{"version":"1.0.0","episode":{"title":"Superbowl Roundup with Ian Chillag","url":"http://getcarcurious.com/episodes/superbowl-roundup-with-ian-chillag","audioUrl":"https://pdst.fm/e/traffic.libsyn.com/secure/waroncars/TWOC-2026-02-10-E166-Super-Bowl-GENERAL.mp3?dest-id=807818","description":"Super Bowl LX had everything, from ads for weight loss drugs and male grooming products to spots touting tax prep services and calming fears about our AI overlords. It also had one outstanding halftime performance from Bad Bunny. But what the game didn't have was a whole lot of car ads. (Or a whole lot of touchdowns, but that's a different story.) Why, after dominating the broadcast for decades, has the automobile industry gone cool on one of broadcasting's biggest nights? And what did the few cars ads that did run say about the state of the nation and American culture at this particularly fraught moment in time? Ian Chillag—creator and host of the award-winning Radiotopia podcast \"Everything is Alive,\" the co-host of NPR's \"How to Do Everything,\" and a senior producer of \"Wait Wait… Don't Tell Me\"—joins us to break it all down. Join The War on Cars on Patreon and listen to exclusive ad-free versions of regular episodes, Patreon-only bonus content, Discord access, invitations to live events, merch discounts and free stickers! Watch all of the Super Bowl ads. (NY Times) Listen to Ian Chillag's podcasts How to Do Everything and Everything is Alive. Order our new book, Life After Cars: Freeing Ourselves from the Tyranny of the Automobile, out now from Thesis, an imprint of Penguin Random House. Find us on tour and get tickets at lifeaftercars.com. Thanks to Cleverhood for sponsoring this episode. Listen to this episode for the latest discount code and get the best rain gear for walking and cycling. The War on Cars is produced with support from the Helen and William Mazer Foundation. www.thewaroncars.org  "},"annotations":[{"startTime":689.98,"endTime":694.44,"type":"car","title":"Nissan Serena","url":"/cars/nissan/serena","image":"https://upload.wikimedia.org/wikipedia/commons/b/b7/2018-2019_Nissan_Serena_e-POWER_rear.jpg","quote":"...eight loss appearance insecurity category, we had Serena Williams for Rowe,  and Kenan Thompson, DJ Khaled...","canonicalId":"car:nissan:serena","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Nissan Serena is a multi-purpose vehicle (MPV) primarily designed for the Japanese market, offering ample space and comfort for families. It features sliding doors for easy access and is known for its practicality and efficiency. The Serena is often highlighted for its family-friendly design and advanced technology.","simplifiedExplanation":"The Nissan Serena is a large family car that has a lot of space inside, making it easy for families to travel together. It has special doors that slide open, which helps when getting in and out, especially in tight parking spots.","imageAttribution":"TTTNIS (CC0)"}},{"startTime":2133.4,"endTime":2140.0,"type":"company","title":"Weathertech","url":"/glossary/weather-tech","quote":"Okay, now we're going to get to the most car adjacent ad, and this is Weathertech. They make accessories for cars. They often purchase at least one, if not two ads.","canonicalId":"company:weather-tech","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Weathertech is a company known for manufacturing automotive accessories, particularly floor mats and cargo liners that protect the interior of vehicles from dirt and damage.","simplifiedExplanation":"Weathertech makes products that help keep cars clean and organized, like mats for the floor and storage solutions for the trunk."}},{"startTime":2140.0,"endTime":2146.4,"type":"part","title":"floor liners","url":"/glossary/floor-liners","quote":"I thought they only make floor liners and cargo liners. We're seeing all the stuff that Weathertech makes...","canonicalId":"part:floor-liners","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Floor liners are custom-fit mats designed to protect the floor of a vehicle from dirt, mud, and spills, providing a more durable and easier-to-clean surface compared to standard carpets.","simplifiedExplanation":"Floor liners are special mats that go on the floor of your car to keep it clean and protect it from messes."}},{"startTime":2146.4,"endTime":2151.1,"type":"part","title":"cargo liners","url":"/glossary/cargo-liners","quote":"I thought they only make floor liners and cargo liners. We're seeing all the stuff that Weathertech makes...","canonicalId":"part:cargo-liners","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Cargo liners are protective mats that fit in the trunk or cargo area of a vehicle, designed to keep the space clean and shield it from damage caused by transporting items.","simplifiedExplanation":"Cargo liners are mats that you put in the back of your car to protect it from dirt and scratches when you carry things."}},{"startTime":2162.7,"endTime":2168.0,"type":"part","title":"roof racks","url":"/glossary/roof-racks","quote":"...we see roof racks getting all the luggage that wouldn't fit in the SUV.","canonicalId":"part:roof-racks","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Roof racks are external frames attached to the roof of a vehicle, designed to carry additional cargo like luggage, bikes, or kayaks, expanding the vehicle's storage capacity.","simplifiedExplanation":"Roof racks are bars on the top of a car that help you carry extra things like luggage or bikes when you go on trips."}},{"startTime":2302.0,"endTime":2303.0,"type":"brand","title":"GM","url":"/glossary/gm","quote":"...automakers that ran ads last night. He says that automakers accounted for 40% of Super Bowl ad...","canonicalId":"brand:gm","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"GM, or General Motors, is one of the largest automotive manufacturers in the world, known for brands like Chevrolet, GMC, Cadillac, and Buick.","simplifiedExplanation":"GM stands for General Motors, a big company that makes cars like Chevrolet and Cadillac."}},{"startTime":2343.7,"endTime":2344.7,"type":"company","title":"Stellantis","url":"/glossary/stellantis","quote":"...the only automaker that ran ads last year, they said they're focusing on the 250th anniversary of the U.S....","canonicalId":"company:stellantis","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Stellantis is a multinational automotive manufacturer formed from the merger of Fiat Chrysler Automobiles and PSA Group, producing brands like Jeep, Dodge, and Peugeot.","simplifiedExplanation":"Stellantis is a big car company that makes several brands, including Jeep and Dodge, created from a merger of two companies."}},{"startTime":2382.42,"endTime":2385.92,"type":"car","title":"Jeep Cherokee","url":"/cars/jeep/cherokee","image":"https://upload.wikimedia.org/wikipedia/commons/9/9b/1975_Jeep_Cherokee_in_beige%2C_front_right.jpg","quote":"...they get in a blue Jeep Cherokee, 37 combined miles per gallon. He's petting the fish.","canonicalId":"car:jeep:cherokee","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Jeep Cherokee is a compact SUV known for its off-road capability and versatility. It has been popular for both urban commuting and outdoor adventures.","simplifiedExplanation":"The Jeep Cherokee is a type of SUV that can handle rough terrain and is often used for outdoor activities. It's also comfortable for everyday driving.","imageAttribution":"Mr.choppers (CC BY-SA 3.0)"}},{"startTime":2564.74,"endTime":2572.06,"type":"car","title":"Ford Excursion","url":"/cars/ford/excursion","image":"https://upload.wikimedia.org/wikipedia/commons/1/18/%2705_Ford_Excursion_Limousine_%28Vancouver_2010%29.jpg","quote":"...ut also that if mom had been able to come on this excursion,  it probably would have gone better. So in order...","canonicalId":"car:ford:excursion","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Ford Excursion is a full-size SUV that was produced from 2000 to 2005, known for its massive size and towing capacity. It was designed to accommodate large families and heavy loads, making it a popular choice for those needing a robust vehicle. The Excursion is often discussed for its powerful engine options and spacious interior, though it has fallen out of production.","simplifiedExplanation":"The Ford Excursion is a really big SUV that can carry a lot of people and things. It's great for families or anyone who needs to tow heavy stuff, but it's also quite large, which can make it harder to drive in tight spaces.","imageAttribution":"Bull-Doser (Public domain)"}},{"startTime":2608.78,"endTime":2615.52,"type":"car","title":"Hyundai Palisade","url":"/cars/hyundai/palisade","image":"https://upload.wikimedia.org/wikipedia/commons/c/c3/Hyundai_Palisade_Calligraphy_in_White_%28rear_left%29.jpg","quote":"...this new Palisade. Yeah. What was that? Every time I drive, I feel like I'm in a movie now...","canonicalId":"car:hyundai:palisade","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Hyundai Palisade Hybrid is a midsize SUV that combines spaciousness with hybrid technology for improved fuel efficiency. It offers a comfortable ride and a variety of features aimed at families and outdoor enthusiasts.","simplifiedExplanation":"The Hyundai Palisade Hybrid is a large family-friendly SUV that uses both gasoline and electric power to save on fuel. It's designed to be comfortable and spacious for passengers and cargo.","imageAttribution":"Benespit (CC BY-SA 4.0)"}},{"startTime":2779.46,"endTime":2784.92,"type":"car","title":"Nissan Rogue","url":"/cars/nissan/rogue","image":"https://upload.wikimedia.org/wikipedia/commons/1/14/Nissan_Rogue_%28S35%29_Washington_DC_Metro_Area%2C_USA.jpg","quote":"...t, here's the next one. This one's for the Nissan Rogue. I actually didn't  see it on the air, but I am t...","canonicalId":"car:nissan:rogue","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Nissan Rogue is a compact crossover SUV known for its spacious interior, fuel efficiency, and advanced safety features. It has gained popularity for its versatility, making it a great choice for families and individuals alike. The Rogue is often discussed for its balance of comfort and practicality in the competitive SUV market.","simplifiedExplanation":"The Nissan Rogue is a type of car called an SUV, which is bigger than a regular car and can hold more people and stuff. It's popular because it's comfortable to drive and has a lot of space inside, making it a good option for families or anyone who needs extra room.","imageAttribution":"OWS Photography (CC BY 4.0)"}},{"startTime":2910.16,"endTime":2917.72,"type":"car","title":"Volkswagen Id Buzz","url":"/cars/volkswagen/id-buzz","image":"https://upload.wikimedia.org/wikipedia/commons/b/bc/Volkswagen_ID._Buzz_1X7A1610.jpg","quote":"...we see an ID Buzz. And it's just like a bunch of...","canonicalId":"car:volkswagen:id-buzz","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Volkswagen ID. Buzz is an electric microbus that pays homage to the classic VW Type 2 bus. It features a retro design combined with modern electric vehicle technology, making it a popular choice among those looking for a stylish and eco-friendly vehicle.","simplifiedExplanation":"The Volkswagen ID. Buzz is a new electric van that looks like the old VW buses from the past. It's designed to be fun and environmentally friendly, perfect for people who want a cool car that doesn't pollute the air.","imageAttribution":"Alexander-93 (CC BY-SA 4.0)"}},{"startTime":3008.8,"endTime":3014.0,"type":"term","title":"electric cars","url":"/glossary/ev","quote":"...I think they're skipping a production year, I believe. Wait, so you can't buy the thing that they're selling to us? I could, but then I think when the demand for electric cars evaporated, they suspended it, right? I believe...","canonicalId":"term:ev","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Electric cars are vehicles that are powered entirely or partially by electricity, using electric motors instead of internal combustion engines. They are known for being more environmentally friendly and often have lower operating costs compared to traditional gasoline vehicles.","simplifiedExplanation":"Electric cars run on electricity instead of gasoline. They are better for the environment and can save money on fuel and maintenance."}},{"startTime":3137.38,"endTime":3142.62,"type":"car","title":"Toyota RAV4","url":"/cars/toyota/rav4","image":"https://upload.wikimedia.org/wikipedia/commons/5/5b/2021_Toyota_RAV4_PHV.jpg","quote":"...the first that we're going to talk about, it's called superhero belt and this is for the RAV4. Hey, let's go for a drive.","canonicalId":"car:toyota:rav4","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Toyota RAV4 is a compact SUV that offers a balance of practicality, comfort, and efficiency. It's popular for its spacious interior and reliability, making it a great choice for families.","simplifiedExplanation":"The Toyota RAV4 is a small SUV that is known for being reliable and having a lot of space inside. It's a good option for families or anyone who needs a versatile vehicle.","imageAttribution":"TTTNIS (CC0)"}},{"startTime":3179.9,"endTime":3185.2,"type":"concept","title":"nostalgia","url":"/glossary/nostalgia","quote":"...a little nostalgia for the old RAV4 and now the new RAV4. Yeah, and that really touches into this thing...","canonicalId":"concept:nostalgia","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Nostalgia refers to a sentimental longing for the past, often in relation to personal memories or cultural experiences. In automotive terms, it can relate to fond memories associated with specific cars or eras in automotive history.","simplifiedExplanation":"Nostalgia is when you remember something from the past and feel a mix of happiness and sadness about it. In cars, it can mean loving older models because they remind you of good times."}},{"startTime":3444.1,"endTime":3445.1,"type":"brand","title":"Cadillac","url":"/glossary/cadillac","quote":"Yeah, I might have responded differently. Okay, there was one more from another car company, Cadillac, but this was the debut of their new F1 car...","canonicalId":"brand:cadillac","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Cadillac is a luxury vehicle division of the American automobile manufacturer General Motors. Known for its premium cars and innovative technology, Cadillac has a long history in the automotive industry.","simplifiedExplanation":"Cadillac is a brand that makes high-end cars. They are known for being luxurious and often have advanced features."}},{"startTime":3445.1,"endTime":3446.1,"type":"concept","title":"F1 car","url":"/glossary/f1-car","quote":"...but this was the debut of their new F1 car and the ad is set to John F. Kennedy's famous speech...","canonicalId":"concept:f1-car","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"An F1 car refers to a Formula 1 racing car, which is designed specifically for high-speed racing in the Formula 1 series. These cars are known for their advanced aerodynamics, lightweight construction, and powerful engines.","simplifiedExplanation":"An F1 car is a type of race car used in Formula 1 racing. These cars are built to be very fast and are made with special materials to help them go as quickly as possible."}},{"startTime":3553.2,"endTime":3557.9,"type":"term","title":"hitch","url":"/glossary/hitch","quote":"...do you have too much stuff so we can add more a hitch to your car for all your luggage? There's nothing innovative or new about the product itself.","canonicalId":"term:hitch","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"A hitch is a device attached to a vehicle for towing trailers or carrying additional cargo. It allows for the connection of various accessories, such as bike racks or cargo carriers.","simplifiedExplanation":"A hitch is a part that lets you attach things like trailers or bike racks to your car. It's useful for carrying extra stuff when you go on trips."}},{"startTime":3564.0,"endTime":3569.4,"type":"concept","title":"Formula racing","url":"/glossary/formula-racing","quote":"...I mean, as someone who is currently in the market for a Formula","canonicalId":"concept:formula-racing","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Formula racing refers to a category of motorsport characterized by single-seater cars built to specific regulations. The most famous series is Formula 1, which features high-performance vehicles and is known for its technological advancements and global appeal.","simplifiedExplanation":"Formula racing is a type of car racing where cars are built to strict rules and are usually very fast. The most popular version is Formula 1, where teams compete in races around the world."}}],"speakers":[{"id":"s1","name":"The War on Cars","role":"host"},{"id":"s2","name":"LLC","role":"host"}],"transcripts":[{"url":"http://getcarcurious.com/episodes/superbowl-roundup-with-ian-chillag/transcript.vtt","type":"text/vtt"}]}