Car Dealers Can't Sell Expensive Cars & They're FINALLY Feeling IT | Episode 948
CarEdge Live
CarEdge Live Oct 22, 2025
Car Dealers Can't Sell Expensive Cars & They're FINALLY Feeling IT | Episode 948

Car Dealers Can't Sell Expensive Cars & They're FINALLY Feeling IT | Episode 948

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Car Dealers Can't Sell Expensive Cars & They're FINALLY Feeling IT | Episode 948
Company

Lithium Motors

Lithium Motors is a car company that makes electric vehicles. They are part of a movement to create more environmentally friendly cars.

Term

gross profit per new vehicle

Gross profit per new vehicle is how much money a car dealership makes on each new car after paying for it. If this number goes down, it can mean the dealership is having a tough time making money.

Term

floor plan

A floor plan is like a loan that car dealerships use to buy cars. Instead of paying for the cars all at once, they borrow money to get the cars and pay it back later when they sell them.

Term

new car gross profit per vehicle sold

This term means how much money a car dealership makes from selling each new car after paying for it. If this number goes down, it means they're making less money on each sale.

Hyundai Tucson Limited
Car

Hyundai Tucson Limited

The Hyundai Tucson Limited is a version of the Tucson SUV that comes with extra features and upgrades. The 2025 model is the latest version available.

Term

dealer discount

A dealer discount is when a car dealership lowers the price of a car to make it cheaper for customers. It helps sell cars faster.

Term

MSRP

MSRP is the price that the car maker suggests the dealer should sell the car for. It's like a guideline for how much the car should cost.

Term

gap insurance

Gap insurance helps pay off your car loan if your car is totaled and you owe more than it's worth. It's helpful for new cars that lose value fast.

Term

dealer fees

Dealer fees are extra charges that car dealerships might add when you buy a car. These fees can sometimes be negotiated down.

Company

Lithia

Lithia is a big car dealership group in the U.S. that sells cars from different brands. They have many locations and are listed on the stock market.

Term

inventory

Inventory means the cars that a dealership has for sale. It's important for them to have the right number of cars so they can sell them and make money.

Term

new car side

The 'new car side' is where dealerships sell brand new cars, which can be different from selling used cars. They often make different amounts of money on each sale.

Term

front-end gross profit

Front-end gross profit is the money a car dealership makes from selling a car before paying for things like advertising or employee salaries. It's an important number for understanding how well a dealership is doing financially.

Brand

Porsche

Porsche is a car brand from Germany that makes very fast and expensive cars. They are famous for their sports cars like the 911, which many people love for their speed and design.

Term

dealer invoice price

The dealer invoice price is what the car dealer pays to get the car from the manufacturer. It's usually less than the price you see in the showroom, which is the MSRP.

Term

target discount range

The target discount range is the amount of money you might be able to save when buying a car. It's a guideline for how much lower the price could go from the original price.

Subaru Crosstrek
Car

Subaru Crosstrek

The Subaru Crosstrek is a small SUV that can drive well on different types of roads. It's a good choice for people who want a car that can handle both city driving and outdoor adventures.

Term

days supply

Days supply is how long it would take to sell all the cars of a certain model if no new ones were added. If there are a lot of cars sitting around, it means they might be easier to get at a lower price.

Brand

Subaru

Subaru is a car brand from Japan that makes vehicles known for their ability to handle tough weather and off-road conditions.

Company

Wade Ford

Wade Ford is a car dealership that sells Ford cars and helps people buy or maintain them.

Ford Escape
Car

Ford Escape

The Ford Escape is a small SUV that's good for families and everyday driving. The 2024 version has new features and a modern look.

Ford F150
Car

Ford F150

The 2024 Ford F-150 Platinum is a fancy version of Ford's best-selling pickup truck. It has a lot of luxury features and is built for both work and comfort.

Term

aged vehicles

Aged vehicles are cars that have been sitting unsold for a long time. Dealers want to sell them quickly because the longer they sit, the less valuable they become.

Term

Woznowski

A Woznowski is a sign that shows how much a car's price has dropped. It helps to catch the attention of buyers by showing them that they can get a better deal.

Term

SPF

SPF is a bonus that car salespeople can earn when they sell cars that have been sitting on the lot for a long time. It helps motivate them to sell these older cars by giving them extra money for each day the car was not sold.

Term

minimum commission

Minimum commission is the smallest amount of money a salesperson can earn when they sell a car. Even if they don't make any extra bonuses, they will still get this guaranteed amount.

Ford Expedition
Car

Ford Expedition

The Ford Expedition is a large SUV that can carry a lot of people and their stuff. It's great for families or anyone who needs extra space and power, especially if they want to tow things like trailers. The 2024 version is quite expensive and has been on the market for a long time, which might mean it's popular or hard to find.

Company

Penske

Penske is a company that owns many car dealerships and is involved in selling cars. They help manage and run these dealerships.

Toyota 4Runner
Car

Toyota 4Runner

The Toyota 4Runner is a type of SUV that is great for off-roading and outdoor activities. It's built to handle tough conditions and is known for its durability.

Term

days on market

Days on market is how long a car has been for sale. If it's been listed for a long time, it might be harder to sell or could be overpriced.

Brand

Toyota

Toyota is a car company from Japan that makes many different types of cars. They are known for being reliable and having good fuel economy.

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