The Independent Dealer Podcast

The Independent Dealer Podcast

Jeff Watson & Luke Godwin

Updated 2 days ago
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A podcast for Independent Used Car Dealers to get help on how to improve their dealerships and their life. As current used car dealers, Luke and Jeff find the best advice from industry experts and other successful dealers. If you want to learn and grow your business with like minded used car dealers tune in each week. "Dealers Helping Dealers"

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Episodes (466)

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#281 - NIADA Convention 2023 Wrapup

Jeff gives his debriefing on NIADA 2023. What you missed out on if you missed convention. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Unfair Advantage Automotive Mastermind Group August 3 2023https://unfairadvantagemastermind.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E281 Jul 06, 2023 27 min

#280 - Get A Grip - NIADA 2023

Jeff moderated a session from NIADA 2023 in Las Vegas. The Entrepreneurial Operating System is a way of running your dealership so you can enjoy it. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Unfair Advantage Automotive Mastermind Group August 3 2023https://unfairadvantagemastermind.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E280 Jun 29, 2023 46 min

#279 - Stocks Are Up, Cars Are Down

If interest rates go up, prices must come down. What the return to normal wholesale price depreciation means for the industry. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Unfair Advantage Automotive Mastermind Group August 3 2023https://unfairadvantagemastermind.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E279 Jun 22, 2023 36 min

#278 - HIBT w/ Jason Berry

At a very young age Jason has built a successful dealership and software company Carketa. Here the story of how he went from being a ringman at the local auction to where he is today. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Unfair Advantage Automotive Mastermind Group August 3 2023https://unfairadvantagemastermind.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E278 Jun 15, 2023 49 min

#277 - Unfair Advantage Automotive Mastermind Group

The 10th anniversary of UAAMG will be held Aug 3 2023 in Myrtle Beach, SC. Join other dealers for a day of masterminding to improve our businesess. Learn more and get registered. https://unfairadvantagemastermind.com/ Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E277 Jun 08, 2023 42 min

#276 - Branding Your Dealership IADAU 2023

Live recording at Utah's state convention 2023. Jeff moderates a dealer panel on "branding your dealership". Hear other dealers advice on how to set your dealership apart from the competition. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E276 Jun 01, 2023 42 min

#275 - Oh Captain My Captain w/ Jeff Martin

The new head honcho of NIADA, Jeff Martin stops by to speak with the boys. They quiz him on upcoming national convention and of course try to tell him how to do his job. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E275 May 25, 2023 40 min

#274 - Whats Your Morning Routine

Luke & Jeff as attendees at BHPH united 2023 about their morning routines. Starting your day off right personally and professionally is cruical to having a productive day. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E274 May 18, 2023 24 min

#273 - Setting Goals From BHPH United 2023

Live session from BHPH United 2023 where Luke moderates a dealer panel about setting goals. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E273 May 11, 2023 33 min

#272 - Tips For Getting A Line Of Credit w/ Primalend

The crew from Primalend join us at BHPH United 2023 to talk loans, lines of credit and land purchase. They share tips on how to get your ducks in a row before you start talking to banks. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E272 May 04, 2023 31 min

#271 - Using AI In Your Dealership Today

The boys share how they are using AI in their dealerships and what they think the future could hold for dealers. Applications like ChatGPT can save dealers time and money by automating creative tasks. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E271 Apr 27, 2023 31 min

#270 - Are Regulators Making Up Rules w/ Shaun Peterson

Longtime friend of the show Shaun, gives us the low down on whats going down in DC. With split control of the house and senate are regulators making up the rules on their own? Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagiowww.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur  

S4E270 Apr 20, 2023 35 min

#269 - Sales Slowing, New Car Consolidation, Best Vehicles Under 10k

Luke & Jeff react to this weeks headlines. Does wholes price increase and retail sales decrease equal a perfect storm for dealers. New car dealerships are being consolidated into the hands of a few groups. Consumer Reports list of best vehicles under 10k. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagiowww.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur  

S4E269 Apr 13, 2023 28 min

#268 - How I Built This w/ Josh Sellers

Josh has "slow grown" his BHPH dealership over 18 years and now has 1800 accounts on the books! Not afraid to get his hands dirty, Josh is a true owner-operator. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagiowww.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur  

S4E268 Apr 06, 2023 50 min

#267 - Navigating Turbulant Waters w/ Steve Levine

The CFPB and FTC have stepped up enforcement against car dealers. Its always important to be aware of your dealerships exposure to fines or a lawsuit. Stay compliant. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagiowww.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur  

S4E267 Mar 30, 2023 38 min

#266 - When Banks Go Bust w/ Tim Lawrence

With a rash of recent bank failures and capital markets tightening we went straight to the source to get info on what dealers should do to be prepared. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagiowww.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needshttps://www.buckeyereinsurance.com Primalend, lending options designed for your successhttps://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online:https://www.facebook.com/groups/independentautogrouphttps://www.facebook.com/jlukegodwinhttps://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor:https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur  

S4E266 Mar 23, 2023 43 min

#265 - How I Built This w/ Hubert Keller

Hubert started Kellers Auto Sales almost 2 decades ago with a home equity loan. Now he sells over 100 a month with a very small staff. Hear his story... Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagio www.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Primalend, lending options designed for your success https://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E265 Mar 16, 2023 39 min

#264 - Hiring & Retaining Top Talent w/ Julie Holbein

Julie is the VP of talent development at BigLots. She shares with us a little teaser of her upcoming session at BHPH United 2023. Great info on how to hire top talent and keeping it. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagio www.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Primalend, lending options designed for your success https://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E264 Mar 09, 2023 39 min

#263 - America Car Center, Autotrader, Customer Appreciation

What ACC shutting its doors means for us dealers. Luke gives his opinion on why you should be worried about Cox Automotive. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagio www.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Primalend, lending options designed for your success https://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E263 Mar 02, 2023 33 min

#262 - Luke Visits Jeffs Dealership

Luke's dream of visiting Southern Utah has come true. Even better, he gets to critique Jeff's operation and physical layout of his dealership. Its great to have a trusted dealer friend do a site visit to help fine tune your business.  Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagio www.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Primalend, lending options designed for your success https://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E262 Feb 23, 2023 27 min

#261 - How I Built This w/ Dare Saul

Dare has built his dealership in the middle of nowhere yet sells cars to people from all over the country. Hear his story of "out of the box" thinking and creativity. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagio www.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Primalend, lending options designed for your success https://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E261 Feb 16, 2023 45 min

#260 - ChatGPT, Hire The Smile, Audit Your Processes

Fresh off 20 group meetings, the boys talk hot topics. How Luke is using ChatGPT in his dealership and why Jeff is auditing everything. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagio www.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Primalend, lending options designed for your success https://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E260 Feb 09, 2023 38 min

#259 - Better Together, DPG joins 20 Groups.

Buckeye Dealership Consulting has given the Dealer Performance Groups to NIADA. This combines 20 Groups & DPG back under one roof. Rob Fox and Scott Allen talk about how this came about and what it means for the independent dealer. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com [email protected] Support the businesses that support the podcast. BHPH United Convention 2023. April 30-2 at the Belagio www.BHPHUnited.com Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Primalend, lending options designed for your success https://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E359 Feb 02, 2023 34 min

#258 - Why Your Financial Projections Are Wrong w/ JP & Chad

Junk in, junk out! The financial projections for your dealership are crucial for a healthy operations. Feed it good data to get a good roadmap of where your dealership is going. JB & Chad from MB Accounting share with us the top errors dealers make when forecasting. www.MBAC-Accounting.com Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Primalend, lending options designed for your success https://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E258 Jan 26, 2023 35 min

#257 - How I Built This w/ Timothy Evans

Tim owns a dealership in York South Carolina. He shares with us his story of how he built his business from from the ground up. Thank you for listening we hope you learned something new. Let us know what you think. -Leave us a review www.theindependentdealer.com [email protected] Support the businesses that support the podcast. Buckeye Dealership Consulting for all your education and reinsurance needs https://www.buckeyereinsurance.com Primalend, lending options designed for your success https://www.primalend.com/ Please subscribe, leave us a review, and share with a friend. Connect with us online: https://www.facebook.com/groups/independentautogroup https://www.facebook.com/jlukegodwin https://www.facebook.com/sendtojeffw Listen to all our episodes on Anchor: https://anchor.fm/theindependentdealer Used car dealer, independent dealer, automotive, car sales, entrepreneur

S4E357 Jan 19, 2023 41 min