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Q3 Auto Market Cheat Sheet – The Car Brands Accelerating and Stalling Out in Late 2025 | Alan Haig, President of Haig Partners

Q3 Auto Market Cheat Sheet – The Car Brands Accelerating and Stalling Out in Late 2025 | Alan Haig, President of Haig Partners

Car Dealership Guy Podcast Nov 13, 2025 52 min
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About this episode

Alan Haig, President of Haig Partners, discusses the current state of the automotive market, highlighting brands that are thriving and those that are struggling. He notes Hyundai and Kia's impressive profitability, while brands like Nissan and Stellantis face challenges. The conversation also touches on the impact of Carvana's acquisitions and the evolving dealership landscape. Haig emphasizes the importance of fixed operations for dealers and predicts continued demand for dealerships despite market fluctuations. Insights into brand strategies and dealership valuations provide a comprehensive overview of the automotive retail environment.

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Company

Carvana

"...if you're Carvana And you want to own the used car space as much as you can"

Carvana is a company that sells used cars online. You can buy a car from them without ever visiting a dealership, and they even have a special way to deliver cars to your home.

Brand

Audi

"Let's table that for one second. Talk to us about brands... the big news was Audi."

Audi is a car brand from Germany that makes luxury cars. They are known for their stylish designs and advanced technology in their vehicles.

Concept

EVs

"...the Volkswagen group as a whole went really really heavy towards EVs globally..."

EVs are cars that run on electricity instead of gasoline. They are better for the environment because they don't produce exhaust fumes.

Brand

Volkswagen

"...the Volkswagen group as a whole went really really heavy towards EVs globally..."

Volkswagen is a well-known car company from Germany that makes many different types of cars, including the popular Beetle and Golf models.

Term

ICE vehicles

"...they stopped innovating anything really on the ice side..."

ICE vehicles are cars that run on gasoline or diesel. They have engines that burn fuel to make the car go, which is different from electric cars that use batteries.

Concept

EV market share

"...where the EV market share goes..."

EV market share is how many of the cars sold are electric cars. It helps show how popular electric cars are getting compared to regular cars.

Brand

BMW

"...compared to their BMW or Mercedes or Lexus competitors is way lower..."

BMW is another German car brand that makes luxury vehicles. They are famous for their sporty cars that are fun to drive.

Brand

Mercedes

"...compared to their BMW or Mercedes or Lexus competitors is way lower..."

Mercedes is a luxury car brand from Germany known for making high-end vehicles that often include advanced technology and safety features.

Brand

Lexus

"...compared to their BMW or Mercedes or Lexus competitors is way lower..."

Lexus is a luxury car brand that is part of Toyota. They are known for making reliable and comfortable cars.

Car

Porsche Boxster

"...they were talking about giving up models like the Boxster and the Cayman and You know really moving away f..."
Car

Porsche Cayman

"...the Boxster and the Cayman and..."

The Porsche Cayman is a two-door sports car that has a hard top. It shares many features with the Boxster but is designed for a different driving experience.

Term

EV

"...because they've bet so much on EV conversely certain brands..."

An EV, or electric vehicle, is a car that runs on electricity instead of gas. They are usually better for the environment because they don't produce exhaust fumes.

Term

hybrid

"...If you want an EV, we'll have that for you If you want to plug in, you know hybrid will have that for you"

A hybrid car uses both a gasoline engine and an electric motor. This helps it save fuel and produce less pollution than a regular car.

Brand

Toyota

"If you want a hybrid will have that for you and if you want a gas motor will have that for you. And they have and they've absolutely killed it in the market since then they're taking share."

Toyota is a car company famous for making reliable cars and being one of the first to create hybrid vehicles, which use both gas and electricity.

Brand

Subaru

"Even brands that were growing quite strongly, you know before the pandemic and before the EV thing like Subaru. Subaru just doesn't really have many hybrids yet."

Subaru is a car brand that makes vehicles known for their all-wheel drive, which helps with traction. They are currently working on adding more hybrid options to their lineup.

Brand

Kia

"[1027.9s] Gas and they're taking share Hyundai and Kia are gaining share nicely. Yeah"

Kia is another car company from South Korea that makes a variety of vehicles, including electric cars. They are known for their modern designs and good prices.

Brand

Nissan

"...if you look at Stilanus and Nissan they had a positive..."

Nissan is a car company from Japan that makes many different types of vehicles, including electric cars.

Car

Ford F150

"um, and really Relying a lot on the f-150 franchise. So From a dealer's perspective, even if you only made a thousand dollars new vehicle gross on a"

The Ford F-150 is a big truck that many people use for work and everyday driving. It's known for being tough and can carry heavy loads, which is why a lot of people like to buy it.

Car

Ford Escape

"...even if you only made a thousand dollars new vehicle gross on a Ford Escape, you know, you could still do f and i..."

The Ford Escape is a smaller SUV that's good for everyday driving and family use. It's easier to park and handle than larger trucks.

Term

F&I

"...you could still do f and i You can still take a trade in you had a you had a product to sell a customer..."

F&I means Finance and Insurance. It's the part of a car dealership that helps you figure out how to pay for the car and offers insurance options.

Term

average transaction value

"...an f-150 I think the average transaction value at a Ford source is 57,000..."

Average transaction value is how much people usually spend when they buy a car at a dealership. It shows what kind of cars are popular and how much they cost.

Brand

Volvo

"You know the nissans and the stalinises and the infinities and the lincoln's and the volvos are really really challenged today..."

Volvo is a car company from Sweden that is famous for making safe and reliable cars. They have been facing some challenges in the market recently.

Brand

Infiniti

"You know the nissans and the stalinises and the infinities and the lincoln's and the volvos are really really challenged today..."

Infiniti is the luxury brand of Nissan, making high-end cars and SUVs. They have had some difficulties in getting noticed and selling well lately.

Brand

Lincoln

"You know the nissans and the stalinises and the infinities and the lincoln's and the volvos are really really challenged today..."

Lincoln is Ford's luxury car brand, making fancy cars and SUVs. They have been having a tough time competing with other luxury brands recently.

Term

after sale

"...And so that makes it harder for the factory and the retailer to stay in touch with that customer because for the after sale..."

After sale means the services and help you get after buying a car, like repairs and parts.

Term

selling parts

"...because they make a ton of money of selling parts..."

Selling parts means providing replacement or upgrade pieces for cars, which helps car companies make money.

Term

minimum advertised prices

"Toyota, I believe put in place minimum advertised prices to prevent retailers from selling well below invoice and that had the effect of boosting margins for everybody in the Toyota world..."

Minimum advertised prices are rules that tell stores the lowest price they can show for a product. This helps keep prices fair and protects the brand's image.

Term

OEMs

"But if the OEMs can take actions to eliminate or reduce the broker business, that's going to be I think a very positive thing for the retailers in those communities..."

OEM means Original Equipment Manufacturer, which is the company that makes the original parts for cars. When someone talks about OEMs, they are usually talking about car makers like Toyota or Ford.

Car

Hyundai Palisade

"...So it's how you ride is pretty much the same as a palisade um"

The Hyundai Palisade is a large SUV that can fit a lot of people and their stuff. It's designed to be comfortable and safe for families, which is why it's often talked about as a good option for those needing more space.

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