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Ram CEO Tim Kuniskis on NASCAR and the brand's big January 1 surprise

Ram CEO Tim Kuniskis on NASCAR and the brand's big January 1 surprise

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About this episode

Ram CEO Tim Kuniskis joins the podcast to discuss the brand's exciting return to NASCAR, highlighting their innovative 'free agent' truck program that will feature a rotating lineup of drivers each week. The conversation covers Ram's strategy to engage fans and build excitement around their racing efforts, including plans for future announcements and the potential for a Cup Series entry. The episode also touches on the new Jeep Recon electric SUV and updates from the LA Auto Show, making it a rich discussion for racing and automotive enthusiasts alike.

Topics: nascar return ram free agent program driver engagement jeep recon electric suv la auto show highlights chevy nascar updates truck series strategy fan engagement
Technical Too Afraid to Ask
Jeep Recon
Wikib101hermann (CC BY-SA 4.0)
Car

Jeep Recon

"... on, we're going to be talking about the new Jeep Recon electric SUV, some of the other stuff from the LA..."
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Chevrolet Camaro
Ermell (CC BY-SA 4.0)
Car

Chevrolet Camaro

"...A Auto Show, and Chevy's controversial new NASCAR Camaro. But we have some other NASCAR news to get to fir..."
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Dodge Ram
Mr.choppers (CC BY-SA 3.0)
Car

Dodge Ram

"..., this really is more about building the buzz for Ram and for the Ram Truck series. Yeah, what I think ..."
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Toyota Camry
S5A-0043 (CC BY 2.0)
Car

Toyota Camry

"...updated the Mustang last year, Toyota updated the Camry last year. Chevrolet, well, it stopped building t..."
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Ford Mustang
Hans-Jürgen Neubert (CC BY 4.0)
Car

Ford Mustang

"...ntly they needed an updated car. Ford updated the Mustang last year, Toyota updated the Camry last year. Ch..."
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Chevrolet Equinox
Dinkun Chen (CC BY-SA 4.0)
Car

Chevrolet Equinox

"...s like it would have been more credible to put an equinox nose on it than this. But I just hope that this i..."
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Chevrolet Be Chevrolet
Bidgee (CC BY-SA 3.0 au)
Car

Chevrolet Be Chevrolet

"...what's the best outcome here? Obviously, it would be Chevrolet introducing a new sports car that they can enter ..."
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Dodge Charger
Ermell (CC BY-SA 4.0)
Car

Dodge Charger

"... enter NASCAR, especially if Dodd shows up with a charger in a couple of seasons."
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Jeep Wrangler
Dinkun Chen (CC BY-SA 4.0)
Car

Jeep Wrangler

"...se. One of the most popular for years is the Jeep Wrangler. And now Jeep has a new competitor for the Jeep W..."
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Rivian R1S
Richard Truesdell (CC BY-SA 4.0)
Car

Rivian R1S

"...that. And it is about 14 grand less than a Rivian R1S, which has 270 miles of range. They're going to b..."
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Hyundai Palisade
Alexander-93 (CC BY-SA 4.0)
Car

Hyundai Palisade

"...t crushed it. Much better design than the Hyundai Palisade, which it shares architecture with."
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Land Rover Range Rover
Alexander-93 (CC BY-SA 4.0)
Car

Land Rover Range Rover

"...new one looks great. I mean, it's borderline like Range Rover ish outside. The interior looks great."
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Ford Bronco
Calreyn88 (CC BY-SA 4.0)
Car

Ford Bronco

"...eat design. It is entirely in that Wrangler slash Bronco wheelhouse in terms of what they're doing."
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Mustang Rtr
Hans-Jürgen Neubert (CC BY 4.0)
Car

Mustang Rtr

"...he only new model that was revealed there was the Mustang RTR, which was a prototype at the time, still not on ..."
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