September 2025 SIMI Stats and EV Up Again, 1st Drive of the Citroen e-C5 Aircross including interviews with Federico Goyret, Kate Mouilleron and William Fossé

September 2025 SIMI Stats and EV Up Again, 1st Drive of the Citroen e-C5 Aircross including interviews with Federico Goyret, Kate Mouilleron and William Fossé Nevo EV News Podcast · Oct 1, 2025

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Entonces, en este mundo de 7 litros, queremos tener un gran mundo.

Para tener un mundo muy confortable para familias.

Y claramente, fue nuestra manera de pensar.

Algunos de los otros mercados hacen que el CSU es más pequeño.

Es más pequeño para ser alrededor de 4,5 metros.

Pero en cada turno, siempre pensamos que tenemos que proponer más en términos de espacio

para el mismo precio y incluso a veces menos precio.

Esa es nuestra filosofía global y es lo que puedes encontrar en el CSU.

Y incluso en el CSU, ofrecemos más volumes para el mismo precio.

Y incluso más.

Next, we asked Kate about what's next for Citroen

and how disruptive can they be with Yammy,

which was a great success,

with Ali, which is a phenomenal concept.

Could they give us any teasers as to what's coming down the line

from Citroen in the future?

Obviously, we can't talk about what's in store,

but Citroen hasn't changed its vision

in the sense that we still want to create surprises.

The very fact that we see Yammy evolving in different ways already this year.

We've got a new CEO who's got lots of new ideas as well.

Citroen will continue to be a brand that will always have new surprises.

That's all I can say.

When do you envisage Citroen having a dedicated electric vehicle platform,

because multi-fuel is great at the moment for sales,

but as we get closer to targets and EU regulations,

where do we see that coming down the line?

¿Lo empie?

First of all,

on this side we have decided to have a multi-energy platform

and it's very helpful in this transition period

because two years ago or three years ago

we all imagined that the transfer to electric cars

would have been faster and it's not the case.

So we are very happy to have chosen these multi-energy platforms.

As you can see in the discussion with the European Commission and so on,

maybe that it won't go so fast as you said,

to go to full electric.

For the moment I think it's still the good strategy

to have complete multi-energy platforms, to be honest.

We see also with all our customer clinics and so on.

It was quite easy to convince people in advance

and it was easy to convince them to go to electric, full electric.

And now we are at a time where we have to convince some people

who don't really want to go.

And they are very, very hard to convince.

So it's also a question of regulation,

but it's also a question of speed in the mind of customers.

Are they ready to go to electric?

And the point is that we know that when someone has tried

and is now an electric driver, he doesn't come back.

He doesn't come back, never.

But it's quite hard to convince all those who are in the middle

don't know exactly, so we have to push a lot of tests

when they go to dealers and so on

to make them try an electric car thing.

Don't worry, it will be very easy to make all your charge

during your trips and so on.

So we have a lot of work to do with those customers.

Next up we were chatting with Federico Gore,

who is the SVP for Global Marketing and Communications with Citroen

and also the head of the Citroen Racing Team

or leading the Citroen Racing Team.

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Y nos preguntamos por qué ahora la Citroen está llegando a Formula E.

Muchas razones, una bastante obvia es que

estamos conectando con nuestro,

tenemos 60 años de motorsport,

hemos ganado 17 WRC Rally Championship

entre los colegios de los TITOS 6, WTCC,

colegios y manufacturas.

5 Dakar Rally Rades,

dependiendo de cuáles son ellos.

Así que, como marketing,

cuando estás asesando,

¿sabes qué cool cosas para hacer con tu empresa,

conectar con los clientes,

e inspirar a la confianza,

y mostrar que es lo mejor que puedes hacer?

Nuestros fans justos,

todos los tiempos de motorsport,

especialmente aquí, en España y en la Unión Europea,

así que hay un gran potencial ahí.

Y, como sabes,

Stellantis Motorsport already engages

en WEG y Formula E

con algunos otros grandes.

Entonces, llegamos a la conversación.

Básicamente, nuestra legación,

estrategia y obligación,

es decir,

estamos en la escena tradicional,

digamos, tradicional,

y no con una mayor acusación

entre los buyers de EV.

Entonces,

la mayor acusación entre los buyers de EV

es naturalmente entre los brands de EV nativo.

Entonces,

decimos,

ok, tenemos que ir grande,

tenemos que ir rápido,

vamos a poner las cosas juntos.

Y, después de algunas reuniones

con el FIA,

Formula E,

CEO, marketing team,

vemos,

cada vez que vas a un formato,

tienes que encontrar

una relación,

como un combate,

y definitivamente un combate.

Dicimos, ok,

si tienes objetivos,

lo global,

digamos,

el fútbol de Formula E,

tienen racistas

de aproximadamente 70%

de nuestros grandes mercados

por lo importante que tenemos.

Entonces,

colocamos la legación

con nuestra estrategia electrífica,

con lo que nuestros fans quieren ver,

lo colocamos todo juntos,

y lo que sabemos que hacer,

a través de nuestro Motorsport,

y sí,

eso fue...

Uno de los otros jornalistas

fue diciendo que es un poco tenuoso

el link entre Formula E

y un segmento C para las familias,

y si realmente han ido

a WRC,

sino que a Formula E,

y esto fue

Frederico's reply.

No mucho,

porque

puedo decirles,

hablando específicamente de eso,

en mi vida pasada,

he trabajado mucho con Formula One,

y construyendo

lo que se llama,

de la historia de los track,

en la Formula One.

Bueno, especialmente ahora,

hoy,

en la Formula One,

Power Train,

Engine Unit,

Power Unit works,

es just completely different

de cualquier tipo de

Engine,

Hybrid Engine,

lo que utilizamos

en roadcars.

Formula E car,

en realidad,

lo que funciona,

es exactamente the same

as an electric car, ok?

So you have a battery,

you have a battery,

you have a power train,

you have software,

you have a regenerative system,

the last three season,

we have pit stop with

600 volts fast charging,

you charge 10% of the battery,

so the stop is 60 seconds

for a safety thing,

but it actually charges

in about 30 seconds,

10% of the battery.

So,

actually the technologies

and the software

that we're developing

in the way of Formula E car

works,

is actually exactly the same

as any EV car works.

So,

a lot of the software

enhancements of how to,

actually if you go flat out,

learning with the team,

like if you go flat out,

as a driver,

more or less should,

driver would only make

about 40%

of a Formula E race.

So energy management is

absolutely everything,

absolutely everything.

Then there's a team strategy

about, you know,

the boost,

and if you stop and, you know,

you waste the time

of a pit stop

versus recharging,

having a bit more,

but if you go flat out,

you know, you only do

about 40%, 50% of the race.

So,

actually,

like 50% of the energy

used in the race

is regenerated

during the braking,

during the braking zone.

So,

that has a lot to do

with how we get more out of

the autonomy of the range,

which is,

which is...

Do you, with your link,

trying to link back

to the racing heritage,

when we talked at the launch

in Paris,

and we were talking about

will there be racing versions

of Citroens,

like your cilantro,

Opel with their GSE,

and Pugia with the GTI.

Do we envisage Citroen having

some sportier additions

for those that want to

hark back to the

Citroens of the past?

To be confirmed.

Okay, so that one's a no.

No, it's not a no.

It's not a no.

It's not a yes,

it's not a no.

To be confirmed.

Because that's what,

that's what,

and again,

so like the first question

is why?

Because it's part of that type

of thing,

like everybody wants,

you know, a sporty C3

or...

Well, technically everybody's

looking for an electric 2CV,

but you never give us

an answer on that.

Maybe there won't be news

next year,

I don't know.

And DS,

will they stay,

stay in Premier League?

No, DS.

There, there,

yeah,

next season they're next.

So two cilantro brands.

Yeah.

I got a comment

on my LinkedIn saying,

so how are you going to,

how are you going to

manage with the other

DS on track?

Like,

are you going to race?

You know,

like,

hell yes,

of course,

you know.

You know,

we've got to compete

in that way.

That's why,

you know,

teams are,

so,

we're both

Stellantis brands.

Citroen is going to be,

let's call it,

and all,

it's going to be a

factory team,

because the team

that we are

incorporating,

which is MSG,

is actually not

immediately,

but they will be coming

to Versailles,

so we will have

everything

in our factory,

so the car will come

and go.

Similar to the WRC.

Yeah.

In its time.

Yeah,

so we have

everything there,

everybody there,

we're taking care

of everything,

so that's why

we're sort of like

finishing off this

Gempoint 3.5 season,

but

for Gem4,

you know,

we got

all the ingredients

and our,

you know,

incredible team,

John Marfino,

they've been champion before,

so,

they have it in the blood?

Of course,

of course, absolutely,

absolutely.

So,

but an interesting thing

is that

we were deciding

on the name of the team,

if you just call it

Citroen Formula E team,

but we decided to call it

Citroen Racing,

the official name is

Citroen Racing

to keep the umbrella open,

so tomorrow

you'll probably receive

a sort of save the date,

so on October 20th,

we're revealing the team,

library, drivers,

everything in Paris,

so,

doing a joint event together

with FIA,

with Formula E,

so it's going to be

a very, very exciting event,

and we're going to kick off

on our, yeah,

with our right foot.

And the FIA is based

in Paris, anyway.

Sorry?

FIA is based in Paris.

Yeah,

they are their base,

most of the Formula E team

is in the UK,

you know,

it's always,

you know,

friends in the UK,

but the founders

are actually Spanish,

so it's a very,

you know,

pan-European organization,

and one of the things

that convinced me also

was the fact that

Liberty,

Global,

which is part of Liberty,

media holding,

they used to own

30% of the Formula E

championship,

last year

they bought 70%.

And they're the same crowd

that own Formula One?

Exactly,

they're the guys

who took it from Bernie

at Colston

and made it into

the Global Phenomenon,

the Global Phenomenon

that it is right now.

So,

and after,

again,

after talking with the

Formula E representatives,

but

absolutely everything

that they make,

they're putting back

into the sport.

I mean,

they're like a venture fund,

you know,

venture capital fund,

they're just putting

everything and finding

more race,

so we're going to have

a race in Spain now,

which is great,

a negotiation

to have a race

back in Rome again,

so hopefully

he wants that.

Tobler,

topic at Tobler.

You're going to cross

the line.

Again,

they're the really good,

they're the really good vibe

and when,

you know,

when you talk to them,

they're like,

okay,

like Formula E is considered,

you know,

like the little brother

of Formula One

and they're like,

no,

we're a different,

you know,

we're a different family,

we represent this,

we represent that,

we're both growing together.

The crowds are

quite a lot younger,

there's a lot of

crisscrossing between gaming

and Formula E,

obviously betting on the future

and for sure,

again,

with the Gen Four,

which is coming in

less than two years now,

again,

the cars are going to be faster

than a Formula Two,

only slower than a Formula One.

I mean, they already accelerate,

I mean,

they do 0 to 101 for in 82 seconds,

that's like 20%

more acceleration

than a Formula One.

So,

it's already,

you know,

torque and accelerates like hell

and in enclosed circuits

it's always going to be faster

than a Formula One.

And the races are

extremely exciting.

I was in Monaco last year.

They were tight.

Yeah,

the race leader changed

like seven times

in a nice sunny day

with no rain zone.

Thanks to Cache

in the design team,

thanks to William

in the product team

and also Friderico,

the head of marketing

and also Formula E.

Great to get some time

with these executives

on these press trips

and holding back a podcast

24 hours sometimes has

the benefits.

The September 2025 sales

numbers are out from

the S.I.M.I.

S.I.T.

with the Irish Motor Industry.

EVs up against 73%

versus September last year.

PHEVs up 44%

versus September last year.

Petrol sales down 24%.

Diesel sales down

on month last year.

And petrol hybrid sales

are down 4%.

Petrol was again

the most popular fuel type

sold in September of 2025.

Nearly 50% of cars

in September sold

had a plug socket on them

and one in three cars

between fully electric.

Year on year

EVs are up 39%.

EVs so far in 2025

are more popular than diesel.

And PHEVs are up 55%

year on year.

The top five models

for September 25

are in first place

the Tesla Model 3.

The second place

is the Tesla Model Y.

End of quarter

for Tesla is always strong

for their sales numbers.

Volkswagen ID4

has been the top five

I think every single month

is in third place.

BYDC97

so we're really starting

to see those orders coming in

for the C-Line 7.

Haven't seen a lot of them on the road

but they were in the top five last month

and now number four.

And then the Kia EV3

which has been a storm

busting, barn busting success

with Kia in fifth place.

So hopefully you've enjoyed

this week's podcast

about the EC5 Aircross

and the drive of it

last week

and the international press drive

and also to squeeze in the

Siamese numbers

and the positive news story

that is EV sales in Ireland

moving forward.

If you haven't already commented

on our podcasts

please do so

if you haven't left a rating

it's always great.

We've got over 35 star ratings

and the more ratings

the more comments

the more engagement

always helps the podcast

reach new people

and I look forward to chatting

to you next week.

Elige tus cupones digitales

semanales y ahorra aún más.

Además ganas puntos en combustible

para ahorrar hasta un dólar por galón.

En Fred Meyer encuentras más formas

de ahorrar y más recompensas

en cada compra.

Ahorrar en grande a diario

es fácil con ahorros y recompensas.

Fred Meyer.

Fresh para todos.

Los ahorros pueden variar por estado.

Aplican resecciones de combustible.

Ve los detalles en el sitio.

¡Suscríbete!

About this episode

Explore the latest in EV trends with insights from Citroen executives on their new e-C5 Aircross and future electric strategies. Federico Goyret discusses Citroen's entry into Formula E, linking racing technology to road EVs, while Kate Mouilleron shares the brand's approach to multi-energy platforms amid shifting customer attitudes. The episode also covers September 2025 Irish EV sales stats, highlighting strong growth in electric and plug-in hybrids, with Tesla and Kia leading the market. A blend of industry updates, exclusive interviews, and driving impressions makes this a comprehensive look at Citroen's electrification and motorsport ambitions.

Byd Sealion 7 Citroen 2CV Kia EV3 Mazda CX-30 Tesla Model 3 Tesla Model Y Volkswagen ID.4

Original notes

Welcome back to the Nevo EV News Podcast. If it's Tuesday it must be Nevo EV News Day. My name is Derek Reilly and on this podcast we chat all about EV. Nevo is Ireland's only dedicated EV platform and we'll be covering where we were this week, what we've been driving and what we've been doing between podcasts. If you haven't already subscribed or followed us wherever you are listening please do so and if you enjoyed the episode, please leave a rating and comment, it really helps us out and it doesn't cost you anything. Let's get stuck in.

Citroen e-C5 Aircross 1st Drive

https://youtu.be/m6B33kPEpYI?si=XyHQrWb0EPmTN0Ye

SIMI September 2025 Stats

https://www.simi.ie/en/news/september-battery-electric-sales-increased-73-incentives-are-working-and-a-necessity-in-budget-2026-to-drive-sales-forward

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