Rolling Big Power Tires is a tire brand. The guest talks about what makes different tire brands better at certain things.
Term
mass production automotive components
Mass production automotive components are car parts made in large quantities. The episode is focusing on how big tire companies make and sell those parts.
The Chevrolet Corvette is a sports car made for fast driving and sporty handling. People talk about it when they want something more performance-focused than a regular truck or minivan. In the podcast, it’s used as an example of a “muscle” vehicle.
These seals help keep oil from leaking out of the engine’s pushrod area. If they wear out, oil can come out while the engine runs, which is why the speaker knows the leak source.
The Oldsmobile 442 is a famous old muscle car. The “442” name is tied to how the engine and drivetrain are set up, and the host is pointing out that the specific car they’re hoping to win doesn’t match the usual configuration.
“Four barrel” refers to a carburetor with four openings that let the engine breathe more fuel/air. On older muscle cars, that often goes along with a more performance-oriented setup.
“Dual exhaust” means there are two exhaust pipes/systems instead of one. It can help the engine breathe a bit better and usually makes the car sound more “muscle-car” like.
“Factory automatic” means the car left the factory with an automatic transmission rather than being converted later. The host uses this to clarify what drivetrain configuration the car actually has before discussing whether it matches the “four speed” they want.
This is an Oldsmobile Calais from 1989. The host is talking about which version it was and what kind of engine it had, and how that compares to a more performance-oriented 442 model.
“Quad four” is the name for a specific kind of four-cylinder engine. The host is saying Laura’s car had that engine, and that it was the better choice compared to other versions.
The Chevrolet Chevelle is a classic muscle car from earlier decades, known for being a fun, powerful car. People still talk about it because it’s part of the classic muscle-car era. In the podcast, it’s mentioned as the car they want to use for a special occasion.
“Late model” is a type of stock-car racing you’ll see on short tracks. The cars start from regular production vehicles, but they’re modified so they can race hard and safely.
The Carolina Pro Series is a regional racing league for late model stock cars. In this conversation, it’s being framed as a less intense place to start than the bigger tours.
Retreading means taking an old tire casing and putting a new tread on it. It’s often used for trucks because it can save money versus buying brand-new tires all the time.
A fleet is a bunch of vehicles run by a company, like a delivery or trucking business. Because they use so many tires, they plan tire purchases and repairs carefully—sometimes including retreads.
Concept
truck stops
Truck stops are places along highways where truck drivers stop for things like fuel and food. Some also connect to tire services, which matters for truck tire businesses.
Retreads are used tires that get a new outer tread. Instead of throwing the whole tire away, they reuse the main tire body to save money—especially for trucks that drive a lot.
Bandag is a tire company that focuses on retreading—putting new tread on tires that have already been used. The speaker mentions it to show how common and established retreads are.
A light truck tire is designed for vehicles like pickups and SUVs that are used for everyday driving and light-duty hauling. Compared with commercial tires, they typically balance durability with ride comfort and appearance, though they can still be built for rugged use depending on the tire model.
The sidewall is the part of the tire on the outer edge, not the tread. It can matter for how tough the tire is and how well it survives rough conditions.
A tire carcass is the tire’s inner “skeleton.” It’s the part that keeps the tire strong and helps it hold its shape, even when you’re driving on rough roads.
The tire compound is the rubber recipe in the tread. Changing that recipe can change how well the tire grips, how fast it wears out, and how much fuel it takes to roll.
Tire wear patterns are how the tire gets worn down in different spots. If the wear looks uneven, it often means something is off—like alignment, suspension, or tire pressure.
“Big tires” here means larger tires, usually on trucks and heavy vehicles. They can affect how the vehicle grips and how the tire wears when it’s working hard.
A “tire product line” is a named set of tire models sold under a brand umbrella, often aimed at specific vehicle types and use cases. Launching many new product lines usually means introducing new tread designs and sizes for different markets.
The “tread” is the pattern on the outside of the tire. New treads usually mean a different pattern (and sometimes different rubber) to change how the tire grips and performs.
They’re talking about where Lexanis sits in the market and why offering lots of tire/wheel sizes is important. The point is that some brands cater to more unusual fitments than others.
The Chevrolet Camaro is a performance car designed to be quick and fun to drive. It’s often mentioned when people are talking about muscle cars and other exciting performance vehicles. In the podcast, it’s brought up as an example of a car someone might consider.
EV tires are tires made specifically for electric cars. They’re designed around how EVs drive—like strong instant torque and the car’s weight—so they can grip and wear better than generic tires.
A summer tire is built for warm weather. It’s meant to grip well in dry and wet conditions when it’s not cold out.
Term
H
“H” is probably a tire rating that tells you how fast the tire is designed to safely handle. The host is basically saying they offer multiple versions, not just one tire.
“Mileage level” means how many miles the tire is expected to last. Tires that are built to last longer usually use different materials and tread designs than tires meant to feel sportier.
“195/70R14” tells you what size tire it is and what wheel it fits. The numbers relate to the tire’s width and sidewall height, and the “14” is the wheel diameter.
A Chevrolet Nova is a classic American car people often modify and keep running. Here it’s just being used as an example of a car that would need a particular tire size.
All-terrain tires are made to handle both regular roads and dirt/gravel. They have tread that’s a bit more “off-road ready” than a highway tire, but they’re still meant to be comfortable for daily driving.
Turbo Tires is the company being talked about. They’re involved in making/sourcing tires and getting them sold through distributors and local dealers.
Brand
Sonny
Sonny is a tire brand name. The speaker is saying it’s one of the company’s in-house/proprietary brands that gets sold through their distribution network.
An associate dealer program is a partnership where local shops are allowed to sell a company’s products. Here, it’s another way these tires reach customers besides big distributors.
Mud tires are made for getting traction in messy, soft ground. They usually have a more aggressive tread, which can make them louder and less ideal for mostly highway driving.
Term
RT
RT sounds like a tire type abbreviation, but the speaker doesn’t spell out what it means here. It’s being contrasted with mud tires as another category of tire.
Term
AT
AT is short for all-terrain tires. It’s a way to say the tire is meant for both regular roads and some rougher surfaces.
Term
MT
MT usually means “mud-terrain.” It’s a tire style built to grip better in muddy or messy off-road conditions, even if it’s not as quiet or smooth on pavement.
Term
XT
XT is a label some tire lines use to mean a certain tire type or tread style. The exact purpose depends on the brand, but it’s generally part of a lineup meant for different driving conditions.
Torque is the “twisting pull” that makes the car accelerate. If an EV delivers a lot of torque quickly, it can make the tires work harder and wear faster.
Big lug tires are chunky, off-road-style tires with deep, blocky tread. They can make the vehicle feel like it doesn’t track straight as easily on the highway.
“Hunt” means the car starts to sway or oscillate a bit, like it’s constantly trying to correct itself. It can feel especially noticeable on the highway.
An “LS swap” is when someone puts a GM LS engine into a different car than it originally came in. People like it because the LS engine is popular, easy to find parts for, and can make the car run and feel better.
The Ford Bronco is an SUV made for rough roads and off-road driving. It’s designed to handle different terrain and conditions better than many regular cars. The podcast mentions it while talking about something visible or happening on the Bronco.
LIVE
The Muscle Car Place online podcast episode number 648.
This week, Brittany Jordan is here from Lexani Lionheart and Rolling Big Power Tires.
She is the product and marketing manager for those three tire brands, and her job is to
bring those lines into the mainstream.
They're joining our network here for the whole next year just to do that.
And many of you own these tires today, for some, maybe this is the first time you hear
about it.
But why are we doing this?
Well, I have a fascination with the world of mass production automotive components.
Tires are a big business, but also, frankly, because of Brittany.
She started out as a young woman from Detroit, just out of college, sent to Nebraska to sell
fleet truck tires and retreads.
And she learned this game and she succeeded.
And she learned why the industry works and how it's really played.
And then get to the nitty gritty where I'm evaluating this tire side by side.
And it's like, this tire is not what I expected.
So some brands are amazing, but everybody has like a strong spot and like a weak spot.
And I guess I was just surprised to know like, okay, certain companies build better tires.
A, this company builds better tires.
B, just kind of defining that brand through what their strengths are by a product.
You learn that early on.
So that I wouldn't say it was disappointing, but like just surprising.
This is the Muscle Car Place online podcast brought to you by National Parts Depot.
This is the weekly show dedicated to people worldwide who love American muscle cars.
If you're buying, selling, restoring, even racing them, this is the place for you.
Now here's your host, Rob Kibbe.
Yes, indeed I am Rob Kibbe and welcome to the Muscle Car Place podcast.
Well, happy third week of May, everybody.
And this is the final muscle car place of May.
This is a five week month.
So I guess we're taking the next two weeks off and I'll give you my personal update here.
I need it.
Brittany Jordan is here for Lexani Lionheart and Rolling Big Power Tires.
We're kicking off a new program.
We already did.
Most of you have heard about it already, but this is your chance to meet Brittany and Brittany
is who's sold me on this.
She wants these three brands to be your go-to for everything.
For your truck, your minivan, your trailer, your Corvette, your muscle, whatever.
She wants to serve you in as many ways possible with these brands.
And many of you do own these tires today.
In fact, that's why we took the meeting in the first place.
Kirk Hansen has some of these on his Le Mans.
He had bought them a year ago.
We've never done anything quite like this with an actual major tire company before,
but over the course of this program, you are going to learn the inside baseball of tires
and the tire industry.
It's not exactly what I thought it was.
And for Brittany, it was an industry she just had to learn and grow up in real quick to
succeed in or probably be out of a job.
I really think you're going to come do enjoy her.
Here's how she sold me.
I had a few obvious blunt questions.
I'm sure you do too.
She answered them for me before I asked them.
It helped me know we can be pretty real here.
So I'm going to ask her questions and you're going to ask her questions.
She'll come on here from time to time throughout the year and lay it down for her.
It's very fun.
We have already started the way that they're going to work with us.
On this show, they're sponsoring the Dallas Kibbe Racing Update.
We actually put their logos on his race suit for the summer.
It's super cool.
On the Kibbe and French show, they are sponsoring, for now at least, the Burley on the Weather segment.
Do you want to hear the intro?
This is Bernie on the weather.
All the concurrent conditions in obscure cities and towns like yours.
Bernie on the weather almost won the coveted Raindrop Award.
Just missed the cloud watching old men of America merit badge.
And honorable mention from the esteemed Ladies League of Sheboygan, who listened to nothing but weather radio.
Now from the isolated third bedroom studio, somewhere in North Texas,
is the self-proclaimed prognosticator of precipitation.
Sponsored by Lexani Tires, Lionheart Tires, and Rolling Big Power Tires.
All available for purchase easily at Simpletire.com.
Bernie made that clip all by himself.
So proud of him.
The V.O. guy.
It's kind of a knockoff of, well, it's inspired by Les Nessman from WKRP, like the Les Nessman News Update.
The voiceover guy there he uses is a Randy, the big talker.
Burn, feel free to chime in here.
What is the voiceover guy's name?
Well, thanks, Rob.
And first, thanks so much for liking it.
Number two, thank you for not firing me for making it in the first place.
Number three, the voiceover guy's name.
He is an old friend of mine.
His name is Randy Reeves.
He's a voiceover artist out of Atlanta, Georgia.
I know him back from some of my old radio days.
We've become good friends and he always delivers and he is just perfect for our sound here on the Muscle Car Place Network.
So I'm glad you enjoy that.
He is a big deal.
I love his voice and you hear him everywhere.
Anyway, let me give you the reasons why I knew the next couple of weeks off here.
So not a lot of car stuff to tell you, but everything has a car twist in here.
Personally, my life is getting a little complex and the month of May is always hard.
It's the end of school.
It is Mother's Day.
It's my wife's birthday.
This month is our 25th wedding anniversary.
And all three of our kids are really heading in different directions.
And I'm trying to keep businesses float, thriving, surviving all that.
So oldest daughter, Emily, you don't hear a lot about Emily here.
Emily is one of these kids that has been an adult since she was 14.
She wrapped up her sophomore year at Iowa State.
She is the one that has our 73 carbon gear.
She doesn't get to drive it as much as he'd like.
And in fact, I need to put a new push rod tube seals in it.
When that car is running, it's just pumping oil out of the push rod tubes.
And I know that's what it is.
So I'd like to at least pull that motor apart and get it cleaned up
so she can enjoy it this summer when she is home.
But she's not going to be home too much for a while.
So she transferred to Iowa State this past fall.
She just didn't have a good fit at her first school.
So that's kind of hard.
So you're not new to college, but you're new to the college you're in.
So it kind of feels like you're a freshman again.
But she did well.
She's just a grinder.
I was not underscored, not a good student in college.
I didn't take it seriously.
I didn't prioritize my time while I had more fun than I should have.
And by the time I got my act together, I was a senior.
And you can only solve that GPA so much by that point.
That's not how Emily rolls on her own.
I don't know how else to say she's a straight A student.
And she's doing that all while keeping up with her extracurriculars
of playing the French horn.
She's studying.
She wants to be early childhood development teacher.
When she transferred here to Iowa State, that's a different kind of program
than she was in previously.
She's had to do even more credits here just to get caught up.
But she is committed to staying on a four year track.
She wants to be effective with the money that's being spent.
She's doing this all secondarily to her faith.
That's the most important thing to me.
She's about to head on a mission trip for a month.
I'm a little scared about that because she'll be out of the country.
I won't be there with her, but I'm just really, really proud of her.
She's done all the stuff that I'd never qualified for, especially like an academic.
I think it's an academic honors sorority.
It's just very, very impressive.
That's Emily's update.
When she comes home, she's lined up of a few nanny gigs.
She's a self employed kid.
She's had jobs before, but she's seems to do better when she's working
for private customers.
So that's kind of cool.
Let me give you our update on our youngest daughter, Noelle.
So for Noelle, you don't hear a ton about her here either.
What racing is to Dallas is what ballet is to our youngest daughter, Noelle.
She's going to this.
It's like a ballet camp.
She's going to a summer intensive ballet camp for three weeks in June.
And I will really miss her and she's just gone.
And like they live in a little college dorm and they dance all the time.
This weekend, though, here in Des Moines, she's in a performance
of Cinderella at the Civic Center.
It's kind of neat.
It's a big time show.
They'll be in orchestra and she plays the role of the clock.
That's right, the clock.
What's the clock in Cinderella, you ask?
Well, you know, the clock goes dong, dong, dong.
And then Cinderella turns into the wait, does the girl turn into Cinderella?
Yeah. The clock strikes 12.
She puts the slipper. I'm going to have to go see the ballet.
Can't remember how the story goes.
I do know that she's the clock.
Specifically, she is the numbers 12 and one in the clock.
So if you'd like to see my kid in a ballet and you're in Des Moines this weekend,
look for the 12 and the one on the clock.
She is a taller girl.
And you'll usually see her in the back where the tall people go
unless there's dance and stoly solo.
Noelle, though, she's going to be 16 this fall.
She is old for her age.
She'll be a sophomore in high school, but she'll be 16.
Of all of our kids, Noelle has had the least interest in driving.
I mean, just none.
My wife, Laura, has had to make her start driving just to get up to speed here
because, frankly, Noelle doesn't want she prefers to be driven.
But we're making her do it.
She's doing fine. She's doing OK.
Her right turns are a little iffy.
She can't seem to feel the right side of the car very well.
Yeah, but she will get there this weekend.
I'm going to make her drive a stick shift.
She has no interest in driving a stick shift, but it's mandatory here.
If you're one of my kids, you are going to do it at least once.
You're going to do it until you can do it safely.
We're going to do that this weekend.
For my wife, Laura and I, May 26th is our 25th year of marriage.
We got married in 2001.
And, dude, I struck the lottery with Laura and I know that.
But if we're lucky, we're going to have time to go to a movie that night.
We celebrated already in March over spring break.
This is the time of life we're in.
There's just very little free time.
And that's OK.
There's nothing that's going on right now that we're not choosing to do.
This was our idea.
So there's nothing to complain about.
We chose this. It's just a busy one.
So she did ask if I had won her that old 442 from Dream Giveaways.
I think I mentioned it in an asterisk and I haven't won it yet.
So I was just curious. Here's the window.
It started on April 3rd, 2026.
So I entered.
I've never entered one of these before my life, but I've entered this one.
It doesn't end until July 16th.
I got to wait two more months to find out.
And, man, now I'm getting peppered by their ads.
I hope I win. It's such a cool car.
It's red with the white stripes, the white interior.
It's everything I would want in an old 442 for her.
But one big thing.
It doesn't have the four speed.
So 442 is four speed, four barrel, two doors.
I think that's what the do stands for.
Hang on, I got to Google it.
Wrong.
Four barrel, four speed, dual exhaust.
Why did I say two doors?
Should have been all drivetrain stuff, Robert.
Anyway, the four speed part, that car doesn't have the one we entered is
an automatic factory automatic, and I'm sure it drives great.
Sure, it's awesome, but nonetheless, it is not a four speed.
So if I want it, maybe I'd put a four speed in.
Maybe we just drive it as is.
The important thing is it's the colors.
When I met Laura in college, she was driving this kind of clapped out.
Pretty sure it was an 89 Calais, Olds Calais.
You know, those little front wheel drive ones.
And there was a 442 badged version of that.
She didn't have that, but hers did have the quad four.
So it had the good motor.
I didn't mind that car.
It was a neat car, but I always thought it'd be so cool.
One day I got her the good one.
So hopefully we can do it.
Here's what she does want to do for our anniversary on the day.
If we can swing it.
She wants to see the new Nate Bargazzi movie.
I got the trailer here for you.
I'll play it, but we went to see Nate Bargazzi live.
And if you've never seen a big comedian live, you're in for a treat.
I never had either, but he just happened to come here to Iowa.
So we bought tickets.
It was so fun.
It's different in person than you get, like just like watching a comedy special
on Netflix, but thoroughly, thoroughly, thoroughly enjoyed it.
Nate's wrapping up his stand up career because he's going more.
He's going more in a lot of directions, but one of them is movies.
So here's the movie trailer, the breadwinner, the trailer for my new film.
The breadwinner starts now.
Moms have a million things going on.
That's why I invented the Starbinder.
I really think you might have something.
I'm going to give you an offer.
Running a company's a 24 seven job.
What about your husband?
Could he take care of the kids?
Nate. Wait a second. Is he here?
What? Yeah.
Bring him out.
We're moving.
We're moving.
Yeah, but here he comes.
What? Are you kidding?
Are you eating a doughnut?
No, garbage can't up there.
You can finish it.
No, it's wrong.
I'm out of here.
I'm out. I'm out.
Your wife is having the moment of her life and you're stuffing your face.
You're a bozo.
I thought, are you going to talk if you're already out?
Glory thinks I might have something, but are you sure you can handle this?
I'm the top salesman at the dealership.
I think I can handle a month alone with the girls.
The act like I'm going to blow the house up.
Bye.
Dad, the front door is locked.
There's a wind in the back.
We'll crawl through that.
This isn't the 1950s.
Dad stayed home all the time.
This is not going to go well.
Dad, you're going the wrong way.
To your school.
To any of our schools.
You're not going to our schools, are you?
Uh...
I'm not going wrong.
What? No, give me the phone.
Dad, dad, dad!
Hi, what's up?
What's going on here?
Your wife had called to replace your roof.
You're hard.
Really?
I'm going to just make a call.
I called all the top rated places.
I also called this guy because his bid was so low
I thought I could use it against the others.
Who did you go with?
One of the real good ones.
Meat wheel cocks.
How you doing, Shibin?
Hanging in there.
A lot of chores.
I'll get two weeks of t-shirts and two weeks of underwear.
What happens after two weeks?
We throw all this out and start over.
Hi.
I wanted to check and see how you were doing.
You are great.
Sir, sorry.
I'm sorry.
Really great.
The most great.
She makes it look so easy, but it's so hard.
This has the potential to change all of our lives.
Trust me, I'm not going to let you dream die.
OK, but that's mostly on the horse.
OK, are we ready?
Oh, no, no, no, no.
It's just a little wax.
Wait, are you stealing?
Shit.
There you go.
Sometimes movie trailers play well in audio.
Sometimes they don't.
That one mostly did.
Check it out on YouTube.
Anyway, that's what we're hoping to do for our anniversary.
We will take the Chevelle.
As long as it's not pouring rain, we'll take the Chevelle.
We left our wedding in my 64 Chevelle.
My now, but almost brother-in-law, Greg,
had it around the back of the church.
I had him pull it right around the front of the church
while we were in there greeting guests and coming on out.
So it was sitting right out front.
Now, all my buddies had decorated it with a bunch of crap.
My parents had always told me this story
about what my dad's buddies did to his car.
Like, they jacked it up so the tires were off the ground.
They put pepper in the vents.
Like, they did kind of mean stuff to it.
That was, I guess, fun to do in the early 60s.
So I asked everybody, like, does this run?
And they said, oh, yeah, of course it does.
So it was all just kind of cosmetic-y stuff.
Laura got in one side and I climbed through the window
the other side, bow-duke style, and did a small burnout left.
So maybe we'll do that one more time.
That would be fun.
All right, let's go ahead and get to the official Dallas Kibbey
racing update. Burn.
We need the fanfare.
We need the big intro. Roll them, please.
The Dallas Kibbey racing update, driven by Lexani tires,
Lionheart tires and rolling big power tires,
all available for purchase easily at simpletire.com.
Now, here's the update.
Loose is fast and on the edge, you're out of control.
Yes, sir, the Dallas Kibbey racing update,
officially now presented by Lexani tires,
Lionheart tires and rolling big power tires,
all available for purchase at simpletire.com.
So here's the plan.
The next, like, 10 weeks are going to be a little tough.
Next week, as you hear this, we are going to North Carolina.
Dallas is going to run a late model test at Orange County
Speedway to prepare for an upcoming event.
Then we are headed to Hickory Motor Speedway
for the start of a two-track Legends event.
He's going to practice Wednesday night,
then race at Hickory on Thursday.
Then the whole series moves to Tri-County Motor Speedway
for Friday and Saturday, come home Sunday.
He will then come home and finish the last week of school,
last week in May, and then school is done.
We immediately then go back to Charlotte.
We'll go back to Charlotte so he can start the practice
for the summer cookout.
That's the biggest event of the year in Legends cars.
It's the Inex Legends car.
Summer shootout.
It's at Charlotte Motor Speedway on the little bull ring.
You know, last year, I took him there for, like,
one practice in one race just to see where he'd stack up.
And he was low man on the totem pole.
But now he's had a whole year of racing.
I have a feeling he's going to do pretty well.
Neither one of us, though, are unaware
that this is the stiffest competition
he's probably going to face.
It may even be harder than the Nationals event.
So, you know what?
There's only one way to find out.
So that's what we're going to do.
It also is the kickoff for the high performance
Expo in Charlotte.
So we're going.
And you should do theHPX.com when you register.
Use the code MCP26.
That will help them just track that you heard about him here.
You've heard Jamie Meyer here.
I'm taking Dallas to some of the marketing sessions,
specifically, because if you want to be in the business
of being a motorsports athlete,
you'd better learn how to be in the business of marketing.
Because that's what you're doing.
You are in the marketing business.
And they teach that there.
But there's a bunch of good aftermarket companies.
We're going to hook up with some of those dudes
and truly enjoy it.
It's a nice, smaller convention.
If you want to get a job, you should go.
That's why I want Dallas to go to this stuff.
I want him to see how this industry works.
You need to have a business card in your pocket.
You need to take numbers from people.
You need to be ready to connect.
I can tell you most of the best success
I've ever had in businesses from personal one-on-one connections.
That's exactly why we're doing what we're doing
with Brittany right now.
It's exactly why that.
So we're going to stay down there for the rest of that week.
That weekend on June 6th is his debut late model race.
He's going to race at Orange County Speedway
or running with Brandon Setzer.
You may have heard of his dad, Dennis Setzer.
Dennis ran an Ascar trucks in the 90s and 2000s.
Brandon's his son and he runs his own late model
driver development program.
The series Dallas is going to start in,
it's called the Carolina Pro Series.
It's a little softer entry into late models
than like the Cars Tour like Dale Jr. does.
Setzer does run the Cars Tour.
That's not where we should start.
We're going to start here.
Then we're going to stay the weekend.
And then on Monday and Tuesday,
Dallas will run races one and two of the summer shootout
at Charlotte Motor Speedway.
And then we'll go home.
And then we'll come back the following weekend
and do it all again for another eight weeks.
It is every Monday, Tuesday of June and July.
And then in between there, there'll be
maybe another late model race or two.
Maybe some when we come home, quite honestly,
I can do it a lot cheaper at home.
It's definitely not as good, but I got a buddy with a car
that I can rent pretty cheap.
And as long as we don't tear it up,
it's a way to cut some laps and that would be good.
And just need to cut laps on some local tracks
and learn how late models work.
So that'll be fun, but it's going to be a big summer.
Really excited to have Brittany here with her support
for Lexani, Landhart and RBP tires.
We just did Dallas's suit for the summer.
It's so cool.
I can't wait to show it to you.
So that's the update.
Burn, cue the outro.
Excellent outro, Burn.
So I share all this to you just so you kind of know
what's going on in my life.
We'll be doing muscle car places from the road.
I have had to conclude that most of my personal car projects
are going to be difficult, if not impossible to do.
I had big dreams of doing engine swaps
and transmission swaps and there's stuff
I want to do this summer that I just,
I don't know when I possibly could.
I want to, I do want to.
And I still hope that I can do the good guy show
while we're home over the 4th of July.
A plan to if I'm here, I'm going to do it.
But for the most part, you know how it is.
You've been there, you've done that.
Sometimes your personal car stuff takes a back seat
to something else.
But the good news is it never goes away.
It's there when you get back
and you can pull it right back in.
So that is my plan.
Don't forget, once per month we do have Mr.
Rick Schmidt from National Parts Depot on
to talk all things in PD.
You can ask him anything you like.
Send in your questions to me,
robertatthemoscarplace.com
and of course visit nationalpartsdepot.com
to prove for all your muscle car parts needs
because they find the source,
they spec the best, there is a difference
and they've got the goods.
Rick will be here for the first show of June,
June 5th.
Alrighty, up next is Ms. Brittany Jordan
from Lexani Lionheart and Rolling Big Power Tires,
all in conjunction with simpletire.com.
You're going to get to love her.
Enjoy.
The Muscle Car Place Weekly Podcast interview
is brought to you by our good friends
at National Parts Depot.
See them through the link at themusclecarplace.com.
Today our guest is Brittany Jordan.
She is the property, brands, product
and marketing manager for a company.
We're not going to tell you about yet,
but you've heard of them.
And the company she works for
isn't why she's really here.
She really works for a company
that brings three tire brands to the market
that you do want to know about
and may own already.
They're called Lexani, Lionheart and Rolling Big Power,
RBPs, probably what you call them today.
She is bringing all of these to the Muscle Car Place Network
starting this month of May to share these brands
and give us the inside baseball of the tire world.
This is not Brittany's first rodeo.
I have gotten to know her a little bit.
She has done this before
with some of the biggy brands you know well.
She knows where the bodies are buried.
She knows where things are and aren't made.
And she has a very unique perspective.
Brittany, welcome to the show.
Thank you, Robert.
It's funny because you know I'm Detroit based
so when you say where the bodies are buried,
I got a little chuckle out of that.
So that was.
Yeah, there's the legit Detroit's.
You know, when we first started talking,
I don't think either one of us knew
that this is where it would end,
but I'm glad it did.
So you're bringing your company here
for the nice year to share the three brands
that you're responsible for.
And we're gonna tell people how to easily purchase them.
And they possibly buy them already that way now.
But the plan hits growth.
We're gonna get there.
Let's start with you, Brittany.
First of all, who are you and where are you from?
Where did you grow up?
Did you grow up in Michigan?
I did.
So I am a born and raised Detroiter.
I've lived a little bit of everywhere.
Since then, just moving with my career.
So it's funny, I started here and now I'm back here
within like the last two and a half years or so.
So I am, it's so difficult to describe yourself
when someone asks, but my main roles have been
in the tire world for the better part of my career.
I started off selling commercial truck tires
for a very large tier one company,
sold truck tires for a few years,
then moved to our corporate location.
And that's when I moved into product management.
So more marketing, little less sales.
And product management is just from concept,
ideation all the way through your launch
and then retirement of a product.
That's what we do.
We just manage that process.
It's very heavily involved with marketing, R&D, engineering.
Although I will say this, I am not an engineer by trade.
I've just been fortunate enough to work
with several very smart, intelligent tire engineers.
So when I wrapped up at that company,
that's when I came here to turbo tires.
Okay.
Did your mom or dad like dig cart?
Like how did you end up in the world of tires?
Accidentally.
Accidentally, it's when you're born and raised in Detroit
or any suburb of Detroit,
I feel like if you go into any sort of business in some fashion,
I feel like it's gonna be automotive
related to some degree, right?
And so I think once I decided in college,
my major was gonna be business and marketing.
I knew I was gonna end up in something
related to cars or automotive.
Did not think it would be tires.
That kind of happened by chance.
There was a position opening up.
They were interviewing for,
at this particular company, there were three divisions.
There was passenger and light truck,
which most of your audience, you know,
are familiar with, commercial and then industrial.
So OTR off the road.
And they were hiring kind of all at the same time.
And I just so happened to be selected
for commercial truck tires.
So that's how I kind of snuck in the tires.
Okay, if you didn't end up in the tire business,
I mean, did you apply at lots of companies?
I mean, could you have been a target corporate or,
or anywhere?
The job I wanted was actually taken.
I wanted to do just events.
So like Detroit auto show,
which that company participated in,
everything related to marketing and publicity.
So PR communications,
but I honestly think I would have been bored.
It's very similar day to day, not a lot of variety.
So that's the job I went for within that company.
I did not apply for anything crazy.
I actually applied for another, the big three.
That's what every college kid did.
You looked online at the big three forward GM Chrysler
at that time.
They all have fancy new names now, but that's where I went.
I went to the bigger companies to see what was out there.
And then came aboard in this particular company.
How long did you work for your previous employer?
I worked for them, do the math about 13 years roughly.
So starting, yeah, it was a like college graduate program.
So I graduated college in 2011, telling my age,
and then went to work right away.
And there was a like a seven month training program
where they put us in the field.
We learned tires from top to bottom.
We wrote with dealers.
We went to fleets, remember I'm commercial, right?
So my customers were dealerships
that sold commercial tires and retreads
and fleets that use them.
So I had two.
And so we're at fleets, we're at truck stops,
we're in retread shops, learning how to retread tires.
I'm not sure how familiar your audience is with retreading
cause it's a little different, but that was interesting.
And then riding with our sales team.
And then when you finished, you were assigned a territory
and I was assigned, not too far from you, so.
Okay, I think you were assigned to Nebraska.
Nebraska and from Detroit, Michigan to Nebraska.
So I had all of Nebraska, except the little panhandle
and the western side, like a little sliver of Iowa.
So very familiar with the Midwest.
Okay, Brittany.
So how do the young African-American women from Detroit
like selling truck tires in Nebraska, how'd that go?
You learn a lot about corn and soybean and farming
and it slowed me down in a good way
because being a younger city girl,
I mean, at this time I'm in my very early,
like first few twenties, very young, no kids,
not married or anything.
I'm running, that's my pace.
Run fast, Detroit, city lifestyle.
And you get to call on a customer
and the first 15, 20 minutes is just general conversation
that has nothing to do with sales.
I was in sales training for that period.
So I'm coming in, yes, buy this tire and they're like,
so where are you from?
What do you do for fun?
Do you have siblings?
Just really getting to know customers.
And I think what it taught me was relational building
and how that's so essential in any part of business,
especially automotive and things like that.
And so it slowed me down in a good way.
I didn't like it at first.
I'm not gonna act like I did.
I had a lot of grunting and things,
but when you're in that type of field
and just to say it plainly,
you look like me and you're in an environment like that,
you have to bring your A game
because you're already kind of standing apart
from everybody else that's doing it.
You have to really be knowledgeable, go over and above,
and really you like push yourself to deliver.
Their eyes are on you because you stand out.
Just naturally speaking, you stand out in the lineup.
So it taught me relational building.
It taught me patience.
It taught me a lot very quickly about tires.
So we started these conversations.
I actually Kirk did from SEMA MPMC.
Kirk called me first and he said,
she knows tires inside and out, like all of it.
And I said, well, that's, we would expect that.
And she goes, no, she's got like a pretty unique story.
And I think I'm learning from you,
not only in Nebraska, was it a different cultural world?
Sure, but you actually have to know what you're doing
because you're selling to customers who's bread and butter.
Their literal food on the table does depend
on the product you're selling or selling them wrongly.
And they know that.
So you did learn the tire business inside and out.
We have a lot of truck drivers
that do listen to our show networks.
Of course, they're very familiar with Retreads.
There was a company where I grew up called Bandag
that did nothing but Retreads.
I mean, it's how it works.
Did you like the big tire world of it?
I mean, because you also learned where tires fail,
where they're good, where they are made,
where they aren't made, all that.
I love commercial tires.
I wouldn't dare say I like them better than a passenger
or a light truck, because I'll probably,
you get a group against me on Facebook or something like that
because they're flashier and they're more fun.
But commercial tires, they're way more functional
in the way that they're designed.
So not to get all techy, or again, I'm not an engineer,
but they're very functional.
So they're designed for what they're designed for.
If you have a bus tire, it's designed for a bus.
If you're in construction, it's designed for construction.
Passure light trucks are similar,
but we take away some of the physical aesthetics
and maybe a little bit less focus
on how cool the sidewall looks, right?
And focus more on can this tire survive
in this environment over a very long period of time?
So you mentioned re-treading,
and of course, we all know Band-Aid,
they're right there in Iowa, of course.
Getting a casing or the carcass of a tire
through first, life, second, life, third life,
you gotta build that product to be very durable
and to withstand all of that.
That's the goal is to get it, you're managing an asset.
And so that's why it's critical when you're in sales
and when I was in sales to not,
I mean, you're selling yourself, of course,
because that's always a part of it,
but you gotta stand behind that product
and know what you're talking about,
know what it's for, know the trend of,
know what the compound does for the consumer,
because your tire could be the difference
between them hitting a target for fuel savings
for a year or not, just depending on
if you recommended the right fuel-efficient tire versus not.
And so deep diving into that, that's the fun for me.
I like looking at things like that,
seeing how it caused an effect,
looking at tire wear patterns,
trying to figure out what's wrong.
And that's a lot of my role as a product manager too,
you know, when you're developing the tire
and commercial, especially there's a lot of testing.
So getting a concept, getting a prototype tire,
putting it on the road, throwing it in a fleet
and seeing how it works and what didn't work
and fixing what didn't work
to give you the best tire possible.
It's kind of full circle.
So I enjoy that aspect a lot with commercial tires.
So you learned that business, you learned it inside and out.
Is there anything that you were sad to learn?
About commercial tires?
About how big tires the companies work in general.
Well, I would say things can get political,
that's with any type of environment or industry, right?
And so a lot of the big names that you hear in tires,
you assume, oh, they've got the best tire on the market
because you saw a billboard
or you went to a football stadium
and they had a nice banner on the side
and then get to the nitty gritty
where I'm evaluating this tire side by side
and it's like, this tire is not what I expected.
So some brands are amazing,
but everybody has like a strong spot and like a weak spot.
And I guess I was just surprised to know like,
okay, certain companies build better tires.
A, this company builds better tires.
B, just kind of defining that brand
through what their strengths are by a product.
You learned that early on.
So that I wouldn't say it was disappointing,
but like just surprising.
Insightful.
I mean, I would assume the same.
There's a certain brand out there
that if I look at it, I assume they're all good,
but that's not necessarily so.
So your employer is not Lexani, Lionheart or RBP.
It's a company called TurboTires.
So why did you join TurboTires?
That's a great question.
I think simply put,
it was time for me to try something different in my career.
I had worked in sales.
I had worked in product management.
Wanted to kind of grow a little bit more.
I think once everyone gets to a few years in a position,
you're like, all right, I learned this.
I feel like I'm really good at this.
What's next?
What's new?
And so they had this opportunity for a product manager
and they had this very, I won't say crazy,
but ambitious is the word I will use.
Goal to launch more than 10 tire product lines
in less than three years.
And I was like, really?
I guess we're gonna reinvigorate our product lines,
spruce them up, add some new treads.
And so if you look at the history
and the press releases on Lexani, Lionheart and RBP tires,
you'll see in the last two years or so,
we've launched over 10, maybe closer to 15 new product lines.
That included some commercial line at that time as well.
So I was like, we're gonna do this.
And they're like, yeah, we're gonna do this.
And if you come on board, that's your job.
So I'm never gonna turn down a challenge.
I enjoyed that challenge to try to do it.
And also now I'm branching out away from commercial truck,
right?
And now I'm moving to passenger light truck,
which is a whole different, completely different.
Even though it's a tire and you think it's the same,
again, we're going from functional to more
very consumer focus, aesthetically pleasing tires
that have to not only perform well,
because that's where the trust is built,
but they've got to look, have that kind of curb appeal
where you kind of say, oh, what's that on the shelf
amongst the other 8,000 tires that are in the tire shop?
Okay, let's walk our way through the three brands.
So the other thing Kirk told me is,
Kirk said, I have Lexanis on my Lamans.
And I said, did you buy them because of her?
And he goes, no, I already had.
All right, so walk me through,
did you bring these three brands to Turbo Tires
or did they exist prior to you?
They existed absolutely prior to me.
So Turbo is a wholesaler, right?
But we have our own proprietary brands,
or that's probably my type, proprietary brand manager.
And so in the past, actually,
like Sony and RBP were linked to wheels.
We had wheels, the company went through
kind of a purchase and acquisition phase
where they had wheels, sold them.
And so now Lexanis wheels is a separate entity,
but we're still close friends.
We own RBP wheel.
RBP wheel used to produce wheels everywhere,
but they were known for like those weird,
very large for RBP, very out of the box sizes,
like for Lexanis, because you had that wheel part, right?
So when you're catering to the wheel
and makes your choice of sizing and stuff more particular,
then maybe someone that was just tired and not wheel.
So the way the company kind of developed,
having that background on wheels was actually helpful
because now for us, Lexanis is our,
I call it the sexy brand, like the luxury brand.
So if you think Camaro or Ferrari or Lamborghini
or something that maybe has a super exotic size,
we probably have it.
Even we'll talk about like where our brands are positioned,
but where we are kind of in that,
I'd say kind of tier three-ish realm,
you don't expect to see those sizes
and that breadth of the line for Lexanis.
So Lexanis got electric vehicle tires, so EV tires,
as a summer tire, it has an AT, H,
it has a variety of different products in it.
And it's our fun and like sexy line
and it also keeps up with trends.
So we have a new all weather tire wheel
we can talk about at some point
that all weather category is new and developing.
So that Lexanis kind of keeps up with what's trending,
but also keeps that like curb appeal
and sexy luxury feel.
They're big sizes too.
I mean, they're like 17s, 18s and up.
It's just lexanitires.com.
If you go to that website,
you're gonna be able to figure out real quick,
this is the market here.
So like Lincoln navigators,
Lambos, really sweet Camaro drift cars.
That's what Lexanis gonna find, makes sense.
What's the difference though
between Lexanis and Lionheart tires?
They seem similar, but Lionheart seems more mainstream.
I think that's the great way to describe it.
So Lexanis is gonna be,
if you're thinking of like a big tree, right?
Lexanis got you covered in all categories.
We'll say all sizes and market 95%.
Lionheart is not gonna be that 95%.
It's probably gonna be like maybe 80%, 75%.
So a little bit smaller.
We have limited product lines in Lionheart.
We only have I think like five to six in Lionheart
as opposed to Lexanis, which has a ton.
And so Lionheart is the slogan behind it is move with pride.
So it's for those, I'd say more typical consumers,
maybe with a nice ride, but less lashing,
but that still take pride in what they drive every day.
They want something maybe that's a little bit more reasonable,
don't wanna compromise that integrity of the tire,
but maybe willing to accept a little bit lower
of a mileage level compared to someone
that be willing to pay a little bit more of a premium
for a more like a higher mileage tire
like what we would have in Lexanis.
And so those are the main differences
in between the two, I'd say.
So as a fun example, if I go on the Lionheart website,
you can do a search by size.
For example, my high school Nova ran on 195, 70 yard 14s.
That is available in Lionheart.
You can buy such a thing, it does exist and it is out there.
And it's not something you have to order
like from a classic car tire company.
You just throw it on.
And there are sizes that are in that
it's hard to find 14s for a passenger car period anymore.
It is, especially now.
Then we have RBP and it's rolling big power,
but does anybody actually say all the words?
I don't.
From a marketing standpoint,
I argue when I first came up with,
we should really say this more, rolling big power.
And it makes a statement, when I heard RBP initially,
I think I thought like, I don't know,
financial company or something,
they didn't scream it when you hear rolling big power,
it's like, wow, that's mighty, that's powerful.
Then I learned about how big the tires were
for these super nice lifted trucks.
And I mean, we have tires and RBP,
Rob, they go all the way to 28 inch.
I mean, they're huge.
And so RBP is rolling big power tires.
They are for the off-road enthusiasts,
that guy or girl that loves lifted trucks,
very aggressive, more off-road looking,
sidewall designs with like more detailing
and like a more traction like appearance to them.
That's RBP, that's rolling big power.
So we're talking ATs, all-terrain tires,
a highway terrain, but all the way to extreme terrain,
rugged terrain and MTs as well, mud tires.
Yeah, there's a whole section of CMO with lifted trucks
with thin sidewalls, and there's a whole section
for lifted forerunners and lex, raptors, stuff like that.
That's RBP.
So Turbo Tires has all these made.
They're brought here to these states
and then they're distributed, is that right?
That's correct.
So Turbo from a wholesale standpoint,
these three brands like Sonny, Lionheart, RBP,
these are our proprietary brands.
But we also have distributors across the US
that sell our products as well.
And a number of local dealers
who we embrace through our associate dealer program
that also sell the tires too.
Okay, who at Turbo Tires, the parent company here,
decides what tires, what designs,
and also what not designs to do.
So what to do and not to do.
So a lot of my role is shaping what the products
are gonna look like and what sizes
and how they're gonna come out with.
It's more of a strategic standpoint
from our leadership to this side
where we wanna be with which brand.
I'll give you a perfect example.
Rolling big power tires used to just be an RT
and mud tires and that was it.
We wanted to expand the line because mud tires,
although they're cool and people that like them love them,
they're starting to decline a little bit
because what's happening, again,
back to what the tires used for and performance
and stuff like that, we're finding that people
that like the way mud tires look
are really just driving down I-75 every day, right?
Just on the freeway.
And then mud tires tend to be louder.
And so the functionality, again, back to what I like,
which is functionality of a tire, doesn't add up.
So we knew, okay, AT, like all-terrain tires
that need to look a certain way,
have a certain aesthetic to them,
also need to perform and be fine going down the highway
and get a little bit more mileage out of them, right?
Cause they're not off-road all the time they're on the highway.
And so we took RDP line and expanded it.
So now we have highway terrain, all-terrain,
the MT and XT and RT and fully developed it.
That's where our management team comes in
from the top down and says,
hey, we need to make sure we have coverage.
So we appeal to a range of consumers,
but still focusing on this side.
But then when it comes to the Lexani,
hey, let's try this new stuff.
We're based in California.
So electric vehicles,
absolutely more prevalent in that type of state, right?
And so we need an EV tire
because everyone's wondering why the heck
their tires are wearing out so fast on their Tesla.
Well, there's additional torque and additional weight
and some other things that factor in.
Okay, let's try it that way.
Let's keep Lexani with like what's up and coming,
what's trending, what's cool, what's fun,
what's fast and furious.
And let's focus here and develop these specialty ones, right?
You like what I did there?
I did.
And so that's where the management team
kind of looks at the brand from a top point of view.
And they said, okay, Brittany, like, here you go.
These are the types of lines we want to develop.
What do they look like?
What sizes do we need?
What's a compare to tire, et cetera.
And so that's how we kind of work together.
Does that make sense?
Oh yeah.
OEM tires, they go sour at 30,000 miles.
They're supposed to.
It seems to like to me that with all the vehicles
that we've had in and out of the years,
I guess I didn't,
it never occurred to me that that would be the case.
So when I went to go buy another set, just like I had,
they said, there's only gonna last another 30,000.
Are you sure?
That's what you want?
Like, no.
I want 60.
Why would it 30 more?
I need lots more.
With the truck tires specifically,
we have a very wide ranging market.
And yes, lots of people own classic muscle cars.
Most of them have a daily driver though.
And I would bet for a lot of us,
our daily driver is a truck.
My daily is a truck.
And when you drive anything with big lug tires
that look super cool, they wander on the highway
around both 50, they can hunt a little bit.
So you've experienced that and you've seen all that.
Why muscle car plays?
Why'd you pick us?
Because you have big dreams here.
And I mean, it's awesome that we get to do this,
but why did you choose us and our audience
to help grow the brand and share the story?
A number of reasons.
One, first of all, everybody that has worked here
and I've interacted with has been absolutely fantastic.
From you to Kirk, if you have a good podcast
and a good show, normally the people aren't good.
So to find both, it's like, yes, this is a win.
So that's one.
Two, there is something about,
this is probably just in my heart,
just being from like Motor City,
being from Detroit, a very automotive influenced community.
There's something about people that enjoy
building vehicles and tweaking their vehicles
and taking grandpa's Chevy that he had when he was a kid
and keeping it current looking nice
and updating at the same time.
That's just, it's something that's just appealing
to us as a company.
Because at our core, at Turbo, for all the brands,
we just like car enthusiasts.
We like people that enjoy the automotive realm.
And we wanna be close to that.
And so we wanna tell this type of person,
hey, along with your vehicle,
let me tell you about this part of tires.
I don't, next time you go buy a set,
I want you to be well informed so that, you know,
while you're keeping grandpa's Chevy rolling down the road
and driving into the next car show,
you pick the right tire so we don't get damage on the road
or purchase the wrong thing.
And then now we've compromised the vehicle
because we have an issue or an accident or something like that.
So we just wanna kind of educate a little bit,
but also kind of be with our people that get it,
that love it, that enjoy the day-to-day,
like why would you spend tens of thousands of dollars
restoring this car?
Because it's my car, you know, like it's here.
So that's the why.
We enjoy these sort of spaces.
I never thought I would be a car girlie, to be honest.
But the more going to SEMA, interacting with the people,
hearing the stories, that's what I take my time to do
at each show when I go around and find our tires.
Okay, yeah, I like that you have our tires, thank you.
But like, why did you pick this car?
Why did you pick this design?
Why do you care about this LS swap?
Like why is it such a big deal to you?
Well, my dad owned a garage and then, you know,
this come here, like that full circle part,
that warm touchy feely part, that's special.
And so that's why we kind of chose
this sort of connection here.
Well, on top of the great people that work there.
Well, thank you.
I'm glad to find out that we're not like tools off the air.
That's good news.
I know.
Super.
And so you're gonna be a part of this show
for the next year.
I'm hoping that you, you specifically,
are coming back throughout the year
because you have other stories.
And I think as time goes by and we get more loose-lipped,
it'll get pretty fun.
Absolutely, the plans.
Okay, the most unique part about this
is you're not asking people to go to your website
to buy anything.
You want them to go to simpletire.com,
that's one of your great partners,
and just buy them there.
And they just like click, click, click,
and they send them to their house
or a shop or something like that, I assume.
That is correct.
So our online retailer,
our official exclusive online retailer is simpletire.com.
Great partner, we've been working with them
for a little bit now.
And the accessibility, especially because your audience
is all over the continental US, right?
And so the accessibility part may be challenging.
We don't want to send them to a particular location
or have them drive half way across the road.
Like no, we are in the wonderful
and terrible age of technology
where everything is accessible at your fingertips.
And so you can visit simpletire.com
and order Lexani Lionhearts or RBP tires
and have them shipped directly to your shop,
your door, your garage, whatever you have.
They've been a great partner,
holding on to our brands for a while now.
And through that distribution network,
we've built across the country,
they're able to help us with e-commerce and fulfillment.
So yep, simpletire.com.
That's your one stop shop, no matter where you are.
You can find Lexani Lionheart or rolling their power tires.
Okay, Brittany, this will be a fun year together.
I thank you for the opportunity
and I'm gonna send a compliment back.
And as some of our meetings,
I could tell that you listened to shows.
You actually did.
And you have meetings with companies sometimes
and they blow you off.
They don't really check you out.
They just read the pamphlet
and they either do or they don't.
You actually did listen.
And that meant a lot
because you asked like really insightful question,
how did she know that?
She could only know that if she listened.
So I thought, well, I have a lot of faith,
specifically in you, we're gonna have a fun year together.
I'm looking forward to this
and all the fun things that come to this
that we haven't even figured out yet.
We'll have all the links to the tire companies.
We'll have Lexani tires, Lionheart tires,
and it's HA-RT by the way,
not heart like your heart and your chest,
but HA-RT and then RBP tires.
And then we'll have a link to SimpleTire.
And that's your only request,
like check out the tire websites to learn if you like,
otherwise just go buy them at SimpleTire.
The pictures are there, the descriptions are there.
If you wanna know about mileage, warranty,
all of that is covered.
The great thing, Robert too, in this age of social media,
we have Instagram accounts and YouTube pages
for every brand.
So if you wanna see the tires in action
or you're looking at the tire, you can't quite,
okay, I can't see this on my Bronco.
We have video footage of this AT tire with a Bronco
out in the desert, you know, driving around.
So take a look at each of those.
The handles are the same,
just at lexanityres.com on Instagram, et cetera.
And then the YouTube page,
just type in the brands in the same way.
But if you wanna kinda get more of a day-to-day lifestyle
feel for what the tires look like on a vehicle,
please go to our social media and check those out too.
Cause sometimes you just see the tire on the page
is like cool, but then you wanna see it
on a regular vehicle, so.
Definitely.
All right, Brittany, thank you so much.
I'll talk to you soon.
And it's gonna be fun.
See you guys, thank you.
Thank you, Brittany.
Thank you for allowing us to do this.
This is gonna be a fun program together.
I'm looking forward to the whole next year together.
It's gonna be awesome.
All right, that is it for this week.
That's actually it for this month.
Remember, May is a five week month.
I do hope that you'll have time to enjoy Memorial Day.
And remember, Memorial Day is the unofficial kickoff
of summer and barbecues and all that,
but it is a day to remember those who have died
in service of the United States of America.
That's what Memorial Day was for originally.
So if you have a moment,
I think it would be worth your time.
If you can, just swing by and offer some thanks.
I'm sure there's a local cemetery where you are.
You're usually gonna see a lot of American flags
right on that day.
It's very important.
All right, I'll be back at the first week of June.
You know what?
We may put out a fun rerun here or there.
We'll see, but two weeks is a long time to wait, I know.
We'll be back on the Kibbe and Friends Patreon show.
What is it next week or the week after that?
More Kibbe and Friends to go here in May.
Between now and all of that though,
you can hit me up on Facebook or Instagram anytime.
Be sure to subscribe to us on Apple Podcasts,
Spotify and YouTube.
And you can find every show plus all the merch
on the homepage to themusclecarplace.com website.
And as always, don't forget to keep chasing your dreams.
Like you let me chase mine.
Thanks for listening everybody, bye-bye.
Thanks for parking at the Muscle Car Place online podcast.
Sponsored by National Parts Depot.
Visit themusclecarplace.com to get the show weekly
through Apple Podcast and wherever you get your content.
Don't forget to leave some feedback about the show
and keep up with us on Facebook and Instagram.
Visit our sponsors often.
They make it all possible.
See you soon at the Muscle Car Place.
About this episode
Brittany Jordan joins The MuscleCar Place to talk tires from the inside—how she went from selling fleet truck tires and retreads to product and marketing work, and how tire durability comes from carcass construction, compound choices, and reading wear patterns. The conversation contrasts marketing hype with side-by-side evaluation, then zooms out to brand positioning (Lexani, Lionheart, RBP) and how Turbo Tires distributes and sells online via SimpleTire.com. Between tire talk, the hosts share family and car-project updates, plus racing and event plans.
Featured Interview: This is a big month! The Muscle Car Place welcomes a brand-new sponsor to the network this month, but this partnership is about far more than advertising banners and product mentions. We’re trying to be a part of something BIG. I sat down with Bridney Jordan, Property Brands and Product Manager for Lexani, […]
