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Mercedes-Benz CEO Ola Kallenius Announces G-Wagon Cabriolet's Revival

Mercedes-Benz CEO Ola Kallenius Announces G-Wagon Cabriolet's Revival

Bloomberg Hot Pursuit! Sep 04, 2025 38 min
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About this episode

Mercedes-Benz CEO Ola Kallenius shares exciting news about the revival of the G-Wagon Cabriolet, a beloved model last seen in 2013. The conversation dives into the G-Class's iconic status and its high resale values, alongside a discussion on the competitive landscape with vehicles like the Land Rover Defender. Kallenius also highlights the importance of the new electric GLC, emphasizing its role in Mercedes' electrification strategy and addressing industry challenges in achieving decarbonization goals. The episode is packed with insights on luxury vehicles and the future of the automotive market.

Topics: g-wagon cabriolet electric vehicles mercedes g-class land rover defender electric glc decarbonization luxury vehicles market competition
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G-Class Gwagon

"But first, I wanna talk about a competitor to that G-Wagon. I've been driving the Land Rover Defender Akta"
Car

Land Rover Defender

"to that G-Wagon. I've been driving the Land Rover Defender Akta for the last week."
Car

Land Rover Range Rover

"...n-turbo 4.4 liter powertrain that they use in the Range Rover and have been for a few years. Otherwise, you can..."
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Ford Bronco

"...ich makes it, you know, 60% more expensive than a Bronco Raptor. 50% more expensive than a Jeep Wrangler 3..."
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F-150 Raptor

"...es it, you know, 60% more expensive than a Bronco Raptor. 50% more expensive than a Jeep Wrangler 392."
Car

Jeep Wrangler

"...n a Bronco Raptor. 50% more expensive than a Jeep Wrangler 392. And even more expensive than the base Merced..."
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Mercedes-Benz Gclass

"Because it's just, I mean, it's special, but is it as special as a G-Class? Well, here's my question to you."
Car

Audi R8

"that basically, if you can imagine a TT and an R8 pushed together, you kind of get the Concept C."
Car

Audi 5000

"I feel like, by the way, Audi, my dad had an Audi 5000 when I was a little kid. Audi, the RS2 was the fi..."
Car

Audi RS2

"...d an Audi 5000 when I was a little kid. Audi, the RS2 was the first performance car that I ever drove."
Car

Audi Etron

"make somewhat of a comeback. I thought, you know, the e-tron era, at the very beginning, I thought this is gonna take off"
Car

Audi Quattro

"...me of that glamour as well. Yeah, in the class B, Quattro as well. All right, coming up on the show,"
Car

Mercedes-Benz GLC

"...emiere for us. So Ola, tell us how important this GLC is in hitting some of your targets"
Car

Mercedes-Benz Mercedesbenz The Gclass

"Let's pivot a little bit to what has been really a bright spot for Mercedes-Benz, the G-Class. You and I have driven multiple variants"
Car

Revuelto

"...figures. And it's not till I get to a Lamborghini Revuelto at double the price that I start to see"
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