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Fixed Ops Friday With Tully Williams, Dave Thomas, and Jim Sabino | Daily Dealer Live

Fixed Ops Friday With Tully Williams, Dave Thomas, and Jim Sabino | Daily Dealer Live

Car Dealership Guy Podcast Feb 13, 2026 67 min
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About this episode

Tully Williams, Dave Thomas, and Jim Sabino join the discussion on how dealerships can adapt to tightening margins and changing market conditions. They emphasize the importance of fixed operations and utilizing data to enhance service drives for profitability. Key topics include the significance of customer retention over acquisition, the varying effectiveness of Customer Data Platforms (CDPs), and the potential of mobile service as a growth engine. The episode also highlights insights from NADA and strategies for balancing pricing in competitive markets.

Technical Too Afraid to Ask
Eagle Summit
IFCAR (Public domain)
Car

Eagle Summit

"...ning in 2027. Speaking at the Wolf Research Auto Summit, CFO Sherry House said Ford is keeping the extra..."

The Eagle Summit is an older, small car that was made a long time ago. It's not very common now, but some people might talk about it when discussing cheap used cars.

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Car

Super Duty

"...to rebuild F-150 and Super Duty truck volume"

The Super Duty is a line of heavy-duty trucks from Ford that can carry and tow much more than regular trucks. They are great for tough jobs.

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Ford F150
UltraTech66 (CC BY-SA 4.0)
Car

Ford F150

"...to rebuild F-150 and Super Duty truck volume"

The F-150 is a popular pickup truck made by Ford. It's known for being tough and is often used for work and everyday driving.

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Term

powertrain mix

"...adjusting its powertrain mix, increasing output of lower priced gasoline trims..."

Powertrain mix means the different types of engines and transmissions that a car company offers in their cars, like gas engines or electric motors.

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Concept

dealership M&A

"...on the dealership M&A Front with deals happening in New York and Michigan..."

Dealership M&A means when car dealerships buy or merge with each other to grow and become bigger businesses.

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Company

Keeler Motor Car Company

"First up, Jesse Hoard of Keeler Motor Car Company and partner Open Road Capital..."

Keeler Motor Car Company is a group of car dealerships that sell different brands of cars and help customers with services.

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Brand

Audi

"...purchased three dealerships representing Toyota, Lexus and Audi from New Country Motor Group..."

Audi is a car brand from Germany that makes luxury cars, known for their technology and performance.

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Brand

Lexus

"...purchased three dealerships representing Toyota, Lexus and Audi from New Country Motor Group..."

Lexus is a luxury car brand that is part of Toyota, making high-end vehicles that are very comfortable and well-designed.

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Term

MSRP

"...saying regulations haven't been the main driver of rising MSRPs. Dealers know the real story..."

MSRP is the price that car makers suggest dealers sell their cars for. It's a starting point for how much you might pay for a new car.

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Term

market markup

"...supply chain chaos, and market markups drove prices up 40 plus percent over the last decade."

Market markup is when dealers raise the price of a car above the suggested price because there are more buyers than available cars. This can make cars more expensive than expected.

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Brand

Volvo

"You've got Volvo, and you've got Porsche, and you've got VW."

Volvo is a car brand from Sweden that makes safe and stylish cars, including SUVs and sedans.

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Brand

Volkswagen

"You've got Volvo, and you've got Porsche, and you've got VW."

Volkswagen, or VW, is a popular car brand from Germany that makes many types of cars, including the famous Beetle and Golf.

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Brand

Porsche

"You've got Volvo, and you've got Porsche, and you've got VW."

Porsche is a high-end car brand from Germany, famous for making fast and luxurious sports cars like the 911.

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Term

service retention

"Does service retention fit in those brands?"

Service retention is how well a car dealership keeps its customers coming back for service and repairs. If customers are happy, they are more likely to return.

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Term

extended warranty

"...in the FNI box, right? Extended warranties. That is the key issue, right? It's number one."

An extended warranty is like extra insurance for your car that helps pay for repairs after the original warranty runs out. It can save you money if something goes wrong with your vehicle later on.

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Company

BF Goodrich KO2s

"...if you give me a fresh set of BF Goodrich KO2s, bit of a drive from Colorado. And of course, your response about in-market retention would be?"

BF Goodrich KO2s are a type of tire designed for driving on rough terrain. They are strong and can handle different weather conditions, which is why many people choose them for off-road vehicles.

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Term

vehicle service contract

"one maintenance is half a VSC, took my old pen from around 50 to 80 consistently, so I'm happy dealers happy and the customer is."

A vehicle service contract is like an insurance policy for your car that helps pay for repairs after the regular warranty ends. It can save you money if something goes wrong with your vehicle later on.

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Term

FNI box

"And any comments on that as a strategy to get retention? I'm telling you, it starts in the FNI box, right?"

The FNI box is a part of a car dealership where they talk to customers about how to pay for the car and offer extra services like warranties. It's important for making sure customers are happy and the dealership makes money.

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Term

maintenance

"...Please buy the maintenance and extended warranty in-place. Because it helps me and helps you. Right?"

Maintenance is the regular care you give your car to keep it in good shape. This includes things like changing the oil and checking the brakes.

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Term

ATP

"And what it does, which is different than the ATP, which is $50,000, is we took the 10 most popular cars in the country, as well as the four most popular trucks."

ATP means Average Transaction Price, which is how much people usually pay for cars after any discounts. It helps understand car prices in the market.

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Kia Soul
DieselFordMondeo (CC BY-SA 4.0)
Car

Kia Soul

"...'s in that ATP is everything from G-wagons to Kia Souls, right? So, if it's a K-shape economy."

The Kia Soul is a small car that looks a bit different from most cars, but it has a lot of room inside. It's a fun choice for anyone who wants something practical and stylish.

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Toyota Camry
S5A-0043 (CC BY 2.0)
Car

Toyota Camry

"...what they are. RAV4, you know, the Toyota's, the Camry, Chevy Equinox. And we list it all on our site, ..."

The Toyota Camry is a popular car that many people buy because it's dependable and gets good gas mileage. It's a comfortable car for driving around town or on long trips.

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Chevrolet Equinox
Dinkun Chen (CC BY-SA 4.0)
Car

Chevrolet Equinox

".... RAV4, you know, the Toyota's, the Camry, Chevy Equinox. And we list it all on our site, so you can dig ..."

The Chevrolet Equinox is a small SUV that has lots of room inside for passengers and their stuff. It's a good option for families or anyone who needs a bit more space than a regular car.

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Toyota RAV4
TTTNIS (CC0)
Car

Toyota RAV4

"... look at those vehicles, you know what they are. RAV4, you know, the Toyota's, the Camry, Chevy Equinox..."

The Toyota RAV4 is a small SUV that offers a lot of space for people and their gear. It's a good vehicle for families or anyone who likes to go on adventures.

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Term

average transaction price

"But that price is $35,000 when you look at that average transaction of those vehicles. That's what the average Joe can expect to spend, right?"

Average transaction price is the usual amount people end up paying for a car, which might be less than the sticker price because of deals or negotiations.

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Honda Crv
EurovisionNim (CC BY-SA 4.0)
Car

Honda Crv

"yeah. You know, someone who wants a CRV or an Accord, whatever it is, it stops them in t..."

The Honda CR-V is a small SUV that is great for families because it has a lot of space and is very reliable. It's a good choice if you want a vehicle that can handle both daily driving and weekend trips.

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Chevrolet Silverado
LukaCali (CC BY-SA 4.0)
Car

Chevrolet Silverado

"...because as I say, like people shopping for a Silverado aren't cross shopping a Civic."

The Chevrolet Silverado is a big truck that many people use for work or personal use. It's known for being tough and reliable.

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Honda Civic
MercurySable99 (CC BY-SA 4.0)
Car

Honda Civic

"...'re going to get today a newer Accord or Camry or Civic or Corolla at a lower price. I mean, they advanc..."

The Honda Civic is a small car that many people choose because it saves on gas and is fun to drive. It's a great option for anyone looking for a reliable car for everyday use.

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Toyota Corolla
TTTNIS (CC0)
Car

Toyota Corolla

"So, you're going to get today a newer Accord or Camry or Civic or Corolla at a lower price. I mean, they advanced so much."

The Toyota Corolla is a compact car that is very popular because it's affordable and gets good gas mileage. It's a smart choice for anyone looking for a reliable vehicle.

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Honda Accord
Throwawayacc222 (CC0)
Car

Honda Accord

"... 20 years. So, you're going to get today a newer Accord or Camry or Civic or Corolla at a lower price. I..."

The Honda Accord is a popular car that many people like because it's roomy and drives well. It's a good option if you want a reliable car that can fit a lot of people and luggage.

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Term

compact sedan

"Even a compact sedan, the technology and safety you get in them today, they're really remarkable."

A compact sedan is a small car with four doors that is easy to drive and park. It's a good option for people who want a car that is not too big but still has enough space inside.

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Term

compact SUVs

"The prices on even compact SUVs do increase a little bit more than inflation over time, especially as they became really popular."

Compact SUVs are smaller cars that are good for families and city driving. They have more space than regular cars but are easier to park and drive around town.

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Term

aluminum prices

"And, you know, with tariffs, that's a whole other conversation, but aluminum prices are up 17%."

Aluminum prices are how much it costs to buy aluminum, which is a metal used to make car parts. When prices go up, it can make cars more expensive to build.

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Term

K-shaped economy

"...thinking about this K-shaped economy, thinking about the affordability survey that you've done..."

A K-shaped economy is when some parts of the economy do really well while others struggle. It's like a graph that looks like the letter 'K', showing different paths for different groups.

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Concept

mobile service

"...Well, let's dive into you have a huge mobile service operation..."

Mobile service means that mechanics come to you to fix your car instead of you having to drive to a shop. This makes it easier for people to get their cars serviced without leaving home.

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Term

OEM

"...Ford, number one most recalled OEM last year, a ton of recall opportunities with that OEM..."

OEM means the original company that made your car. They also make the parts that go into your car, so when you need repairs, you can get parts from them.

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Ford Explorer
Alexander-93 (CC BY-SA 4.0)
Car

Ford Explorer

"...nd that's going to somebody's house. They have an Explorer or an F-150 and you do a quick service, a works ..."

The Ford Explorer is a bigger SUV that can carry a lot of people and stuff. It's a good choice if you need a vehicle for family trips or outdoor adventures.

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Term

safety recall

"...if it's safety recall, we're not going..."

A safety recall is when a car has a problem that could make it unsafe to drive. The car company will fix it for free to keep everyone safe.

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13 cars featured

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