A buyer and hosts walk through a real Nissan Murano negotiation where the dealership manager blocks the deal and won’t negotiate directly. The sticking points include a $1,000 color upcharge, add-on bundles, and unclear pricing that shifts once incentives, financing, and “protection” fees are discussed. Along the way, they confirm inventory by stock number/VIN, compare competing offers, and debate whether services like Delivrd (and dealer “value protection”/dealer ads) are worth the cost.
In this video I am hunting down a 2026 Nissan Murano for my client in Texas. They want a specific color, they want to stay local, and they want a clean easy transaction. What I ran into was dealership after dealership either blocking me from the manager, refusing to negotiate, or charging markups on a brand that is publicly struggling to move cars.
"There's a stock number here.
[170.7s] What makes the most sense for you?
[173.4s] Give me over the stock then, please.
[174.9s] Stock number, T is in Tom, C is in Cat, 118, 518."
A stock number is like an inventory ID the dealership uses for a specific car. It helps them find the exact vehicle you’re asking about.
A stock number is the dealer’s internal identifier for a specific vehicle in their inventory. It helps sales staff quickly pull up the exact car’s details (like availability and options) without confusion between similar listings.
"A Nissan Murano in the deep ocean blue pearl.
[189.7s] That was a new one, correct?"
That phrase is the car’s paint color name. “Pearl” usually means the paint has a special layered effect that can look different in different light.
“Deep ocean blue pearl” is a paint color description used by manufacturers/dealers. “Pearl” indicates a multi-layer finish that can show different shades depending on lighting and viewing angle.
"What is that car, actually? It is a Nissan Murano. I do see that one coming up now."
The Nissan Murano is a midsize SUV. Here, they’re talking about a specific Murano they have listed in their inventory.
The Nissan Murano is a midsize crossover SUV known for its comfortable ride and family-friendly packaging. In this call, the dealer is using a stock number to identify a specific Murano in their inventory.
"while I'm checking on what we have for incentives and rebates and specials on it, I want to say this is platinum trim level."
These are discounts the dealer or manufacturer may offer to lower the price. They can make the final deal cheaper than the sticker price.
Incentives, rebates, and specials are manufacturer- or dealer-funded price reductions offered to encourage purchases. They can change the effective selling price even when the advertised price or vehicle MSRP stays the same.
"I want to say this is platinum trim level. This is a platinum trim, you got it."
Trim level means the car’s version and feature package. “Platinum” generally means it’s a higher-end, more optioned version.
A trim level is a specific equipment package for a model—different trims typically include different features, comfort tech, and sometimes powertrain details. “Platinum” usually indicates a higher, more fully equipped version than the base trim.
Term
tax title and lifetime
"at 53.1, plus some tax title and lifetime. You guys have any of those dealer add-ons fees, dock fees, any of that craziness?"
“Tax, title, and lifetime” refers to common deal-cost line items that get added to the out-the-door price. Title is the paperwork/fee to register the vehicle, taxes are government charges, and “lifetime” likely refers to a long-term coverage add-on or plan included in the quote.
"You guys have any of those dealer add-ons fees, dock fees, any of that craziness?"
These are extra charges the dealership adds on top of the car price. They can be things you didn’t expect, so it’s worth asking what they are and whether you can remove them.
Dealer add-ons fees are extra charges added to a car deal that aren’t part of the vehicle’s base price. They can include things like protection packages, appearance items, or administrative items, and they often get added after the initial quote.
"Well, you know, we all get a pair of taxes, and then we do have our Navar protection package, which is what everybody wants on their cars."
A “protection package” is a bundle of extras the dealer adds to your car deal. Here, they’re describing it as items meant to protect the interior and the paint from everyday wear.
A protection package is a bundled set of add-on items the dealer sells as a single line item. In this case, the Navar protection package is described as including floor mats, paint/edge protection, and other protective accessories.
"So our protection package is gonna have the Nissan laser cut all-weather floor mats."
These are tougher mats for the floor that are meant to handle wet or dirty weather. They help keep the carpet underneath from getting ruined.
All-weather floor mats are rubber or heavy-duty mats designed to handle rain, snow, and mud. They help protect the car’s carpet from moisture and debris, and they’re often included in dealer protection packages.
"It’s gonna have the start technology, which is your door edge guards and cup guard."
These are small protective strips on the door edge. They’re there to help stop scratches when the door hits a wall, parking spot, or other objects.
Door edge guards are protective pieces installed along the edge of the door to reduce paint damage from impacts. They’re meant to prevent scratches when you open the door and it brushes against something.
Part
cup guard
"It’s gonna have the start technology, which is your door edge guards and cup guard."
A “cup guard” is an extra protective piece meant to prevent scuffs in a spot that gets hit by items. It’s basically a shield to help keep the paint looking better.
Cup guard refers to a protective accessory intended to shield a specific area from scuffs or scratches—here, described as part of the “start technology” package. The speaker connects it to protecting surfaces around where items (like cups or bags) might hit.
Part
brake plus
"We have our brake plus on it, which is a great feature. Oh, okay, you guys can do it for a while."
“Brake plus” sounds like another dealer-added protection item. The details aren’t fully explained here, but it’s being sold as a helpful extra feature.
“Brake plus” is presented as another add-on feature inside the dealer’s protection package. While the transcript doesn’t explain the exact function, it’s clearly marketed as a specific branded protection item related to the car’s braking area or brake-related protection.
"So what is a 72, 75 month APR bonus cash that's on your website, it's two grand. that's on your website, it's two grand. So if I get the 0%, do I get two grand as well? No, so on the 72, 75 for the well-qualified customers, you would get special rate financing plus that 2,000."
Sometimes the dealer offers extra money only if you finance the car in a certain way. If you pick a different financing deal, you might not get the same bonus cash.
The segment discusses incentives where “bonus cash” is only available when you qualify for a specific financing structure (like a 72–75 month term and a well-qualified credit tier). That means the cash incentive may not stack the same way if you choose a different offer such as 0% financing.
"So what is a 72, 75 month APR bonus cash that's on your website, it's two grand. $17.95 floor mats, I get the blinking lights,"
APR is the interest rate on the car loan, expressed as a yearly number. A lower APR usually means you pay less money overall.
APR (annual percentage rate) is the yearly interest rate used to calculate the cost of financing a car loan. When a dealer advertises an “APR bonus” or “special rate,” it’s describing how much interest you’ll pay over the loan term.
"I was looking at your guys' pricing here, so I see you guys are doing a discount, and there's this value protection pack and a doxie."
A “value protection pack” is a bundle of extras the dealer adds to the deal. It’s often things like protection plans and service coverage, and dealers may try to make it sound required.
A “value protection pack” is a dealership bundle meant to protect the car’s value and/or justify the purchase price. It’s typically made up of add-ons like protection plans, coatings, and service items, and it can be presented as required even when it’s really optional or negotiable.
"It has three years of the Apex, the GPS device, and the ceramic coating for the outside and the inside,"
A GPS device in a dealership “protection” or “value” bundle is usually a tracking/telematics unit. These systems can be used for location tracking, vehicle recovery, or app-based features, and they may require a subscription depending on the provider.
"It has three years of the Apex, the GPS device, and the ceramic coating for the outside and the inside,"
Ceramic coating is a protective layer put on the car’s paint. It’s supposed to help the paint resist dirt and stains and be easier to wash, but how well it works depends on how it’s applied.
Ceramic coating is a liquid polymer/ceramic-like protective layer applied to a car’s paint. It’s marketed to improve stain resistance and make the car easier to clean, but the real-world durability depends heavily on prep quality and the specific product.
Term
tire irritations
"and three years of tire irritations and oil changes at any Nissan dealership."
That phrase sounds like a transcription error, but it’s clearly talking about tire-related coverage. Dealership bundles often include things like tire maintenance or repair for a few years.
“Tire irritations” appears to be a mis-transcription of a tire-related service term (likely tire-related maintenance or coverage). In dealership bundles, these items commonly refer to things like tire rotations, balancing, or replacement/repair coverage for a set period.
"Wow, okay. That's already on the car? Yes, it's already bought for the vehicle and everything, and added. Okay, so that's something that's mandatory."
They’re talking about dealer add-ons that the dealer is acting like you can’t remove. That’s important because it can raise the price, and you should ask what’s truly required versus optional.
The speaker is describing dealership add-ons being treated as mandatory—meaning they’re bundled into the deal price rather than clearly optional. This matters because it changes the negotiation: you may need to ask whether each item can be removed, and whether the discount still applies without the bundle.
"I didn't realize I'd have to pay a $3,000 add-on package for the oil changes and some paint protection. Understood."
A dealer add-on package is extra stuff they add to the deal that you pay for on top of the car. Here it sounds like it includes services like oil changes and things like paint protection.
An add-on package is a dealer-added bundle of items or services that gets tacked onto the car’s selling price. In this segment, it includes oil changes and paint protection, which can raise the out-the-door cost even if the base car price sounds negotiable.
"I didn't realize I'd have to pay a $3,000 add-on package for the oil changes and some paint protection."
Oil changes are routine maintenance that keeps the engine healthy. Dealers sometimes sell them as part of a bundle, which can make the overall deal more expensive.
Oil changes are scheduled engine maintenance, and dealers sometimes bundle them into a paid package. While the service itself is normal, bundling it as part of a dealer add-on can be used to increase profit and reduce how much room you have to negotiate the car’s price.
"I didn't realize I'd have to pay a $3,000 add-on package for the oil changes and some paint protection."
Paint protection is extra coverage the dealer sells to help protect the car’s paint. It’s usually something like a coating or film, and it can add cost to the deal.
Paint protection is a dealer-sold product or service intended to protect the car’s exterior finish from chips, scratches, and fading. It’s often marketed as a protective coating or film, and it can be bundled into add-on packages that affect the final price.
Term
dealer ads
"Every car gets charged $149, I apologize for that, but dealer ads will be $21.99."
“Dealer ads” means extra charges the dealer adds on top of the car’s price. They can make the final cost higher than you expect.
“Dealer ads” here refers to dealer-added charges that get tacked onto the deal beyond the base vehicle price. These can include marketing or administrative line items that raise the final total even if the sticker price looks close to your target.
"Okay, I was really trying to be a 48 out the door, that's where my number was trying to be worth, really close to that though. Okay, if I did a 48 out the door, is that something that we can get a deposit on?"
“Out-the-door” means the final total you’ll pay to drive the car off the lot. It includes the car price plus the extra stuff like taxes and fees.
The out-the-door price is the total amount you pay to take the car home, including the car’s price plus taxes, registration, and dealer fees. It’s the number shoppers should compare across dealers because it reflects the real total cost, not just the advertised price.
"Okay, if I did a 48 out the door, is that something that we can get a deposit on? Yeah, yeah, I mean, if you do a 48 out the door, about a boom, about a bang, well, me and my business partner will do this right now."
A deposit is a payment you give to hold the deal or the car while things get finalized. It can be part of making the purchase “real.”
A deposit is money you put down to reserve a specific deal or vehicle while the dealer finalizes paperwork or pricing. In negotiations, deposits can be used to lock in terms—or sometimes to move the buyer toward accepting the dealer’s final number.
"I'm still waiting on you. Yeah, I'm getting questions on like trim. Like the MSRP is the same MSRP."
MSRP is the “sticker price” the manufacturer lists for the car. Dealers might sell the car for more or less than that number.
MSRP (Manufacturer’s Suggested Retail Price) is the sticker price a carmaker sets for a specific vehicle configuration. In negotiations, it’s often used as a reference point, but the actual selling price can be higher or lower depending on incentives and dealer pricing.
"You can look up the VIN if you need to. It's a bottom."
VIN is like a car’s fingerprint number. It helps you confirm you’re talking about the exact same vehicle and see its details.
VIN stands for Vehicle Identification Number, a unique 17-character code assigned to a specific car. Dealers and buyers use it to look up the exact vehicle’s build details, options, and history so they’re negotiating for the same car—not a similar one.
Term
match it
"hey, I have the deal. If you guys can do it, I'll buy, if you guys can match it, I'll buy the car from you."
“Match it” refers to a dealer agreeing to match a competitor’s offer or price. In car buying, it often means the dealer will adjust the out-the-door numbers (price plus fees) to win the sale.
"Again, we are seeing dealerships trying to charge
two to $3,000 to $4,000 a markup."
A markup is extra money added on top of the car’s normal price. If a dealer marks up the price by a few thousand dollars, that’s money you’ll pay unless you negotiate it down.
A markup is an added amount over the dealer’s baseline pricing—often above MSRP or another reference price—to increase profit. In car deals, markups can show up as “market adjustment” or “dealer add-ons,” and they directly raise the out-the-door cost.
"FTC, didn't you put a warning out to all these dealers
that you had to advertise this, I guess?
That only applies to some and not all, right?"
The FTC is a U.S. consumer-protection agency. The speaker is basically asking whether dealers have to advertise certain pricing rules, not just charge extra later.
The FTC (Federal Trade Commission) is a U.S. government agency that enforces consumer-protection rules, including advertising and deceptive-pricing practices. The speaker is referencing FTC guidance to question whether dealers must advertise required pricing details.
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If you just Google the stock number,
you will find the car on Neeson's website.
You guys call the manager and said,
I've been waiting long enough for this deal.
You're telling me it's the color
that is why it's an extra $1,000.
You guys charge $1,000 for that color.
Put the deal in front of his face and say,
I have a deal for 48 grand.
Sign it, yes, or no, he's buying from outside.
The urgency is why you're not selling cars, my friend.
I don't care if the manager is busy.
I'm annoying.
Are Nissan struggling to sell their cars?
This is a question that I get asked all the time.
Nissan is underwater.
The car market is crashing.
Nissan is going under bankrupt.
I have no idea.
Actually, I do have no idea.
They aren't doing super well.
So the real question is,
what kind of deals can you get on their vehicles?
I want to negotiate on this Marano.
This client needs a Marano.
Their car is breaking down.
They need a vehicle.
We're going to get on the Marano.
You guys don't know, I sold Nissan Subaru.
I'm familiar with the Marano.
Now this Marano person wants a Marano new.
They want a quick in and out transaction.
They don't want high pressure.
They don't want to wait all day.
They want streamlined, super easy.
They want deep ocean.
Ooh, that color is a little bit harder to find.
Deep ocean or champagne.
That's a little bit easier.
Let's go with those two colors first.
That gives us some good options,
but I really want to get this deep blue.
It's all 2026s.
They want the light interior.
Okay, okay.
The price point that this client wants is super realistic.
My client only wants to shop local though,
which is, okay, I like that.
I like that.
Let's shop local.
Client lives in the great state of,
can anybody guess the client's state?
This great state of Texas.
I'm going to watch as we call dealerships,
sit back, relax.
Hello, go.
Thank you for calling.
It's on sales.
My name is Shaden.
So whom do I have the pleasure of speaking with?
You have the pleasure of speaking to Tommy.
How's it going?
All right, it's going well.
How are you doing today, Mr. Tony?
You know what I'm doing so well.
I just want to see if you guys have a car in stock.
Sure, give me one second.
Which vehicle wouldn't that be in particular?
You know what, I have like the make model.
There's a stock number here.
What makes the most sense for you?
Give me over the stock then, please.
Stock number, T is in Tom, C is in Cat, 118, 518.
Okay, yes, sir.
Which one was that that you were looking at,
if you don't mind telling me?
A Nissan Murano in the deep ocean blue pearl.
That was a new one, correct?
It is new.
Yeah, brand new.
New 2026.
All right, yeah, yes, sir.
That vehicle is currently available.
Did you want to just get that vehicle
or were you looking to trade in something else?
I would like to get 17 more of them.
I'm just kidding.
No, yeah, this is the only one I'm looking for.
But I've already driven it.
I already know I want it one more of it.
Really just try to get some great pricing
and I heard there's nobody better to call
but time dealer of the year.
Okay, well, I can definitely say
that would be a very good option then.
So what time could you make it in
so we can give you that good pricing, sir?
Oh, just a second.
You guys give me the pricing over the phone
as long as it's good, I'll come on in.
All right, well then I'll have to have my manager
follow up with you, give you more information on that.
And then could I also get an email address
for you while I'm on the line?
I don't use email, I think it's the devil's work.
Okay, no problem.
All right, and I'll go ahead and give this information
over to them and could I also get a last name
for you then, Mr. Tony?
Yeah, of course, last name is Micula.
All right, got you.
Then thank you, Mr. Micula.
I will go ahead and like I said, give that over to them
and they will get back to you as soon as possible.
All right.
Bada boom, bada bing, I love it, want more of it.
Let me know when they call me back.
I'm ready to buy a car, be a star.
Thank you, thank you.
Thank you, bye.
You have a good one, bye-bye.
So somebody asked, why did I go right to Arlington?
So number one, so something I've always had to be careful
with my clients, right?
One thing my client said is they want number one car color
to be this deep blue ocean pearl.
Number two, they said they want champagne.
So my goal is always to give them the closest dealership
on one that does have a deep ocean.
There is only 37 of these cars that match their colors
back in the country that are in the blue.
So I'm gonna call on those
within a four hour radius real quick, see what's available
and then give them the dealers on the second car
so they have both, right?
Does that make sense?
And if you guys don't know who I am, hi, my name's Tommy.
I negotiate car deals for a living.
My goal is to save you time, energy and anxiety.
To save you money, that's a byproduct.
Turn to flat fee of a thousand bucks.
We handle everything for you.
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Bada boom bada bing.
Okay, what is happening?
I don't know how to solve this problem
but my mouse is just scrolling.
Wait, I figured it out.
I had to speak.
I had the space button on my thing.
I'm sorry about it.
Hello?
Thank you for calling.
Hi, nice to meet you, Zon.
Can I talk to new car sales?
Yes, sir, you're looking into purchasing?
Yes, I would like to purchase the new car.
Okay, have you spoke to anyone here previously?
I have not.
What's your first and last name in case Lucy, sir?
Yeah, first name Tommy, last name Makula.
Okay, sir, give me one moment.
No problem.
Over under, cold transfer, yes or no, yes or no.
Cold transfer, yes or no.
Does this person know my name, yes or no?
A few moments later.
Now it is taking a while
which is a positive for a cold transfer
or a non-cold transfer
because she could be going through a call
in the sales person saying this is the person,
this is what they're doing.
Okay, I'm gonna transfer you to Terry.
Okay, sounds good.
I'm feeling confident.
I'm gonna say no cold transfer.
Well, this is Terry and I can help you.
Hi, Terry.
I just wanted to see if you guys have a car available.
All right, what's the stock number
or give me some information so I can help locate that car?
Yeah, stock number is 13992.
13992, give me just a minute to look that up.
What is that car, actually?
It is a Nissan Murano.
I do see that one coming up now.
We've had quite a few responses on this,
this is a nice looking vehicle, the blue one, right?
The Deep Ocean Blue.
All right, yes, I do see that vehicle coming up
and it is available.
What's your name?
My name's Tommy.
And what's your last name, Tony?
Makula, M-I-K-U-L-A.
All right, yes, I do see that vehicle coming up
and while I'm checking on what we have
for incentives and rebates and specials on it,
I want to say this is platinum trim level.
This is a platinum trim, you got it.
All right, we want all the bells and whistles.
All the bells and whistles.
Excellent, excellent.
And are you in here in Lake Carl's area?
I'm in Houston.
You're in Houston.
All right, perfect.
And I'm in that train number.
I am losing you like crazy.
I don't know what's happening.
That's what you're in Houston.
I'm in Houston, yes, but you sound like a robot now.
Did you get hacked?
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I don't use email, it's the devil's work.
I haven't got a discount from anybody in Houston yet,
if that's what you asked for.
$4,000, does that mean it's part of the clearance sale?
It's a Nissan customer cash.
Nice, mama get us new pair of shoes.
Okay, cool.
So $4,000 is the clearance deal.
What is your guys' deal?
Well, you have a choice.
You can take advantage of that $4,000
or Nissan's offering some outrageous financing terms.
They got a 0% for 60, 3.9 for 72,
whichever flavor you'd like to pick.
Okay, so I can get 0% for 60 months.
What's the price for the car there?
Well, pricing is the easiest part of my job.
The discount looks like we're looking at 49.1.
So with 0%, it's 49.1,
and what was it without the 0%?
No, with the big discount at 49.1, with the 0%,
at 53.1, plus some tax title and lifetime.
You guys have any of those dealer add-ons fees,
dock fees, any of that craziness?
Well, you know, we all get a pair of taxes,
and then we do have our Navar protection package,
which is what everybody wants on their cars.
Oh yeah, tell me more about that, what is that?
So our protection package is gonna have
the Nissan laser cut all-weather floor mats.
It's gonna have the start technology,
which is your door edge guards and cup guard.
Was it the one in the door that protected
so when I grabbed the handle, it doesn't scratch it all up?
Correct, and also on the door edge,
so your backpack, purses, cell phone,
whatever would hit the door edge to protect the paint,
won't you?
We have our brake plus on it, which is a great feature.
Oh, okay, you guys can do it for a while.
How much is it?
I didn't realize it was a car strip, sorry.
But add-ons are $17.95.
$17.95 floor mats, I get the blinking lights,
I get the door edge guards,
and I get the thing in the door edge, got it.
So what is a 72, 75 month APR bonus cash
that's on your website, it's two grand.
So if I get the 0%, do I get two grand as well?
No, so on the 72, 75 for the well-qualified customers,
you would get special rate financing plus that 2,000.
Okay, and do you guys do better deals than this,
or is this like the best you got?
Well, you know, your presence here at the dealership
is gonna allow me to get work on your behalf
to get you the best deal.
So I have to be there to get the best deal?
No, no, on this particular model,
do you like the blue, the deep blue or the blue?
I love the blue, yeah, the blue is the one we're looking for.
Do you mind holding for a second while I check and see?
Sure, okay, I will say the first dealership sent me numbers.
I'm waiting on, I put them on mute.
They sent me numbers with a $3,000 add-on packet.
Remember guys, all the dealerships
are changing the way they do business,
and this one also did.
I'm a manager, because I can see the inventory faster than I can,
see what else I have coming in,
but I'm pretty sure I do have some more.
That'd be great.
And so with our great availability,
when are you most available to come this way
and take a look at our inventory?
Well, you know, I don't have to take a look at it.
I've already driven one, I already know I want it.
This is the bad boy, the lady neat,
we're just trying to, you know,
get the best dealership, best deal,
all that great stuff, and that's where we're here now.
All right, well, perfect.
Well, if I had your email,
I could actually email you our new Deal Central link,
which allows you Deal Central,
that's a platform that we use that allows us
to send you the offer and the quote.
You can go inside the platform
and adjust your credit score, your down payment,
basically structure and work your deal
before you even come into the dealership.
Does it allow me to get a discount on there?
Like if I go in there, I can change the price?
Well, as I send you that Deal link,
it allows you to make sure my manager
gives you all those discounts that are available.
Yeah, you can't text me this link?
Well, I could, I actually could text it to you.
There you go.
Again, I don't like using email.
All right, Tony, well, I will get this information
put in, send you some information,
and be contacting you back
to see if you have any questions on it, okay?
Sounds good.
All right, thank you.
No problem, bye.
So I got zero discount, and I got 17.95.
Guys, remember, the FTC is cracking down, I thought.
They're really cracking down.
I'm gonna call the dealership back.
It was giving me a good deal,
but they have 29.95 value protection.
Your call has been forwarded to voicemail.
The person you're...
Call him again.
Your call has been forwarded to voicemail.
Can't get a call back from the first dealer
that charged me $3,000 the manager already had on.
Oh, you just got me the right name.
Hello?
Hello, hello, how's it going?
Pretty good on you, sir.
Hey, doing well.
Hey, so sorry, I didn't realize you called.
Yes, I was seeing your call, and I was calling you back.
Yeah, I was just trying to get...
I was looking at your guys' pricing here,
so I see you guys are doing a discount,
and there's this value protection pack and a doxie.
What is that?
The developed protection package includes
the add-onster and to the vehicle.
It has three years of the Apex, the GPS device,
and the ceramic coating for the outside and the inside,
and three years of tire irritations
and oil changes at any Nissan dealership.
Wow, okay.
That's already on the car?
Yes, it's already bought for the vehicle and everything,
and added.
Okay, so that's something that's mandatory.
You got to have that on there.
Craig, so usually we charge at $39.95
for being the end of the month
and trying to push some vehicles out.
Of course, we reduce it to $29.95.
Oh, well, I appreciate you guys giving me
a $1,000 discount on it.
To be honest, I was looking for a little bit
crazier of a deal than this.
I didn't realize I'd have to pay a $3,000 add-on package
for the oil changes and some paint protection.
Understood.
What was the budget you had in mind?
It was a budget.
I mean, I could afford $52,000,
but I really was trying to be...
I didn't want to pay...
I wasn't expecting any value protection pack,
so I was trying to zoom that.
And I was trying to get 10% off the car.
That's definitely what I was trying to get at.
10% plus rebates.
I don't know, another $3,000, $4,000.
$4,500 off from your price?
Gotcha, yeah, that wouldn't be possible.
I guess if you're financing with us,
we can...
I'd probably get it down to...
I'd be a $49.5 drive-out if you're financing with us.
$49.5 drive-out.
We're close.
You're almost there.
Basically, you're willing to remove the add-on package.
We're so close.
Remember you said it was the end of the month,
and you're trying to get deals out and all that fun stuff?
Yeah, but also needs to make sense, too.
You can't do $48.75?
No, sir.
That's a bummer.
Okay.
That's a bummer.
We're close.
So close.
$36.50, I'd really like to be...
I'd really like to be at 10% off.
I mean, I'd like to be close here.
Like I said, $48.75 gets me excited.
Gotcha, yeah.
I wish I can get there, but it just doesn't make sense.
Okey-dokey.
I will, I guess, just keep looking around,
but I appreciate you doing $49.5.
This is the best deal I get.
I'll call you back.
Okay, perfect.
I'm good, thank you.
No problem, bye.
That ends up being 4567
$7,000 off the car.
Still waiting on some dealership.
So I guess you guys know,
my team has already done a lot of the work on this deal,
though I'm only coming in to see if we can get anything else.
So 50 grand for an Nissan,
that would be really the world we live in, yeah.
Let's keep on calling.
We're gonna go Champagne.
Champagne!
For me, if you're a dealership,
this is the current process.
We've seen it multiple times.
It's not the first time we've seen it.
Is I call somebody, ask for sales.
They say they're sales.
They gather some of my information.
Okay, cool.
Makes sense, normal.
You then transfer me to somebody
because you can't give me the pricing on that car.
That person then recaptures all of the information
person one just did,
and then they also can't give me numbers on car,
so they have to hang up and call me back.
One of these things are not like the other,
and people wonder why car sales are not liked.
I actually got a callback from Jayden.
We're gonna call Jayden back.
Thank you for calling car sales.
My name is Jayden.
To whom do I have the pleasure of speaking with?
The whom is me, it's Tommy,
and I'm excited for the good news.
Yes, sir.
I was just trying to follow up.
I saw that you did actually get a quote.
Please hold.
Did I get a quote from you?
Did I get a quote from you?
Are you sure?
Yes, sir.
I would have had that sent over to you at the same number.
One second.
Please hold up.
Oh yeah, yeah.
Talk to your manager already.
Yes, sir.
I was just trying to see how that conversation went with him.
You told me you had good news.
And he got me down to 49.5,
and I told him I wanted to be at 48,
and he was like, sorry, can't do it.
Sucks to be you in life, and then it was gone.
What was the really large difference?
I mean, what made you want to get to that
specific number in particular?
I liked my money,
and I'd like to spend my money.
I'd like to spend 48,000, not 49.5.
Okay, let me see.
I'm pretty sure that we would have a different
morano still of platinum
that would actually be cheaper
than the one we looked at together.
But I liked the one I looked at.
Yeah, it has basically all the same additions
and everything.
It's just, I believe, two smaller details
aren't in the inside, but it is about the same.
What are the two differences?
Let me see.
This one still comes with the heated steering.
It still comes with the power steering,
or I'm sorry, the power seats and everything.
The premium sound, it doesn't specify
what the actual differences would be.
It's basically the same vehicle on the inside and outside,
and it still has the same color as well.
Okay, I think it's just a cheaper one.
Yes, sir.
$200 difference it looks like.
Yes, sir.
Okay, and you can get this one down to 48 out the door.
Can't say that I can get it to that number,
but I can say that my manager can take a look at it
so that he can actually get closer
to what you're looking for, all right?
Oh, okay, cool.
Yeah, that'd be great.
I'd like to be at the 48 out the door.
Problem, like I said, I'll go ahead and give him that number,
or I'll give him this information,
and then I'll have him follow back up with you, all right?
Sure, I'll call and talk to him again.
Thank you very much.
No problem.
Bye.
That was a super great phone call.
So as of right now, we've caught a lot of dealerships,
a lot of dealerships, at least in this area,
are still charging the mark-ons, mark-ups, the add-ons.
Now, I have a question for the audience.
I have a question for you.
I have a question for you, co-host.
What do you got for me, Steve?
Why did dealerships not listen?
I mean, I'm talking about not like a dealership
when I pull my money out.
They're willing to listen,
but they're not willing to listen to my actual needs.
I know, right?
It's crazy.
Have you heard of this guy named Deliverty?
He's all over TikTok right now.
Yeah, I saw some things, I mean, what is it?
Yeah, Deliverty's this like car buying service.
You hire him and he deals with all the nonsense for you.
He does the car buying, the negotiation.
Sit back, relax, you do the whole thing.
It's like magic.
Wow, that must be crazy.
It must be crazy expensive, Steve.
No, actually, it's only $1,000.
$1,000, what?
Yeah, only $1,000 and he handles everything for you.
He's a staff five people,
work on his cardio at any given time.
Five people?
How did he afford that?
Well, he charges $1,000, Steve.
You wanna learn more, Deliverty.me.
He's not charging no ads.
Okay, this dealership called me three times.
Hello, that friend.
Hi, hey, I missed your phone call.
You called me three times, this is Tommy.
Oh yeah, yeah, Tommy, hello, that friend.
Oh, hey, yeah, okay, I'm looking at your numbers here.
Okay, so you said they aren't charging dealer ads,
but I see a few, I see the $149 on there.
Yeah, that's just a standard fee.
Otherwise there'll be two grand.
Every car gets charged $149, I apologize for that,
but dealer ads will be $21.99.
Okay, I was really trying to be a 48 out the door,
that's where my number was trying to be worth,
really close to that though.
Okay, if I did a 48 out the door,
is that something that we can get a deposit on?
Yeah, yeah, I mean, if you do a 48 out the door,
about a boom, about a bang,
well, me and my business partner will do this right now.
Okay, hold on.
Yeah, you're a 48, four, you're close, we're almost there.
Hold on, he said you can come tomorrow.
Sure, yeah, yeah, we can come, my business partner, me.
We're just really my business partner,
we'll be able to figure it out.
He'll come tomorrow, he's checking, hold on,
he said he gave you the best deal up front,
what did you say?
No, I appreciate it.
He said he appreciates,
oh, he said what, well,
okay, he said yeah,
but it would have to be standard finance.
Standard finance, but I still get the $4,000 rebate.
Yeah, it'd be $48,000, the $4,000 already included,
the rebate.
Send me that in the deposit link
and we'll get rocking our own.
Okay, I'm gonna give me one sec, okay.
All right, sounds good.
Yeah, just send me pictures of the license,
like with the driver's license and all that stuff.
Okay, I got you.
Okay, bye.
Bye.
$8,000, pretty strong so far, pretty strong, pretty strong.
I'm waiting on Jayden still.
I'm gonna call Jayden back one more time
because this one's our local dealer.
See if I can make this one work, if not,
I'm gonna go buy the other one.
Yes, hello?
Hey, it's Tommy again.
Hey, are you doing something we're gonna do?
Hey, we're gonna do the help.
Okay, well, hey, I just got an offer in Dallas
for $48,000 out the door.
I just got that done writing,
so if you guys can't do that,
I'm gonna make a trip out to Houston tomorrow.
Did you get that in the actual document, like a PDF?
I did.
Okay, would you mind sending that over
to the same place where I texted you over that link?
Sure, yeah, they just told me they do 48,
is it 48-4 right now?
So you don't have to trust me in the 48,000,
I don't think they're losing a deal over $400,
just like you guys wouldn't.
They're gonna have sent me an update
and she had just got a phone with them,
but if I don't have to make the drive, I don't want to.
Otherwise, I'm gonna make the drive.
I understand completely, yeah,
if you just send that over to me,
I can give it over to our manager.
I just texted it to you.
I'll give it over to him
and then I'll make sure he takes a look at it, all right?
All right, sounds good.
All right, thank you.
Bye.
What did they tell the other offer?
I mean, they still haven't sent me the numbers.
So one thing you have to remember,
my job is to make my deal to the best deal
for my client possible,
but I can get it locally.
They want local, this one's in Houston.
Bada boom, bada bing.
Yeah, I'm calling this guy.
I'm annoyed.
Thank you for calling me some sales, my name is Tayden.
Hey, Jayden, it's Tommy.
Hey, Tommy, yes, sir.
How you doing, boss?
I'm still waiting on you.
Yeah, I'm getting questions on like trim.
Like the MSRP is the same MSRP.
You can look up the then if you need to.
It's a bottom.
Can you guys do the deal or not?
I can tell him that your word is that it is a platinum, right?
Yeah, but look at that.
I mean, just do me a favor.
52985 MSRP, your MSRP is 52.
Like what other Murano could it be?
So like I said, I just had to make sure,
but he is looking at the information right now.
And as soon as he does look at it and you know,
give me some more information, all right?
So just do me a favor
because I'm gonna help you through this
because I'm gonna walk you through.
If you just Google the stock number TC111058,
you will find the car I need.
Gotcha, all right, no problem.
Thank you.
So like I said, I'll have him look at that.
And then afterwards, he will go and follow.
He was calling the manager and said,
I'm just like, I've been like waiting long enough
for this deal.
I'm trying to.
No, you cannot.
So like I said, he'll reach out to you
and then as soon as he does that information
and follow up, all right, boss?
Thank you.
Okay, but you just told me that you couldn't find the car.
Like, and now you're telling me you're taking it.
Like I'm very concerned that you just said
you can't find the car and you're taking my word for it.
And like, I found the car in two seconds
and I don't work at a dealership.
Like I said, I didn't say we couldn't find the car.
I said I couldn't see the trim on that.
Yeah, but like the VIN is on the wet sheet
and so is the stock number and the dealership.
You guys are questioning the trim.
You guys couldn't just like look at their option.
I wasn't able to see that on our paper.
That's what I was asking for.
But now that you did say that,
I can go ahead and tell him to.
And like I said, we'll get back to you
as soon as we have more information for you.
All right, boss.
Oh, okay, I will keep waiting.
Thank you.
The MSRP is identical to the one he's selling.
It's, can you do the deal yes or no?
And I'm pretty sure he said that I can't find the VIN.
So he said, I can't find the VIN
so I'm trusting you or something.
Isn't that what he said?
Like the MSRP is the same MSRP.
You can look up the VIN if you need to.
It's a bottom.
Can you guys do the deal or not?
I can tell him that your word is that it is a platinum.
Like this is what frustrates me.
Like I'm a human, right?
I can get frustrated as well.
What gets frustrated is that I thought
I was done with this dealership.
I called his dealership.
Their manager called me back
and told me he couldn't do the deal.
That was the end of it.
Jaden then called me and said, no, no, no.
I think we can make this happen.
Do this, this, this and this.
Let me try a different VIN.
This would work.
Okay, cool.
Then I call him back another time saying,
hey, I have the deal.
If you guys can do it, I'll buy,
if you guys can match it, I'll buy the car from you.
If not, I'm gonna go buy the car the elsewhere.
Now I'm going through saying, I don't know if I can bear,
can I get the numbers?
Sure, here's the numbers.
Like it is not hard to do this part.
I'm calling him back.
I'm so, okay.
Yes, sir, hello.
Jaden, I'm trying to get this figured out,
but if you're gonna now talk to me and then text me,
then I'm just gonna, I'm not gonna talk to you.
And I did see that as a different exterior color.
It's a champagne silver and then the interior is a gray.
The color does have a lot to do
with the value of the vehicle as well.
Did you get a different quote for a different vehicle
than the one that I bought?
It's on in San Antonio.
It's one to do 49K on a blue one here.
I'm willing to take a platinum
if you guys want to do a platinum.
Okay, sorry, the silver one and the champagne silver.
They wanted the champagne silver.
It's my second favorite color.
I just wanna be like super clear.
Talk to your boss.
He's nice.
He told me the number he could do than this.
Then you came back, you called me a few times,
said you would try to compete, do this.
I just need to know, like I'm willing to buy this car.
I will go drive this car tomorrow morning.
I'm gonna go pick up this champagne silver.
I'm fine with the champagne silver.
The color doesn't mean anything to me.
So if you guys have a champagne silver,
you guys are like, okay, cool, I'll do a 48K on that one.
Cool, like that's great.
But like, like I need to know, yes, I can do it.
No, I can't.
Cause I'm getting frustrated.
I have to keep calling you.
I had to show you where this car was.
If you're looking for a champagne,
we do have one that's also platinum.
It is actually on the lower end as well.
So I can have him do that for you.
That way you don't have to worry as much anymore.
Like I'm going through you that goes through and texts me.
And I've already talked to him once.
Why can't I just talk to him now?
Let me double check if he's available to talk.
Yeah, CV's, I'm trying to buy a car, man.
I'm trying to make it super simple.
I understand.
Like I said, I'll go ahead and have him call you
now that I have that information.
I can make sure that I do actually get you
a better rate for that.
Because the one we have here is like I said,
less than the one you were looking at over there.
All right.
What do you mean less?
Like is it a lesser car?
No, sir.
It's a platinum, same color,
but this one because of the color MSRP on it is less.
But it makes no sense.
Cause the MSRP of the one in McKinney is 50 to 29
85
So what is, what is the MSRP of the one you have?
The 51, 815
That means there's something different in the car.
No, sir.
It's the color that actually matters.
You're telling me it's the color
that is why it's an extra thousand dollars.
You guys charge a thousand dollars for that color.
We're charging extra is what you're saying.
I'm sorry.
No, I'm confused.
Like, I don't, like the color doesn't matter to me,
but you're saying that it's an extra thousand dollars
for the color.
I'm just confused that I have a 52, 985
one at any that is willing to do this.
Yours is 52, eight.
So it's a hundred dollars last year, blue one.
Why can't we just do the blue one?
But it's a, it's a Nissan Murano.
There's not like these cars are like not like,
like selling like hotcakes, right?
There's so he's not currently available.
But like I said, he will call you as soon as he is.
All right.
Well, I've been waiting over an hour
for this phone call at this point.
I understand that I do apologize
that we have had you waiting.
It's just that is part of our process, okay?
Part of your process to have people wait
in order just to say, yes, I can do this deal or no, I can't.
I can't decide that.
Here's, here's like, I sold cars for a while.
Let me, let me just do you a favor.
I'm going to teach you, I'm going to give you a helpful hint.
Get the T sheet in front of the offer,
print that thing out, put it right in front of him,
saying, Hey, I got a deal if you put 48 grand out the door.
Can you, can you sign this for me real quick?
Run your life.
Put the deal in front of his face
and say, I have a deal for 48 grand.
Sign it, yes or no, he's buying from else.
That's what you need to do.
Start fighting for your client.
Stop the low energy because I have another deal.
I'm sorry, he's about to get the deal at 48.
The urgency is why you're not selling cars, my friend.
Okay, God, thank you.
Like I said, he'll call you back when he's available, all right?
Okay.
Have fun not selling cars.
I'm sorry, if anybody sells cars in here,
you know for a fact that what I said was true.
If you have a live body that has an offer for you,
the idea that you can't get to your manager,
throw that T sheet in front of his face
with his three of deals.
I've got a live body, 48K and he signs right now.
Can you do it?
Yes or no?
This idea is crazy.
And if you're a car salesman, you disagree with me,
you just want people to suck at selling there.
That is how you sell a car.
That guy will not last in car sales for another year.
There's a reason why it has an 80% turnover rate.
I don't care if the manager is busy.
Boom, like sign it.
Like, dude, I got a live body
and his manager should be excited for it.
That's how you sell a car.
That's my man.
Dude, it's just insane.
Has it been five minutes?
Oh, I'll call the manager again.
Wait, call me.
Hello?
Erwing, is this the sales manager?
Yes, this is him.
Hey, man, I've been trying to talk to your salesperson.
I think Jaden, he's been going back and forth.
I've been trying to ask for you
and he said I couldn't talk to you.
So now I'm just calling you directly.
I have this offer that I just sent you for 48K.
It's a platinum silver.
I'm willing to drive there tomorrow to go pick it up.
It's my second favorite color.
I'm trying to do a deal locally.
Trying to do your deal.
I'm just trying to see what you guys can do
as competitive as you guys can get to beat this deal.
I don't even need you to beat the deal.
As close as you guys can get,
knowing I have a deal for 48K
and I have a deal for 49K on a blue one out of the city.
I'm in Houston, trying to stay in Houston.
So we're going back,
because I know he put here in the system,
it's another one, but it's a...
It's just a platinum silver, same name as RP.
Champagne silver, sorry, champagne silver.
Okay, yeah.
So on this one that he put in the system,
let me see what I can do real quick.
Okay, so for that one specifically,
I'll be at 48.5 financing through one of our letters.
Bada boom, bada bing, we'll take it.
Okay, sounds good.
So you plan to come in today, tomorrow?
Today, tomorrow, just send me the number,
so I have it, it's the higher number than the one I have.
And then it's going to go in my partner's name
and we can put a deposit on it right now.
Okay, sounds good.
Okay, no problem.
All right, thank you, bye.
Now here's the beautiful thing, right?
I'm going to let my client know,
hey, I have one in San Antonio, it's 47.8.
We could do that.
It's going to cost like 4,500 bucks a ship.
I have a platinum silver one that's 48,000 in Dallas,
or I have one for 48.5 local to you.
Which one do you want to buy?
And they decide.
I have two deals out of city on options.
I prefer to shop local, that's a blue one.
Okay, I'm going to wait it out.
The 47,801 is blue.
I'm going to call him back, okay.
Hello?
Hey, okay, just, hey, sorry, I figured I'd just call you.
Okay, so I have a 47.8 on one blue out of city,
and I have 48.4 on one that's silver.
I'm trying to be the lowest price you can on a blue one.
I'm not willing to pay an extra 1500 bucks for it.
It cost me 400 bucks to ship it from San Antonio.
I'll do that.
So that's what I was asking.
I told the other guy that I didn't want a silver one either.
I wanted a blue one.
Let me see.
But I sent you the numbers from in a $4,700 discount on theirs,
and they're willing to do 47.8 on theirs.
And then I have the other dealership
willing to do 48.4 on their silver one.
So I gave you a blue one so you can see
somebody is willing to discount that blue one.
On the blue one, the best I can do will be 49.2.
I need to be at at least 48.5 for the blue one.
Otherwise, it makes no sense.
I would just go ship the car.
I'm paying an extra 1000 bucks for deal with Jaden.
Nice, even below my online price.
I mean, as a customer, it's crink
that we're not even at the online price, you know?
Like, we're talking about getting down to,
like, rose below the online.
We haven't got, like, it's crazy that we've been talking
this whole time we haven't got to the online price, you know?
Well, of course, we always do our best prices
for our online price, but this is going way below that.
You know, the mergers will be 48.9,
but that's what I can do on the blue one.
All right, I will see if it's worth it for now
or 1100 bucks for me to make a trip.
Oh, okay, you're done good.
All right, bye.
Hello?
Hey, I was calling you to let you know
an update on this Nissan deal, but I'm live too, just so you know.
Okay.
Okay, so the local dealership, the one in Clique,
I have them down to 48.9 for a blue one.
I have, I've just seen the numbers in San Antonio.
They would do 47.8 on that blue one, so it's $1100 cheaper.
And then I have a silver one, which doesn't make any sense
at this point in Austin, or not Austin, Dallas,
that would do, and I sent you those numbers too.
That'd be, they said 48 out the door,
but they never sent me numbers for 48,
so it's just 48.4 right now.
The salespeople at C*** have been rough,
so I do want to let the client know
that it's not been a great experience with them,
and C*** was super easy to work with.
Okay, sounds good, thank you.
Bye.
Guys, it's not my decision to make on
if they're going to go out of time or not.
Our Nissan dealerships desperate to sell cars,
I'll let you decide.
It seemed like I was fighting with car salesmen
just to convince them to sell a car,
yet I'm seeing on the news that the market is crashing,
and Nissan is freaking out because they can't sell vehicles.
It doesn't seem like they're that big of a rush.
Doesn't even seem like they are even giving
that good of deals.
Again, we are seeing dealerships trying to charge
two to $3,000 to $4,000 a markup.
FTC, didn't you put a warning out to all these dealers
that you had to advertise this, I guess?
That only applies to some and not all, right?
Anyway, if you want to keep watching,
make sure you push the subscribe button,
like, follow me more.
I'm gonna peace out, Girl Scouts.
Thank you for listening to Delivered 109.8.
You are listening to the jams and the bams
and everything that goes away on.
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