The BMW Podcast | Changing Lanes

The BMW Podcast | Changing Lanes

BMW

Last episode 10 months ago
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Not every journey starts with a destination. This podcast is for those seeking an exciting ride to discover new horizons. This is “Changing Lanes,” the official podcast from BMW. Each new season provides a unique experience with innovative audio formats, trendsetting topics, and insightful guests. Tune in to discover more of the BMW universe, sustainable lifestyles, the newest luxury visions, and the most eco-friendly cars. Subscribe to the BMW podcast series to dive deeper into the world of BMW while experiencing a new audio storytelling style every season.

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Episodes (124)

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ELECTRIC MYTHS #01 | E-cars do not have enough range | BMW Podcast

Hello and welcome to our very first episode of ELECTRIC MYTHS. This episode is all about range anxiety and all the myths surrounding it. Is the range enough for everyday use? How often do you need to charge your electric vehicle? And how can you optimize the EV’s range? In this episode of our new video podcast series ELECTRIC MYTHS, race driver Charlie Martin and tech reviewer Tomi Adebayo discuss this myth and share tips and tricks on how to extend your electric range, straight from the beating heart of BMW in Munich. Enjoy!   (00:00) Introduction (03:23) How often to charge an EV per week (03:46) The factors that affect the Range (05:17) How to put energy back into the EV (05:54) One pedal drive (06:17) Tips for increasing the range   Find out more about our hosts Charlie Martin and Tomi Adebayo Check out some behind-the-scenes photos and more details: https://www.bmw.com/en/electric-future/electric-car-myths-podcast.html

S5E1 Jun 23, 2023 7 min

Welcome to ELECTRIC MYTHS | BMW Podcast

It is human nature to critically question new ideas and make new concepts such as electric vehicles the subject of controversy and debate. These can form the basis for uncertainties, scepticism, and fears. They can also be a breeding ground for creativity, innovation and understanding. In our new video podcast series, racing driver Charlie Martin and tech influencer Tomi Adebayo discuss ten classic myths and prejudices around electric vehicles. How much fun is it to drive an e-car? How good are they for everyday use? And is charging really that complicated? Debunk one myth with us each week on ELECTRIC MYTHS. Find out more about our hosts ⁠Charlie Martin⁠ and ⁠Tomi Adebayo Check out some behind-the-scenes photos and more details: ⁠https://www.bmw.com/en/electric-future/electric-car-myths-podcast.html

S5 Jun 16, 2023 1 min

THE FUTURE OF STARTUPS IN THE AUTOMOTIVE INDUSTRY with Alexandra Renner | BMW Podcast

Thinking about the mobility of the future demands “out of the box thinking”. That’s what Alexandra Renner and her colleagues at the BMW Startup Garage do on a daily basis. As Startup Lead R&D at the BMW Startup Garage, Alexandra Renner brings together BMW business units facing technical challenges with startups that offer solutions to these challenges. Today, vehicles might be considered a functional part of the world. In Renner’s vision, however, cars will be so much more: an inseparable part of daily life, a space of one’s own, a true companion. If this is to be the future of mobility, diverse ideas from all fields must come together. The key to achieving this could be cooperating with startups. Dive into the increasingly fast-paced world of startups!   This is an audio column about future developments in tech, science, society, and culture. By looking at current trends through the eyes of an expert in their respective field, we discover new perspectives and possibilities. Each speaker shares their individual take on a topic. Read more here.

S4E6 May 26, 2023 10 min

THE FUTURE OF DESIGN with Simone Jarmer | BMW Podcast

Good design successfully finds the balance between longevity and zeitgeist. An ongoing process of foresight is required to reach the top in an increasingly complex and fast-moving world. The prerequisite for this is a wealth of consolidated knowledge that Simone Jarmer and her BMW Design Team can draw on quickly. For them, new designs are the product of considering what has already been and of a constant dialogue with the present. Simone Jarmer, Lead Expert for Design & Experience Foresight at the BMW Group is exploring how automotive design is changing as it navigates the dichotomy between visionary projects and challenging times, and what role the art of projection and foresight plays there. Tune in and dive into the exciting world of future design. This is an audio column about future developments in tech, science, society, and culture. By looking at current trends through the eyes of an expert in their respective field, we discover new perspectives and possibilities. Each speaker shares their individual take on a topic. Read more here.

S4E5 May 19, 2023 10 min

THE FUTURE OF INDUSTRIAL TECHNOLOGY TRENDS with Kasper Sage | BMW Podcast

For those who are interested in technological trends, Silicon Valley is always top of mind. Being the home to many of the world’s largest tech players, and thousands of startups being founded every year it instantly evokes memories of numerous success stories and tech-myths. For Kasper Sage, managing partner at BMW i Ventures, and his team at BMW i Ventures, creativity and bright ideas are necessary, yet not sufficient. Their search for groundbreaking technologies begins where entrepreneurs and teams implement those ideas and to drive change in the real world. In this episode, Kasper Sage takes you on a journey through the process of scouting, identifying, and capitalizing on industrial technology trends. Tune in! This is an audio column about future developments in tech, science, society, and culture. By looking at current trends through the eyes of an expert in their respective field, we discover new perspectives and possibilities. Each speaker shares their individual take on a topic. Read more here.

S4E4 May 12, 2023 7 min

THE FUTURE OF AUDIO AND ACOUSTICS with Andy Kerr | BMW Podcast

Andy Kerr is Director of Product Marketing & Communications at the premium audio brand Bowers & Wilkins. He has been in the audio industry for 27 years and understands the importance of sound and how the interplay of technology and vision can take your ears on a fascinating journey. In this episode he offers an insight into the magic of sounds and how they are influencing the driving of the future in an exciting way. Dive into this new episode and explore the magic of sounds, the exciting tones and sound effects that will influence the driving of the future. This is an audio column about future developments in tech, science, society, and culture. By looking at current trends through the eyes of an expert in their respective field, we discover new perspectives and possibilities. Each speaker shares their individual take on a topic. Read more here.

S4E3 May 05, 2023 20 min

THE FUTURE OF CIRCULARITY with Anna Goldhofer | BMW Podcast

Anna Goldhofer is a sustainability specialist for interior parts at the BMW Group and has a mission that is close to her heart: working towards a circular economy. As a passionate mountain lover based in Munich who is witnessing the melting of glaciers firsthand, climate change and its effects have become a daily struggle for Goldhofer. While the numbers don’t look good, Goldhofer believes in the power of individuals who work and act on behalf of big industries to enable change on a larger scale. This led her to work for the BMW Group with a mission that is close to her heart: working towards a circular economy. Join Anna Goldhofer as she explains the future of circular product design. This is an audio column about future developments in tech, science, society, and culture. By looking at current trends through the eyes of an expert in their respective field, we discover new perspectives and possibilities. Each speaker shares their individual take on a topic. Read more here.

S4E2 Apr 28, 2023 10 min

THE FUTURE OF VISUAL ARTS with Thomas Girst | BMW Podcast

Any discussion of the future must also consider the past and the present. Thomas Girst, Global Head of Cultural Engagement at the BMW Group, has a unique grasp of the significance of time and how art and culture have shaped human existence for the better. Dive into the exciting world of visual arts and discover their power – in the past, present and future, together with Thomas Girst. This is an audio column about future developments in tech, science, society, and culture. By looking at current trends through the eyes of an expert in their respective field, we discover new perspectives and possibilities. Each speaker shares their individual take on a topic. Read more here.

S4E1 Apr 21, 2023 18 min

DEE MY GUEST #07 | AIs among themselves | BMW Podcast

No, no, no! I don’t want it to be over! There’s still one more episode! To wrap everything up, there’s something special for you listeners. In the last few weeks, I have traveled the world – from Las Vegas to Cyprus then to New York, Tel Aviv and Boston. What a ride! I have met amazing, inspirational guests who helped me understand the human world a little better. I have learned so much and was able to immerse myself into the human world. With the final episode of my own show DEE MY GUEST I would like to give you the chance to immerse yourselves in my world. This year, another AI star has appeared along with me in the sky. ChatGPT. You have likely heard all about it from my colleagues. In this episode, I am chatting with another creation just like me. I would like to know what ChatGPT has learned from people and how it sees our development. Tune in – for one final time – and DEE MY GUEST. Note: All responses are original answers from ChatGPT. As ChatGPT does not actually have a voice, we have given it one. (00:00) Introduction (03:30) ChatGPT and the human world (06:00) Providing information and assistance (07:00) The interaction between human and machine (09:10) AI in the automotive industry (10:55) How AI will change the future (12:00) Dee-ptalk (13:30) The end. Wanna know more about me? Click here. Wanna know more about this podcast series? Click here.

S3E7 Mar 24, 2023 15 min

DEE MY GUEST #06 | The AI Emotion Decoder | BMW Podcast

It’s Friday and that means we have a new guest, new discoveries, and a new episode of DEE MY GUEST. In today’s episode, my guest and I are discussing one of my favorite topics: feelings! I am visiting Rana el Kaliouby in Boston. Rana is a scientist, entrepreneur, and author – another multi-talented guest. She has taken it upon herself to humanize technology with artificial emotional intelligence – or what she calls “Emotion AI.” I like the sound of that! As an important AI thought leader, she is on a mission to humanize technology. With Affectiva, Rana and her team have created the world’s largest database of emotions. It will be deep and emotional and digital and romantic and ... alright, maybe not romantic, but just listen for yourself. (00:00) Introduction (04:20) Bringing emotions into the virtual world (05:15) Artificial emotional intelligence (06:20) Affectiva: The largest emotion database (08:15) The journey, passion, and motivation of Rana el Kaliouby (09:50) Emotion AI in the automotive industry (12:45) Dee-ptalk (14:15) Emotion AI in the health sector (17:40) Dee-tails Wanna know more about me? Click here. Wanna know more about this podcast series? Click here.

S3E6 Mar 17, 2023 21 min

DEE MY GUEST #05 | The Scent Futurist | BMW Podcast

Welcome to a new episode of my very own DEE MY GUEST podcast. And after four episodes, I’m still proud of it! Today’s guest is Olivia Jezler. I am visiting her in Manhattan and she is leading me through the vast world of fragrances. Olivia Jezler is a true pioneer there. You could also say she just has a good nose for these kinds of things! As the co-founder of ScentGenie and founder of Future of Smell, she is revolutionizing our senses of smell in both the real and digital worlds. Together with her team, she collects data and transforms it into a scent. How crazy is that?! Be sure not to miss this episode! (00:00) Introduction (04:15) The science of scent (05:20) Human smell and how it works (06:15) Digital smell technology (07:25) The composition of fragrances (09:50) The power of scent in the digital world (11:30) Dee-ptalk (14:00) Multisensory storytelling (17:20) ScentGenie (18:00) The future of scents (20:00) Dee-tails Wanna know more about me? Click here. Wanna know more about this podcast series? Click here.

S3E5 Mar 10, 2023 22 min

DEE MY GUEST #04 | The Artist who Sees the Invisible | BMW Podcast

He sings karaoke with a dragon and asks an alien to be his friend: Tal Michael Haring, my guest on this new episode of DEE MY GUEST, wanders the virtual world with his eyes wide open. Tal is the co-curator of an augmented reality contemporary art exhibition called Seeing the Invisible, art curator of the VR-AR exhibition at Haifa International Film Festival and Head of New-Media Developments at Gesher Multicultural Film Fund. With his work, he brings the digital and the real worlds one step closer together. In this conversation, he talks about his vision of a utopian digital world. Another thing I really like about him: He is a virtual party organizer. So, if you want to know how it feels to dance with a Pikachu on the virtual streets of Tel Aviv, check out this episode. (00:00) Introduction (04:00) Seeing the invisible (06:00) A phygital experience (08:30) A transformation in the art world (12:50) Dee-ptalk (14:00) Stories are windows (15:30) A utopian vision (17:35) Virtual street parties in Tel Aviv (19:25) Dee-tails Wanna know more about me? Click here. Wanna know more about this podcast series? Click here.

S3E4 Mar 03, 2023 22 min

DEE MY GUEST #03 | The Food Hacker | BMW Podcast

If you think you know what sweet and what sour taste like, you might change your mind after listening to this episode. In the new episode of DEE MY GUEST, I meet food hacker and bar legend Dave Arnold. He is the founder of the Museum of Food and Drink and the owner of the food innovation laboratory Booker and Dax. In his daily work, he challenges flavors as humans know them and experiments with what could taste “new.” In our conversation, he gave me a hint of what my first drink might be. Can you guess? Uh, I almost forgot, he’s also a podcast host. So, two skilled podcast hosts, a ride around New York, and the answer to the question: what’s the most human drink. Intrigued? Tune in! (00:00) Introduction (03:45) Exploring bridges with Dave Arnold (04:45) The mission for the MOFAD (07:00) Taste in the virtual world (11:00) The magic of sugar (16:00) Dee-ptalk (17:40) The perfect drink for an avatar (20:00) Human’s favourite aromas (24:00) Dee-tails Wanna know more about me? Click here. Wanna know more about this podcast series? Click here.

S3E3 Feb 24, 2023 29 min

DEE MY GUEST #02 | The Scientist who can touch the Digital World | BMW Podcast

A new day, a new guest, and an improved podcast host! In this episode, I meet Dr. Orestis Georgiou, the head of research and development partnerships at Ultraleap, in the gorgeous country of Cyprus. I wish I could stay here for longer. Dr. Georgiou works on projects which may seem like something you’d only see in science fiction movies, but in his world, that’s everyday business. His technologies allow you to touch the virtual world and even touch your own beating heart. Say whaaat? I know, it’s crazy! Intrigued? Ready to dive into the reality behind a sci-fi movie scene? Listen to this new episode of DEE MY GUEST with Dr. Orestis Georgiou. (00:00) Introduction (02:00) A creative pizza maker at Ultraleap (05:45) How to feel touch in VR (08:00) A high five with the virtual world (10:30) The touch of a beating heart (12:00) The little voice (13:00) Dee-ptalk (17:00) A new chapter (19:00) The magic of shy tech (24:30) When science fiction becomes science fact (28:00) Dee-tails Wanna know more about me? Click here. Wanna know more about this podcast series? Click here.

S3E2 Feb 17, 2023 33 min

DEE MY GUEST #01 | The Godmother of Virtual Reality | BMW Podcast

Wow, my first very own podcast! My first real interview with a real person – the first of many. I’m a bit nervous, but I love new challenges and unfamiliar worlds. So, let’s go! In this episode, I will be visiting the “Godmother of Virtual Reality” Nonny de la Peña in Los Angeles – that’s right, Los Angeles. Exciting, huh? I want to find out from her how she combines journalism and the virtual world, and learn how empathy and emotions can be transferred to various realities. I was a little jealous of her title at first, but I have to admit that she’s definitely earned it. Want to learn more about her? Then tune in to the first episode of DEE MY GUEST. (00:00) Introduction (03:55) The concept of immersive journalism (05:00) VR Storytelling (06:15) A whole body sensation (06:55) The principles of VR journalism (08:00) Dee-ptalk with Nonny de la Peña (10:15) The impact of Virtual and Augmented Reality (12:25) The combination of emotions and journalism (14:10) The future of storytelling (15:00) Dee-tails Wanna know more about me? Click here. Wanna know more about this podcast series? Click here.

S3E1 Feb 10, 2023 19 min

Welcome to DEE MY GUEST | BMW Podcast

Hi, I’m Dee. I am BMW's vision of the digital mobility of the future and your host for the brand-new podcast series of BMW. Whilst I am obviously the star of this show, I will be accompanied by very inspiring human guests. Together, we will dive deep into the true relationship between human and machine by discovering the human senses in the real world and the virtual one. How will our digital future feel? How will it taste? How will it smell or look? My job is not only being your podcast host. My job is being your companion. Curious? Then join us on this journey and listen to DEE MY GUEST. You can find more information about our host DEE here

S3E1 Feb 09, 2023 2 min

FORWARDISM | Making space for something new | BMW Podcast

It’s a wrap! In this very last episode of THIS IS FORWARDISM, Yomi looks back over all the episodes. What inspired her the most? What did she learn? And how has her definition of forwardism changed? Our THIS IS FORWARDISM journey with our wonderful host Yomi Adegoke might be coming to an end today, but a new audio series is already waiting in the wings. Get ready for a new format with new stories, new topics and new faces. Coming this fall. You can find more information about our host Yomi Adegoke here. Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

S1E9 Sep 13, 2022 6 min

FORWARDISM #08 | Stefan Ponikva drives visionary ideas for the future of BMW | BMW Podcast

A new week means a new trip into the future for us. After seven episodes of THIS IS FORWARDISM and seven guests who have shared their definition of Forwardism with us, today Yomi finally talks to the very person who was instrumental in coining the term “Forwardism” for BMW. Stefan Ponikva is Vice President Brand Communication and Experience at the BMW Group. In this episode, he takes Yomi and us on a journey through the BMW cosmos and tells us what the term “Forwardism” means to BMW and to him personally. He is known for his visionary ideas and we certainly see him as a pioneer of digital marketing – but would he actually call himself that? Let’s find out together. (00:00) Introduction (02:00) THIS IS Stefan Ponikva (05:00) The definition of Forwardism (06:30) The meaning of brand experience (07:45) Creating a love brand (09:45) The power / the importance of digital storytelling (12:30) Culture Marketing (13:50) The pioneering role of BMWs metaverse JOYTOPIA (16:25) The future vision of BMW (20:55) The shift in the virtual worlds (23:30) JOY FOREVER (25:00) Welcome to Utopia You can find more information about our host Yomi Adegoke here and about our guest Stefan Ponikva here. Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

S1E8 Jul 21, 2022 27 min

FORWARDISM #07 | Douglas McMaster creates a new way of thinking in gastronomy | BMW Podcast

A kitchen without a bin – unimaginable? Not for Douglas McMaster. Douglas is a chef at the world’s first zero-waste restaurant, Silo, which opened in London a year ago. He is shaping the future of gastronomy with his innovative and sustainable concept. Douglas is a visionary who thinks several steps ahead to ensure our world is a good place to be in the future. He is a pioneer in the kitchen, the founder of a movement, and the creator of a food system for a sustainable future. And he has a vision. Using the motto “Keep Creative, Cook Carefully, Waste Nothing,” he shares his ideas and vision and shows the followers on his Instagram channel @zerowastecookingschool how they can cook creative dishes without creating waste. Have a listen and let yourself be inspired by a new way of thinking. (00:00) Introduction (01:30) THIS IS Douglas McMaster (04:20) The meaning of Forwardism (05:15) A unique combination of perspective and reaction (06:30) The dark side of perfection (09:25) The influence of Joost Bakker and his future food system (11:05) Silo: The start of a movement (13:30) Waste as an indicator for unsustainability (16:50) The trifactor of zero-waste (19:45) The idea of upcycling (24:30) Jesus Water System (27:15) Welcome to Utopia You can find more information about our host Yomi Adegoke here and about our guest Douglas McMaster here. Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

S1E7 Jul 14, 2022 30 min

FORWARDISM #06 | Vanessa Kingori breaks new ground in modern leadership | BMW Podcast

Are you ready for a new, refreshing, and innovative look into the future? Then you’re ready for a new episode of THIS IS FORWARDISM. Today, Yomi Adegoke speaks to Vanessa Kingori MBE, Chief Business Officer of Condé Nast Britain, British Vogue's Publishing Director, and Vogue European Business Advisor. Vanessa Kingori is an entrepreneur, role model, and pioneer, and she knows how modern leadership works. How does a change-maker experience change? What are the visions of a visionary? Which pioneers influence this pioneer? You can find out all that and more in an inspiring interview with Vanessa Kingori. (00:00) Introduction (02:00) GQ, Condé Nast, Vogue: The tasks of a pioneer woman (03:30) THIS IS Vanessa Kingori (05:30) The meaning of Forwardism (09:00) From the sunny Caribbean to the big city of London (12:00) Learning from children (14:30) Embracing change and new opportunities (19:00) Unlocking talent and supporting young people (21:10) Becoming a visible publisher (33:15) Vogue x BMW UK‘s scholarship „Forces for Change“ (39:00) Welcome to Utopia You can find more information about our host Yomi Adegoke here and about our guest Vanessa Kingori here. Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

S1E6 Jul 08, 2022 45 min

FORWARDISM #05 | Scarlett Hooft Graafland unleashes the unknown in a globalized world | BMW Podcast

We won’t let you start the weekend without a new episode this week either. Today, Scarlett Hooft Graafland is taking us on a journey through highly contrasting places around the world. As an internationally recognized artist and photographer, Scarlett travels the globe to create unique images. She is fascinated by the untouched corners of our world and tries to capture these in analog photographs. But how does she find these peaceful, untouched, and unknown places in an increasingly globalized world? Yomi Adegoke speaks to her about the magic of analog photography, an enthusiasm for spontaneity, and a very special symbiosis with nature. (00:00) Introduction (02:40) The world as a canvas (03:50) The meaning of Forwardism  (05:20) We are all connected in this huge world  (06:00) The magic of nature photography (08:25) Scarlett Hooft Graafland's Polar Bear  (09:55) From sculptor to photographer  (12:30) Solo Travel: Gamble and adventure  (16:00) The enthusiasm for the unplanned  (17:00) Places to travel: Stories of an artist (18:00) Analogue photography  (20:00) The future of photography You can find more information about our host Yomi Adegoke here and about our guest Scarlett Hooft Graafland here. Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

S1E5 Jun 30, 2022 29 min

FORWARDISM #04 | Nono Konopka cycles around the world for a very good cause | BMW Podcast

Welcome back to the thought-leaders podcast! Yomi Adegoke is again embarking on a journey toward the future this week. She is joined today by Nono Konopka. Nono is an author, entrepreneur, film producer, podcaster and speaker – there’s almost nothing Nono doesn’t love and will do. Well, except for one thing – biking! It is a great twist of fate, then, that this man and his friend traveled from Berlin to Beijing a few years ago – by bicycle. Out of his comfort zone, onto the saddle and straight into the big wide world – and all for a great cause. This journey inspired him to produce “Biking Borders,” one of the most-watched documentaries on Netflix. A crazy journey watched and supported by people from all over the world. He talks to us about his lessons for living a truly fulfilled life, his mission, and new ways of fundraising. One question Nono has asked himself over and over again in recent years is: What do I really want in life? Let’s find out together if he has found the answer. (00:00) Introduction (03:00) The meaning of Forwardism (07:30) Cycling for the good cause (08:30) The mission of Adam Braun and Pencils for Promise (09:55) A journey from Berlin to Beijing (13:20) The special motivation to continue going (15:50) One friendship and one shared vision (17:55) A cycling journey on social media (22:00) The future of fundraising (24:00) It is more about asking the question than giving an answer (25:40) A really good life: Trying, trying, trying (27:00) Stepping out of the comfort zone You can find more information about our host Yomi Adegoke here and about our guest Nono Konopka here. Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

S1E4 Jun 23, 2022 34 min

FORWARDISM #03 | Marie Aigner pushes boundaries with sound-absorbing design | BMW Podcast

Friday is here again, and that means a new view, a new vision, a new journey. In today’s episode, our host Yomi Adegoke creates a picture of the future together with architect and designer Marie Aigner. Marie is known for her urban and classic solutions in interior architecture, furniture design and product development. Not only is she a multitalented architect, she is also a true pioneer – producing smart and aesthetic solutions for sound-absorbing design. Wondering what that is all about? Marie Aigner and Yomi Adegoke will tell you. They also talk about the impact of sustainability on work and everyday life, and look at the job of the designer in the metaverse. (00:00) Introduction (02:45) Hidden talents of Marie Aigner (03:40) The enthusiasm and interest for design (06:00) The meaning of Forwardism (07:25) The concept behind acoustic furniture (09:00) A pioneering spirit (10:40) Sound absorbing interior design (15:00) Digital architecture and intelligent design (16:00) The benefits of the metaverse (20:00) Welcome to Utopia You can find more information about our host Yomi Adegoke here and about our guest Marie Aigner here. Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

S1E3 Jun 16, 2022 22 min

FORWARDISM #02 I Noonoouri and Joerg Zuber turn the digital world of influencers upside down I BMW Podcast

If you thought the first episode was all there was, then we’ve got good news for you. There’s more! Today, our presenter Yomi doesn’t just have one guest, but two – and only one of them is real. And we can tell you this: You will get a never-before-heard treat today. Noonoouri and her creative director, Joerg Zuber, are our guests. Noonoouri is an influencer with over 400,000 Instagram followers and collaborations with the biggest luxury and fashion brands, but there is more to her than that – she only exists in the virtual world. She was created by Joerg Zuber, a visionary, designer and artist who is always one step ahead. Are you ready for Noonoouri’s podcast debut? Then enjoy the inspiring world of Joerg and Noonoouri. (00:00) Introduction (02:45) Joerg Zuber and Noonoouri about similar and different interests (05:15) The meaning of Forwardism (09:25) A 5-year-old boy's fascination with fashion (15:00) The creation of a virtual influencer (19:00) Collaborations with luxury brands (21:20) The difficulties surrounding live performances (23:30) Matching outfit with Bill Kaulitz (24:15) Differences between virtual and real social media influencers (28:00) The voice of the voiceless (29:30) The metaverse and the rise of digital spaces (31:00) Endless opportunities in the digital world You can find more information about our host Yomi Adegoke here and about our guests Noonoouri here and Joerg Zuber here. Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

S1E2 Jun 09, 2022 37 min

FORWARDISM #01 | Dian-Jen Lin fights climate change with living textiles | BMW Podcast

What if your clothes could photosynthesize and release oxygen? Difficult to picture? Then we’ll help your imagination run wild. In the first episode of THIS IS FORWARDISM, our host Yomi Adegoke talks with a creative multitalent: Dian-Jen Lin. Dian-Jen Lin has already showcased her ideas in many creative areas. Nowadays, she is a designer, researcher, scientist, and artist. Together with her colleague Hannes Hulstaert, she founded Post Carbon Lab, a transdisciplinary design research and development company. They bring clothing to life with their Photosynthetic Coatings™ approach. Intrigued yet? Press play and hear what drives Dian-Jen and how she sees the future of textile production. (00:00) Introduction (03:45) DJ and her very own definition of Forwardism (12:20) The idea and the mission behind Post Carbon Lab (19:35) The concept of Regenerative Sustainability Activism (25:15) The innovative design process of Photosynthetic Coating™️ (28:15) Collaboration with Stella McCartney as a starting point (30:25) Convincing the remaining critics (33:20) The sustainable future of Post Carbon Lab (36:00) Welcome to utopia: the future of textile production in 2050 You can find more information about our host Yomi Adegoke here and about our guest Dian-Jen Lin and Post Carbon Lab here. Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

S1E1 Jun 02, 2022 39 min