{"version":"1.0.0","episode":{"title":"The 2026 Car Market RESET Is Happening | Episode 1004","url":"http://getcarcurious.com/episodes/the-2026-car-market-reset-is-happening-episode-1004","audioUrl":"https://pdrl.fm/3359a6/pscrb.fm/rss/p/mgln.ai/e/1385/injector.simplecastaudio.com/14b42e71-1f9c-41b2-944f-bc8f2b3a3cb9/episodes/f8c8a5c4-3739-40f0-8c57-d1e9b7b2dc46/audio/128/default.mp3?aid=rss_feed&awCollectionId=14b42e71-1f9c-41b2-944f-bc8f2b3a3cb9&awEpisodeId=f8c8a5c4-3739-40f0-8c57-d1e9b7b2dc46&feed=gkrQ6WSC","description":"Today on CarEdge Live, Ray and Zach discuss the latest news on car prices. Tune in to learn more! Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com\nfor information about our collection and use of personal data for\nadvertising.\n"},"annotations":[{"startTime":136.16,"endTime":141.86,"type":"car","title":"Ford Model T","url":"/cars/ford/model-t","image":"https://upload.wikimedia.org/wikipedia/commons/9/95/1924_Ford_Model_T_Flivver_IAA_2023_1X7A0610.jpg","quote":"...w many work hours does a car cost today from the  Model T all the way to today's world? What is fascinating...","canonicalId":"car:ford:model-t","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Ford Model T, produced from 1908 to 1927, is often regarded as the first affordable automobile, revolutionizing the automotive industry by making car ownership accessible to the masses. Its assembly line production method set the standard for manufacturing efficiency and transformed how cars were built. Discussions about the Model T often highlight its historical significance and impact on society.","simplifiedExplanation":"The Ford Model T was one of the first cars that many people could afford, which changed how people traveled. It was made a long time ago and is important because it helped start the car industry as we know it today.","imageAttribution":"Alexander-93 (CC BY-SA 4.0)"}},{"startTime":239.14,"endTime":243.96,"type":"car","title":"Ford Maverick","url":"/cars/ford/maverick","image":"https://upload.wikimedia.org/wikipedia/commons/a/a4/1972_Ford_Maverick_Sprint_%28616806978%29.jpg","quote":"was around the Maverick, which is their more affordable kind of Model T for the common age.","canonicalId":"car:ford:maverick","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Ford Maverick is a compact pickup truck that was reintroduced by Ford as a more affordable option for consumers, reminiscent of the original Model T's accessibility.","simplifiedExplanation":"The Ford Maverick is a smaller, budget-friendly pickup truck designed to be accessible for everyday people, similar to how the Model T was in its time.","imageAttribution":"dave_7 from Lethbridge, Canada (CC BY-SA 2.0)"}},{"startTime":259.4,"endTime":267.3,"type":"term","title":"MSRP","url":"/glossary/msrp","quote":"The Maverick's MSRP is $29,840. The reason I said you're going to have some fun with this is because you and I both know good luck finding one for $29,840.","canonicalId":"term:msrp","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"MSRP stands for Manufacturer's Suggested Retail Price, which is the price that the manufacturer recommends for the vehicle. It serves as a guideline for dealers and consumers.","simplifiedExplanation":"MSRP means the price that the car maker suggests you should pay for a new car. It's like a starting point for how much the car should cost."}},{"startTime":281.6,"endTime":288.1,"type":"term","title":"financing","url":"/glossary/financing","quote":"most Americans end up financing that vehicle. When financing, you're actually at $39,000 because you're paying down the interest on that vehicle.","canonicalId":"term:financing","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Financing a vehicle means taking out a loan to pay for it, where you pay back the loan amount plus interest over time. This can increase the total cost of the vehicle.","simplifiedExplanation":"Financing is when you borrow money to buy a car and pay it back over time, usually with extra money added for interest."}},{"startTime":360.36,"endTime":371.58,"type":"car","title":"Ford F150","url":"/cars/ford/f-150","image":"https://upload.wikimedia.org/wikipedia/commons/5/56/2022_Ford_F-150_Lightning_Rear.jpg","quote":"...the average transaction price for a Ford F-150 is somewhere between $65,000 and $70,000...","canonicalId":"car:ford:f-150","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Ford F-150 is one of the best-selling trucks in the United States, known for its durability, versatility, and range of configurations. It has been a staple in the full-size pickup truck market for decades.","simplifiedExplanation":"The Ford F-150 is a full-size pickup truck that many people in the U.S. buy for work and personal use. It's known for being tough and having many options to choose from.","imageAttribution":"UltraTech66 (CC BY-SA 4.0)"}},{"startTime":571.7,"endTime":581.0,"type":"term","title":"dealer markup","url":"/glossary/dealer-markup","quote":"...the dealer's actually advertising it with a $10,000 dealer markup. Come on, man. The reset has to happen...","canonicalId":"term:dealer-markup","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Dealer markup refers to the additional amount a dealership adds to the manufacturer's suggested retail price (MSRP) of a vehicle. This practice can significantly increase the cost of a car for consumers, making it more difficult to afford.","simplifiedExplanation":"Dealer markup is when a car dealership charges more than the price set by the manufacturer. This extra charge can make buying a car much more expensive."}},{"startTime":589.5,"endTime":595.7,"type":"term","title":"January sales numbers","url":"/glossary/january-sales-numbers","quote":"...which in materialize itself in the January sales numbers, which I am anticipating will be terrible for the auto industry...","canonicalId":"term:january-sales-numbers","priority":0.5,"confidence":0.8,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"January sales numbers refer to the total number of vehicles sold in the automotive market during the month of January. These figures are often used to gauge market trends and consumer demand.","simplifiedExplanation":"January sales numbers are the count of how many cars were sold in January. They help show how well the car market is doing."}},{"startTime":602.5,"endTime":609.2,"type":"term","title":"affordability","url":"/glossary/affordability","quote":"...affordability is still an issue. And B, we've had some rather severe weather that will certainly impact the close of the month...","canonicalId":"term:affordability","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Affordability in the automotive context refers to the ability of consumers to purchase vehicles without financial strain. Factors affecting affordability include vehicle prices, interest rates, and personal income.","simplifiedExplanation":"Affordability means how easy it is for people to buy cars without struggling financially. If cars are too expensive, fewer people can afford them."}},{"startTime":686.6,"endTime":686.6,"type":"term","title":"$100,000 SUV","quote":"...that can afford that $70,000 pickup truck, or that $100,000 SUV, or that $1,500 a month car payment. But Dad, I think...","canonicalId":"term:100-000-suv","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"This indicates the price range for luxury SUVs, which can include high-end brands and models with advanced technology and features. The $100,000 price point reflects the increasing cost of SUVs in the market.","simplifiedExplanation":"An SUV that costs $100,000 is a luxury vehicle with many features and options. These vehicles are often larger and more expensive than regular cars."}},{"startTime":686.6,"endTime":686.6,"type":"term","title":"$70,000 pickup truck","quote":"...that can afford that $70,000 pickup truck, or that $100,000 SUV, or that $1,500 a month car payment. But Dad, I think...","canonicalId":"term:70-000-pickup-truck","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"This refers to the price point of certain pickup trucks, which can be quite high due to features, technology, and market demand. The $70,000 price tag indicates a premium or luxury model, which is becoming more common in the truck segment.","simplifiedExplanation":"A pickup truck that costs $70,000 is one of the more expensive options available. These trucks often come with advanced features and luxury options that drive up the price."}},{"startTime":697.1,"endTime":697.1,"type":"term","title":"$1,500 a month car payment","quote":"...that can afford that $70,000 pickup truck, or that $100,000 SUV, or that $1,500 a month car payment. But Dad, I think...","canonicalId":"term:1-500-a-month-car-payment","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"This refers to the monthly financing cost for a vehicle, which can vary greatly depending on the price of the car, the loan terms, and the interest rate. A $1,500 monthly payment suggests a high-priced vehicle, likely financed over a long term.","simplifiedExplanation":"A car payment of $1,500 a month means that someone is paying that amount every month to own or lease a car. It's a sign that the car is likely very expensive."}},{"startTime":824.5,"endTime":833.5,"type":"brand","title":"Ford Motor Company","url":"/glossary/ford-motor-company","quote":"boardroom table would be at Ford Motor Company as far as what has happened to his vision of being able to produce vehicles that the common person could afford to buy.","canonicalId":"brand:ford-motor-company","priority":0.9,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Ford Motor Company is an American multinational automaker known for its automobiles, trucks, and SUVs. Founded by Henry Ford in 1903, it revolutionized the automotive industry with assembly line production techniques.","simplifiedExplanation":"Ford Motor Company is a major car manufacturer in the United States, famous for making cars like the Ford Mustang and Ford F-150. It was started by Henry Ford over a hundred years ago."}},{"startTime":868.46,"endTime":873.82,"type":"car","title":"Volkswagen Beetle","url":"/cars/volkswagen/beetle","image":"https://upload.wikimedia.org/wikipedia/commons/a/a4/1957_Volkswagen_Beetle%2C_export_model%2C_in_front_of_Porta_Nigra_in_Trier_2023-05-01.jpg","quote":"... away from, say, what VW had envisioned with the  Beetle when they first came out with it, you know, where...","canonicalId":"car:volkswagen:beetle","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Volkswagen Beetle is an iconic compact car that was first produced in the 1930s and became a symbol of the counterculture movement in the 1960s. Its unique design and affordability made it one of the best-selling cars of all time, and it represents a significant chapter in automotive history. Discussions about the Beetle often revolve around its cultural impact and evolution over the decades.","simplifiedExplanation":"The Volkswagen Beetle is a small, round car that became very popular because it was fun to drive and affordable for many people. It has a unique shape that makes it easily recognizable, and it has been around for a long time, becoming a classic car loved by many.","imageAttribution":"Palauenc05 (CC BY-SA 4.0)"}},{"startTime":868.5,"endTime":873.8,"type":"concept","title":"inexpensive people movers","url":"/glossary/inexpensive-people-movers","quote":"where they wanted to make inexpensive people movers. We are so far removed from that concept to where the chasm between those who can participate and those who would like to participate has never been wider.","canonicalId":"concept:inexpensive-people-movers","priority":0.5,"confidence":0.8,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The term 'inexpensive people movers' refers to vehicles designed to transport people at a low cost. This concept emphasizes affordability and accessibility in automotive design, aiming to provide practical transportation solutions for the general public.","simplifiedExplanation":"Inexpensive people movers are cars that are made to be affordable for everyone, so more people can have a way to get around. The idea is to create cars that are easy to buy and use for daily travel."}},{"startTime":970.16,"endTime":979.34,"type":"car","title":"Kia K4","url":"/cars/kia/k4","image":"https://upload.wikimedia.org/wikipedia/commons/a/a3/2018_Kia_K4_Cachet_front_8.16.18.jpg","quote":"...the cheapest new car for sale in the United States of America right now, which is the Kia K4. Yes. Now, the Kia K4 would still chew up 740 labor hours at a $23,535 sticker price.","canonicalId":"car:kia:k4","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Kia K4 is currently the cheapest new car available for sale in the United States, priced at $23,535. It represents an entry-level option in Kia's lineup, appealing to budget-conscious consumers.","simplifiedExplanation":"The Kia K4 is the least expensive new car you can buy in the U.S. right now. It costs about $23,535, making it a good choice for people looking for an affordable vehicle.","imageAttribution":"Kevauto (CC BY-SA 4.0)"}},{"startTime":980.1,"endTime":983.4,"type":"term","title":"sticker price","url":"/glossary/sticker-price","quote":"...at a $23,535 sticker price. So the cheapest car in America comes from Kia and it's still significantly more expensive than the comparable Model T was way back when.","canonicalId":"term:sticker-price","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The sticker price refers to the manufacturer's suggested retail price (MSRP) displayed on a vehicle's window. It indicates the price at which the manufacturer recommends selling the car, excluding additional fees or taxes.","simplifiedExplanation":"The sticker price is the price shown on a car's window that tells you how much the car costs. It's what the manufacturer suggests you pay before any extra costs are added."}},{"startTime":1022.8,"endTime":1027.8,"type":"term","title":"trim levels","url":"/glossary/trim-levels","quote":"Forgive me. I don't know the Kia trim levels by heart, but I'm thinking. Where do you think the LX is the least?","canonicalId":"term:trim-levels","priority":0.5,"confidence":0.8,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Trim levels refer to different versions of a car model that offer varying features, options, and pricing. Each trim level can include different equipment, styling, and performance characteristics, allowing buyers to choose a version that best fits their needs.","simplifiedExplanation":"Trim levels are different versions of the same car model. Each version has its own set of features and price, so you can pick one that has what you want."}},{"startTime":1116.3,"endTime":1117.3,"type":"term","title":"invoice price","url":"/glossary/invoice-price","quote":"...we would have invoice pricing if we were to click on some of these, and we would see how little margin there is built into the...","canonicalId":"term:invoice-price","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The invoice price is the amount that a dealer pays the manufacturer for a vehicle. It is typically lower than the MSRP and can give buyers insight into the dealer's profit margin.","simplifiedExplanation":"The invoice price is what the dealership pays to get the car from the manufacturer. It's usually less than the price you see in the showroom."}},{"startTime":1228.4,"endTime":1237.2,"type":"term","title":"profit margin","url":"/glossary/profit-margin","quote":"...the profit margin for Kia itself once they wholesale those vehicles to their dealers...","canonicalId":"term:profit-margin","priority":0.5,"confidence":0.8,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"Profit margin is a financial metric that indicates the percentage of revenue that exceeds the costs of goods sold. In the automotive industry, it reflects how much profit a manufacturer or dealer makes on each vehicle sold.","simplifiedExplanation":"Profit margin shows how much money a company makes after covering its costs. For car manufacturers, it tells how much profit they make for each car sold."}},{"startTime":1457.7,"endTime":1468.3,"type":"term","title":"10-year notes","url":"/glossary/10-year-notes","quote":"...automobile loans, which used to be 12 months or 24 months, will now be 120 months. They'll be 10-year notes.","canonicalId":"term:10-year-notes","priority":0.5,"confidence":0.8,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"A 10-year note is a type of loan or bond that has a repayment period of ten years. In the context of automobile loans, it refers to financing options that allow buyers to pay off their car over a decade, which can lead to lower monthly payments but higher overall interest costs.","simplifiedExplanation":"A 10-year note is a loan that you pay back over ten years. For car loans, this means you can make smaller monthly payments, but you might end up paying more in interest over time."}},{"startTime":1527.72,"endTime":1528.46,"type":"car","title":"Land Rover Range Rover","url":"/cars/land-rover/range-rover","image":"https://upload.wikimedia.org/wikipedia/commons/7/78/Land_Rover_Range_Rover_%285th_generation%29_IMG_9481.jpg","quote":"...000 for? It's a luxury SUV. What do you think?  A Range Rover.  A Range Rover. I think it's a straight car.","canonicalId":"car:land-rover:range-rover","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Land Rover Range Rover is a luxury SUV known for its off-road capabilities and high-end features. It combines rugged performance with a plush interior, making it a popular choice among affluent buyers who desire both adventure and comfort. The Range Rover's reputation for luxury and status often leads to discussions about its price and value in the automotive market.","simplifiedExplanation":"The Land Rover Range Rover is a fancy SUV that can drive on rough roads and still feel comfortable inside. People like it because it looks good and has a lot of nice features, but it can be quite expensive to buy and maintain.","imageAttribution":"Alexander-93 (CC BY-SA 4.0)"}},{"startTime":1551.52,"endTime":1556.62,"type":"car","title":"Cadillac Escalade","url":"/cars/cadillac/escalade","image":"https://upload.wikimedia.org/wikipedia/commons/b/b6/2021_Cadillac_Escalade_rear.jpg","quote":"A little more American, man. Escalade V. That'd be a good one. Dad, I want to inform you.","canonicalId":"car:cadillac:escalade","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Cadillac Escalade V is a high-performance variant of the Escalade, known for its powerful engine and luxury features. It combines the spaciousness of an SUV with sporty performance.","simplifiedExplanation":"The Escalade V is a powerful version of the Cadillac Escalade, which is a large luxury SUV. It offers a lot of space and comfort, along with a strong engine for better performance.","imageAttribution":"Baron Maddock (CC BY 4.0)"}},{"startTime":1582.24,"endTime":1586.02,"type":"car","title":"Jeep Grand","url":"/cars/jeep/grand-cherokee","image":"https://upload.wikimedia.org/wikipedia/commons/2/27/2018_Jeep_Grand_Cherokee_%28WK2%29_SRT8_DSC_7222.jpg","quote":"...getting closer. You ready to laugh?  Yeah. A 2025 Jeep Grand Wagoneer.  We would get one to $163,000. Oh my Go...","canonicalId":"car:jeep:grand-cherokee","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"imageAttribution":"Alexander Migl (CC BY-SA 4.0)"}},{"startTime":1582.24,"endTime":1586.02,"type":"car","title":"Jeep Grand Wagoneer","url":"/cars/jeep/grand-wagoneer","image":"https://upload.wikimedia.org/wikipedia/commons/5/5a/20200603_Jeep_Grand_Wagoneer.jpg","quote":"...ng closer. You ready to laugh?  Yeah. A 2025 Jeep Grand Wagoneer.  We would get one to $163,000. Oh my God. Oh my....","canonicalId":"car:jeep:grand-wagoneer","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Jeep Grand Wagoneer is a full-size luxury SUV that combines classic Jeep ruggedness with modern luxury features. It has been reintroduced in recent years, boasting advanced technology and spacious interiors, making it a strong contender in the luxury SUV market. The high price point often sparks conversations about its value compared to other luxury vehicles.","simplifiedExplanation":"The Jeep Grand Wagoneer is a big, fancy SUV that can carry a lot of people and stuff. It's designed for both comfort and adventure, but it can be very expensive to buy.","imageAttribution":"Kahvilokki (CC0)"}},{"startTime":1630.3,"endTime":1635.0,"type":"term","title":"optioned out","url":"/glossary/optioned-out","quote":"I mean, how do they get it to that price? I mean, that thing's got to be optioned out, baby.","canonicalId":"term:optioned-out","priority":0.5,"confidence":0.85,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"When a vehicle is 'optioned out,' it means that it has been equipped with many additional features and upgrades beyond the standard model. This can significantly increase the vehicle's price.","simplifiedExplanation":"If a car is 'optioned out,' it means it has a lot of extra features and upgrades that make it more expensive than the basic version."}},{"startTime":1732.8,"endTime":1735.0,"type":"car","title":"Grand Wagoneer L","url":"/cars/jeep/grand-wagoneer","image":"https://upload.wikimedia.org/wikipedia/commons/5/5a/20200603_Jeep_Grand_Wagoneer.jpg","quote":"Does... The Grand Wagoneer L? No. Like, how did they even get it that expensive?","canonicalId":"car:jeep:grand-wagoneer","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Jeep Grand Wagoneer L is a full-size luxury SUV that offers a spacious interior and advanced technology features. It is known for its off-road capability and premium amenities, making it a popular choice among large SUVs.","simplifiedExplanation":"The Grand Wagoneer L is a big luxury SUV from Jeep. It has a lot of space inside and comes with fancy features, making it great for families or anyone needing extra room.","imageAttribution":"Kahvilokki (CC0)"}},{"startTime":1948.7,"endTime":1954.2,"type":"company","title":"CarEdge.com","url":"/glossary/caredge-com","quote":"...today's show, though, folks, was brought to you by CarEdge.com. We're about to head into a fun weekend...","canonicalId":"company:caredge-com","priority":0.5,"confidence":0.9,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"CarEdge.com is a website that provides resources for car buyers, including research tools and car search functionalities. It aims to help consumers make informed decisions when purchasing vehicles.","simplifiedExplanation":"CarEdge.com is a website where you can find information and tools to help you buy a car. They have features that let you search for cars and learn more about them before you buy."}}],"speakers":[{"id":"s1","name":"Ray","role":"host"},{"id":"s2","name":"Zach Shefska","role":"host"},{"id":"s3","name":"Bleav","role":"host"}],"transcripts":[{"url":"http://getcarcurious.com/episodes/the-2026-car-market-reset-is-happening-episode-1004/transcript.vtt","type":"text/vtt"}]}