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Vin Tra: The Ex Hoonigan REVEALS The Full Story Behind His Hoonigan Exit
Vin Tra: The Ex Hoonigan REVEALS The Full Story Behind His Hoonigan Exit
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About this episode
Vin Tra shares his journey from Hoonigan to becoming a successful YouTuber, revealing the challenges and triumphs along the way. He discusses the impact of Ken Block's passing on Hoonigan and the subsequent changes that led to his departure. Vin reflects on his early days in the automotive industry, his love for cars, and how he built his personal brand. The conversation dives into the complexities of content creation, the pressure of success, and the importance of staying true to one's passion in a competitive landscape.
Topics:
Adam LZ
air ride
coilovers
DDE
four cylinder
Hans device
Hoonigan
horsepower
rev
Rolls Royce
Cars:
Acura NSX
BMW 3 Series
BMW M3
Chevrolet Beretta
Chevrolet C10
Chevrolet Camaro
Chevrolet Chevelle
Chevrolet Corvette
Chevrolet Lumina
Chevrolet Nova
Ferrari 360
Ferrari F40
Ford Escort
Ford Mustang
Mazda RX-7
Nissan GT-R
Opel Manta
Porsche 911
Porsche Panamera
Toyota Corolla
Toyota Tundra
Check out Tweak: https://www.tweakuk.com/From running from police in LA to building a multi-million pound business, this is the wild and brutally honest story of Vin — the man behind the viral videos, the risk-taking, and the relentless drive for success.Vin opens up about growing up with nothing, building from the streets up, the pain of betrayal, and what success really costs.Don’t forget to subscribe to our channel for more exciting content about your favourite shows and celebrities. Hit the bell icon to stay updated on all our latest episodes👍 Like, Comment, and Share this episode. Join our discussion in the comments sectionCheck out Tweak: https://www.tweakuk.com/🔗 Follow Us:Instagram: @Roadtosuccessofficialpodcast@benedictfowlerContact: [email protected]
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Technical
Too Afraid to Ask
Term
twin turbo
"Like I have no desire to put like a twin turbo K-series in my 360. Which is not what you hear usually Americans saying"
Twin turbo means using two turbochargers instead of one. This helps the engine produce more power and respond faster when you press the gas pedal.
A twin turbo setup uses two turbochargers to increase engine power and efficiency. This configuration can provide quicker spool times and more power compared to a single turbo system.
Car
360
"Like I have no desire to put like a twin turbo K-series in my 360. Which is not what you hear usually Americans saying"
The Ferrari 360 is a sports car made by Ferrari, known for being fast and stylish. It was produced in the early 2000s and is loved by car fans.
The Ferrari 360 is a mid-engine sports car produced by Ferrari from 1999 to 2005. It is known for its performance, handling, and design, making it a popular choice among enthusiasts.
Concept
DDE
"...compare to like DDE or Adam LZ or any of these guys who have like this empire of like money and resources and sick cars..."
DDE is a YouTube channel that features exotic cars and fun car-related videos. They have a lot of followers and create exciting content about cars.
DDE stands for Daily Driven Exotics, a popular YouTube channel focused on exotic cars and automotive lifestyle. They are known for their high-energy content and showcasing unique vehicles.
Concept
Adam LZ
"...compare to like DDE or Adam LZ or any of these guys who have like this empire of like money and resources and sick cars..."
Adam LZ is a popular YouTuber who makes videos about cars, especially about building and drifting them. He has a large audience and is known for his fun content.
Adam LZ is a well-known automotive YouTuber and influencer who focuses on car builds, drifting, and automotive lifestyle content. He has built a significant following due to his engaging personality and entertaining videos.
Brand
Volkswagen
"...me and my brother used to do air ride installs on cars, Volkswagen specifically."
Volkswagen is a car company from Germany that makes many popular cars like the Beetle and Golf. They are known for making reliable and well-engineered vehicles.
Volkswagen is a German automotive manufacturer known for producing a wide range of vehicles, including the iconic Beetle and the Golf. The brand is recognized for its engineering and quality.
Term
air ride
"...when I was younger, me and my brother used to do air ride installs on cars, Volkswagen specifically."
Air ride is a special kind of suspension that uses air to make the car ride smoother and change how high or low it sits. It's different from regular springs that most cars have.
Air ride refers to a type of suspension system that uses air-filled bags instead of traditional coil springs. This allows for adjustable ride height and improved ride quality.
Part
coilovers
"...you're taking coilovers. You're putting universal bags on top of them. You're going to a plumbing supply..."
Coilovers are a special kind of car suspension that lets you change how high or low your car sits. They help improve handling and can be adjusted for a smoother ride or better performance.
Coilovers are a type of suspension system that combines a coil spring and shock absorber into a single unit. They allow for adjustable ride height and damping, making them popular for performance and custom builds.
Company
Hoonigan
"And and then one day Scott, I was just like, hey man, job opening a Hoonigan, marketing coordinator or something..."
Hoonigan is a company that creates fun videos and content about cars and racing, started by a famous driver named Ken Block.
Hoonigan is a brand and media company focused on car culture, motorsports, and automotive entertainment. It was founded by Ken Block and is known for its engaging content related to car enthusiasts and motorsport events.
Car
Chevrolet C10
"is like already building a C 10 pickup to go on hot rod power tour and like all this stuff"
The Chevrolet C10 is an older model of pickup truck that many people like to fix up and customize. It's known for being reliable and having a lot of potential for modifications.
The Chevrolet C10 is a classic pickup truck that was produced from 1960 to 1998. It is known for its versatility and is popular among car enthusiasts for restoration and customization projects.
Car
BMW M3
"...I had shipped out a Dakar yellow E 36 M3. What car I had when I lived..."
The BMW E36 M3 is a sporty car from the 1990s that many people love for its great performance and handling. It's part of the 3 Series lineup and is known for being fun to drive.
The BMW E36 M3 is a high-performance version of the BMW 3 Series, produced from 1992 to 1999. It is known for its balanced handling and powerful inline-six engine, making it a favorite among driving enthusiasts.
Car
Chevrolet Nova
"...and like Brian's Nova..."
The Chevrolet Nova is a small car made by Chevrolet. It was popular in the 1960s and 70s and is often restored by car fans because it's easy to work on and has a classic look.
The Chevrolet Nova is a compact car that was produced by Chevrolet from 1962 to 1979. It is known for its simple design and performance, making it a popular choice among car enthusiasts for restoration and modification projects.
Car
Mazda RX-7
"...and Hertz arc seven..."
The Mazda RX-7 is a sporty car known for its unique engine that spins instead of using pistons. It's lightweight and fun to drive, making it a favorite among car lovers.
The Mazda RX-7 is a sports car that was produced by Mazda from 1978 to 2002. It is famous for its lightweight design and rotary engine, which provides a unique driving experience and high performance.
Car
Chevrolet Chevelle
"The Chevelle back there. The car told you about my dad's car."
The Chevrolet Chevelle is a classic car that was made by Chevrolet. It was popular in the 1960s and 70s and is known for its powerful versions that many car enthusiasts love today.
The Chevrolet Chevelle is a mid-sized car that was produced by Chevrolet from 1964 to 1977. It is known for its performance variants, especially the SS models, which have become highly sought after by collectors.
Car
Chevrolet Lumina Z34
"...you know, LUMINA Z34s and like Beretta GTZs and like whatever, right?"
The Chevrolet Lumina Z34 is a faster version of a family car made by Chevrolet. It was designed to be more fun to drive than the regular Lumina.
The Chevrolet Lumina Z34 is a sportier version of the Lumina, featuring a more powerful engine and enhanced performance features. It was produced in the early 1990s and is recognized for its unique styling and sporty characteristics.
Car
Chevrolet Beretta
"...and like Beretta GTZs and like whatever, right?"
The Chevrolet Beretta GTZ is a sportier version of a compact car made by Chevrolet. It was designed to look cool and be fun to drive.
The Chevrolet Beretta GTZ is a performance-oriented variant of the Beretta, known for its sporty design and improved handling. It was produced in the early 1990s and aimed at younger buyers looking for a stylish coupe.
Car
Chevrolet Camaros
"and like whatever, right? Never Camaros never Corvette's"
The Chevrolet Camaro is a sporty car that many people love for its speed and cool looks. It's been around for a long time and is often compared to other popular cars like the Ford Mustang.
The Chevrolet Camaro is a classic American muscle car that has been in production since 1966. Known for its powerful performance and aggressive styling, it competes directly with the Ford Mustang and has a strong following among car enthusiasts.
Car
Chevrolet Corvettes
"Never Camaros never Corvette's nothing like that"
The Chevrolet Corvette is a fast and stylish sports car that has been around since the 1950s. It's famous for being powerful and is often seen as a symbol of American car culture.
The Chevrolet Corvette is an iconic American sports car, first introduced in 1953, known for its high performance and distinctive design. It represents the pinnacle of American automotive engineering and has a storied history in motorsports.
Car
Ford Escort Mark II
"which was the Mark II Escort Kazi you know 70s Escort with the checker of the"
The Ford Escort Mark II is a small car made by Ford in the 1970s. It was famous for being fun to drive and was often used in racing events.
The Ford Escort Mark II is a compact car produced by Ford in the late 1970s. It was known for its lightweight design and was popular in motorsports, particularly in rallying.
Term
horsepower
"...300 horsepower four cylinder that revved the 9000 so sick..."
Horsepower is a way to measure how strong an engine is. The higher the horsepower, the more powerful the engine is.
Horsepower is a unit of measurement for power, commonly used to describe the power output of engines. It indicates how much work an engine can perform over time.
Term
four-cylinder
"...four cylinder that revved the 9000 so sick..."
A four-cylinder engine is a type of engine that has four parts called cylinders where fuel burns to make the car go. It's often used because it's efficient and not too heavy.
A four-cylinder engine is an engine configuration that has four cylinders, which are the chambers where fuel and air mix and burn to create power. This configuration is common in many cars due to its balance of power and efficiency.
Term
rev
"...that revved the 9000 so sick..."
To 'rev' an engine means to make it spin faster. When you rev an engine, it makes more power, but you have to be careful not to do it too much because it can wear the engine out.
To 'rev' an engine means to increase its RPM (revolutions per minute), which indicates how fast the engine is running. Higher revs typically mean more power is being produced, but can also lead to increased wear and tear.
Car
Ferrari F40
"...you see an F40 on the street..."
The Ferrari F40 is a famous sports car from the late 1980s that is known for being very fast and having a unique look, making it a favorite among car enthusiasts.
The Ferrari F40 is a legendary supercar produced in the late 1980s and early 1990s, celebrated for its raw performance and iconic design.
Car
BMW E46
"and my E46 M3"
The BMW 3 Series is a small luxury car that many people enjoy for its smooth ride and nice features. It's known for being fun to drive and is popular among those who want a stylish and comfortable vehicle.
The BMW 3 Series is a compact executive car that has been a staple of the BMW lineup since 1975. Renowned for its blend of performance, luxury, and technology, it is often regarded as one of the best-driving cars in its class.
Car
Porsche 718 Cayman GT4 RS
"...passed by a GT4 RS Manta like then a Rolls Royce..."
The Porsche 718 Cayman GT4 RS is a special version of the Cayman sports car that is built for speed and performance, especially on racetracks. It has a powerful engine and better handling than regular models.
The Porsche 718 Cayman GT4 RS is a high-performance variant of the Cayman sports car, known for its track-focused design and powerful engine. It features enhanced aerodynamics and a more powerful flat-six engine compared to standard models.
Car
Opel Manta
"GT4 RS Manta like"
The Opel Manta is an older sporty car that was made in Germany and is loved by fans of classic cars. It's known for its cool design and is often sought after by collectors.
The Opel Manta is a classic coupe produced by the German automaker Opel from 1970 to 1988, known for its sporty design and performance. It has gained a cult following among classic car enthusiasts and is often celebrated for its retro appeal.
Brand
Rolls-Royce
"...like then a Rolls Royce..."
Rolls-Royce is a brand that makes very expensive and luxurious cars. They are known for their high-quality materials and attention to detail, making them some of the most prestigious cars in the world.
Rolls-Royce is a luxury automobile manufacturer known for producing high-end vehicles that emphasize comfort, craftsmanship, and prestige. Their cars often feature bespoke options and powerful engines.
Car
Toyota JZX90
"...but you've got a JZX 90 that's like..."
The Toyota JZX90 is a type of car that is known for being fun to drive and is often modified for better performance. It's popular among people who like to customize their vehicles.
The Toyota JZX90 is a model from the JZX series, known for its performance and rear-wheel-drive layout, making it popular among car enthusiasts, especially in drifting and tuning communities.
Car
Toyota Tundra
"...you got a tundra that's modified like..."
The Toyota Tundra is a big truck that's great for carrying heavy loads and going off-road. Many people modify it to make it even better for their needs.
The Toyota Tundra is a full-size pickup truck known for its durability, towing capacity, and off-road capabilities, making it a popular choice for both work and leisure.
Car
Ferrari
"...I got to work on my Ferrari all day today like that's amazing..."
Ferrari is a famous car brand from Italy that makes fast and expensive sports cars. They are known for their performance and racing heritage.
Ferrari is an iconic Italian sports car manufacturer known for producing high-performance vehicles. The brand is synonymous with luxury, speed, and racing success.
Concept
SEMA
"...when you went to like some of the crazy events SEMA things like that..."
SEMA is a big car show in Las Vegas where companies display custom cars and parts. It's a place for car lovers to see new products and trends in the automotive world.
SEMA stands for the Specialty Equipment Market Association, which hosts an annual trade show in Las Vegas showcasing aftermarket automotive products and custom vehicles. It's a major event for car enthusiasts and industry professionals to see the latest trends and innovations in the automotive aftermarket.
Concept
World Time Attack
"we went to world time attack in Australia and like went down there and people were like losing their mind that we were there"
World Time Attack is a racing event where drivers try to complete laps as quickly as possible. It's popular for showcasing fast cars and exciting racing.
World Time Attack is a motorsport event that focuses on time attack racing, where drivers aim to set the fastest lap times on a circuit. It attracts a variety of modified cars and is known for its competitive atmosphere and high-performance vehicles.
Term
Hans device
"you have a Hans device you have harnesses you have seats you know"
A Hans device is a special piece of equipment that helps keep a driver's head and neck safe in a car crash. It stops your head from moving too much, which can help prevent serious injuries.
A Hans device is a safety device used in motorsports to reduce the risk of head and neck injuries during a crash. It works by restraining the head and neck to prevent excessive movement during an impact.
Car
Ford Mustang
"like the crazy Mustang with the million"
The Ford Mustang is a classic American car known for being fast and having a cool look. It's been around since the 1960s and is loved by many car fans for its performance and style.
The Ford Mustang is a legendary American muscle car that debuted in 1964 and has become a symbol of freedom and performance. With its powerful engines and sporty design, it has a significant cultural impact and a dedicated fan base.
Car
Porsche Panamera
"be like a Panamera in"
The Porsche Panamera is a fancy car that has four doors and is designed to be both fast and comfortable. It's great for people who want a luxury car that can also perform like a sports car.
The Porsche Panamera is a luxury four-door sedan that combines the performance of a sports car with the comfort of a high-end vehicle. Launched in 2009, it offers a range of powerful engines and advanced technology, appealing to those who desire both speed and luxury.
Car
Porsche 911S
"air cooled 9-11's get crazy"
The Porsche 911 is a famous sports car that many people admire for its speed and unique shape. It's been around for a long time and is known for being really fun to drive.
The Porsche 911 is a high-performance sports car that has been in production since 1964, known for its distinctive design and rear-engine layout. It is celebrated for its exceptional handling and engineering, making it a favorite among car enthusiasts and racers alike.
Car
Toyota Ae86
"an AE86 and like"
The Toyota Corolla is a small car that many people choose because it's reliable and gets good gas mileage. It's a great option for anyone looking for a simple and affordable way to get around.
The Toyota Corolla is one of the best-selling cars in the world, known for its reliability, fuel efficiency, and practicality. Since its introduction in 1966, it has become a popular choice for drivers looking for a dependable and economical vehicle.
Car
Acura NSX
"...A1 NSX at the time and I was like oh I like the NSX better..."
The Acura NSX is a sports car made by Acura, which is Honda's luxury brand. It's famous for being fast and having a unique design that was ahead of its time when it was first released.
The Acura NSX is a mid-engine sports car known for its performance and innovative design, particularly its use of lightweight materials and a V6 engine. It was first introduced in the late 1980s and has become an iconic model in the automotive world.
Car
Nissan GT-R
"...if I want a faster car I'll get a GTR so then the goal with the channel..."
The Nissan GT-R is a fast sports car that is famous for its speed and technology. It's designed for people who want a thrilling driving experience.
The Nissan GT-R is a high-performance sports car known for its advanced technology and powerful twin-turbocharged engine. It has a strong motorsport heritage and is often regarded as one of the best performance cars available.
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If Ken was still around and him at Unigam was still what it was, do you still think that you would be there?
Hmm.
I'm Vinanatra. I make videos on the internet about cars.
This is actually the least dangerous road we're going to be driving today.
I'm too embarrassed to fail because like Hoonigan's trajectory was just plummeting into the ground.
They took something I loved and ruined it.
We were once like the kings. We were at the top.
We were signed up to be there till the end of time.
Hoonigan was stronger than ever after Ken passed because we all felt like we owed it to Ken to make it work.
I hate to ask you, but how did you find out that that had happened?
We were all about to get in an Uber to go to Australia when we heard the news.
The thing about Ken that made his passing shocking was...
Vin, ten years ago, you jumped to the opportunity to work a seemingly just maybe a t-shirt brand.
And yet you're now recognized by millions of faces across the globe in an industry that you are super passionate about.
But in your own words, who are you and what do you do?
I'm Vinanatra and I make videos on the internet about cars.
Now you've always made videos on the internet about cars.
We've always seen your face since you began in cars, since you began at that t-shirt brand.
But now you make them on a channel that's actually named after yourself.
Now to get there, where did that begin?
Was it the moment that you joined that seemingly just a t-shirt brand which ended up being here again?
Or was it far beyond there, far back into your past that started?
I would say it's actually the exact opposite of what you just mentioned because when I worked at Hoonigan,
I never thought that I would have went on to go do my own thing.
So for me, I remember I had this crossroads in my life and it was either I go do my job.
Like I had a big behind the scenes job at Hoonigan and I was also a face of the brand on the content.
So I either like be a personality on the channel or do my desk job.
And I was like, it's going to be way more successful to do my desk job.
So I'm going to do that.
So I never actually planned to be like a personality, be someone on the internet more than just kind of like a face at Hoonigan.
And then the reason why I made that one video was because optically people didn't understand that we had desk jobs
and Hoonigan was this big thing that was actually like 80 employees and owned by a private equity company like this big piece.
Right.
They just saw us on the internet and I didn't want people to think that we were just trashing this company
because like Hoonigan's trajectory was just like plummeting into the ground.
And we were once like the kings.
We were at the top and it was just crumbling and I felt we all did all the hosts, all the people who were on camera were like,
man, we don't want to be associated with like the downfall of the brand.
So I went out and I was like, you know what?
I'm going to quit my job.
I want to get the hell out of here.
And I just want to let all the fans know like all the Hoonigan fans know like what I'm doing, why I'm leaving,
like what's going on, being really amicable about it.
But like just kind of like put my message out there of like, I'm leaving the brand.
Here's why I don't know what the hell I'm going to do next.
And I got like 60,000 subs off of that video and it did like two, like a million and a half views.
And I was like, huh, maybe I'll make some YouTube video.
Because in that video, you said you really didn't know what was going on,
that you're about to take your first vacation in ages, going out to Japan to figure out what was going on.
Was it that video?
Did that blow up while you were kind of on that trip in Japan?
You were like, oh, this kind of answers my question a little bit.
Yeah, it was kind of like it gained a lot of traction.
And I was like, wow, this is this is crazy.
And I still hadn't really considered it.
I actually left Hoonigan and took a job at Haggerty,
doing what I did at my previous job at Hoonigan, which was like business development.
So doing partnerships, you know, that's where I made a lot of money.
I learned how to do this very well.
And I took another job.
So my thing was like, I'm going to do this job.
I'm going to do some like side jobs and like consulting kind of figure out what I want to do.
And then like, I mean, not that you could really make a great living off like 60,000 subs.
But I was like, yeah, maybe there's something here, you know,
and when I got back from my vacation, I was like, I'm gonna make some videos.
I've read a lot about your story and followed a lot of the videos
and watched that very video that you're telling me about.
And something that kind of came through to me was some of us are like,
on the corner of the street selling stuff in the age of five,
all the kids that sell sweets out of their backpack at school.
And like, they have this entrepreneurial flair from like a super young age in them.
Would you say that because you're running the channel,
which is running a business, running your own brands and everything now,
have you kind of been forced into being a business owner and solo content creator
through the choices that you've made and the jobs that you've taken?
Or do you think it was always in there to kind of have your own thing?
I think it was always in there to have my own thing
because I was always like a hustler, you know, like as a kid,
I always wanted cool bikes and then cool cars and I ever made a lot of money.
So I was always like kind of figuring out my way how to like wheel and deal
and sell things and do whatever to make extra money.
And I was kind of used to it.
But, you know, over the last decade, I grew accustomed to like working
in this big company with like a big team of talented people
who, you know, you work alongside of to do something great.
And yeah, you know, doing your YouTube thing is like for me,
I think you could do it a lot of ways, right?
You can start a YouTube channel and you just make videos
and do and get ad rev and be broke because ad rev pays nothing.
Sorry guys.
Then there's like, you know, you could do some ads,
you could do some merch, whatever.
But, you know, coming from a big brand that literally like
exploded when we did our YouTube channel, I was like,
well, I know all the pieces of how to do a YouTube channel
and make it successful.
So I'm just kind of kind of attack it like that,
but like super scaled down.
I mean, it's me and Jolly, my media guy.
That's it.
It's just two of us.
And then my fiance Amy helps us out on the back end doing like
just helping out, right?
Like doing all like the back end stuff.
So it's like we're super small teams.
I can't compare myself to doing like what we do on a Hoonigan level.
But yeah, I kind of like looked at it was like,
I know this is a big undertaking from a business perspective,
but there's a lot of fruit in there.
If you want to get it and do it right at Hoonigan,
it sounded like throughout the journey,
you wore so many different hats,
even though it was a big organization.
It's basically like doing the same thing now though, right?
Because you've got to wear so many hats to do what you're
doing now, but it's just a smaller issue.
You know, so when I worked there, I it was very different,
very different time.
Like we were doing YouTube in 2016, like, you know,
the amount of content creators, especially in the automotive
space was like probably one millionth as there is today,
right?
So it was like just a different space and we, you know,
we all had different jobs in there.
So I never made a thumbnail before.
I never had the title of video before.
I Hoonigan never scripted videos.
We never really did anything beyond a concept.
Like we would come up with concepts and then just like
run with it.
And now I'm like, oh shit, I have to come up with like full
blown like episodes and make a make sense and have a storyline
and like do the whole thing.
So figure out how many episodes you need to do to make
the project work.
Make it.
Yeah.
Yeah.
It's it's a lot.
So it it's a huge undertaking to do it well.
And I can't say I'm doing it like great.
I think I'm making it work and it's been relatively
successful.
So the only thing I think that really holds me back
from doing like what we did at Hoonigan for, you know,
bigger viewership is like, I don't really want to do
crap.
I don't want to do and I don't want to really make like
clickbaity content, you know, I like pretty boring
subtle builds.
Like I have no desire to put like a twin turbo K-series
in my 360.
Which is not what you hear usually Americans saying
from a Brits perspective for argument.
So we will think that every single American, the second
that they get anything like that wants to make it
3 billion or what's power.
Yeah.
And and I think that to explode your channel, you really
have to do some like really wild stuff to get notoriety
and get people looking.
And I've had a pretty decent trajectory of sub growth
and my viewership on the channel is actually really
strong for the amount of subs I have not really doing
that outlandish stuff that I don't think has like a ton
of value for my life.
Like I want to buy cars.
I want to build cars I can drive.
I want to build stuff I can use.
I have no desire of building like YouTube cars.
I really don't and like as a one man show, it's like I
don't have the capacity to build the car, get it done,
make it work and do all that stuff and like have any
sort of like meaningful story behind it.
So I'm like, you know, I'm holding myself back a
little bit in some spaces, but I think that like
it's really important to do what you want to do
because the job is I mean, I work more now than I worked
before, you know, like I work easily 50, 60 hours a week
like casually.
Did you think it was going to be like that?
Um, you know, I only make one episode on YouTube a week
and I thought that would be pretty relaxed.
That's not, but I do think that like we make, we don't
really make like casual vlogs.
So it takes a little bit more effort in everything
we're doing and stuff and I don't think that's the
greatest business model in terms of like YouTube
success, but I think that the YouTube landscape has
changed so much in the last like seven years that
no one's going to sign up to watch another dude do a
vlog when you can watch all the heroes already killing
it, right?
Like how am I going to compare to like DDE or
Adam LZ or any of these guys who have like this
empire of like money and resources and sick cars and
whatever, then it's like,
Are you all competing?
And then you want me to do like a daily vlog of doing
like whatever, like I just don't think it'll work.
I mean, maybe I'm wrong, but I don't see it.
When we got in this van, you played down everything.
You were like, oh, but I'm not sure that I'm like
successful like in the way that you're saying and
like all this stuff.
But if you wound the clock right back to the day
you first joined Hoonigan, who were you back
then and what would you think of where you are now?
Man, so my story for that like real quick was like,
I was doing nothing.
I mean, I was like 25.
I lived at home.
My parents and I was like working other jobs and
stuff and didn't really have like a career, you know,
like I had like a desk job where I did data analytics
and I hated it and then I quit my job and I
got a job at like a body shop doing like writing
estimates and stuff for like crashed cars and
stuff. So like kind of went from like white collar
back to like no collar work type thing.
And why were you there though?
Because it sounds like maybe you're a little bit
lost like, oh, yeah.
I was just lost.
Yeah.
Um, so when I was younger, me and my brother used to
do air ride installs on cars, Volkswagen specifically.
So, you know, putting airbags on cars
and like slamming them and we were really good
at it and this was before they made kits.
So like they weren't doing like, you know,
order a management system and valve bodies and all
stuff and putting them on.
It was literally like you're taking coilovers.
You're putting universal bags on top of them.
You're going to a plumbing supply and you're getting
all these brass fittings and you're like making valve
manifolds and wiring them up and we were actually
really good at this and we knew how to make the cars
low.
We knew the stuff you had to cut.
We knew all the things you had to notch and, you
know, maneuver to make them like lay frame on the
ground and stuff.
So we started doing that and we were like, okay,
about time to like go to college, whatever.
Let's go and take like business classes so we could
open up a shop and probably like two years into
that, my brother was like, I'm going to get a real
job and he switched his major like accounting and
got like a job and like accounting and finance
and stuff.
So I was like, shit, well, I guess I should just
like go the normal route and like get like a
normal job, get a nine to five, do the standard
thing, you know, and like at the time I was
a younger dude in my friend group and everyone
was kind of like going through college, getting
jobs and like doing the thing, right?
So I kind of felt like a failure in a lot of
ways because I'm like, I was going to say, did
that internally deflate you?
Yeah, I was like thinking that you were going
to have to go down that path.
No, I actually was more deflated because I
felt like I was behind everyone.
So like all my friends were a bit older and
like getting situated.
And I was like still like figuring it out and
I was kind of like nowhere.
And I did this desk job.
I didn't really like it.
It kind of felt like soul sucking to me.
I also had no passion in it.
So I was like, whatever.
So I got an opportunity to run a body shop and
I was like, okay, at least I got back into cars.
This kind of puts me like a little bit back
towards my path like of, you know, owning
like a shop one day or something like that.
So I did that for maybe a year and and then
yeah, I got like, I was kind of sick of it.
It wasn't really going anywhere.
And then I got the text from Scott.
And he was like, he had started Hoonigan with
Ken and I like adjacently knew him.
Like we had met each other maybe once or twice,
but we were like had mutual friends through
Volkswagen's and I used to bug these guys
all the time because they worked for
Ken Block and I think, yo, give me a job of
Ken, give me a job of Ken.
I'll do whatever.
And and then one day Scott, I was just
like, hey man, job opening a Hoonigan,
marketing coordinator or something.
It was like 40 grand a year.
And I just like was like, dude, I'm down.
I like sent him my all my resume and stuff.
He never read it.
I did like cruelty.
Never.
I did like a trial like interview thing at
E-town with like, you know, Turk and
Forsberg and Hurt and all these guys.
And I don't know what it was probably just
to amplify the other wreck equity stakeholders.
And then we just like, yeah, he made me
like offered me the job, moved out to
California and just started doing the
thing, just learning on the fly.
It does seem that you have said yes to
pretty much every opportunity then that
was landed in front of your feet.
Yeah.
Throughout that, like, and just seeing
where it goes.
Yeah, pretty much.
Because I always think of life a little
bit like a freeway or a motorway.
Yeah, you're going down and then
there's blocks of traffic and then
there's a little bit of more like open
freedom.
But at some point, like something
happens, maybe there's a crash.
Maybe there's a faster route available
and you choose to come off and then
that's going to be the exit that
you like.
Do you think for you that
message from Scott was a really
significant point where you percent
yeah, because I wanted to like leave
New York where I was and I didn't really
know why and I didn't know how to leave
without having something lined up.
So it was like the perfect opportunity.
I did say no to one opportunity
though.
My dad's friend owned like a window
company in New York City and they
offered me a job at some like
astronomical amount of money to install
windows on high rise buildings.
Have you got fair fire?
Hell yeah.
I didn't even consider it for a moment.
They were like it was dude.
I I mean when I was younger,
I think it was like hundred bucks
an hour or something to install
windows and I like remember sitting
to a I remember sitting with the
dude who owned the company and I
was like, so you do it from the
inside or the outside?
They're like, yeah, no outside like
scaffolding hundred floors up.
I was like, no chance.
There's some huge up there on the
YouTube is near me called Stella
scaffolding rather the same engine.
I see them.
They're like actually hanging on a
pole over over the edge of a building
and it's just like one cord.
I'm just like guys, whatever you even
pay yourselves is not enough.
No, I didn't even consider it like
I love money and I've always
wanted money and that was not.
But when you put me up high,
I'll take a bit less.
Yeah, I'm like I'll do something
more ground level for sure.
So getting into the beginnings
at who you're going because people
will probably if they think of you
and they think of him again,
they'll probably think of all the
times that they've seen you through
a screen, massive smiles, probably
involving smoke like loads of fun
like those moments that make us
absolutely fall in love with
television and video and especially
real video because it's as you said
like videos weren't scripted.
They kind of had an idea of what
you wanted to do and then they'd
go and create themselves.
But there was so much more to
like your whole experience there
in the background of the things
that you did than would probably
meet the viewer's eyes.
So what was like the first year or
two like within the business?
Well, we didn't do YouTube in the
first year or two.
We were just doing we were just
a merch brand that was like did
like Instagram and Facebook content.
So yeah, just like honestly
learning it's crazy.
I look back on my photos and stuff
and like within the first year
is like already building a C 10
pickup to go on hot rod power
tour and like all this stuff
like it's crazy.
It all moved so fast.
But I was just kind of learning
the industry and learning how to
do a lot of this stuff.
Like I got brought on as like a
marketing coordinator athlete
manager like product guy, you
know, and that kind of just morphed
over time and it just was like
we were I think I was employee
number like 11.
So it was like a small team.
So it was just like whatever we
have to do just like do it,
you know, whatever you're good
at, you'll kind of like fill in
that gap and that'll be like
another responsibility you earn.
You know, why the growing
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This is a guy where multiple hats.
Yeah, I was a jack of all trades
for sure.
Like when I was my big strength.
When did like you mentioned
like doing the truck
and going on the trip was like
a significant moment.
But when was one of the first
moments that you fell in love
with being inside?
Oh, I love the right off the rib.
I mean, getting like we had this
shitty warehouse
and downtown Long Beach
and, you know,
I had shipped out a Dakar
yellow E 36 M3.
What car I had when I lived
in New York
and I shipped that out
and, you know, that was already
here when I had driven
out across country in a
daily and, you know,
you're getting you're sitting
at your desk at work
with like cool car shit
around and then like my E 36
and like Brian's Nova
and Hertz arc seven
and like all the stuff is just
like sitting right there.
I was like, yeah, this is sick.
Like I love this.
And why though?
Because I'm going to like
take it back again for a second.
What was the moment in your
earliest years
years that formed that love
for cars that made the doing
what you were doing then
feels so special.
The Chevelle back there.
The car told you about my dad's
car.
So he didn't own that
because we didn't grow up
like well off.
We grew up in Queens
and a pretty like lower
middle class family area
and my dad loved cars
but never was able to have
his own fun car.
So all I heard
about my entire life
was how he wanted a 70 Chevelle.
All he wanted
and that's why I'm building it
for him now.
So I'm building him like
his dream car
that I've heard about since I was a kid.
But that like my dad's
like desire for cars
and us to always like
look at them
and like, you know, brochures
and looking for them
in newspapers and things like that
just made me always love cars.
So was that stuff going around
like the outskirts of Queens
and New York
when you were kind of growing up
was there like
was there lots of cars around?
I don't remember any really nothing
because now like our world
is so full of pictures
and videos
and everything is there
our fingertips
for us to kind of
we almost get immersed
in thinking everything's everywhere.
I went in my week
and there was literally cars everywhere.
So I'm sure I did
but we get how far away
some people's journeys
they're involved in that
actually start.
No, we didn't.
There's no cars around me.
My dad worked for a dealership
same dealership.
He works at today.
You know, all these years later
and he got demo cars.
So which basically means
when they got a new car,
he would get a new car
for like six months
and then give it back.
So he always had like new cars
and none of them were really that sick
but he'd get like,
you know, LUMIDA Z34s
and like Beretta GTZs
and like whatever, right?
Never Camaros
never Corvette's
nothing like that
but like
so he always used to get these cars
and we would think they were cool
and we'd like flip through
all the books
and stuff about them
or whatever.
So we just kind of like
geeked on cars
but we didn't have any like
exposure to cars.
You're talking about
the earliest years there
your memory of cars was in books
like your media for them
was in magazines or books.
That's literally
how you absorb them.
Yeah.
Yeah.
If we fast forward to you
sat in that position at Hoonington
you were one of the key people
that grew like the social account
from like zero
to like over a million.
So actually I took over Hoonington
social at like 600
and then grew it to like
over a million
and then we like hired
social people and whatever.
And that was funny
because before like
I think I had like 70
followers on Instagram.
Like I never used social media
before that
and I just kind of got like
did you crash course in it?
Think that was it
from what you'd learn there
or were you just like naturally
good at understanding
how to do that?
I think I'm like
I'm just like allergic to
or like I'm too embarrassed to fail.
So like I just want to do
I'm like a dog
like I just want to like
do good for my owner
you know.
So like I got a job
and they were like
OK like post on Instagram
and we would have a group chat
and it was like
five people in the group chat
and like clearly
I was the bottom rank
and was like
no one's going to contribute
except you.
So you're going to do all of the
like come up with a post
so I'd like send a photo
and then the copy
and someone
one of the other five people
would like
adjust the copy to have like
brand tone
and that's how that worked
and then after a little bit
couple weeks
months however long
I don't remember
they just stopped responding
and I just kept posting
you know
and it was like
at one point it was like
do five a day
do five posts a day
and I was like
do three organic
through two product posts
like all this crap
and like you just kind of like
learn.
So for me
I was just like
I moved cross country
to do this job
this is the coolest job
I've ever had in my life
I'm going to do a good job.
Many of you might not know
this but away from the
recordings that I do
in my van studios
I've actually got a digital
marketing agency
now we specialize
in a lot of automotive
clients but we cover everything
really
our team is made up of
PPC specialists
SEO specialists
and the most talented designers
I've ever seen
which have done work
like the Starnagloss website
the TWR website
and many more
we've actually just built
icon box
for the auto Alex crew
as well
meaning that people
that watch their channel
can buy their favorite
merch
seamlessly
and in style
so if you're interested
in starting a project
and you'd love to speak
to us
just tap the link below
and let's hop on a call
what was the first time
that you actually appeared
in the Instagram post
rather than behind
so we used to do like
you know
because we'd always like
try to post around the shop
because like the whole thing
was like
you know
we want to show that
we have like cool cars
and the brand is the people
whatever
so like
we'd post my car
whatever like
you know
it was
seven of those like
of the 11 people
it was like seven dudes
under
you know
30 years old
so it was like
let's
you know
we have to be in some
of the photos
for products
and stuff
so it's all kind of like
it sort of happens
slowly
you know
and then you kind of
are like scared
and awkward at first
and then you stop caring
what was your first memory
of meeting
Ken
along that journey
first time I met
Ken
we were testing
his
probably my
one of my favorite cars
Ken cars
which was the
Mark II Escort
Kazi
you know
70s
Escort
with the
checker
of the
American flag hood
like dude
with the
what was it
a Millington Diamond engine
300 horsepower
four cylinder
that revved
the 9000
so sick
yeah
I sound amazing
so I met him
we went out
to Apple Valley Speedway
to go do some
stuff with him
and Ryan Turk
and
yeah
I was like
so nervous
to me
Ken
because I was like
damn
this guy's
like
he's the boss
he's like
super famous
like whatever
and he
is just super cool
we like
drove
and then
sat in RV
and talked for a bit
and then we went to Chipotle
at the end of the day
it's those moments
that we mentioned
mentioned though
that like
the most memorable
in some people's
journey
it can literally
be something
like as simple
as a text message
from a meal
at a restaurant
yeah
they're so
significant
when you look back
on them
but at the time
it's almost
so insignificant
yeah
I remember
the first time
Ken Block
called my cellphone
like
I remember
the day
I remember
the conversation
I remember
where I spoke to him
like
that was a
he called
about some
business stuff
and
do some things
that he needed
to be done
which was like
cool
cause I didn't really
know like
Ken even
remembered my name
you know
I was like
I don't even know
if this guy
knows who I am
and like
he called me
and I remember
I was in my apartment
in Long Beach
and I was just like
sitting on my
back patio
and I was just like
whoa
fucking
Ken Block
called me
like
this is crazy
you know
like
and yeah
it's
like
just things like that
you know
really stick out
in your head
because it was like
it felt like
such a monumental
moment
like that was like
the most like
notable person
I've ever met
in my life
at that point
you know
but if we were to
fast forward
and show
that guy
sat in Chipotle
and sat on the
step
after that phone call
his own Ferrari
in the shop
behind us
and like
the channel
and the fact
that you
literally
did gain
60,000 subs
in your first
video
and now
an all to 300
like
what would he
think of that?
dude I
so
um
I feel like
I'm getting
older now
and
of like
life is
kind of
crazy
right
so
like
and like
step back
and think about
like
how much
I have
not
how much
I
want
or how
much other
people
have
because like
being an
L.A.
is crazy
you know
we're joking
about it
before
about like
you come out
here
and everyone's
got a
GT3
everyone's
be
you see
an F 40
on the street
like everyone's
so rich
out here
and then
you take
another layer
into that
and you're like
my YouTube
friends
or my
media
friends
and you're like
Amelia
you know
Amelia Hartford's
a friend of mine
Damon Fryer
is a friend of mine
like all these people
I'm like
friends with
and they're like
majorly successful
so like
it's hard for you
to look at like
my small shop
here
and think like
all I'm doing
great
when your friends
are like
doing
20 times better
right
so just
literally
yesterday morning
I'm like
walking my dog
and
I was just like
looking at houses
on my walk
and stuff
and I was like
damn remember
a couple years ago
I could only
dream about
14
and my
E46
M3
and like
now somehow
that's not enough
now I'm like
you know
I want a house
with a shop
on the property
I want
you know
like
this shop's
not even big enough
because I'm already
out of space
and like
you know
I have
the GT3 RS
and a Ferrari
and a
you know
whatever
and you're like
that's crazy
being in LA
surrounded by that
though
is it kind of
hard to humble yourself
when it's like
when stuff starts
to take off
like that
what do you mean
like how so
well what you've described
is the friendship group
that you currently
have around you
with the guys
that you've said
that how everybody
has these cars
so I get what you mean
we're literally
on the way here
and we're actually
passed by a
GT4 RS
Manta
like
then a Rolls Royce
goes
and this was like
but that's the stuff
we're picking out
it's amongst
a lot of other cars
thousands of other
cars that are around
do you still
surround yourself
or do you just
still know
some of the guys
that you like
grew up with
because it can be
really hard
when you go on
different parts
yeah
what's going on
with the guys
you grew up with
yeah
and honestly
my
so my friend
group in New York
is still like
my best friends
in the world
like
I haven't lived
there in 10 years
actually like
last week
was my 10 year
anniversary
living in
California
and they're still
like
it's like
I never left
like those are
my closest friends
ever
and they
they give me
some shit
for like
being
a internet guy
you know
like
because
none of them
are on the internet
like
they're on the internet
but none of them
are like
any form
are connected to
social media
like they use it
just to like
like normal people
you know
so it's
it's
it's
it's funny
because like
yeah
to them
it's like
you have all these
frigging cars
and doing
all this
nonsense
right
in your
but in your head
which is
what I was
getting out
when you compare it
to the guys
that are like
doing the same
kind of stuff
for you
are you
constantly
still beating
yourself up
I think
it's just like
you got to
you got to find
the balance
right
because it's like
yeah
and some
some ways
I'm like
I always
say this to people
like
even like
Jolly
my media guy
and friend
always like
say stuff
and I'm like
you're always
rich to some people
and poor
dollar people
it's it
like
no matter
what
you're always
like
you're always
going to have people
to look
up
that are doing
better than you
and then
there's always
going to be tons
of people
who are
and look
at you
like
you look
at those people
and like
that's at
all levels
of life
you know
because he'll like
it's expensive
out here
right
so he'll complain
sometimes
about like
how expensive
it is
and stuff
and I'm like
yeah
but
you've got a
JZX
90
that's like
you got a tundra
that's modified
like
you live in
L.A.
like
you know
like
to some people
that is
an incredible amount
of well
you know
so I think
that there's
just like
there's levels
to it
and you
have to
like
I always
aspire up
I don't
ever want to
like
drag myself
down
but you also
have to
like
appreciate
and like
understand
like
where you're at
have you
always been
content
I don't
think I'm content
at all
really
no
I don't
think I'm content
at all
I think I'm like
trying to
to be
but I think I'm always
like
what's next
what's next
what's next
are you a
goal setter
like
I want half a million
subs
I want a million
subs
like
do you look at
it for sure
that way
yeah
do you beat yourself
up if you don't
get there
in a certain
timeframe
yeah
I do
but like
I also
I don't
write any of my
goals
downs
we don't
kind of
forget to give
yourself some
buffer zone
but
I set
goals
and I just
I think it's important
to set
goals like
you got to
you got to
want to get
places
you know
like
I mean
loose goals
don't be so
rigid with it
like
I don't
I don't
I won't care
if I don't
hit certain
things
but like
I know
I'm always like
I want to get
more
I want to get
more
I want to do
X Y and Z
but
the North Star
that
I feel like
I've like
fucked up with
the past little
bit is like
I've been chasing
like money
and
then I've realized
that
the like
doesn't always go
in the same direction
so recently
I've been trying to be like
okay
like
how do I
find more happiness
how do I
find a balance in life
that lets me like
enjoy life
more
because like
I do
great shit for work
like this is incredible
I got to work on my
Ferrari all day today
like that's amazing
but
it's kind of empty
at the end of the day
because it's like
I work by myself
like if Jolly's
not filming
I'm like
alone
you know
I don't really
have like
a crew
like I did
at Hoonigan
like
there's life outside
of it all
so it's like
how do you
you know
how do you
blend all those things
so
not to be like
a downer
but
I think that's like
the reality
and a lot of people
don't
ever expect that
because they just think
like
you get to do
fun shit for work
like it must be awesome
and you're like
it is
many times
really difficult
because the people
that you
also speak about
they're also in this
game
and doing the
videos
that they're
putting out
and creating
the content
like
some people do
not understand
how dogged
these people
are like
they work
I feel like
so many people
that are on their journey
up or
a style
something new
have moved away
from something
you can feel guilty
so quickly
every minute
that you're not
actually working
on a car
and finding
their balance
and like
finding that balance
of not working
and being
okay with it
can actually be
like a really
difficult thing
yeah
and I mean similarly
to what you're
doing
you know
it's Friday
night
you're dragged
your girlfriend here
like
it's
so
like
it's an
all consuming
like
career
whereas like
all my friends
back in New York
who chose the
nine to five life
go to work
go home
but that life
doesn't give you
occasionally
these moments
where
you're
with your mates
everyone's smiling
the smoke
pouring off a car
yeah
there's cameras
capturing the moments
that one day
you can show
your kids
and you can go home
and show
your dad
and your family
and you sit down
you can watch
piece of content
of something
that you just
got paid to do
and that right
there
is what I like
to call
a top gear moment
it's insane
yeah
I always trip on that
like
just
like the fact
that some things
I do
are work
what was
one of the first
like
especially
if you could
tie it
to a video
of like
experiences
of you
of that
exactly
what I've just
kind of described
the major
I mean
probably all
what
what the hell
is this
yeah
I probably
like
the daily
transmission
stuff
like
we
we
hated making
that show
like
it's so funny
because people
the whole goal
of that show
was to create
a facade
of
a brand
that didn't exist
so like
and what I mean by that is
the goal of daily
transmission
was to create
a world
where
all we did
was
fuck off
and have
fun
and that made
people
like the brand
because they're like
I want to work
for this company
where
all these guys
do is
fuck off
and have
a good time
and do
burnouts
but the reality is
we shot
that show
we shot
five episodes
on
Thursday afternoon
two
to 7 p.m.
roughly
and
any other time
we had to film
they would be like
I'm on my computer
like
write emails
or like
in meetings
and shit
and then they'd be like
fuck I gotta go outside
and
film
and be like
I gotta go
and like
close my computer
like walk outside
and be like
alright burn out time
let's go
so like
it was
such a wild world
that no one
knew
really existed
what was your dad
think about that
looking in
can surely hear a lot
of the stuff
that he would see
would be through the videos
that you're filming
Ryan
imagining that
they were watching the content
putting out and thinking like
what the hell
he's been doing
no way
my parents are
my parents are
super supportive
and they
are just like
my mom
my mom
just didn't want me to move
because she didn't want me to move
but
she also is like
is it a real job
do they have health insurance
and I lied and told her
yes
they didn't
I'm sorry mom
I lied
but we eventually got health insurance
but
but
yeah
like my parents
were just fucking stoked
like my dad came out
here
helped me work on this car now
and he just kept telling me like
how proud of me he is
and like how
awesome it is
you know
because like
to him
it's like
they don't understand it
they live in a
in a world
where you get a normal job
and you go to work
and then you go home
and that's it
that's what you do
so like my
they saw all that shit
and they're like
oh you look like
you're having a good time
and then they come out
and they're like
oh you have a nice house
you all these cars
you have
stuff
and
you do this crap
like this is crazy
like this is an amazing thing
like so to them
it's like
mind blowing
that this life exists
you know
to all my loyal listeners
listening on Spotify
Apple
and other streaming platforms
I urge you to do me
a quick favor
that you might not know
that you could do
you can actually follow
if you're listening
on Spotify
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and also rate it
with how you feel
these conversations have been
how they may have helped you
or if you're just enjoying
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it really will help us
if we're able to grow
our streaming platforms
beyond hundreds of thousands
of monthly listeners
thank you so much
for listening to this episode
of the podcast
and I really hope to bring you
some more inspirational
guests soon
you talk about the days
vividly
when you joined
Hoonigan
at the beginning
that story
like 11 people
remembering your first phone call
from Ken
etc
Hoonigan became
such an enormous
global brand
such a movement
such a thing
that you can't really even
describe
it's merch
it was brand deals
it was green
like it was everywhere
what for you
on that journey
were like the hey days
of that brand
like what was the times
that you thought
they're like
you were unbeatable
unbreakable
that there was nothing
that could possibly
like go wrong
never once
really
the age old saying
is
is I don't remember
because my brain sucks
but it's like
the age old saying
oh shit
it's like
it's like
you never
like you never know
the good old days
when you're in
them or some shit
right
what is it
something
that
it's that
it's like
you never know
the good old days
when you're living them
only thing you look back on
and Hoonigan was that a lot
a lot of times
were the good old days
but in the moment
we were always like
thrashing for something else
so whether it's like
growth
or a new project
or just like busy
or like
we fucked something up
and we're trying to fix it
like it
always felt like a
constant
like
running away from the moment
so we
when you get a sense of the scale of it
when you went to like
some of the crazy events
SEMA
things like that
I mean
go to
we went to world time attack
in Australia
and like
went down there
and people were like
losing their mind
that we were there
I was like
holy shit
we're in Australia
like
life for you
when people started losing their mind
for you though
because you're in those
daily transmission videos
like
we've got
millions of views
and then like
honestly insane
what was that like
for someone
on their journey up
was probably never
imagining that that was going to be
part of their life
I think like
all things in life
it happens pretty slow
so like
you get a couple like
kids
noticing you
you know
while you're out at the beach
or ride your bike
or whatever
you know
and like
it kind of happens
a little bit
and you're like
okay
I think it's just car kids
you know
like small world
stuff
and then it keeps happening
and happening
and you're like
oh wow
this is crazy
like
yeah
it's
what makes it more polarizing
I remember
my mom
and my sister-in-law
were out here
I don't remember why
it was just them too
but
we went to
like
get food
before one of their flights out
and
we were like
getting lunch
and some kid
just like came up
and was like
geeked
and my sister-in-law
was like
you know that kid
I was like
no
she was like
wait
what the fuck
like
and I just remember
like thinking
people who aren't in this world
when stuff like that happens
it's like
insane
it actually just had
we
me and
Amy went up to
Gernsville
which is like
no where is
ville
above San Francisco
like
three hours
north of San Francisco
and it's like
Little River town
and worth all of her friends
who are like
super smart people
like
lawyers
doctors
like
they're all like
I don't belong there
and we
were walking down the street
and some dude was like
hey man, love your videos
like
blah blah
was like
talk to me
and they were all like
what the hell is that
and I was like
but I was just so
embarrassing to explain
like
all I make videos
on YouTube
in times like that though
which is almost like
times where you have
a massive grin on your face
because you can't quite
believe what's going on
did you ever
think that
that it will come
to an end
with Hoonigan?
hmm
um
no
I didn't think about it
I didn't think it would
come to an end
it felt like
it was going to be forever
like
we all thought
we were like
lifers
we were signed up
to be there
till the end of time
like
ride or die
shit
no one left
like
like
if you were in the crew
and you
worked
and you
like
did the thing
like
you were never going to leave
just
life
was literally like
the family from
Fast and Furious
yeah
straight up
and it wasn't like
we've all made
you know
early days
made shit money
worked a ton of hours
like
had no life
no friends
like just like
we were the crew
that was it
you know
and uh
yeah
no one would have
thought about leaving
you just like
that was it
so what was the first
thought for you
um
was it
Ken's past then?
no
actually
after everyone
thinks that
most common
thing people think
is
Hoonigan died
after Ken passed
not true
Hoonigan was stronger
than ever
after Ken passed
because we all felt
like we
owed it to
Ken to make it work
um
and I saw that
movements
be found
and all the stuff
that was going out
yeah
we were all like
super hyped
everyone was like
fuck yeah
let's do this stuff
like
we're like
super into it
but we were
owned by a
private equity
company
at the time
and like
the thing is
is like
it's really
hard to say
but you
can't
quantify
growth
with
money
directly in a
lot of ways
so
what I mean by that
is like
media
and like
brands built
like to build
an audience
you have to do things
that don't
make financial
sense to
grow the brand
that makes
literally
no sense to business
people
what do you mean
grow the
brand
if it's not
making money
you're like
no
no
you need to
build sentiment
while
losing money
but to them
it's like
that's
not real
you need to
make money
build sentiment
sell product
convert people
to the product
and you're like
no no
cause like
telling someone
to buy a t-shirt
doesn't make them
want to buy a t-shirt
doing burnouts
in a cop car
with a sticker
on the side of it
that says
Hoonigan
like
makes you
want to buy
the t-shirt
you know what I mean
like
there's such a different
level of
thinking
and
the
the suits
of the company
never really trusted
the kids
which are like
all of us
you know
so I was like
that was
always really tough
do you think
it did then
make it hard
after Ken
passed
because there wasn't
also this
great big voice
of trust
that those members
maybe had
yeah
I think it was really like
Brian
fought for the company
a lot
like
like Brian
fought
the CEOs
and the board
and stuff
for the crap
we wanted to do
at Hoonigan
and then
when he lost
Ken
it was like
losing someone
on your side
you know
so he kind of got
overran
a lot more
and then
yeah
kind of like
crumbled from there
I hate to ask you
but like
what was
your
how did you find out
that that had happened
and like
from someone
that you become
so close to
and you
so vividly remember even
your first moment
of a phone call
from the guy
like he was so talented
like the last person
I had
in this van
on this trip
was
Larry Chen
and I've actually
got his new book
over there
there was this
two-page
photo
that Larry has taken
and it is
Ken drifting
Pike's peak
and it is just
the most
incredible
like
you don't even
need to
like see
who was behind
the wheel
to know straight away
who it was
and appreciate
how
big
his nuts
must have been
I had to be able to do
stuff like
I've always
how much talent
it was
but like
to you guys
he was more than that
because it was someone
you spent time
so like
how hard did that
hit you
lot
while I was more worried
about
like Brian
and Ron
because they were
way tighter with
Ken
like I had a good
business relationship
with Ken
we were friends
but like
I wasn't
super super
close with him
you know like
I joined
who and again
we were in Long Beach
he was in Utah
so we'd like
work together
and see each other
but like Brian
and Ron
traveled the world
with Ken
because they were
on his rally
team
for so long
so like those
guys
and like Brian
obviously
started the company
with him
so when I found out
I really
was more worried
about my friends
and like
how they were doing
we were all about
to
like
pretty much
about to get in
in Uber
to go to Australia
when we
heard the news
and then it was like
like
Hurt
was at the airport
I think
he had already
went through security
we were like
dude
don't get on the plane
he was like
holy fuck
like
what did we do?
Yeah
yeah
we were like
oh
like
no one expected
that
because like
the thing about
Ken
that
made
his passing
shocking
was
Ken never got hurt
so like
we work with
Travis
was strong
a lot
Travis
gets hurt
all the time
Travis
is broken
like every bone
in his body
he is like
destroyed
like
his body
is destroyed
because he's so extreme
but he does
like
he does
get hurt
often
Ken
was like
the opposite
because Ken would
Ken was like
I don't even like
jumping cars
he's like
it's like
like doing big jumps
like stupid
he's like
I don't want to do any of that
I'd rather do
precision driving
like
Ken never got hurt
so
for him to like
go out that way
was like
a big shock to people
because he was very like
not practical
but he was very like
you know
calculated
calculated
in what he was doing
yeah
it's insane
when you see
a picture
like that
to describe somebody
as a calculated
risk
it's there
with age
comes a cage thing
like
he felt
like cars were safe
because
cars have roll cages
you have
a Hans device
you have harnesses
you have
seats
you know
like
you have a way bigger
chance of surviving
like a crazy car crash
I mean that
that corner
if you don't know much
about Pike's Peak
that's called
EVO corner
because the crash there
was
the EVO going off the cliff
the EVO going off the cliff
and rolled like
100 times
like I got out
like walked away
I think
he didn't
he didn't
just stroll off
but he like
was in
horribly injured
yeah
the same aura as Travis
yeah
if
Ken
was still around
and
Hoonigan
was still
what it was
when he kind of
described those moments
like
drifting EVO corner
do you still think
that you would be there?
this next one's
for all you car
max shoppers
who just want to
buy a car
your way
wanna check some cars
out in person
uh-huh
wanna look some more
from your house
okay
wanna pretend you
know about engines?
nah
I'll just chat
with car max
online instead
wanna get pre-qualified
from your couch
whoo
wanna get that car
hey S.A.P
you wanna do it
your way
wanna drive?
car max
hmm
maybe
um
so
Hoonigan
wheel pros like
bought up a whole lot of
businesses and stuff
throttle
being one of them
throttle like
builds cars
um
they
have three million
subscribers on YouTube
uh
they
got out
and got
sold to another company
and then they're like
doing well again
I think
if Ken
and Brian
stuck it out
maybe
we would have eventually
broke out a
wheel pros
and went somewhere else
like a more
fitting company
uh
and then maybe
it could have like
restored
but
it felt like
a lot of damage
had been done
and like
the more things
that go wrong
you're kind of
like
you get sour
everyone
gets sour
um
and was the
things going
wrong the most
just like
the restraint
on the team
being allowed
to do
what the team
had always done
to make it work
but honestly
it's kind of
like
movies stuff
like
like it's
where you'd see
like a
TV show
like
everyone just
started to hate
each other
like
the
big business politics
were like
you know
people pitting
people against each other
because they wanted to
break up friendships
and stuff
because they didn't
like that
like
we were this
like
click
that was a small
business
that got
bought
and then like
they didn't like
that
we all like
operated together
you know
so like
they were trying to
make us all
like
hate each other
and like
it was all just
like
it turned into
this like
place
where used to go
and be with these
people
who you loved
and had a great time
to like
you just had
like resentment
for everyone there
because like
everything was a
plotline for
this like
greater business thing
so
I don't know
I feel like
maybe
maybe it wouldn't
have like
came back
like
it felt like
we got so damaged
and like
we all left
and then like
all of us became
better friends
again
you know
like
because the thing
that really resonates
from like
what you've said
about that story
is
the fact that
after
Ken's passing
there was this
momentum
to kind of
make him proud
make it
even stronger
even better
I like
I think that's
really key
that you said
like most people
think it was
the Ken thing
that triggered
me
to leave
but in reality
it wasn't that talk
so we were all actually
really positive
so you guys were like
positive about
what it could become
but it just
become too much
in the end
um
well no
so we
we were like
okay
it's a perfect time
we're going to do
Jim Conagrid
Ken blocks
Jim Conagrid
which is like
it's like
racing
it's like
timed
head-to-head
drifting
but it's really
specific
how it has to get done
to be interesting
and
it's an expensive thing
to do
and we really wanted to do it
and
as you know
doing things like that
it would be like
probably a year or two
of like
breaking even
in the red
maybe in the black
and
they just kept
putting it off
putting it off
and then
just like
canceled it
and we were all like
hmm
like this is it
you know
like if we can't
do this one thing
that we're all
passionate about
that we think
will bring the brand
to the next level
which would be like
starting a
motorsport series
then like
it's
it's all dead dust
like
we don't want to keep
doing
this first
that drag racing shows
like
we've done
200 of them already
like
if you guys
just want to keep
doing the cheap stuff
that gets the views
like
that's a ticking time bomb
had other people
like peeled off
before you
triggered yourself
to go as well
hurt left first
he
had an opportunity
to be on a
Hot Wheels show
and
at the same time
had like
got a partnership
with T pain
to do some
to do some stuff
so he had
an exit
so he left
like a month
before me
but we kind of
like
hurt
had like a
soft to leave
because of the TV show
then he came back
for a little bit
and then he left
and then
yeah
and then I left
then Brian left
then Ron left
then
what was the time
Zach
Queen
like you actually
leaving
and kind of
putting that chapter
to bed
and thinking right
I'm going to go
do someone else
that and you
put in that video
live
which essentially
sparked
the whole of this
new journey
that you're now
on
that limbo period
before going around
that whole
like
central
what did that
feel like to you
I put that video
while I was still
like going into work
and
I didn't even tell
like
the CMO
at the time
he was like
probably one of the main
reasons
why
who need
getting crumbled
he was like
saw your video
I was like
yeah
still pretty good
huh
okay so it was that bad
so you do
put that video
live
before you actually
handed your
notice
then
no
I put my notice
in
I was like
oh
under the year
I'll bet
you were still
working
like your garden
even stuff
I told them
that end
of the year
was like
I was leaving
in January
and I
put that video
up like
December
something
and I was like
awkward
I didn't care
because at that point
I mean like
I was going
into the office
for like
three hours a day
they had closed
down
tire slayer studios
without telling
the audience
like
we had this
we had this
like
remote
corporate office
somewhere
and I just
never used to go in
because I'm like
this place is
dead
this is over
like
I'm
I got a plan
my exit
and I'm like
which I wasn't
doing
I was really
just like
taking time
off to
fuck off
but
like
I would straight up
go into the office
at 11
and leave it
to
like
I'm like
going for
one meeting
and I'll just be like
go to lunch
and never come back
I'm like
this player
you know
because I was like
this is this
this is over
like this isn't working
you know
in your video
you were like
super amicable
about the whole
thing
like
you try
you try
to
be
super respectful
in reality
now
like
I care less
going back
would you
have put some extra
stuff in there
like
that you said
today
about like
why
no
because a lot
of people
I liked
work there
still
and
I didn't
feel like
it needed to
be like
aired out
you know
like
I
I'm
like
I was like
you know what
I'm going to make this
as like
PG is possible
no one needs
to know
all the dirt
you know
then as time goes
and like
things get worse
and worse
and they fire
all the people
that I know
and care about
I'm like
I don't really
give a shit
anymore
you know
like
they
they screwed
the whole thing
up
I'm sour
about it
they took something
I loved
and ruined it
you know
so
so let's
get on to
your own journey
your own cars
then
because
again
a misconception
that I think
a lot of us
Brits have
is that
every American
just love stuff
with a million
horsepower
that goes in
a straight line
they really
care about
call his
unless
he's drifted
yeah
and I really
I've met someone
that I think
has so many
similarities
with me
and the cars
that I love
because
you
have a
GT3
you literally
have a
Ferrari
and
they are
two of my
favorite car
brand
nice
in a well
portion
Ferrari
like
so
what gets
like
your gears
to confine
your
GT3
like
how insane
was that
for you
Oh dude
that
yeah
that was like
nuts
I bought
walls
on a conference
call
at
Hoonigan
on Brick
trailer
and
and then
I traded that
for
the
GT3
or
S
which
I never
thought
I would
own
you
have that
like
that car
is just
like
my absolute
halo
car
so
the fact
that I have that
now
yeah
it's like
insane
will you
ever
sound like
go
if someone
was to pay
me like
an
exorbit
amount of
money
I might
I've
been
thinking about
it
more recently
just because
LA
has
my like
the outside of
the city
like
where I live
it
sucks
I haven't
like
I don't
drive the
GT3
or S
so much
because
it's like
I just
live in a
traffic
II
like
grid
area
with
no
fun
road
so
I'm like
that car
to me
is so
special
and so
fun
to drive
and I'm like
that goes
out
when
I'm going
to go
driving
you
know
like
I'll
drive
into like
the store
or like
to go
get
coffee
or something
and I'm just
like
this isn't
what
this is for
what got you into
that style
of cars
cause like
I see you
out of the ring
recently
as well
with me
shows
for the
channel
like
hitting up the ring
in all
the crazy cars
and 9
11's
obviously
like
the thing
so
there's
like a
GT3
or S
every movement
of your
eyeballs
at the
yeah
what got you
into that
stuff
rather
than just
like
the crazy Mustang
with the million
horsepower engine
I was
into
Volkswagen's
as a
kid
so
we were into like
show cars
and straight line
performance
so we build
like
they ran like
12's
um
so that was really
what we were
into
and then
once we got out of
the whole
like
stance
thing
I got into
more like
grip
performance
like
evos
STI's
M3's
things like
that
and just
really enjoyed
like
yeah
like
grip driving
I always thought
drifting was cool
but never could
afford it
which is funny
cause like
you would think
like having a
you know
like a
track car
would ever be
more expensive
than a drift car
we're like
drifting
is such a
consumable
hobbies
so I couldn't afford it
when I was younger
so I just
like didn't do it
and
um
yeah
and that's kind of
like
what built my love
for it
and then
obviously
Porsche
was always
like
the top of it
you know
I never really
cared about
Ferrari's
that much
like it
always seemed
like too
bougie
too pretentious
for me
like
I love the way
they sounded
but I was just
like not
for me
um
but then
like
Porsche
always felt
like
the less pretentious
sports car
you know
so
but
the thing
with Porsche
is
and I mentioned this
with
this is quite like
a really cool
detail
in Brown from
the UK
and we spoke
about this
the other day
it's like
I feel like
BMW
has always been
cool
like
the M3
has always been
cool
no matter
kind of
what iteration
there's something
cool
about them
and we
said
like we
sat here
like
when did
Porsche
become
cool
2020
2014
it did
because it suddenly
happened
because
well I think
that's
the early
top gears
of like them
taking the
mick out
of Hammond
and May
like Clarkson
used to about
like the
dull specs
that they have
on there
be like a
Panamera
in
champagne
with
16
inch
wheels
it's just
like
I don't
when did
like
all the like
22 year
I'll start
choosing
like
Porsche
on time
so I
I went
to the
first
two
loft
decals
2014
2015
and I was like
wow
this is like
pretty cool
and I always
thought
Porsche's were
like
cool
but not
didn't
really care
that much
about them
like
going to
autocross
there's a
dude at the
white
nine
and seven
GT three
with a trailer
like
he's like trailer
his tires there
that shit was
sick
and I was like
that's cool
and then
I kind of
saw the progression
of like
air cooled
9-11's
get crazy
and I always
love the
997
991
generation
GT three
GT three
RS's
but
I eventually
bought an
air cooled
car
built like
RS
excuse me
built like
an RSR
I rock
style
like
air cooled
9-11
SC
it was fun
but it's
kind of like
slow
it's between like
an
AE86
and like
you know
like a
GTI
or something
like
it just wasn't
just
yeah
it wasn't
it just wasn't
really
super exciting
for me
and then
I had bought
like
an
A1 NSX
at the time
and I was like
oh
I like the
NSX
better
so I sold the
SC
yeah
so I sold the
the 9-11
and then
and then
I bought the
GT three
because I was like
the car
I always had
been looking
for and I would
follow the
market on
those things
and I remember
just seeing
one cell
had like
80,000 miles
on it
sold for like
over a hundred
grand
and I was like
that's it
never getting one
they got too
expensive
this is it
and
and then
yeah
when I was like
making good
money at
Hoonigan
I was like
you know
fuck it
I'm gonna buy it
like
this is like
I work a
miserable job
where I make
a lot of money
like
I'm getting
my dream car
which is
insane
because you bought
that car
while in
Hoonigan
there's a
bit almost
amplifies
how big of a
decision
that was
to hand in
you notice
leave
without really
knowing exactly
what you were
doing
before
do you know
I like
like
six
six
or
eight
months
before
this is what
I'm saying
like
you're in a
position
then
to be able
to do
that stuff
yet
you had to
make the
decision
to kind of
stop
stop
that income
is free
yeah
start
from scratch
again
like
dude
I made
so
scary
I made
more money
at
Hoonigan
than I
ever could have
imagined
making
in my life
like
my annual
salary
was
because I made
like
I did
commission
and stuff
so
like
I made
a ton of
of money
more than
I thought
I'd ever
make
so
then
when
I was
going to
leave
that
I was
like
only
fuck
but
because
I made
commission
off of
partnership
deals
and
sponsors
and all
this other stuff
I knew
that
that
was going to
go down
based
on what
we were
doing
so
I was like
well
I'm
going to
take a huge
income
loss
anyways
like
no matter
what
I'm
going to
do
I'm
going to
take an
L
so
I was like
rebuild
phase
like
you know
luckily
I don't really
live above
my means
like
I have
some really
expensive
cars
and stuff
but
other than
that
like
I'm
pretty
financially
smart
like
I invest
my
money
I
don't
like
waste
my money
on a
ton of
shit
like
my
monthly
overheads
low
so
I was like
I could do
it
it's like
cars
are full
fingers
and like
the rest
of life
is
one
kind of
there
how did
you
end up
with
the
Ferrari
that
is a
by
product
of YouTube
so
I had like
nine
cars
and I was like
I need another
car
for the
channel
like
I need to
do something
I don't
want to do
a build
content
but
I need like
a project
so
that's all
anyone
thinks
with nine
cars
is like
I need
another
need
another
one
so
I had
a
honestly
my
favorite
90s
JDM car
I had a
CYM
FDR
X7
one of
350
ever made
is
so
yellow
a few of my mates
lose
their minds
when they
yeah
it was a
non-sun roof
yellow
which is
super
super
rare
single
turbo
hall
tech
like
the
absolute
perfect
FDR
X7
I sold that
and I bought this
well actually
I bought this
first
and then
I sold that
but
like
that was
my
my sacrificial
lamb
so did you
buy this
for the algorithm
or do you
still love
this
no
I love this car
I bought it
because I was like
buying a cheap
shitty Ferrari
and like
buying a Ferrari
for less
than I sold
my 93
Mazda
for
why do you
say
cheap
shitty
Ferrari
because there
are so
many
that
can't
necessarily
get into
one
is that
because you
spend your
life
around the
people
that are like
able
to buy
the F
I paid
like
47
grand
for that
thing
so
and this
is a thing
for all you
haters
out there
I'm not
saying
47
grand
is a
cheap car
I'm saying
47
grand is
cheap
for a
Ferrari
because like
I always call it
a cheap
Ferrari
and people are like
rich guy calling
a Ferrari
cheap
and I'm like
no no no no
it's
cheap
for what it is
to be fair
in the UK
I'm not sure
you could quite
pick up a
360
like that
for that
amount
it was a great
deal
absolutely
great
deal
it was like
I mean
it was
gold
on
tan
unless
it was
auto
Alex
is
one
that
dips
just bought
Oh
mine was
it was
gold
on
tan
automatic
with
40
something
thousand miles
on it
so
you know
and they
needed
some love
and what's
the plan
for that car
like
paying such
but what's the
finished
this is it
done
walla
put an interior
in it
I got different
wheels
so that's
literally
done
never
gonna do
anything to
so then
is your mind
already at
the next
build
the next
build
and the next
no
what
YouTube
does
to you
yeah
so
you know
a lot of people
are like
Oh
dude
twin turbo
it
do this
to that
I'm like
no
I
you don't
need the
360
to make
800
horsepower
it makes
400
horsepower
it weighs
right at
3000 pounds
and it's
so much fun
it's
not change
a single
thing on it
to make
and make
more power
like
it's the
like
for what reason
if I want
a faster car
I'll get a
GTR
so then
what is
the goal
with the channel
like
because
you're sat there
finished a
build
thinking about
the next
build
like
where is
the point
that you
would be
content
you've done
all those
stuff
and say
that
you're not
content
so
where is
the point
of
content
I actually
don't know
so
I
have been thinking
about this
a lot
recently
I don't really know
where to go
with it
so
my other
friend of mine
James
Pumphrey
speed
we talked
about this
too
and it's like
he's like
you know
if you
ask me
to define
my channel
I don't
really know
yet
and I kind of
feel the same way
because
I'm like
I don't really
know where
I want to go
with it
because
I'm like
going through
things right now
I'm like
I don't
want to build cars
what I
like
doesn't
work for
YouTube
like
I don't want to build
YouTube cars
I don't want to get into
like buying
crashed cars
and rebuilding them
because like
I don't have the
resources
like
you know
like
Matt Armstrong
or like
Tavars
or anything
like
I don't know
if I want to get into
that space
so I'm like
what do I
like doing
I like buying
and selling cars
I like teaching people
about like
how to get
things for less
money
how to like
wheel and deal stuff
like how to sniff
out good deals
how to like
work your way
into the cars
you want
so I'm thinking
we're going to try
to like
lean more
into that
and then the other side of
is do more like
storytelling stuff
so like
if I want to
pick a single
like
a single
object
and like
talk about that
for an episode
so
we'll do things like
you know
whatever
episodes
about like
we did an episode
with scato
and it was like
I called it
like shore form
podcast
which was like
take a topic
which was like
building cars
for the internet
that's
suck in real life
and we did that
and I thought
that did really
well
you know
and then it's like
with JP
we did an episode
and it was like
how hard is it to modify car
in
Germany
tell us
about it
you know
and like
kind of do things like that
so I don't know
I think I got to like
find my niche
I really
I want to kind of like
I would love to get
to like
a Matt Armstrong level
or something
but I don't know
what that is
that I can do
that would be like
that viral
you know
I think it'd be insane
to so many people listen
especially so many young people
listen
that someone
that gets recognized
in public
and that has got
literally a GT3
and a Ferrari
and a family
and like
has put together
this whole world
yet can still be
a little bit lost
on the current outcome
of totally going on
yeah
well
yeah
because I think like
I was just watching
the the
liver King documentary
and like
that dude is like
a lunatic
and you're like
like
you really have to be
crazy enough
to like
lose yourself
in yourself
to
to just like
become an internet personality
to be like
viral
doing something
you don't want to do
but if you want to
just be like
an honest person
who like
is a normal dude
like
think of like
Doug DeMiro
or something
you know
he's just like
a dude
that like
reviews cars
because he likes it
then you just
have to like
find your niche
and like
how do you like
differentiate yourself
honestly
before
Doug
the first person
I used to watch
all the time
and I'd love
to actually
have him on
I have no idea
where he's gone
but
do you remember
the guy
Sarp Kylo for
like
no
he'd literally
do a review
of any car
that came out
a dealership
and it'd be like
is the way
in to see
every button
and look
and grab
and then he just
vanished
do you think
he built like
eight million
subs
like
sold the channel
and just
whoa
vanished
like
and he barely
put his face
on camera
but he was just
a dude
that loves cars
which
that's great
reality
is what we all are
yeah
because I think
like you look
at like
Matt Armstrong
which
like
no one
has come up
quicker
it seems in him
like
holy crap
you know
like
last two years
been like
insane
but he's just like
a dude
like doing a thing
but you
I feel like
I don't know him
at all
but I feel like
he seems
like he's
doing what
he likes
and it just
so happens
that like
a couple things
hit
and then he just
like
went over the top
with doing
the thing
he likes
you know
yeah
I'd say
from knowing
Matt
that's
probably true
but I've never
I've never
met anybody
that
that works
the 11
of hours
that Matt
does on their
channel
like
obsessed
like
the way
people
it's been insane
to hear
your story
and how
you've got
to where
you are today
all the
crazy
times
through
who
and everything
in between
because
to someone
on the outside
that
everybody
thinks
must be
lapping up
the success
it's
insane
to also
hear
like
a way
life
can
take
you
so
Vin
thank you
for coming
to the
regular
out there
is
let me
know your story
letting
everyone else
know your story
and if you
enjoyed this episode
please
make sure
to hit
the light
button
don't
forget to tap
that
subscribe
button
and we will see you again
soon.
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