The Independent Dealer Podcast

The Independent Dealer Podcast

Jeff Watson & Luke Godwin

Updated about 2 hours ago
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A podcast for Independent Used Car Dealers to get help on how to improve their dealerships and their life. As current used car dealers, Luke and Jeff find the best advice from industry experts and other successful dealers. If you want to learn and grow your business with like minded used car dealers tune in each week. "Dealers Helping Dealers"

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Episodes (480)

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#128 - MM - Fly Together

"If you want to go FAST go alone, if you want to go FAR go together"

S2E128 Aug 10, 2020 2 min

#127 - Wholesale Buying At Retail Prices with Jasen Rice

Jasen Rice, owner of LotPop, has his pulse on the wholesale market. He shares with us his outlook on acquiring inventory over the next couple months. Also, learn how to get double the VDP views tomorrow. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer 

S2E127 Aug 06, 2020 34 min

#126 - NIADA 2020 Convention Goes Digital

Steve & Shaun from NIADA join us to talk about how the 2020 National NIADA convention will be held in an all digital format. Great news for those with tight schedules fear of airplanes. Registration $ is a bargain. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E126 Jul 30, 2020 33 min

#125 - Luke & Jeff 20 Group Takeaways

After a powerful couple of days at 20 group meeting, Luke & Jeff are ready to tweak some things at their dealerships. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E125 Jul 23, 2020 25 min

124 - MM - Luke & Jeff at 20 Group

Take the time off to get educated and recharge your batteries.

S2E124 Jul 20, 2020 1 min

#123 - Are You Flushing Your Ad Dollars? with Luke and Jeff

A follow up conversation with Luke & Jeff about the marketing and lead generation philosophy's of Gravitational Marketing. Listen to last weeks episode for context and background on our discussion. Support our sponsor Dealerre.com Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E123 Jul 16, 2020 27 min

#122 - MM - CIADA Cancelled

Thats right, sad to announce that due to Covid concerns CIADA has been cancelled. We will miss meeting everyone in person but all the more reason to comment on the episodes and get involved in the forums.

S2E122 Jul 13, 2020 2 min

#121 - The Miracle Of The Car Business w Shannon of Gravitational Marketing

The Rich Dealers program is anything but boring. Learn from Shannon where 98% of car buyers are and how to get their attention. If you want your marketing message to be more effective remember the rules: Scarcity, Urgency, Believe-ability. iwantsleepingbuyers.com [email protected] Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E121 Jul 09, 2020 42 min

#120 - People or Inventory, Which Is Harder To Find

Does nobody want to work hard these days?

S2E120 Jul 06, 2020 3 min

#119 - Up Your Dealerships Digital Game with Glenn Pasch

Glenn is a SEO, SEM expert. He shares with us some tips to be sure our digital game is on point. Reach Glenn at PCGdigital.com Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E119 Jul 02, 2020 44 min

#118 - MM - Selling Your Notes

Dont sell yourself short or your portfolio

S2E118 Jun 29, 2020 3 min

#117 - Join Us In South Carolina This August

John Brown the president of CIADA joins us to talk about the upcoming Carolina Independent Auto Dealers Convention coming up Aug 6-9 2020. These 2.5 days of education are open to all dealers. Join us in beautiful Myrtle Beach this summer. Podcast listeners get buy one ticket get one free when they call 704-455-2117 and book. www.theciada.com Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer 

S2E117 Jun 25, 2020 36 min

#116 - How to Run 3 LHPH Stores with Joe Powell

Joe has been doing LHPH since 2008. Learn why he says "steady, slow growth" is the key to success. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E116 Jun 18, 2020 46 min

#115 - MM - Can You Buy What You Cant Touch

Will physical auctions ever be back?

S2E115 Jun 15, 2020 4 min

#114 - Life Lessons with Gene Daughtry

Gene has seen it all being a life long dealer and auto industry consultant. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E114 Jun 11, 2020 31 min

#113 - MM - Lock It Up!

In crazy times you need to take extra effort to make sure your car lot is safe and secure. 

S2E113 Jun 08, 2020 4 min

#112 - Leadership & Accountability with Dave Anderson

Dave holds nothing back, learn how to be accountable to ourselves, our employees and the 5 pillars of culture for your dealership. It was such a special opportunity to get Dave on the podcast hope you enjoy and take tons of notes. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E112 Jun 04, 2020 52 min

#111 - MM - June Forecasting

Everything has changed, and so must your projections for the month. Take 20 mins and forecast your June goals. Sales, gross profit, expenses, net profit, personal time. Then break those goals down into daily action items. 

S2E111 Jun 01, 2020 1 min

#110 - Why Are Auction Prices So Crazy?

They say that your money is made when you buy, but with prices so high at auction is there any profit left for us dealers... Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E110 May 28, 2020 19 min

#109 - Is BHPH Dead with Ken Shilson

Dont let your BHPH portfolio catch a virus and die! Ken Shilson with Subprime Analytics, shares with us his tips for keeping your portfolio healthy and warning signs we should watch for coming out of this pandemic. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E109 May 21, 2020 49 min

#108 - MM - Lender Loyalty

Are you relying too heavily on one or two lenders? Be sure to have back up sources for financing your customers.

S1E108 May 18, 2020 3 min

#107 - Reviewing Your Online Reputation with Podium

First off this is not a sales pitch, we talk about the what and why of online reviews. Thomas Clawson & Jordan Reid from Podium share with us their expertise in the world of online reviews. Great advice for increasing the quantity and quality of your reviews. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E107 May 14, 2020 35 min

#106 - MM - Desperate Times Cause Desperate Actions

Time to take the time to protect your dealership. 

S2E106 May 11, 2020 4 min

#105 - Ask Luke n Jeff Episode 2

We answer dealers questions.... as best we can. Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E105 May 07, 2020 31 min

#104 - MM - April Showers Bring May Sales

Hope the time off and slow lot traffic gave us the opportunity to be well positioned to spring into May.  Thank you for listening we hope you learned something new. Let us know what you think. www.theindependentdealer.com Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E104 May 04, 2020 3 min