Talking Cars (MP3)

#58: CES 2015: Latest Car Tech

Maybe CES stands for Consumer Electronics Show, but the big Las Vegas event is becoming a car show in its own right. We look at the latest technology coming from the show floor, and discuss the impact when (or if) it hits the showroom. Automated or self-driving cars stole the show, with Audi, BMW, and Mercedes-Benz showing off their latest. Alternative fuel news includes Toyota allowing other companies to use their fuel cell patents, much like Tesla did with their electric car development. Gesture controls are all the rage, but we question how much they will really reduce driver distraction. Finally, new infotainment systems look promising. Ford dumps MyFord Touch for Sync3, and Hyundai and Volkswagen debut systems that use both Apple's CarPlay and Android Auto.

The Year in Social Media Marketing - A look back at 2014 | MR001

Happy New Year and welcome to the first episode of Marketing Recap! We're taking a look back at some of the most interesting things that happened in Social Media Marketing in 2014 and what that means for you in 2015. View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/1. Key Takeaways Blake Understand that Facebook is a pay-to-play platform. You need to allocate budget if you want to use it. You don't need a massive budget to get good results on Facebook, especially small businesses. Blake has seen businesses be successful with budgets as little as $5/day. Stay on top of changes in social media and capitalize on it as soon as possible. That is one of the goals of Marketing Recap -- to let you in on the stories that keep you on the cutting edge of digital marketing while saving you hours of research time each week. Cynthia Remember that SEO is now an important part of social media. SEO is the process of removing obstacles to bring you the traffic you deserve. Build great content, play by certain rules and don't try to scam the system. BJ Beware of the growing disconnect between mediums. When creating campaigns, it is important to have a common message across all of your platforms (website, social media, email marketing, print, TV, radio, etc.). Social media is becoming very deep and we don't see the one person Jack-of-all-trades handling all social platforms like we did a year or two ago. Teams have grown and it is even more important today to maintain communications and make sure you have a strong leader to keep everyone on the same page. Join us next week, Thursday, January 8 for the Marketing Recap Hangout and Chat at 10:00pm EST/7:00pm PST. Use the hashtag #MRcap on Twitter.

#57: 2014's Best and Worst

Our end-of-the-year episode highlights testers’ personal highs and lows of the year. These cars don’t necessarily bracket our formal ratings, but they stand out in our collective memory. We really like cars that balance sport and practicality, with positive votes for the Porsche Macan, BMW M235i, and Volkswagen Golf/GTI. Minority votes also went to the Range Rover, Subaru Outback, and Chevrolet SS. Cars that made our least-liked list generally promised more than they delivered. Despite its storied marque, several of us dissed the Maserati Ghibli for falling short of luxury sport car expectations. Other cars earning brickbats include the Chrysler 200, Mercedes-Benz GLA and CLA, and the Infiniti Q50. Reaching beyond 2014, some of us dug up some older-introduced cars that still bug them today.

#56 Kia Sedona & Toyota Sienna; What makes a car fun?

Some car buyers emphasize practicality, while others prioritize driving fun. This episode of Talking Cars spans those extremes. First off, we take a look at the updated 2015 Toyota Sienna and redesigned 2015 Kia Sedona. While we applaud the space - and child-appeasing gadgetry - of minivans, we also note that SUVs are catching up or surpassing them in fuel economy. Next, we answer two viewer questions about what makes a car really fun to drive. Great steering plays an important role, but it isn't everything. Neither is the ever-increasing size of cars, despite a viewer's passionate pleas otherwise.

Sneak Peek: Marketing Recap behind the scenes | MR000

This is a sneak preview of our show that will launch New Years Day 2015! Each week we recap our favorite stories in digital marketing adding in our own unique spin and telling you what it means for businesses. We'll give you some ideas that you can try yourself. It's interactive! The show will be viewable live over Google+ Hangouts and we'll be tweeting about it in a live Twitter chat. That means you get to interact with us during the show. We'll be taking questions and comments as we're talking about the stories. It's going to be crazy and it's going to be so much fun! Learn more at http://MarketingRecap.com Hosts:  BJ Smith (@bjsmithstrategy) Cynthia Johnson (@CynthiaLive) Blake Jamieson (@BlakeJamieson)

#55 Audi Q3 vs. Mercedes-Benz GLA

Two bite-sized German luxury SUVs face off in this episode of Talking Cars. While the Audi Q3 sticks to many of the brand qualities you'd expect, the Mercedes falls short in refinement. We talk about the market situations that created these cars, and how crowded the SUV market gets around this pricepoint. Next, the super-popular Honda CR-V gets an update for 2015, including a CVT and an infuriating radio. Moving on to a Canadian-themed bunch of questions, we help a viewer pick a comfy sedan. Finally, we wrap up by comparing the Volkswagen Golf and the Mazda3.

#54: Dodge Challenger vs. Ford Mustang

Modern-day muscle cars dominate this episode of Talking Cars, as we discuss the new 2015 Ford Mustang and updated Dodge Challenger. The gang debates who will buy which car, but everyone agrees that the Mustang has dramatically upped its game. Next, we detail the problems suffered by the Scion FR-S and Subaru BRZ as determined by our reliability survey data. Another viewer takes offense to Tom's frequent mentions of interior quality. A viewer question asks us to discuss the Acura TLX, but without comparing it to a Honda Accord. We try, and mostly succeed. Finally, we suggest alternatives to a BMW X3. 

#53: Chevrolet Colorado/GMC Canyon and Ford Expedition EL

New truck news takes over this episode of Talking Cars. Ford updates the truck-based Expedition; we discuss how the extended-length EL version compares to the Chevrolet Suburban and GMC Yukon XL. The Ford's high point: its new EcoBoost 3.5-liter V6. Next, we sample GM's new compact truck, the GMC Canyon and its twin Chevrolet Colorado. We're impressed overall, but buyers expecting the driving experience of a car-based crossover SUV in this truck might be disappointed. (Like Tom is.) Plenty of viewers asked questions about our reliability data. One protests factoring infotainment systems into vehicle reliability, while another asks about improving reliability in a car's later model years. We answer a question about the Scion FR-S/Subaru BRZ vs. the Honda Civic Si. Funny how that question helps us answer another viewer's query about a reliable coupe for under $20,000. The gang struggles - only for a bit - to choose between the Honda Accord V6 and the Acura TLX. Finally, we tease next week's episode, featuring the Dodge Challenger.

#52: 2014 Reliability Results: The Winners and Losers

With over one million vehicles spanning back a decade, Consumer Reports' annual reliability survey gives us plenty to talk about. Once again, most reliable brand status goes to Lexus and Toyota. For a change, some good news for GM: they're the most reliable domestic automaker. Ford rebuilds after a crop of extensive - and unreliable - redesigns. Fiat-Chrysler struggles with the problematic Jeep Cherokee and Grand Cherokee. Not all Japanese brands are reliable; Mazda and Subaru do well with launching reliable cars. Nissan is in a deep slump, with the Altima proving unreliable in its second year and problems at Infiniti. Audi makes the top five most reliable brand list, but Mercedes-Benz gets drug down by the CLA and S-Class. We wrap up by looking at the latest reliability info on the Tesla Model S.

#51: Toyota Camry & Tesla News

Once again, Tesla makes the news, this time by adding all-wheel-drive and a high-performance version of the Model S, as well as some capabilities that verge on self-driving. More important for more people, Toyota updates the 2015 Camry, but the bulk of the changes are skin-deep. A recent AAA study suggests they're distracting, and perhaps dangerous - but we suggest there's more to the question. One possible solution might be Apple's CarPlay, and we try it out at the track. Viewer questions about our wardrobes (really) and affordable used pickups come next. Finally, we ask for help with naming our online videos.

#50: Fifteen Questions and a Fly

We're celebrating our 50th episode of Talking Cars! This reader-question-only episode is our way of saying "thanks" to all of our fans, and even some of our naysayers. Can our talkative bunch answer 15 questions in 15 minutes? As you'd expect, topics covered are diverse: We correct our error about automatic 4wd availability in the 2015 Ford F-150, talk Ford Mustang history, discuss the state of Nissan (and our tendency to ignore them), revisit the Subaru WRX, and seriously wonder about buying a Ram 1500 diesel for New York City.

#49: 2015 Ford F150

Redesigning the top-selling vehicle in America is already fraught with peril. But taking a big leap in materials and engines is another thing altogether. We discuss the new 2015 Ford F150 pickup and the impact of its aluminium body and downsized engines. Ford's EcoBoost 2.7-liter turbo V6 might be half the size of rival truck engines, but with 325 hp and 375 lbft of torque in a 5,060 pound truck, it sure doesn't feel like it. We also answer viewer questions about upscale sedans, including the Volvo S60 and Buick Regal.

#48: BMW i8

Most electric and plug-in hybrids have an image problem, seen as earnest transportation pods. The BMW i8 shatters that stereotype, earning attention normally reserved for Italian exotics but with a particularly modern sensibility. We talk about driving this very high-tech car. Wrapping up, we answer some critical YouTube comments about our Subaru WRX review. 

#47: 2015 Ford Mustang with Wayne Carini

This episode features a special car - the new 2015 Ford Mustang - and a special guest, Wayne Carini from Chasing Classic Cars. Wayne and CR's Jake Fisher talk about Mustangs through the years, how the car's evolved, and how classic cars compare to today's technology-laden wonders.

#46: Subaru WRX and Ram 1500 diesel

Long an enthusiast favorite, the latest Subaru WRX certainly puts down the numbers in testing at the Consumer Reports track. Whether the car is a livable daily driver, or much fun out on the open road, proves to be another issue entirely. Next we discuss the new 2016 Mazda MX-5 Miata; everyone now knows what it looks like and that it's lighter, but not much else. Reader questions about modifying engine computers to game CR tests and our non-housebroken Ford Transit Connect are answered. Lastly, we have a new top-rated pickup truck: the Ram 1500 EcoDiesel. It proves satisfying for far more than just its impressive fuel economy. 

#45: Ford Transit Connect and other boxes on wheels

It's a decidedly practical episode of Talking Cars, talking all about boxes on wheels. First up, a viewer question asks about the Ford Transit Connect. Consumer Reports just finished testing one, so we have plenty to say. Other viewers ask about minivans, including why they don't have diesels, and why no one ever mentions the Nissan Quest. 

#44: Buying a Safe Car for Teen Drivers

It's one of the most frequently-asked questions that we get at Talking Cars: what's a good car to buy for a newly-licensed teen driver? We talk about the essentials, including why electronic stability control is so important. Viewer comments also point out some common concerns, opinions, and misconceptions about good cars for teens. Finally, we discuss the role of advanced driver training and where our vehicle recommendations overlap with the Insurance Institute of Highway Safety - and where they deviate.

#43: Honda Fit and Porsche Macan

They both have rear hatches: that's about all that the Honda Fit and Porsche Macan share. Each occupies totally different places in the value vs. practicality scale. The Honda Fit might just be the most practical car you can buy, especially given the price. But we don't all agree on the car's refinement. At the other extreme, our Porsche Macan costs over $63,000, but proves to be a rather satisfying guilty pleasure. In between, we discuss test results for the Chevrolet Suburban, Chevy Tahoe, and GMC Yukon. A lot hinges on equipping these big SUVs with one particular option: GM's magnetic ride control.

#42: Tesla Model S - Mo Money, Mo Problems

Sure, the electric Tesla Model S is the top-scoring car in Consumer Reports ratings, and their owners love them. But over 15,000 miles of driving, the Model S we bought has had more than a few problems. We talk about those issues, public reaction, and what it all means. Next we discuss another electric car, the BMW i3. It's unlike any BMW you've ever seen. Bringing things back to more "normal" cars, we introduce our 2015 Subaru Outback test car. Subaru's been listening, because they fixed a lot of the shortcomings in previous Outbacks. Finally, we answer whether a first-time new car buyer should get an Outback and plan ahead for kids.

#41: BMW M3; Do you take a Range Rover for free?

Flogging a new F80 BMW M3 around the Consumer Reports test track proves to be a good time, but the jury's out about how much fun it is on the street. A Lexus owner complains about CR's complaints about their controls, leading to an inadvertent iPad mistake that shows the dangers of complex controls when driving, or recording a podcast. A viewer asks about buying a small crossover and if buying one from an upscale brand is worth it to him. Finally, a young viewer has the chance to get a free Range Rover for his first car.

#40: Lexus NX

#39: Into the Mailbag!

#38: Volkswagen Golf GTI

#37: Hyundai Sonata and Genesis

#36: More GM recalls, Ford's CEO retires