{"version":"1.0.0","episode":{"title":"The State of Dealer Advertising in 2025: What’s Really Working Now | Amol Waishampayan, Co-Founder of fullthrottle.ai, and David Regn, CEO of fullthrottle.ai","url":"http://getcarcurious.com/episodes/the-state-of-dealer-advertising-in-2025-what-s-really-working-now-amol-waishampayan-co-founder-of-fullthrottle-ai-and-david-regn-ceo-of-fullthrottle-ai","audioUrl":"https://chrt.fm/track/C6AG88/traffic.megaphone.fm/CREUR2367860364.mp3","description":"Today I’m joined by Amol Waishampayan, Co-Founder of fullthrottle.ai, and David Regn, CEO of fullthrottle.ai. \n\nWe break down what’s really working in dealership advertising right now, what’s getting left behind, and the new approach smart dealers are using to reach more buyers — plus plenty more.\n\n\n\nThis episode is brought to you by:\n\n\n\n1. Repair360 - If you’re in the used car business, you know wasted time is wasted money. Check out Repair360—the first and only reconditioning software that connects every function in the dealership to tighten recon and help you sell more cars — No more hounding vendors. Goodbye endless texts and hallway chases. Repair 360 connects all the dots. See where every car is and what its recon is costing minute-to-minute in real time. Go to @ http://www.repair360.com or click the link in the show notes below. \n\n\n\n2. Matador AI - Discover why the biggest dealership groups in America are using Matador AI to enhance their Sales and BDC teams to sell and service more cars than ever before. Right now, podcast listeners get the first 30 days risk-free with an included white-glove onboarding, so you can experience the difference in your store. This offer is only available until the end of the month, so don’t wait! Head to http://www.matador.ai and book your demo today.\n\n\n\n3. fullthrottle.ai - fullthrottle.ai® is a next-generation AdTech powerhouse. The Automotive DSP™ is built specifically for the auto industry, combining advanced programmatic targeting, real-time bidding, and analytics tailored to drive dealership and OEM performance. With fullthrottle.ai®, marketers can reach the right car shoppers at the right moment and optimize toward real business outcomes like test drives, leads, or sales. fullthrottle.ai bridges the gap between auto media buying and results-driven marketing.\n\n\n\nCheck out Car Dealership Guy’s stuff:\n\n\n\nFor dealers:\n\nIndustry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nDealership recruiting ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgrecruiting.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nFix your dealership’s social media ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.trynomad.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nRequest to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\n\n\nFor industry vendors:\n\nAdvertise with Car Dealership Guy ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgpartner.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nIndustry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nRequest to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\n\n\nTopics:00:16 Current automotive advertising trends?\n\n01:26 David's key industry insights?\n\n02:30 How have ad strategies evolved?\n\n04:25 Digital advertising challenges and opportunities?\n\n12:49 What is an Automotive DSP?\n\n21:07 Best DSP success story?\n\n38:10 Future of automotive advertising?\n\n39:55 Final advice for dealers?\n\n\n\nCar Dealership Guy Socials:\n\n\n\nX ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠x.com/GuyDealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nInstagram ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/cardealershipguy/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nTikTok ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tiktok.com/@guydealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nLinkedIn ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/company/cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nThreads ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠threads.net/@cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nFacebook ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠facebook.com/profile.php?id=100077402857683⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠\n\nEverything else ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠"},"annotations":[{"startTime":74.0,"endTime":79.84,"type":"car","title":"American Motors Corporation (Amc) Matador","url":"/cars/amc/matador","image":"https://upload.wikimedia.org/wikipedia/commons/c/c4/1974_AMC_Matador_X_coupe_white_Daytona.jpg","quote":"...ur sponsors for making today's episode possible.  Matador AI, Repair360, and of course, Full Throttle.ai.  ...","canonicalId":"car:amc:matador","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The AMC Matador was a mid-size car produced by American Motors Corporation in the 1970s. It is significant for its unique styling and represents a time when AMC was competing with the Big Three automakers in the U.S.","simplifiedExplanation":"The AMC Matador is an older car made by a company that isn't around anymore. It stands out because of its unusual design and was part of a time when there were many different car makers in America.","imageAttribution":"CZmarlin — Christopher Ziemnowicz, releases all rights but a photo credit would be appreciated if this image is used anywhere other than Wikipedia. Please leave a note at Wikipedia here. Thank you! (Public domain)"}},{"startTime":2102.84,"endTime":2108.68,"type":"car","title":"Toyota Camry","url":"/cars/toyota/camry","image":"https://upload.wikimedia.org/wikipedia/commons/b/bc/%28USA-Massachusetts%29_Private_Toyota_Camry_NJ-Z22UKZ_rear_2024-06-06.jpg","quote":"...o go to Google and Google, you know, best Toyota  Camry dealer near me, click on an ad, submit a lead, yo...","canonicalId":"car:toyota:camry","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Toyota Camry is a midsize sedan known for its reliability, fuel efficiency, and comfortable ride. It has been one of the best-selling cars in the United States for decades, making it a popular choice among families and commuters alike.","simplifiedExplanation":"The Toyota Camry is a type of car that is very popular because it's dependable and gets good gas mileage. Many people choose it for everyday driving because it's comfortable and easy to use.","imageAttribution":"S5A-0043 (CC BY 2.0)"}},{"startTime":2303.34,"endTime":2308.16,"type":"car","title":"Toyota Tundra","url":"/cars/toyota/tundra","image":"https://upload.wikimedia.org/wikipedia/commons/8/83/2007-Toyota-Tundra-DC-1.jpg","quote":"...ss to his store, you  know, based on, you know, a Tundra offer or a Camry offer. So that's one kind  of ho...","canonicalId":"car:toyota:tundra","priority":0.5,"source":"hybrid-fuzzy+gpt-4o-mini","data":{"explanation":"The Toyota Tundra is a full-size pickup truck that is known for its durability and off-road capabilities. It has a strong reputation for reliability and is often chosen for both work and recreational use.","simplifiedExplanation":"The Toyota Tundra is a big truck that people use for heavy-duty tasks, like towing or carrying large loads. It's built to last and is a good option if you need something tough and reliable.","imageAttribution":"IFCAR (Public domain)"}}],"speakers":[{"id":"s1","name":"Car Dealership Guy","role":"host"}],"transcripts":[{"url":"http://getcarcurious.com/episodes/the-state-of-dealer-advertising-in-2025-what-s-really-working-now-amol-waishampayan-co-founder-of-fullthrottle-ai-and-david-regn-ceo-of-fullthrottle-ai/transcript.vtt","type":"text/vtt"}]}