
part of what gives us that fire that we have inside of this business what is it that gets you
all so excited about just meeting the new people that we get to meet at these different events
throw that over to you kate wow i think you know what there's only different types of people
that come to nada right you've got the newcomers to the industry they just started working in
automotive they are green it's so exciting to be able to share with them everything that we
love about the industry right and let them know that like they're on a great career path and there's
so much opportunity so love meeting new people that are coming into the industry love meeting and
working with seasoned veterans the ones who have been in the dealerships for 20 30 years but maybe
aren't up to speed on all of the latest technology and so us as trusted vendor partners it's our job
to teach educate train and really open their eyes to all of these new possibilities so i think i
really enjoy that we've got that full spectrum and automotive to me has always been on the
forefront of technology always advancements we're not like other industries it's we are very unique
we're very fast paced and i think just all of bringing that all together is what what makes
those conversations at nada really exciting endless conference thank you this is all boom
at once and it's all it's going to be so much fun i do love all the different types of people who
show up to submit everything from the green to the seasoned veteran that just needs a little bit
information on what technology is today we have friends that that are 30 40 years in the business
and have no idea what's really happening they're still processing hold like and they wonder why
they're trickling down and we're trying to tell them you need to go these events you need to go to
the pier cars you need to learn more about what's happening today it's not even to buy anything just
to understand it when you go get it and you understand you'll tend to want these things more
and you'll understand like the biggest reason why a lot of old dealers and don't no offense y'all
i'm just telling you guys this is the truth and you know it is is that what you don't understand
and don't know you just tend to put to the side and just keep doing what you're doing yeah you're
going to sell some cars you're going to do that but you're never going to get to the level that
your heart wants your team is going to miss out on opportunities in the community that they
should have because all you have to do is tweak it a little bit add a little something to it they
could just a little bit more updated and then you'll grow but if you go get educated go learn
about it you'll be comfortable which means you'll take your time and you'll go find the right company
to help you and what i'm going to say is start with pure cars booth what is your booth number by
the way what is where can they come see you at NADA 3551 west hall 3551 west hall make sure you
go see them on that because that is where it's going to be that's where all the fun is going to
be around i'm going to tell you there's going to be a lot of great booths around them too so be ready
to go have some fun kick it off right there and then move around from there i'm telling you it'll
be the best NADA of your life absolutely we can't wait for that any last words any last bits of
encouragement that you want to give people that are going to get the chance to see this and hear
this listen understand that NADA is coming and we have to make the best of it and being with pure
cars is definitely something they should prioritize give us one last why kate one last why we're going
to have plenty of stuff on hand you can pre-book meetings we want to dedicate a quiet reserve time
to anyone who wants to come by and visit with us so pre-book a meeting we would love to be able to
welcome you and have dedicated time for you keep an eye on all of our socials we are constantly
almost daily updating information about NADA whether it be products that we're showcasing or
activities and events that are happening so keep an eye on socials pre-book meetings we would love
to welcome everyone hannah yeah absolutely i'd say if you guys haven't seen our own private
speaking schedule calendar yet and you wanted to get that one-on-one time with maybe it's google
maybe it's psg maybe it's cognition this is your chance to do they're going to be there to do q&a
we know sometimes it's hard to get that face-to-face time that on one time with those companies or
executives at those companies so definitely come and utilize it we'd love to hear i think we would
know that you'd love to hear what they're gonna say so come and check it out and we're really
excited to be there and at a bare minimum we're gonna have fun so if you're just in the mood for
a good laugh or if you're just in the mood put your feet up somewhere and you want to be with
some friends the pier cars booth is definitely where we'll all be located and you're right and
the v20 booth make sure that you kick out to make it to the parties let's see party baby let's
have some fun but let's continue to advance i believe that this is going to be a historic year
2026 for automotive is going to see some incredible growth and all the momentum is starting
right now each and every one of you have the opportunity to add to it
right now so let's make the most of the moments that we have let's keep our eyes focused on
achieving great things and even great people and going to new greater heights inside of this year
and let nada be the opportunity for us to go ahead and light it up we're excited to be hanging out
with you and to be with you at one more event this year hopefully we get more events in this year
than we did last year that's going to be hard to beat hannah but we're going to try to make that
happen we're excited to give it a try but until we do let's continue to do what we got to do
with solutionaries and keep flying let's forgive focus fly and keep growing all the time we will
see you all at nada let's fly everybody on three one two three forgive focus fly and keep growing
keep growing let's keep doing solutions everybody i am lou ramirez and i'm frelin arts and you've
been brewing solutions on the cardiac coffee podcast with the pure far ladies the one the only
is k kola chep and the one the only hannah limson we'll see you soon everybody keep brewing keep
growing my friends

Request an Explanation

Heard something you'd like explained? We'll add it to this episode.

Sign in to request explanations for terms you heard.

Want to learn more?

Browse our glossary for plain-English explanations of automotive terms, jargon, and concepts.

Explore Terms

More from Car Guy Coffee

NCM Event Conversations feat. Chad Graves
Jun 1, 2026
NCM Event Conversations feat. Tim Hayden
Jun 1, 2026
NCM Event Conversations feat. Owen Moon
May 27, 2026
NCM Event Conversations feat. Eric Glass from CallReview
May 27, 2026