Deepal S07 Driveaway Special $46,990 but is Brand Awareness the Issue?
Ludicrous Feed | EV Adoption in Australia
Ludicrous Feed | EV Adoption in Australia May 20, 2026
Deepal S07 Driveaway Special $46,990 but is Brand Awareness the Issue?

Deepal S07 Driveaway Special $46,990 but is Brand Awareness the Issue?

Annotations will appear as you listen

0:00
60:02
Deepal S07 Driveaway Special $46,990 but is Brand Awareness the Issue?
Pontiac Solstice
Car

Pontiac Solstice

The Pontiac Solstice is a small sports car. In the episode, it’s mentioned briefly while people talk about something unrelated to EVs. It’s mainly being used as a car reference rather than a deep dive.

Volkswagen Id4S
Car

Volkswagen Id4S

The Volkswagen ID.4 is an electric SUV. People mention it a lot because you can actually see them driving around, so it’s a sign EVs are becoming more common.

Kia EV9
Car

Kia EV9

The Kia EV9 is an electric SUV made for families. It’s larger than some other EVs, with room for more passengers. The podcast mentions it because Kia’s EV names can be easy to mix up.

Kia EV3
Car

Kia EV3

The Kia EV3 is an electric car from Kia. It’s part of a set of EV models with similar names, so people may need to look closely to tell them apart. The episode brings it up while discussing which EVs are available.

Kia EV5
Car

Kia EV5

The Kia EV5 is an electric car from Kia. It’s mentioned because Kia has several EVs with similar-sounding names, and it helps to know which one is which. The podcast is using it to talk about the EV lineup.

Kia EV2
Car

Kia EV2

The Kia EV2 is mentioned as an electric model that hasn’t arrived yet. The podcast is basically saying people expect more EVs from Kia in the future. It’s brought up because buyers may be waiting for what’s next.

Term

partial EV

“Partial EV” means it’s not a fully electric car. It likely uses electricity plus another power source, so it’s not the same as a pure EV.

Byd Shark 6
Car

Byd Shark 6

BYD Shark 6 is a BYD pickup that’s not a fully electric vehicle. The point they’re making is that it still has impressive EV-like capability, even if it’s not a pure EV.

Term

rolling spec

“Rolling spec” means the car is basically “ready to drive” for testing. It’s not just a mock-up—it’s in a real, working configuration.

Concept

towing capacity

Towing capacity is the maximum weight a vehicle is rated to pull safely. In this segment, it’s treated as a key EV adoption “sticking point,” because buyers want an EV pickup that can tow caravans.

Car

BYD Octopus 8

They mention “BYD Octopus 8” as a possible guess for what the new car is. Then they clarify it’s not that model.

Peugeot iOn
Car

Peugeot iOn

The Peugeot iOn is a small electric car. It’s made for simple, everyday driving, especially in cities. The episode mentions it because people are seeing it around and comparing it with other small EVs.

Concept

EV adoption

EV adoption just means more people are starting to buy and drive electric cars. They say local meetups and letting people try EVs is helping that happen.

BMW X5
Car

BMW X5

The BMW X5 is a large SUV made for families who want comfort and space. It’s the kind of car people compare when thinking about switching from petrol to electric SUVs. That’s why it can show up in conversations about EV adoption.

Zeekr Zika 7X
Car

Zeekr Zika 7X

The Zeekr 7X is an electric SUV. The podcast mentions it because there are many EVs arriving and people are seeing this model in the mix. It’s part of the broader story about more choices for EV buyers.

Car

Geely X5

They mention the Geely X5 as an EV they’re seeing around a lot. It’s brought up as part of the common cars people are noticing in the area.

BYD Dolphin
Car

BYD Dolphin

The BYD Dolphin is an electric car. Here, the host mentions it because someone drove it from Adelaide to Melbourne, showing it can handle a longer trip.

Ford Dark Horse
Car

Ford Dark Horse

The Ford Mustang is a sporty car made for performance and driving enjoyment. The podcast mentions it while talking about cars people can buy and what deals or options are available. It’s not the main focus of EV adoption, but it still comes up in shopping discussions.

Term

drive away

“Drive-away” means the price you pay so you can drive the car off the lot. It usually includes the extra government and registration costs, not just the sticker price.

Term

rear wheel drive

Rear-wheel drive (RWD) means the vehicle’s power is sent to the rear wheels. This can affect traction feel, handling balance, and how the car behaves when accelerating compared with front-wheel drive or all-wheel drive.

Tesla Model Y
Car

Tesla Model Y

The Tesla Model Y is an electric SUV meant for families. It’s popular partly because it’s sized like a typical family car with room for passengers and cargo. The podcast uses it as a comparison point for what “family-sized” means.

Concept

brand awareness

Brand awareness means how well people know a brand. The hosts suggest Deepal might not be selling as much because many people simply don’t know the name yet.

Concept

dealership footprint

A dealership footprint is basically how many stores/dealers a company has and where they are. The hosts think fewer or less visible dealers can make it harder for people to buy the cars.

Company

Inchcape

Inchcape is the company bringing these cars into Australia. The hosts say it helps with dealer presence, but there may still be areas where people can’t easily find or see the cars.

Deepal S07
Car

Deepal S07

The Deepal S07 is an electric SUV. The hosts say its launch in Australia didn’t go smoothly at first, partly because of software problems, which hurt early momentum.

Deepal E07
Car

Deepal E07

The Deepal E07 is one of Deepal’s electric vehicles. The hosts say it got a lot of attention through events, which helped bring the brand back into people’s awareness after things stalled.

Concept

dealer add-ons

This part is about car dealers trying to sell cars they already have on their lots. When cars don’t move, dealers often cut prices to get rid of them.

Car

Deepal SO5

The Deepal SO5 is another electric car model mentioned in the discussion. The hosts suggest it’s not available yet, but they expect it to be a proper, drivable vehicle.

Alpina B10
Car

Alpina B10

The Alpina B10 is a luxury sedan that’s tuned to feel faster and more special than a standard version. The podcast talks about it around pricing and availability. It’s mentioned as a premium car option people might consider.

Brand

D-PAL

D-PAL is the EV brand being debated here. The hosts think people don’t notice it much, and the name can make people assume the company is from somewhere else, which hurts brand recognition.

Brand

Chang'an

Chang’an is the Chinese company the hosts say is behind the D-PAL EV brand. They bring it up to explain why people might be confused about where the brand comes from.

Brand

Gilly

“Gilly” is mentioned as another EV brand example. The hosts are saying some brands get more attention because they advertise more.

Nissan Leaf
Car

Nissan Leaf

The Nissan Leaf is an electric car designed for everyday driving. People talk about it because it’s been around for a long time and is often seen as an affordable way to start driving electric. The episode is noting uncertainty about what happens next with the model.

Term

APR

APR is the yearly interest rate on a car loan. A “1% APR” deal means the financing cost is relatively cheap compared with typical rates.

Toyota bZ4X
Car

Toyota bZ4X

The Toyota bZ4X is an electric SUV. It’s made for people who want an EV but still want an SUV shape for everyday use. The episode brings it up as one of the EVs people consider buying.

Term

LFP battery

An LFP battery is a type of EV battery made with lithium and iron phosphate. It’s popular because it tends to be cheaper and can last a long time.

EX60
Car

EX60

The EX60 is an electric car model name mentioned in the podcast. The speaker thinks it might be a Volvo EX-60 that’s been launched. It’s brought up as part of checking what new EVs are available.

Term

Wilkins audio system

A Wilkins audio system is a high-end sound system with better speakers and tuning than the basic setup. They’re saying it’s good enough that you’d want to sit in the car just to listen to music.

ES90
Car

ES90

The ES90 is a sedan that the speaker recently drove. They specifically mentioned that it has a very high-end sound system with many speakers. The podcast is using it to talk about luxury features inside the car.

Polestar 3
Car

Polestar 3

The Polestar 3 is an electric SUV from Polestar. Here, they’re talking about its premium audio system, which is meant to make the cabin feel more like a concert hall.

Term

all wheel drive

All wheel drive means the car can send power to all four wheels. They’re discussing which versions of the car will be rear-wheel drive versus all-wheel drive.

Car

Volvo EX40

The Volvo EX40 is Volvo’s smaller electric SUV. They’re using it as an example of how Volvo previously priced certain versions, which helps explain why the newer car’s pricing might be different.

Term

SPA3

SPA3 is Volvo’s newer “car design base” that engineers build multiple models on. Using a newer platform can affect things like space inside, technology, and how expensive the car is to make.

Volvo EX90
Car

Volvo EX90

The Volvo EX90 is Volvo’s next big electric SUV. They’re mainly debating what it will cost in Australia and whether it’ll be worth the money compared with other Volvo EVs.

Term

luxury car tax

In Australia, there’s a special extra tax on some expensive cars called the luxury car tax. It can make the final price higher than you’d expect from the sticker price.

Tesla Cybertruck
Car

Tesla Cybertruck

The Tesla Cybertruck is an electric pickup truck. It’s designed to carry things and handle everyday truck tasks, but it runs on electricity. The podcast mentions it while discussing EV deals and what people are buying.

Term

comparison rate

A comparison rate is a way to compare car-loan deals fairly. It rolls in some fees so you can see which offer is actually cheaper overall.

Sealion Cline 7
Car

Sealion Cline 7

The Sealion 7 is a plug-in hybrid car from BYD. The podcast talks about it because it has been seen in certain trims and promotions, and availability can change. It’s mentioned to show how popular models can quickly draw attention at dealerships.

Suzuki Vitara
Car

Suzuki Vitara

The Suzuki Vitara is a popular small SUV. Here, the hosts are talking about an electric version coming to Australia and an early pre-order deal for the first 100 orders.

Term

Gigafactory

A Gigafactory is a very large factory where electric cars (and often batteries) are built. Here, they’re comparing different Gigafactories to talk about whether cars made in different countries cost different amounts.

Concept

factory location affecting perceived quality and price

They’re talking about whether the country where a car is made (Germany or China) changes how good it is and how much it costs. The idea is that shipping and supply-chain differences can affect the final price.

Model 3
Car

Model 3

The Tesla Model 3 is an electric car. Here, they’re basically debating why someone might pick one Model 3 over another even if the price is similar.

Term

resale

Resale is what you can sell the car for in the future. They’re saying where the car was built could affect what buyers think later on.

Tesla Model Y Performance
Car

Tesla Model Y Performance

The Tesla Model Y Performance is the “sportier” version of the Model Y. Here, they’re talking about why the price and whether certain versions are available right away can change how many people buy it.

Tesla Model Y Long Range
Car

Tesla Model Y Long Range

The Tesla Model Y Long Range is the version meant to go farther on a charge. In the discussion, they say shortages of that specific version can push people to wait or to buy a different trim that’s available immediately.

Tesla Model S
Car

Tesla Model S

The Tesla Model S is Tesla’s bigger, higher-end electric sedan. They mention it to illustrate what options buyers had before Tesla’s Shanghai-made supply became available.

Concept

critical mass

Critical mass is the “tipping point” where there are enough cars around that people can’t ignore them anymore. After that, more people notice the brand and interest grows faster.

Term

pre-orders

Pre-orders are when people reserve a car before it’s officially delivered or widely sold. The host is saying the demand was so high that the offer kept getting extended.

C10 Leapmoto
Car

C10 Leapmoto

The C10 is a car model mentioned because the price might go up soon. The podcast is basically saying it could be smart to buy before the cost changes. It’s brought up as part of deal and timing discussions.

Concept

Nürburgring record

A Nürburgring record refers to a fastest lap time set at Germany’s Nürburgring circuit, often used as a benchmark for performance. Because it’s a demanding track, lap-time claims are treated as evidence of chassis, tires, and powertrain capability working together.

Audi Rs
Car

Audi Rs

The Audi RS e-tron GT is an electric performance car. The podcast talks about it in terms of speed and driving results, like lap times. It’s included to show that EVs can be built for high-performance driving too.

Citroen AMI
Car

Citroen AMI

“Star AMI” is another EV model mentioned alongside EX5. They say it’s the longer-range version, and it’s part of the same deal comparison.

Term

extended range

“Extended range” just means the EV is designed to go farther on a charge than a more basic version. Here, it’s mentioned as part of a pricing/deal package.

Term

seven kilowatt home charger

This is a faster EV charger you can install at home. The higher the kilowatts, the quicker you can recharge the car.

Term

driver assistance

Driver assistance is technology that helps the driver stay safer and more relaxed. It can include features like keeping you in your lane and adjusting speed to traffic.

Term

Tesla FSD

Tesla FSD is Tesla’s software that tries to do more of the driving for you. In this discussion, they’re saying other cars in Australia don’t match Tesla’s level of automation.

Term

lane keeping

Lane keeping helps the car stay in its lane. It usually still expects the driver to supervise and keep their hands ready.

Term

active cruise control

Active cruise control is cruise control that can slow down or speed up to match traffic. It helps you keep distance from the car in front, but it’s not full self-driving.

Term

no hands on the steering wheel

This phrase means the car can steer by itself without you holding the wheel. They’re saying other cars don’t reliably offer that level of automation yet.

Term

hardware

Here, “hardware” means the car’s physical tech, like the computers and sensors. If the car doesn’t have the right parts, the advanced driving features can’t work as intended.

Term

validation

Validation means testing and proving the system works the way it should. It’s part of making sure the car’s automation is safe before it’s released to customers.

Term

beta rollout

A beta rollout is a staged release where new software or features go to a limited group first to find issues before a full public launch. In driver-assistance contexts, it’s often paired with ongoing monitoring of performance and safety-related data.

Term

XNGP

XNGP sounds like the software/AI system that powers advanced driving features. The point here is that it needs the right computer chips, so some companies can’t easily run it everywhere.

Term

regulatory approval

This means the government has to approve how the car works and what data it sends. The host is saying that approval is harder for some brands, which slows adoption.

Term

mapping out all of our roads

This is about creating detailed digital maps of roads. Advanced driving systems rely on that mapping, and the discussion says getting the data and permissions is the hard part.

Term

security risks

They’re talking about fears that connected cars could share sensitive information or be vulnerable to misuse. It’s the reason some people worry about where the data goes.

Term

VLA

VLA is mentioned alongside XNGP as a next step after getting mapping data and brand/government approval. While the transcript doesn’t define it, it appears to be another autonomy/AI capability that depends on data access and regulatory acceptance.

Term

Crabwalk

“Crabwalk” is a low-speed driving trick where the car can move sideways to fit into tight spots. Instead of needing a wide turn, it can line up more easily for parking.

Term

facelift

A “facelift” is when a car gets refreshed partway through its life. It often means updated styling and sometimes new tech, rather than a completely new model.

Term

charging issues

“Charging issues” means trouble charging the car—like it not charging properly or taking longer than expected. The hosts are checking whether anyone has heard of that happening.

Aion Gac Ion V
Car

Aion Gac Ion V

The Aion V is an electric car. The episode mentions it because there’s a deal with cashback and a free charger. That kind of offer can lower the upfront cost of buying an EV.

Dodge Charger
Car

Dodge Charger

The Dodge Charger is a sporty sedan that’s known for performance and aggressive styling. In the episode, it’s mentioned because there are deals and incentives being discussed. That makes it relevant to people comparing options while shopping for a new car.

Term

frunk

A frunk is a trunk at the front of the car. On many electric cars, there’s room up front because there’s no engine there, so you can store stuff.

Chevrolet C10
Car

Chevrolet C10

The Chevrolet C10 is a pickup truck with a classic look. In the podcast, it comes up because there are financing offers and someone wants to drive it. It’s a different kind of vehicle than the EVs being discussed, but it’s still part of the shopping conversation.

Audi S5
Car

Audi S5

The Audi S5 is a sportier Audi sedan or coupe (depending on the body style) compared with the regular A5. It’s mentioned in the episode because there are deals and accessories being offered. That’s why it shows up in a conversation about what cars are available right now.

MG4 EV Urban
Car

MG4 EV Urban

The MG4 EV Urban is an electric car from MG. The host is saying it uses energy really efficiently, which helps make it a good everyday EV.

Mg4 Ev
Car

Mg4 Ev

The MG4 is an electric hatchback. The podcast says it’s efficient, and it mentions it has a heat pump. That helps the car use energy more effectively, which can mean more driving range between charges.

Term

heat pump

A heat pump is how an EV warms the cabin. Instead of using lots of energy to make heat, it helps move heat around, so the car can be more efficient—especially when it’s cold.

Term

OTAs

OTAs are software updates that get sent to the car over the internet. If a brand doesn’t do OTAs, you may need a dealer visit to get certain updates or fixes.

Term

roadshow

A roadshow is when a company brings cars to places people already visit, so they can check them out in person. It’s one way to reach customers without building a dealership everywhere.

Car

Mazda CX-6e

They’re talking about a 2026 Mazda 6 and expect it to do well. The segment is more about what people are waiting for than deep technical details.

Mazda 6
Car

Mazda 6

The Mazda 6 MPS is a sporty version of the Mazda 6. It’s meant to feel more powerful and more fun to drive than a regular Mazda 6. The podcast brings it up while talking about what people might want to buy.

Term

underpinnings

Underpinnings means the basic “platform” a car is built on. If two cars share the same underpinnings, they often share major design and engineering parts.

6e
Car

6e

The “6e” is an electric car model mentioned as something the speaker thinks will drive well. The podcast is using it as part of a lineup discussion about EVs. The main point is that they expect it to be a good driving experience.

Term

CATO battery

They mention a “CATO battery” for the upgraded EV. Battery type matters because it can change how far the car goes and how charging works.

Term

charge box voucher

A charge box voucher is a coupon/credit to help pay for a home EV charger. It reduces what you have to pay upfront to get charging at home.

Term

flash charging

“Flash charging” means charging an EV really quickly. How fast it actually goes depends on both the charger and the car.

Term

autonomous driving

Autonomous driving is when a car uses sensors and software to help drive itself. It can range from “assist the driver” to “drive with little input,” depending on the system.

Mazda Cx5
Car

Mazda Cx5

The Mazda CX-5 is a compact SUV that’s meant for normal daily driving. The podcast mentions it because someone moved from a Mazda 3 to a CX-5 and then stayed with the CX-5. That shows it’s a common choice for people who want an SUV without going too large.

Mazda 3
Car

Mazda 3

The Mazda RX-3 is an older Mazda car that’s known for a special type of engine. The podcast brings it up as part of the list of cars being discussed. It’s not an EV, and it’s usually more of a classic/enthusiast choice.

Term

V4 upgrades

“V4 upgrades” means Tesla is updating their charging stations to a newer version. The stations may be temporarily closed while the upgrade is done.

Term

trickle charger

A trickle charger charges an EV slowly, usually at a low power level. It’s often used by people who don’t have a fast home charger installed.

Hyundai Ioniq
Car

Hyundai Ioniq

The Hyundai Ioniq is a line of cars that includes electric versions. The episode talks about a specific Ioniq variant seen overseas, showing that not every version is sold everywhere. It’s mentioned because it looks interesting as an EV option.

0:00
60:02