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Nov. 14, 2025 | Can Mitsubishi plot a U.S. comeback?; lease calculation pitfalls

Nov. 14, 2025 | Can Mitsubishi plot a U.S. comeback?; lease calculation pitfalls

Automotive News Daily Drive Nov 14, 2025 17 min
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About this episode

Mitsubishi is aiming for a U.S. comeback by expanding its lineup and entering new segments like pickups and electric crossovers, as discussed by North America's CEO Mark Chaffin. Meanwhile, Tim Yowlich from Carlton highlights the complexities of lease payment calculations that dealerships face, emphasizing the need for precision to ensure profitability and compliance. With leasing gaining popularity again, dealerships must train their teams to navigate the intricacies of lease structures and state-specific regulations to avoid costly errors.

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Technical Too Afraid to Ask
Company

Curator

"Right. We can sense it. [0.0s] You have data everywhere, but is it working together? Meet Curator, the automotive industry's first unified intelligence engine."

Curator is a tool that helps car dealers collect and use data from all parts of their business to make better decisions.

Brand

Rivian

"VW Delays investments amid financial doubts, and VW and Rivian look to sell EV tech to other automakers."

Rivian is a newer company that makes electric trucks and SUVs.

Brand

Volkswagen

"VW Delays investments amid financial doubts, and VW and Rivian look to sell EV tech to other automakers."

Volkswagen is a big German car company that makes many popular cars.

Term

EV tech

"VW Delays investments amid financial doubts, and VW and Rivian look to sell EV tech to other automakers."

EV tech refers to the parts and systems that make electric cars work, like batteries and motors.

Concept

lease payment calculation

"Ultimately, precision in the lease payment calculation is really not optional, it's foundational to the profitability and compliant operations."

When you lease a car, the dealer calculates how much you’ll pay each month based on the car’s value and other costs.

Brand

Mitsubishi

"Ultimately, precision in the lease payment calculation is really not optional, it's foundational to the profitability and compliant operations. [56.0s] Let's run through all the news you need to know to keep up in the auto industry. Mitsubishi seems confident it can turn around U.S. sales and jump into new segments."

Mitsubishi is a Japanese car company that makes cars and SUVs.

Concept

sedan

"In a letter to dealers, North America's CEO, Mark Chaffin, hinted at a strategic shift that could bring the brand back into sedance and possibly expand into pickups and vans."

A sedan is a common type of car that has a trunk and usually four doors, like the Toyota Camry.

Concept

crossover

"Dealers say they've seen early product concepts including a midsize crossover that could sit above the outlander. [98.0s] Mitsubishi also plans to launch an all-electric small crossover next summer."

A crossover is a car that looks like an SUV but drives more like a regular car, often with extra space and better handling.

Concept

multi-billion euro spending package

"Germany's build newspaper reports that VW's supervisory board has postponed approval on its multi-billion euro spending package."

A multi-billion euro spending package is a big budget plan that a company uses to build new cars or upgrade factories.

Concept

factory upgrades

"That move delays decisions on new models and factory upgrades across nearly 100 global plants."

Factory upgrades mean a car company is adding or improving parts of its factories to make more cars or new types.

Brand

Audi

"The delay could also stall plans for a potential Audi plan in the U.S., which VW CEO Oliver Bloom has said would require government support to move forward."

Audi is a fancy German car brand that makes stylish cars like the A4 and Q5. They’re part of the same company as Volkswagen.

Term

EV

"The two automakers say their joint venture, RV Tech, is making progress on a new EV and software platform that could eventually be sold to other car makers."

EV means a car that runs on electricity instead of gasoline. It uses batteries and can be charged at home or stations.

Term

software platform

"The two automakers say their joint venture, RV Tech, is making progress on a new EV and software platform that could eventually be sold to other car makers."

A software platform is the computer system inside a car that controls things like music, navigation, and safety features.

Car

Nissan Frontier pickup

"But obviously Nissan has the as the frontier pickup and they are designing a new generation of the frontier, which is going to be a hybrid."

The Frontier is a truck made by Nissan that people use for work or adventure. It’s like a smaller version of the big trucks you see on highways.

Brand

Nissan Infinity Brands

"It would be basically a hybrid crossover, which Nissan is already developing for the Nissan Infinity Brands."

Infiniti is Nissan’s fancy car line that sells more upscale cars and SUVs.

Brand

Subaru

"When one of the largest volume Subaru dealers in the country wanted to tap into its data goldmine, they turned to Curator."

Subaru makes cars that can drive well in bad weather and have a special flat engine. It’s popular for its safety and reliability.

Term

FNI teams

"[501.0s] He spoke with automotive news senior retail editor Dan Shine about how dealerships can better train their sales and FNI teams to understand the nuances of lease payment structures..."

These are the people at a car dealership who help you figure out how to pay for your car, whether through loans, leases, or insurance plans.

1 cars featured

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