The Independent Dealer Podcast

The Independent Dealer Podcast

Jeff Watson & Luke Godwin

Updated about 4 hours ago
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A podcast for Independent Used Car Dealers to get help on how to improve their dealerships and their life. As current used car dealers, Luke and Jeff find the best advice from industry experts and other successful dealers. If you want to learn and grow your business with like minded used car dealers tune in each week. "Dealers Helping Dealers"

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Episodes (480)

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#79 - Work Those Leads

Don’t let the amount of leads you get this time of year overwhelm you and create bad habits.

S2E79 Feb 10, 2020 4 min

#78 - How To Fine Tune Your BHPH with Jim Rhoads

Jim of The Octane Group shares with us his passion for helping BHPH dealers run better and more profitable dealerships. Hes been in the industry for decades and his company consults directly with dealers that want to streamline their operations Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E78 Feb 06, 2020 41 min

#77 - The Low-baller

Tis the season of the low-baller. Be prepared and dont be offended.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E77 Feb 03, 2020 4 min

#76 Hot Topics WIth Jeff & Luke

We explore a number of hot topics and share our take on each issue. Hope somewhere in all this rambling you can extract some value and identify an area of your dealership you can improve.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E76 Jan 30, 2020 29 min

#75 MM- Do Not Distrub

A little tip to help you disconnect and eliminate distractions during your personal time. Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E75 Jan 27, 2020 1 min

#74 - Making The Most Of Tax Season with Bill Neylan

Bill Neylan CEO of Taxmax shares with us his insight on the modern tax  season and how dealers can take full advantage of the opportunity. Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E74 Jan 23, 2020 34 min

#73 - MM - Tax Time

Are you ready for tax money to start flowing?

S2E73 Jan 20, 2020 4 min

#72 - NCM 20 Groups with Brent Carmichael

Brent of NCM 20 groups shares with us the why and how of 20 groups. Its like a very specific board of directors for your dealership.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E72 Jan 16, 2020 43 min

#71 - MM - Cost Per Sale

Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E71 Jan 13, 2020 5 min

#70 -Advertising Law Complience with Micheal Goodman

Micheal has spent years helping car dealers stay out of legal trouble. Today he shares with us his expertise on Reg Z, deceptive advertising and how to NOT get in trouble with the CFPB.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E70 Jan 09, 2020 37 min

#69 - Setting Goals for 2020

New year, new look, and new dedication from Luke & Jeff to deliver podcasts that can educate and entertain. 2020 is going to be an epic year for the podcast. This episode we discuss our 2019 kpi's and the importance of setting goals for 2020.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S2E69 Jan 02, 2020 34 min

#68 - MM - 2020 Around The Corner

2020 is almost upon us. Take some personal time this week to set your business and personal goals for the year. Write them down and share them with those close to you. Then attack 2020! Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E68 Dec 30, 2019 2 min

#67 - Kerri Watkins - How They Built This

Kerri has a great story of how her and her husband built their dealership from scratch. A lot of hard work and long nights mixed with a little bit of being in the right place at the right time.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E67 Dec 26, 2019 41 min

#66 -MM - Reflect On 2019

Take the time TODAY to look back at your 2019 performance. Sales units, Gross profit, Net profit. Did you reach your 2019 goals?  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E66 Dec 23, 2019 2 min

#65 - Brittany Hibdon - How They Built This

Brittany has been in the auto industry her whole life. She has done it all from the bottom to the top. She now operates a massively successful dealership in northern California.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E70 Dec 19, 2019 32 min

#64 - Brandon Bartley - How They Built This

Brandon shares with us his ups and downs of the auto industry and how many horses it takes to built a car lot.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E64 Dec 12, 2019 36 min

#63 - MM - Prepare for 2020

As the year comes to a close, now is the time to reflect on your 2019 achievements and make plans for 2020.

S1E63 Dec 09, 2019 2 min

#62 - Craig Anthony - Youtube For Selling Cars

Craig is a Youtube expert. He uses his unique insight as a car dealer to create popular content for his Youtube channel. All his content and awareness online leads to more sales at his dealership. Craig will share with us his tips for leveraging Youtube at your dealership. Enjoy. Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E62 Dec 05, 2019 37 min

#61 - MM - How They Built This Series Coming Soon

Heads up on our December podcast and our How They Built This series.

S1E61 Dec 02, 2019 2 min

#60 - 3rd Party Listing Websites

To cargurus or not to cargurus? That is the question. We talk all about 3rd party listing sites. Who are they, and why should we tolerate them. 

S1E60 Nov 28, 2019 32 min

#58 - Braden Wilson - Year End Tax Advice

Braden Wilson a long time CPA specializing in the automotive industry joins us to talk about tax planning. What your dealership should be doing to ensure you don't over pay on your income tax.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E58 Nov 21, 2019 51 min

#58 - Customer Lifetime Value

What does it mean to have "raving fans" for our dealership? What can it mean to our bottom line, and how can we get more customers to be "evangelists" for our brand.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E58 Nov 14, 2019 31 min

#57 - MM - The tax man cometh

Time to plan out your year end tax strategy.

S1E57 Nov 11, 2019 2 min

#56 - Shawn Hays - Build Your Brand

We get to know Shawn Hays the co-founder of the Sales Hustlers movement and author of the book Build Your Brand. Shawn has leveraged social media to build his personal brand and open doors that he never thought were possible. You can connect with Shawn on his FB page "Shawn Hays Your Car Guy" Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E56 Nov 07, 2019 38 min

#55 - MM - Inspect Your CRM

Hope youre ready for a great week! Take a min and check your CRM. Are ALL leads being worked right? Sometimes we dont need "more" leads, we need to handle our current leads right.  Thank you for listening we hope you learned something new. Let us know what you think. [email protected] Please subscribe, leave us a review and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer

S1E55 Nov 04, 2019 5 min