The Dealer Playbook
Michael Cirillo
Updated 1 day agoThe Dealer Playbook is the podcast for serious automotive professionals. The ones who think beyond the transaction. Hosted by Michael Cirillo, now in its 12th year, The Dealer Playbook delivers straight-talk conversations with the dealers, operators, and leaders who are actually building something. If you run a store, lead a team, or are building a career worth having, this is your show. New episodes every week. Follow so you don't miss one.
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Episodes (716)
Powerbomb: Start With The End In Mind w/ Jeff Toister
Culture isn't just something that is felt; it's something that has a tangible impact on behavior from both employees and customers. In this powerbomb episode of The Dealer Playbook podcast, Jeff Toister shares the importance of creating a wayfinding system that will help dealers deploy a culture shift that grows the business.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Friday Fire: What Warren Buffet Said
Warren Buffet is known for his common sense and logical approach to business and investing. As someone with a ton of experience under his belt, you don't want to miss the very simple advice for those who are climbing the hill of success.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Jeff Toister: Create A Customer Focused Culture
Bestselling author, Jeff Toister (Getting Service Right, The Service Culture Handbook), joins Michael to share ways in which car dealers can provide a better customer experience. As the founder of Toister Performance Solutions, Jeff's mission is to help companies improve employee performance, with an exclusive emphasis on helping them develop customer focused cultures.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Wednesday Word: Ambition
Today's Wednesday Word is for those that know there is something bigger, brighter, higher, and beyond anything they've experienced before. It's about creating a life that is theirs by design, not by luck or some other vain idea.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Is Facebook Marketplace Working For You?
Facebook Marketplace is one of the newest ways to market your vehicle inventory online, but why aren't all dealers experiencing the same or similar results with it? Today we're talking all about how to get the most of your Facebook Marketplace listings and what you need to consider moving forward.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Powerbomb: Relationship Selling Is The Only Way w/ Ali Reda
Nobody can dispute the power of relationship selling, especially when it's the way of master sellers like Ali M. Reda. If you're struggling to get to that next level of selling cars, and want to really shift your ability to dominate the market, pay attent- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Friday Fire: What Anthony Robbins Said
Business leader, Anthony Robbins is known for his extremely positive and optimistic way of looking at things, and today's Friday Fire quote really demonstrates that fact. Today's episode is all about shifting your perspective about problems in an effort to alter the way you work through them.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Ali Reda: How To Sell 100 Cars A Month
Ali Reda is documented to have sold the most cars in a single year, with over 1500 new units out the door to happy customers. During this interview, Ali shares his story and provides real world, tangible advice about how to build a business within the business. Pay attention because Ali Reda reveals how to build your book of business in order to sell 100 cars or more per month.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Wednesday Word: Living
What does it mean to truly live? In this Wednesday Word episode of the podcast, Michael Cirillo and David Bradley have a conversation about the deep meaning of the word LIVING and how it can positively affect the actions you take on a daily basis.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Why You Might Be Losing Sales
We've all heard sayings similar to "You have 2 ears and one mouth, use them proportionally." But the importance of listening goes well beyond just hearing what someone is saying. Today's Daily DPB is all about why you might be losing car sales due to poor or inactive listening, and what you can do to turn it all around.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Powerbomb: Success Is Found In Preparation w/ Justin Lee
Fighter pilots spend more time preparing to fly and debriefing the flight than they do in the air flying. Perhaps that's why they are able to execute very complex operations with the precision that they do. What would the impact on your business operations be if you spent more time preparing and planning than executing?- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Friday Fire: What Richard Branson Said
Richard Branson, one of the most successful entrepreneur's in the world, has an empowering and hopeful perspective about the abundance of opportunities in the world. On today's Friday Fire episode, Michael shares his thoughts about Richard Branson's quote, and what it means to him.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Justin Lee: A Fighter Pilot's Guide To Business Operations
Maj. Justin Lee, USAF is an active F-35 Joint Strike Force pilot who has earned four air medals over the span of over 400 combat flight hours. There is an incredible amount of wisdom about strategic business operations that can be learned from Major Lee's experience as a fighter pilot, which is exactly what Michael extracts during today's episode of The Dealer Playbook Podcast.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Wednesday Word: Abundance
The Wednesday Word is a brand new segment where Michael and David Bradley disect interesting words and how they can be applied more fully to your life. You might think the dictionary is enough, but this is a weekly segment you don't want to miss.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Create Raving Customers With This Simple Sales Hack
Repeat and referral customers are often regarded as the holy grail of car shoppers, yet all too often we get too inside our own heads to figure out some of the best ways to keep them coming back. Of course providing great service is the ultimate response- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Powerbomb: Line Upon Line w/ Danelle Delgado
Too often in the retail car business, we're seeking a faster way to get the desired sales results or business growth results. In this powerbomb, Danelle Delgado shares the best way to make sure you're able to unify scripts and other sales tactics with the human element of building relationships of trust.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Friday Fire: What Joel Osteen Said
What would life be like if you were able to quickly extract the lesson and then move forward from failure? In today's Friday Fire episode of The Dealer Playbook, Michael Cirillo shares a quote by Joel Osteen that has positively impacted his life.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Danelle Delgado: Stop Being A Victim
Danelle Delgado knows what it's like to climb out from the ashes and create a thriving life. In this episode of The Dealer Playbook, you'll hear her best advice for taking control, discovering, and fulfilling your life's mission. Whether you're the newest car sales professional or a seasoned vet, the life wisdom that Danelle shares will help you achieve more than you ever thought possible.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
How to Gain More Clarity
At one point or another, each of us struggles with knowing what we want out of life. We've all had moments of feeling stuck. For a good reason, too. We want to get life right. This isn't a dress rehearsal, and there is no sequel. We've got one chance to live life on our terms without regret. Gaining clarity is a critical differentiator that separates those that are perpetually stuck from those that rise up, grow at accelerated rates, and achieve their personal definition of success. In this daily DPB, we'll explore some things you can do to gain greater clarity and achieve what you want in life.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Go Back To Bed
Hit that pause button and take a step back. What do you see? The rat race is alive and well. The idea that hustle is the most important thing you can do could be having a negative effect on your health and well being. Have you noticed that you lack clarity, focus, productivity, or desire? Maybe you're always getting sick? Maybe you always feel like arguing or don't get a long with your co-workers? In today's Daily DPB, Michael talks about the importance of sleep, why you need more of it, and its impact on self awareness.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Can Gratitude Actually Help You Achieve Success?
There are more than enough people out there telling you that you should be more grateful, but why? Gary Vaynerchuk, Grant Cardone, Tony Robbins, Marie Forleo and so many others all seem to gravitate towards the message of gratitude. In today's Daily DPB, Michael shares the impact that gratitude has had on his climb to success as well as some interesting science behind why you and your dealership need to make gratitude a bigger part of the culture.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
10 Business Books You Should Read in 2020
Michael Cirillo shares his list of 10 books that every retail automobile professional should read in 2020. As someone who never used to enjoy reading, Michael shares the wise words of his mentor, which helped shift his mindset about its importance. Have a question, or want to share a message with Michael? Leave a voicemail for your chance to be featured on an upcoming episode of the podcast: +1(780)306-2021- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Welcome to Season 10
Can you believe it? Season 10 of The Dealer Playbook podcast is happening now! Michael Cirillo and his guests are excited to bring you even more quality content that explores how to create a thriving career in the retail automobile industry. In season 10, we'll be bringing you even more content, including a variety of new formats. Want a chance of being featured on an upcoming episode of the podcast? Leave your questions or a message for Michael here: +1(780) 306-2021.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Happy New Year!
Coming to you from the kitchen table, in this short episode, Michael and the Cirillo kids wish you and yours the very happiest new year in 2020.- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook
Heather Ballentine (Re-Release)
Heather Ballentine is in the top 1% of automotive sales professionals in the world. In this re-release, you'll hear about Heather's strategy for growing her book of business and a thriving social media following. Are you ready to take your career to the next leve? Join Michael's exclusive DPB PRO community on Facebook where you'll get exclusive access to content, interviews, discussions, and resources that will help you experience accelerated growth. Apply here: https://www.facebook.com/groups/dpbpro/- - -Leave a Review:If you're enjoying the podcast, we'd love an honest review here. - - -Socials:Follow on LinkedInFollow on YouTubeFollow on Facebook