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AFTER ACTION REPORT

AFTER ACTION REPORT

The Carpool with Kelly and Lizz Mar 25, 2026 58 min
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About this episode

Kelly and Liz kick things off with personal updates: one host is dealing with sudden chronic hives and is trying a low-histamine, no-carb, limited-dairy diet, while also juggling family health concerns. The conversation then shifts to weekend “after action reports,” including a St. Louis Zoo trip (go early, bring water/coolers, pack a blanket, consider a double stroller) and a farm update featuring a new trampoline, two piglets, and plans for chicks and lambs. They debate wellness trends like vibration plates vs. hopping, and a peep-toe heel comeback. The highlight is an interview with Jen Moran, CEO/president of the Chicago Auto Show, on why in-person auto shows matter, how family zones and immersive manufacturer activations boost buying decisions, and why some brands skip shows.

Cars: Ford Bronco
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Technical Too Afraid to Ask
Term

pelvic floor therapy

"I just don't really think like pelvic floor therapy is something I need because like it's just never, I've never noticed it as an issue."

Pelvic floor therapy is physical therapy for the muscles in your pelvic area. A therapist helps you strengthen or relax those muscles so certain problems can improve.

Term

vibration plate

"I'm never going to buy a vibration plate. I'm just like, that's one wellness trend."

A vibration plate is a machine that shakes while you stand on it. Some people use it to exercise with less impact, but it’s not a magic fix and results can vary.

Term

lymphatic drainage

"I think there's something called lymphatic drainage. I think that's the best way I've heard."

Lymphatic drainage is a way to help your body move lymph fluid. People talk about it for reducing swelling and helping recovery, but the exact benefits depend on what’s being done.

Term

red light mask

"I feel the same way about red light masks. Like before you go buy a red light mask, like have you like done your whole skincare routine every day for a week?"

A red light mask is a skincare device that shines special light on your face. People use it to help with skin concerns, but it usually takes regular use to see changes.

Company

Quince

"[1043.9s] Um, yeah, things that make you go, hmm. [1046.6s] Today's episode is brought to you by Quince. [1048.5s] These days I'm all about quality over quantity."

Quince is a company that sells clothes. They’re advertising that their basics are made with nicer materials and are priced more reasonably than some other brands.

Brand

Nike Air Force ones

"They were Nike Air Force ones. [1435.7s] They wore sneakers with their cute outfit"

Nike Air Force 1s are a popular type of sneaker by Nike. In the conversation, it’s just being used as an example of the shoes people wear.

Concept

auto show

"We take you around the auto show. We see all the cars. It's basically like a bunch of mini car buying consultations all happening."

An auto show is like a big car showcase. Brands bring their newest cars (and sometimes prototypes) so you can walk around, look closely, and see what’s new.

Company

Midwest Automotive Media Association

"But it actually stands for the Midwest Automotive Media Association, of which we're all a part of, where we get to test drive fun vehicles and talk to journalists and manufacturers."

MAMA stands for the Midwest Automotive Media Association. It’s a group that puts together car events for people in automotive media, like journalists, where they can drive cars and talk to the companies making them.

Concept

VIP tours

"our attendees love the fact that you were there and, you know, just the fact that you stayed for the VIP tours and you guided people around the auto show,"

VIP tours are special guided visits at events. Instead of wandering around on your own, you get a more curated route and usually access to more interesting areas.

Concept

activations

"I thought the manufacturers really brought some great activations this year. Yes."

“Activations” are the fun things a brand sets up to get you involved—like demos, games, or interactive displays. The goal is to make people remember the brand, not just look at cars.

Concept

test drive

"...we decided to add actually a family zone where we have kids can test drive vehicles. They can hop behind the wheel of power wheels while their parents hop behind the wheel of vehicles outdoors."

A test drive is when you try a car before buying it. It helps you see if it feels right to you, and here they’re making a kid-friendly version for families.

Term

power wheels

"They can hop behind the wheel of power wheels while their parents hop behind the wheel of vehicles outdoors."

Power Wheels are little electric cars kids can sit in and drive. They’re like a safe, kid-sized version of a real car.

Concept

in-person aspect

"they can remove this like in-person aspect of the car buying process. And I just don't think you can buy a car without sitting in it."

“In-person” shopping means you go see the car yourself. The idea here is that you really need to sit in it and feel how it works, not just look at photos.

Term

hybrid

"whether it's a gas-powered vehicle to hybrid, plug-in hybrid, any powertrain, size, SUV, large SUV, compact vehicle."

A hybrid uses a gas engine and an electric motor together. It often gets better gas mileage than a regular gas car.

Term

powertrain

"whether it's a gas-powered vehicle to hybrid, plug-in hybrid, any powertrain, size, SUV, large SUV, compact vehicle."

Your powertrain is the car’s “moving system”—the parts that make it go. It can be gas, hybrid, or electric, and each one drives differently.

Concept

car buying process

"because I think when a family starts the car buying process, there's so many options. It's so overwhelming."

The car buying process is everything from picking a car to test-driving it and signing the paperwork. The point here is that it can feel overwhelming because there are so many choices.

Brand

Kia

"...and now I'm actually going home with a Kia like they were dead set on buying a Kia versus an Audi..."

Kia is a South Korean automaker that has grown quickly in the U.S. and is known for offering strong value and a broad lineup. In this segment, Kia represents the alternative brand a shopper switched to after test driving an Audi.

Concept

range

"They love the features, you know, the range and all of that."

Range means how far the car can go before it needs more power. For electric cars, it’s a big deal because it affects whether the car works for your daily driving and trips.

Concept

ride and drives

"I think that more manufacturers are just investing in ride and drives and experiential events and that's really what an auto show is."

A ride and drive is when a car company lets you actually drive their cars for a short time. It’s usually set up like an event, not just a normal dealership test drive.

Concept

influencers

"they would do the auto show activations [2705.8s] and then invite the influencers for a weekend in Chicago. [2709.7s] And it's two birds, one stone."

In this context, “influencers” are creators with an audience who attend auto shows and share their experiences. Manufacturers often invite them to drive marketing reach and social media coverage.

Concept

meet and greet

"I've always, I've been not begging, [2714.7s] but I've tried multiple times to try to get a manufacturer [2717.7s] to host me and like a meet and greet at an auto show. [2722.2s] Cause I'm like, I'm already going to be there."

A “meet and greet” is a short, organized interaction—often with a brand representative, designer, or sometimes the vehicle itself—aimed at creating a personal connection. At auto shows, it’s commonly used to turn marketing into an experience that generates content.

Concept

car selection

"And I love for as much as I like the cars, I really like, my real passion is the car selection and the car buying process."

Car selection means picking the right car for you. Instead of just grabbing the coolest-looking one, it’s about choosing what fits your life—like how much space you need and how you’ll drive.

Company

Britax

"They're literally putting car, we had Britax as you know, Kelly, Britax at our auto show. They were putting car seats in the vehicles, comparing, doing demos."

Britax makes child car seats. Here, they’re showing how those seats fit inside different cars so parents can see what’s practical and safe for their daily life.

Brand

Subaru

"[3005.0s] they try to engage people in different ways, but I will say Subaru. [3007.7s] I mean, if you know, I mean, Subaru just comes in. [3014.2s] And we love it."

Subaru is a car brand. Here they’re talking about how Subaru sets up its auto-show display in a way that really pulls people in and keeps them interested.

Concept

fully immersive experience

"[3014.2s] And we love it. And the consumers love it too, [3017.1s] because you literally go into their exhibit. And for those of you who haven't been [3020.1s] to an auto show or don't know what we're talking about, [3022.3s] it is a fully immersive experience where they call the five senses."

They’re describing an auto-show setup that tries to feel like a real place, not just a car behind glass. The goal is to make you experience it with your senses so you remember it.

Brand

Ford

"[3060.4s] I also think that, you know, Ford and Jeep are just, [3064.2s] they're killing it with their trash."

Ford is a big car company. The hosts are saying Ford’s auto-show displays are really engaging and fun to visit.

Concept

off-roading

"It's truly an amazing experience, but you get a sense of like how that could really feel, you know, off-off-road if you are into off-roading. But if you're not, it's just a fun, just a fun ride to take in the auto show."

Off-roading means driving on rough, unpaved, or trail-type surfaces instead of normal roads. It changes how the car feels and how it handles bumps and uneven ground.

Car

Ford Bronco

"I mean, them having the Bronco like really has just kind of like made their whole display more interesting because it's allowed them to like lean way more off-roading in like their entire display than I think they ever normally would have."

The Ford Bronco is Ford’s off-road SUV. If it’s the centerpiece of their display, it usually means the whole booth is themed around going over rough terrain.

Brand

Audi

"because you didn't see an Audi or you didn't see a Mercedes or, you know, a name that Land Rover name that luxury brand"

Audi is a luxury car brand from Germany. The host mentions it because some people get upset when they don’t see Audi at certain auto shows.

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