The Independent Dealer Podcast

The Independent Dealer Podcast

Jeff Watson & Luke Godwin

Updated 3 days ago
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A podcast for Independent Used Car Dealers to get help on how to improve their dealerships and their life. As current used car dealers, Luke and Jeff find the best advice from industry experts and other successful dealers. If you want to learn and grow your business with like minded used car dealers tune in each week. "Dealers Helping Dealers"

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Episodes (479)

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#197 - The Perfect Payplan w/ Chuck Bonanno

Is there such thing as a "perfect" pay plan. We get the veteran insight from Chuck Bonanno of Buckeye Dealership Consulting on how to craft a pay plan that works for your dealership. Like they say "There's more then one way to skin a cat". Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Use TaxMax to get more down payments www.TaxMax.com 20% off with code “PODCAST21 Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S3E197 Nov 18, 2021 36 min

#196 - 3 Tips For Handling Your Leads w/ Maggie Pugesek

Now is a great time to fine tune your process for incoming leads. We spend a ton of money to get the phone to ring, be sure the leads are handled right. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Use TaxMax to get more down payments www.TaxMax.com 20% off with code “PODCAST21 Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S3E196 Nov 11, 2021 41 min

#195 - The Power Of A 20 Group

Luke & Jeff report from their 20 Group meeting. They share some takeaways and top action items from their time with other top notch dealers. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Use TaxMax to get more down payments www.TaxMax.com 20% off with code “PODCAST21 Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S3E195 Nov 04, 2021 26 min

#194 - What is a Fractional CFO w/ Chad and JP

Chad and JP explain the "Fractional CFO" concept to us. We discuss dealers pain points and blind spots as it relates to our dealerships financial health. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Use TaxMax to get more down payments www.TaxMax.com 20% off with code “PODCAST21 Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S3E194 Oct 28, 2021 43 min

#193 - Good To Great - Part 3

Our 3rd and final installment of Good To Great book review.  Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Use TaxMax to get more down payments www.TaxMax.com 20% off with code “PODCAST21 Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S3E193 Oct 21, 2021 35 min

#192 - Lease Here Pay Here w/ Tim Lawrence

Is leasing the future for in house financing dealerships? The COO of LHPH Capital joins us for an in depth discussion on the pros and cons of leasing. www.lhph.com Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Use TaxMax to get more down payments www.TaxMax.com Use promo code PODCAST21 for 20% off Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S3E192 Oct 14, 2021 46 min

#191 - Will There Be A Tax Seasons? w/ TaxMax

2022 tax season will be big. This week Bill Neylan of TaxMax joins us to explain how. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Use TaxMax to get more down payments www.TaxMax.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S3E191 Oct 07, 2021 46 min

#190 - How I Built This w/ Kaleb Bryan

Getting to 1800 bhph accounts in 5 years is no small task. Get to know Kaleb Bryan this week, the CEO of The Auto Cave.  Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E190 Sep 30, 2021 40 min

#189 - What Are Buckeye Dealership Performance Groups

We find Luke this week down in Sarasota at the inaugural meeting for Buckeye Dealership Performance Groups. We learn what they are and how they can help dealers. www.DealerPG.com Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E189 Sep 23, 2021 23 min

#188 - Meet The New President Of NIADA Joe McCloskey

Joe has stepped into the daunting role as president of the board for NIADA. His lifelong pursuit of excellence should serve him well and help lift the association to new levels. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E188 Sep 16, 2021 45 min

#187 - Good To Great - Part 2

We cover chapters 4-6 of "Good to Great" by Jim Collins. Learn why being a hedgehog is good and what the 3 circles mean for your business.  Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E187 Sep 09, 2021 32 min

#186 - What We Learned From NIADA 2021

The full rundown from NIADA 2021 conventions. The highlights of the week and top takeaways. Plus, a special clip at the end of the episode of Lukes comments at the board of directors meeting Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E186 Sep 02, 2021 40 min

NIADA 2021 Expo Hall

We walk the expo hall of NIADA 2021 and chat with some new and interesting vendors. Get to know: www.FlickFusion.com www.GsfsGroup.com www.CarCapital.com www.GetProdigy.com www.FileCenterDMS.com

S3 Aug 30, 2021 16 min

#185 - Overcome Todays Challenges w Joe Lescota

Live from NIADA 2021 an interview with the legend Joe Lescota. What are the challenges that dealers are facing and what is coming.

S3E185 Aug 27, 2021 27 min

#184 - Meet Brett Scott VP of Goverment Affairs for NIADA

What is the PAC and why should dealers care? Meet Brett the independent dealers representative in DC

S3E184 Aug 26, 2021 34 min

NIADA 2021 Dealer Interviews

Live from NIADA 2021. We interview a handful of dealers to talk about what they hope to learn from convention this year. 

S3 Aug 25, 2021 34 min

#183 - Takeaways from TIADA w/ Luke & Jeff

We share our notes from TIADA. The importance of service. Being the captain of your dealerSHIP. Plus, other insights from rubbing shoulders with so many great dealers at convention. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E183 Aug 19, 2021 34 min

#182 - A Focus On Sales Live From CIADA w Marshall Zoerner

Marshall again bestows upon us his wisdom and gift of sales. Fine tune your sales process and train, train, train. Sorry for the audio, we are amateurs.  Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E182 Aug 12, 2021 87 min

#181 - Gamification with Chris Collins

This week we get to know Chris Collins and talk about his keynote presentation for the upcoming NIADA 2021. Your dealership with thrive with the right mindset, culture and community. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E181 Aug 05, 2021 37 min

BONUS - TIADA 2021 Expo Hall

Get introduced to 5 interesting vendors from TIADA 2021 expo hall.  RapidRepos [email protected] Butler & Sanchez CPA www.Butler-Sanchez.com VinCue www.Vincue.com Approve Owl www.ApproveOwl.com Lake Charles Auto Auction www.lcaa.com

S3 Aug 02, 2021 9 min

#180 - Sourcing Inventory In A Post Covid World - TIADA 2021

This is the not so good recording of Luke & Jeffs dealer panel presentation at Texas IADA 2021. We find out how 2 top notch dealers are find cars in today's environment. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E180 Jul 29, 2021 49 min

#179 - Creat The Employee Your Customer Deservers w/ Cory Mosley

Cory believes if you treat your employees better than you treat your customers you wont have to worry about how your customers get treated. Check out his full presentation at this years TIADA convention.  Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E179 Jul 22, 2021 41 min

#178 - Back To Basics in BHPH w/ Brent Carmichael

Brent is back on the podcast to share some of his presentation for the upcoming TIADA convention. Coming out of the roller coaster year we just had, its more important than ever to focus on the basics at your BHPH. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E178 Jul 15, 2021 34 min

#177 - Facebookalypse is Coming w/ Andrew Street

Will Apple's updated privacy settings kill our Facebook ads? Andrew from Dealer OMG joins us to talk about how we can safe guard our data and keep the leads flowing if Facebook burns to the ground. Catch more great info from Andrew at TIADA July 25-27 2021 Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E177 Jul 08, 2021 45 min

#176 - Good To Great - Part 1

We review the timeless book "Good To Great" by Jim Collins. This week is part 1 where we cover chapters 1-3.  Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com [email protected] Support the businesses that support the podcast https://www.buckeyereinsurance.com Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, Independent dealer, automotive, car sales, entrepreneur

S3E176 Jul 01, 2021 36 min