AAH #646 - Is Tesla Turning Into a Legacy OEM?
About this episode
A deep dive into Buick's transformation into a premium SUV brand, with guests Russell Dad and Stephanie Brindley discussing impressive sales growth and the introduction of the new Invista model. The conversation highlights Buick's strategy to attract younger buyers with affordable pricing while maintaining a premium feel. The hosts also explore the implications of pricing strategies in the EV market, the challenges posed by legacy automakers, and the evolving landscape of electric vehicles, including Tesla's recent price cuts and the competitive dynamics in the industry.
Buick Enclave
"...e, and then uh kind of you know, gave the the the Enclave a really nice set of improvements last year, and ..."
Dodge Journey
"..., and and customers are just they've been on this journey and we've been tracking it very closely and able ..."
Ford Mustang
"... so there's a problem. But I mean, if you look at Mustang Makey pricing that got caught a little bit. They ..."
Tesla Cybertruck
"...a. So basically all he needs to do is release the cybertruck boom. Yeah sure, yeah, that that'll help overall...."
Tesla Model X
"...ing for a three year period on the models and the Model X. I mean that that that's a marketing move, right,..."
Mercedes-Benz EQS
"...ifferent. But you look at SNX, and you look at at EQS and EQUE, and you look at I seven and he go, well..."
Ford Fusion
"...sh I mean, we all remember some some tourists and fusions that they did mid cycle enhancements which were a..."
Mercedes-Benz EQE
"...o stuff. You know, you mentioned Mercedes and the EQE and the EQS and they anounced a subscription pack..."
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