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May 1, 2026 | Preview of top 100 dealership groups in used-vehicle sales; Ford brings back employee pricing for all

May 1, 2026 | Preview of top 100 dealership groups in used-vehicle sales; Ford brings back employee pricing for all

Automotive News Daily Drive May 01, 2026 22 min
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About this episode

Ford is rolling out employee pricing for everyone through July 6, with the promotion tied to America’s 250th birthday and including the F-150 but not Raptor or other high-performance variants. The conversation also tracks tariff refunds, Nissan’s shift away from EV plans in Mississippi, and a broader used-vehicle market that’s being shaped by affordability pressure, tight supply, and dealer sourcing changes. One dealer group says auction competition is still intense even as wholesale values begin to soften.

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Technical Too Afraid to Ask
Brand

Ford

"Ford is bringing back employee pricing for everyone through July 6th, and this time, they're tying it to America's 250th birthday. The automakers calling it American Value for American Values."

Ford is letting more people buy cars at a price similar to what employees get. It’s a temporary discount meant to boost sales, and they’re promoting it around the U.S. 250th birthday.

Concept

employee pricing

"Ford is bringing back employee pricing for everyone through July 6th, and this time, they're tying it to America's 250th birthday."

Employee pricing is a special discount that usually insiders (employees) get. If a company offers it to everyone, it’s basically a big sale price designed to get people to buy sooner.

Car

Ford F150

"The deal includes the F-150, even though inventory is tight from aluminum supply issues, what's not included, raptor models, and high performance variants."

The Ford F-150 is Ford’s best-known full-size pickup truck and is specifically included in the employee-pricing promotion mentioned in this segment. The hosts note that certain high-performance versions are excluded, which can affect which buyers qualify for the discount.

Car

F-150 Raptor

"...from aluminum supply issues, what's not included, raptor models, and high performance variants. Meanwhile..."
Term

aluminum supply issues

"The deal includes the F-150, even though inventory is tight from aluminum supply issues, what's not included, raptor models, and high performance variants."

If aluminum is hard to get, carmakers can’t build as many vehicles as they want. That can mean fewer trucks on lots and less flexibility for discounts.

Company

Stellantis

"Meanwhile, Ford, GM, and Stellantis are about to get a pretty nice check from the US government. More than $2 billion in tariff refunds."

Stellantis is another major automaker. Here, they’re talking about how much money they expect to receive related to tariffs, and how that helps their finances.

Term

tariff refunds

"More than $2 billion in tariff refunds. This comes after the Supreme Court ruled in February that many of President Trump's tariffs were unconstitutional."

Tariff refunds are payments back to companies when tariffs are taken back or ruled not allowed. For car shoppers, it can affect how much money automakers have to offer discounts or keep production moving.

Brand

GM

"Meanwhile, Ford, GM, and Stellantis are about to get a pretty nice check from the US government. More than $2 billion in tariff refunds... GM still expects to pay up to $3.5 billion in tariffs this year."

GM is one of the big automakers involved in this tariff story. They expect some money back from tariffs, but they also think tariffs will still cost them a lot this year.

Concept

post-tariff hangover

"sales slip for Hyundai, Kia, and Mazda as the post-tariff hangover sets in... Shoppers rushing to beat the tariffs? Well, the hangover is definitely here."

A post-tariff hangover is what happens after people rush to buy before prices rise. After that rush ends, sales can dip because fewer people are still buying for the same reason.

Brand

Kia

"Hyundai and Kia both saw sales slip for the second straight month in April..."

Kia is mentioned because its sales have been dropping too. It’s part of the bigger pattern the hosts are describing across multiple brands.

Brand

Hyundai

"Hyundai and Kia both saw sales slip for the second straight month in April, Mazda's down for the ninth month running, off 17%."

Hyundai is mentioned because its sales are down recently. The hosts use it as an example of how the market is cooling after tariff-related buying.

Brand

Mazda

"Mazda's down for the ninth month running, off 17%. But here's the twist."

Mazda is mentioned because its sales have been falling for many months. The hosts use it to show that the slowdown isn’t just one brand.

Concept

market share

"Despite those monthly drops, the Korean automakers say they're actually gaining market share this year. The"

Market share is the percentage of total sales in a market that a brand captures. The hosts note that even with monthly sales declines, Hyundai and Kia claim they’re gaining market share—meaning they may be selling less in absolute terms but still outperforming competitors relative to the overall market.

Term

Hybrids

"secret weapon? Hybrids. They now make up a third of Hyundai's sales. The industry's projected [168.1s] annual sales pace fell to around 16 million vehicles down from 17.2 million last April,"

A hybrid is a car that uses two power sources: a gas engine and an electric motor. It can use electricity to help the gas engine and save fuel.

Term

electric vehicles

"[188.0s] Nissan has told US suppliers it's canceling plans to build electric vehicles in Mississippi, [194.4s] pivoting instead to gas-powered truck-based vehicles. The move ends a $500 million EV [200.9s] investment announced in 2021."

An electric vehicle is a car that’s powered mainly by electricity from a battery. The story here is about Nissan deciding the plan to build EVs wasn’t worth it anymore.

Company

Nissan

"[188.0s] Nissan has told US suppliers it's canceling plans to build electric vehicles in Mississippi, [194.4s] pivoting instead to gas-powered truck-based vehicles. The move ends a $500 million EV [200.9s] investment announced in 2021."

Nissan is the car company behind the changes discussed here. They’re backing away from building EVs in Mississippi and shifting to gas vehicles instead.

Term

gas-powered truck-based vehicles

"[194.4s] pivoting instead to gas-powered truck-based vehicles. The move ends a $500 million EV [200.9s] investment announced in 2021."

“Truck-based” means the new vehicles are built using the same kind of underlying design as pickups. Here, Nissan is switching from electric plans to gas vehicles built on that truck-style foundation.

Car

Nissan XTerra

"[200.9s] investment announced in 2021. The Canton, Mississippi plant will now build a revived XTERRA [207.8s] SUV starting in late 2028, followed by the redesigned Frontier, and a three-row mid-size SUV."

The Nissan Xterra is an SUV model that’s been around for years and is built with a more outdoorsy, rugged vibe. Here, Nissan says it will bring it back and build it in Mississippi.

Car

Nissan Frontier

"[207.8s] SUV starting in late 2028, followed by the redesigned Frontier, and a three-row mid-size SUV. [216.2s] Joining me to talk about all of it is Ervach Karkaria, who got the scoop for us at Automotive"

The Nissan Frontier is Nissan’s pickup truck. They’re planning to redesign it and build it in Mississippi after the Xterra comes first.

Term

charging infrastructure

"[251.3s] the heyday of EV excitement when the US government was fully backing the technology [260.5s] with incentives and investment in charging infrastructure. All that has collapsed and [266.6s] has taken demand with it."

Charging infrastructure is the system of places and equipment where EVs can plug in and recharge. The hosts are saying the earlier EV push depended on more charging being available.

Concept

body on frame platforms

"Talk about the significance of that for Nissan and its dealers. Yeah. So I think last year, maybe a little before that, they sort of came up with this new strategy of body on frame. And I guess they want to build these vehicles in the US for a number of reasons."

Some cars are built with the body attached to a separate metal frame underneath. That setup is common on trucks and rugged SUVs because it tends to handle bumps and heavy use better, and it can make it easier to build related vehicles.

Term

components sharing

"And then this this platform is also, you know, going to have a lot of components sharing. According to supplies, I spoke with about 70% of the components are going to be common across the five vehicles."

“Components sharing” means different car models use many of the same parts. That usually makes the cars cheaper to build and can help them reach the market faster.

Concept

launch these products on time

"What that means is it reduces complexity and manufacturing, can get these products to market to production faster, and also lower the cost, which is important for, you know, product like XTERRA. So on paper, you know, this is a good plan. Again, the devil is in the details. Can Nissan launch these products on time?"

“Launching on time” means getting new cars into production when the company planned to. If it slips, it can be due to parts not arriving, factories not being ready, or other production problems.

Topic

2026 Top 100 dealers ranked by used car sales

"Coming up, a preview of automotive news's 2026 Top 100 dealers ranked by used car sales. That's next on Daily Drive."

They’re previewing a list that ranks the biggest dealers by how well they sell used cars. The discussion focuses on why used sales matter more right now.

Concept

software defined vehicle

"The auto industry talks a lot about the software defined vehicle, but the STV space race is already creating clear winners and losers."

It means the car’s features are run more by software than by fixed electronics. That can make it easier to add or improve features later with updates.

Concept

STV space race

"but the STV space race is already creating clear winners and losers. It's kind of a Frankenstein's monster of IP."

They’re describing a competition among automakers to lead in the software side of cars. The idea is that whoever gets there first can set the rules for how cars improve and add features over time.

Concept

Frankenstein's monster of IP

"It's kind of a Frankenstein's monster of IP. On this week's episode of the automotive news shift podcast, I'm joined by Alex Euler, consulting director at SBD Automotive."

They’re talking about the legal rights behind technology—like patents and software ownership. The “Frankenstein” comparison suggests it’s a patchwork of different companies’ tech and permissions.

Company

SBD Automotive

"On this week's episode of the automotive news shift podcast, I'm joined by Alex Euler, consulting director at SBD Automotive."

SBD Automotive is a company that helps the auto industry with research and advice. Here, it’s mentioned because the guest works there.

Concept

used to new sales mix

"This year, many dealers push beyond the traditional one to one used to new sales mix. Consumers are gravitating towards less expensive vehicles..."

It means how much of a dealer’s business comes from used cars compared with new cars. The segment says dealers are changing that balance.

Concept

benchmark everything off of the pandemic

"Well, I keep coming back to the, you know, I need to, you know, benchmark everything off of the pandemic. But the pandemic created a shortage of new cars..."

They’re saying to compare today’s situation to what happened during the pandemic. The pandemic changed how many new cars were available, and that ripple effect pushed more shoppers toward used cars.

Concept

pandemic created a shortage of new cars

"...benchmark everything off of the pandemic. But the pandemic created a shortage of new cars, which created a higher margin opportunity for dealers."

A new-car shortage means fewer vehicles were available for sale, which tends to raise prices and improve dealer profitability on the remaining inventory. When new supply is constrained, buyers often shift to used cars, increasing used prices and demand.

Term

invoice minus rebate

"So they were making, you know, before, you know, we're selling them well below invoice minus rebate minus, you know, whatever."

“Invoice” is the price a dealer pays the manufacturer for a vehicle. “Rebate” is manufacturer money that reduces the buyer’s effective price; “invoice minus rebate” describes a common way to talk about how close sales pricing is to the dealer’s cost after incentives.

Concept

CPO car

"...you had that late model used car, that CPO car, if you will, right? Boy, you better be"

CPO means “certified pre-owned.” It’s a used car that’s been checked and backed by the manufacturer or dealer, usually with some extra warranty protection.

Term

parity

"...a CPO car that had some equipment, they might be priced at parity. And so you to be really careful..."

“Price parity” here means certified pre-owned cars can be priced similarly to new cars for the same model. That reduces the usual price gap that makes CPO attractive versus buying new.

Concept

decontented new car

"...it would literally compete with new cars, you know, maybe even a a decontented new car, the same model, if you had a CPO car..."

“Decontented” means the new car has fewer features than it used to. The idea is that a well-equipped used car could be a better buy than a new one with less equipment.

Term

OEM

"...if, if a OEM put big incentives on a vehicle, it could step on your late model CPO business. And that was a real thing."

OEM is the carmaker itself. When the carmaker offers rebates or incentives, it can change what buyers choose between new cars and certified used cars.

Concept

late model CPO business

"...it could step on your late model CPO business. And that was a real thing."

“Late model” just means newer used cars. “Late model CPO business” is dealers selling certified used cars that are relatively recent, which can get harder if new cars get big discounts.

Concept

used cars have been kind of appreciating

"Now, now used cars have been kind of appreciating, you know, that the prices have come up certainly since the pandemic."

“Appreciating” means used-car prices went up. If used cars cost more, they can start competing more directly with new cars.

Concept

units out of the market

"...I've heard from eight to as high as 10 million units out of the market back during the pandemic would be today's use cars..."

“Units out of the market” means fewer cars were available during that period. When supply is tighter, used cars can become harder to find and sometimes cost more.

Concept

auction

"...We don't have the ability dealers going to go to the auction and buy those kind of late model new car kind of trade offs that they had before."

An auction is a marketplace where dealers bid against each other to buy cars. The speaker is saying dealers can’t source some of the same late-model inventory as easily as before.

Term

MSRP

"...those OEMs went very upscale in MSRP and in content and in, you know, kind of the high end of their trim levels."

MSRP is the price on the window sticker that the manufacturer recommends. If new cars get priced higher and include more features, it can shift what buyers look for in the used market.

Concept

used vehicle market

"...And these are just some of the reasons behind the growth of the used vehicle market. In our top 100 use vehicle package, we dive into the changing landscape..."

The used vehicle market is where people buy and sell used cars. The discussion is about why that market has been growing and how pricing/incentives affect it.

Concept

used vehicle sourcing

"Many dealers are expanding their used vehicle sourcing, looking for cars on Facebook marketplace, for example. Others are focusing on their reputations or making sure their inventory meets the needs of their demographic."

It just means how a dealership finds used cars to sell. They can buy from auctions, other dealers, or online listings—whatever gets them the best cars at the right price.

Topic

Facebook Marketplace

"Many dealers are expanding their used vehicle sourcing, looking for cars on Facebook marketplace, for example. Others are focusing on their reputations or making sure their inventory meets the needs of their demographic."

It’s a website/app where people post items for sale, including cars. Some dealerships use it to find used cars to buy and resell.

Concept

inventory aging (60 days old)

"So when you're holding that used car inventory, if it's 60 days old, you're losing money on it, right? You just got to blow it out of there. But because the market's falling, you just replace it..."

It means how long the dealership keeps a used car on the lot. The longer it sits, the harder it can be to sell at a profit, so dealers often need to lower the price or replace inventory faster.

Term

MMR

"That didn't happen this year. There wasn't a dip in January. The MMR was staying 100% or north of 100. However, retail on our end wasn't really following it."

MMR is a pricing guide for used cars. It helps dealers estimate what a car is worth at auction by looking at recent sales.

Term

late model used

"So guys were paying what we would call obscene amounts of money at the auction for late model use. So 2024, 2025, we'd have a number on every single car going through."

“Late model” just means the car is newer than most used inventory. The point here is that dealers were overpaying for newer used cars at auction.

Concept

service lanes (buying out of service lanes)

"So what did we do? We didn't just say, okay, we're going to buy less cars. It forced us to start concentrating... which is buying out of our service lanes, buying from Facebook Marketplace..."

It means the dealership looks at cars that come in for service and finds opportunities to buy them for resale. For example, a customer might bring in a car, and the dealership ends up acquiring it as part of the process.

Term

Kelly Blue Book Instant Cash Offer

"which is buying out of our service lanes, buying from Facebook Marketplace, Kelly Blue Book Instant Cash Offer. We have used Kelly Blue Book Instant Cash Offer in our Sheboygan area already with pretty good success."

It’s a service from Kelly Blue Book that gives an estimated cash offer for a used car. Dealerships can use it to quickly buy cars instead of waiting for traditional listings or auctions.

Term

use car supply

"Originally going into 26, we said, okay, use car supply is going to increase again year over year. Intern prices should come down, which means we'll be able to continue buying and then we're going to sell more."

This just means how many used cars are available. More cars usually makes prices softer, fewer cars can push prices up.

Term

retail

"What we saw happen early in the quarter was the prices weren't coming down. They were actually going up and retail wasn't going with it."

In dealer talk, “retail” means the price dealers sell used vehicles for to end customers (as opposed to wholesale pricing). The speaker notes retail prices didn’t drop even though the benchmark market was improving.

Concept

forecasted having 2,000 used cars in inventory

"Going into March, we had forecasted having 2,000 used cars in inventory. We went in with 1,500. So that's a material difference, right?"

This is about dealer inventory forecasting—estimating how many used cars they expect to have on hand and how many they expect to sell. The episode uses the forecast vs. actual numbers to explain how pricing and demand are playing out.

Term

turn rate

"So we had forecasted 2,000 in inventory and selling 1,250 used. We only had 1,500. And in turn, we sold 1,000 used. So our actual turn rate on the inventory we have was better than what we had forecasted with the higher rate."

Turn rate is how quickly a dealer sells through its inventory over a period of time. A higher turn rate generally means cars are moving faster, reducing the time capital sits in unsold stock.

Concept

wholesale

"But the fact that wholesale is going, I almost feel like what we normally see happen in January is actually happening right now."

Wholesale is when cars are sold to businesses, not to regular shoppers. If wholesale prices are dropping, dealers often have more room to adjust what they charge customers.

Concept

used package

"The top 100 used package dives into all the core practices used by those selling the most used vehicles and finding the most profit."

A “used package” here is a special report about used-car dealers. It looks at what the best dealers do differently to sell more cars and earn more profit.

Company

autonews.com

"For more information on how used vehicle dealers develop a good reputation in the market, look to autonews.com... For the full rankings, deeper analysis and additional reporting, visit autonews.com."

Autonews.com is the website referenced for additional reporting, rankings, and deeper analysis related to used-car dealer practices and market conditions. It functions as the source listeners are directed to for the full study.

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