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We Need to Talk About Porsche Pricing...

We Need to Talk About Porsche Pricing...

P-Car Talk Podcast Jan 15, 2026 63 min
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About this episode

P-Car Talk dives into the rising prices of Porsche models, particularly the 911, which has seen a staggering $40,000 increase in just five years. Hosts Mike and Aaron discuss the implications of these price hikes, suggesting that they may alienate potential buyers who are priced out of the market. They also touch on the upcoming events like DRT and Rolex, and share insights on the used EV market, particularly the Taycan, which is becoming more appealing at lower price points. The episode is filled with candid discussions about Porsche's strategy and the future of the brand.

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Technical Too Afraid to Ask
Car

Rolls-Royce Ghosts

"...o. If you like Porsche stuff and you're on these ghosts or anything close to it. Totally agree."

The Rolls-Royce Ghost is a super-luxurious car that is all about comfort and style. People talk about it because it’s one of the fanciest cars you can buy, often seen as a symbol of wealth.

Concept

Woodward Dream Cruise

"I've always wanted to do the Woodward Dream Cruise. I know that's not a, you know, it's a car enthusiast thing."

The Woodward Dream Cruise is a big car show that happens every year in Michigan. People bring their classic cars to show them off and drive along a special road called Woodward Avenue.

Car

Porsche 911

"So the Porsche 911 five years ago was entry level, um, was $40,000 less than it is at current price right now. Like we're not talking options..."

The Porsche 911 is a famous sports car that many people recognize. It's known for being fast and well-designed, and it's been around for a long time, making it very popular among car enthusiasts.

Term

Porsche fatigue

"I think there's just a lot of Porsche fatigue out there like for new cars, meaning the enthusiast will always remain like that."

Porsche fatigue happens when people get tired of seeing too many new Porsche cars or feel that the prices are too high. This can make them less interested in buying a Porsche.

Car

AMG GT

"...or I can get like a fully loaded like, you know, AMG GT for like $10,000, you know, $15,000 less fully loaded..."

The AMG GT is a luxury sports car from Mercedes-Benz that is designed for speed and performance. It's a popular choice for those looking for a powerful and stylish car.

Term

99 one

"...but they're starting to go up now. And especially the the ones that are in the 99 one range, meaning like the more enthusiast spec ones..."

'99 one' is a shorthand way to refer to a specific generation of the Porsche 911 car that was made from 2011 to 2019. It's popular among car enthusiasts.

Term

manual transmission

"...meaning manual transmissions, definitely hot on 99 ones. Good luck finding one at a reasonable price."

A manual transmission is when you have to change gears yourself while driving, using a clutch pedal and gear stick. It gives you more control over how the car drives.

Term

hybrid

"...eventually all these are going to be hybrid anyways, they're going to be really expensive. We're we're cutting all of these models that the public doesn't know it."

A hybrid car uses both a gas engine and an electric motor. This helps save fuel and is better for the environment than just using gas.

Car

Porsche Macan

"...Got rid of the combustion McCann. Got rid of the, the mid-engine cars that are combustion."

The Porsche Macan is a small luxury SUV known for being fun to drive. It's made by Porsche, a brand famous for sports cars.

Term

MSRP

"...if you really go through MSRP through the year, I mean, you're going to lose your mind. Like if you start as you go from, just start in the 997 range..."

MSRP is the price that the car maker suggests you pay for a new car. It's like a suggested price, but you might be able to negotiate it down when buying.

Term

997

"...if you start in 997 range. So you don't have to go that far back. You start in 997 and go from now..."

The 997 is a version of the Porsche 911 that was made between 2004 and 2012. It has some new features and a different look compared to the earlier models.

Term

entry level car

"...I think that's the bit that's their biggest. They don't have an entry level car anymore."

An entry-level car is a basic and affordable vehicle that is usually the first choice for new car buyers. It has fewer features and is cheaper than more expensive models.

Term

PDK

"Like GT three, like screw those guys are getting PDK only. They don't know what they want."

PDK is a type of transmission used in some Porsche cars that helps change gears quickly and smoothly. It makes driving more enjoyable and can improve speed.

Concept

emissions

"The only thing looming for that would have been the emissions on the Euro side. Yeah."

Emissions are the harmful gases that cars release into the air. Different countries have rules to limit how much pollution cars can produce, especially in Europe where the rules are very strict.

Car

Porsche Taycan

"...o meet some type of thing and they think whatever Taycan was pushing it probably to meet it quicker. They..."

The Porsche Taycan is a fancy electric car that is really fast and has a lot of cool tech features. It's important because it shows that even luxury brands are making electric cars now.

Concept

hypercar

"...if you look, I mean, we can roll this back and look at their hypercar situation."

A hypercar is an extremely fast and expensive car that has the best technology and performance. These cars are usually made in small numbers and are very special.

Car

Porsche 919 Spider

"...the most recent which is like those cars, but those cars, they had to beg people to buy those cars..."

The Porsche 919 Spider is a special race car made by Porsche that used both gasoline and electric power to go fast. It was designed for racing events that last a long time, like 24-hour races.

Car

Porsche Cayenne

"They were already do they already have Cayenne hybrids."

The Porsche Cayenne is a luxury SUV made by Porsche. It has versions that use hybrid technology, which means they can use both gas and electric power.

Car

Porsche Panamera

"They had Panamera hybrids."

The Porsche Panamera is a fancy four-door car made by Porsche. It also has hybrid versions that use both gas and electric power.

Car

Porsche Boxster

"...Boxter. Get us out of hot water, right? Both of those cars. And that, you know, the Cayenne was..."

The Porsche Boxster is a small sports car that you can drive with the top down. It's known for being fun to drive and has a stylish design.

Car

Porsche 928

"But something new is going to come out. The 928 is coming back, guys."

The Porsche 928 is a sports car made by Porsche that was popular in the late 70s to mid-90s. It had a unique look and was known for being powerful and comfortable.

Term

$99,911

"and then bring in your entry level $99,911 and make your money there."

The price $99,911 is a clever way to make a car seem cheaper than $100,000, even though it's very close. It's a marketing trick to attract buyers.

Term

mid-engine

"It's mid-engine. It's this. It's that."

A mid-engine car has its engine located in the middle of the car, which helps it handle better and be more balanced when driving. It's a common design for sports cars.

Car

Porsche Cayman

"...r that you could buy 80 or 75 or 80, meaning the Cayman, like an S or whatever it was and get it in a man..."

The Porsche Cayman is a sporty car that is fun to drive and has a great design. It's a bit less expensive than other Porsches but still gives you a taste of luxury and speed.

Car

Porsche Career T

"...nt anything other than a GT car, it has to be the career T. If you want a manual that they, which is anothe..."

The Porsche Carrera GT is a super-fast sports car that many people dream of owning. It’s special because it has a very powerful engine and is considered one of the best cars Porsche has ever made.

Car

Porsche Carrera T

"If you want anything other than a GT car, it has to be the Carrera T."

The Porsche Carrera T is a special version of the 911 that is lighter and aimed at people who love to drive. It has fewer extra features to make it more fun and sporty.

Brand

Aston Martin

"Aston has openly said that they're going to make more manual cars, newer manual cars moving forward."

Aston Martin is a famous car brand that makes luxury sports cars. They are known for their stylish designs and high performance.

Car

Aston Vantage V12

"So I mean, if you can go get a manual Vantage V12 new warranty."

The Vantage V12 is a powerful sports car made by Aston Martin. It has a big engine and is designed for high performance, making it exciting to drive.

Term

Tiptronic

"The thing about it is, as daddy Doug likes to say, it's a tip. He calls them all tiptronics, whether it's not and people want to say, oh, it's PDK, it's still an automatic."

Tiptronic is a feature in some automatic cars that lets you change gears manually if you want to, while still having the option to drive it like a regular automatic.

Car

Toyota Land Cruiser

"...if you go chase down a high mile land cruiser and spend 15 grand and that's your daily..."

The Toyota Land Cruiser is a tough SUV that can go off-road and last a long time. People like it because it's reliable and can handle rough conditions.

Term

row some gears

"...If I'm going to go out and just have fun and go row some gears and it doesn't even have to be like, I'm going to go and rip a mountain..."

'Rowing some gears' means changing gears in a car, especially in a manual car where you do it yourself. It's about enjoying the driving experience.

Term

cup car

"...Go buy a cup car, a used cup car."

A cup car is a special type of race car made for racing events. They are usually based on regular cars but have many upgrades to make them faster and better for racing.

Car

Toyota RAV4

"you can't even buy a brand new Toyota RAV4 for that."

The Toyota RAV4 is a small SUV that's known for being dependable and having a lot of space inside. It's a good option for families or anyone who needs a versatile vehicle.

Car

Toyota Camry

"That's true. I mean, you can't buy a Camry for that. No."

The Toyota Camry is a popular family car that is known for being dependable and easy to drive. Many people like it because it’s comfortable and doesn’t usually have many problems.

Car

Porsche 996 Turbo

"I'd probably go chase like a 996 or a 997 turbo because those clutch hydraulic clutches..."

The Porsche 996 Turbo is a powerful version of the 911 sports car that has a turbocharged engine, making it faster and more capable in various driving conditions.

Term

battery cost

"No, like, you know, but outside the battery, do you know battery cost or have you seen... I'm sure they're astronomical."

Battery cost is how much you have to pay for a new battery, especially in electric cars. Some batteries can be very expensive, depending on the car and the type of battery used.

Brand

Tesla

"But I know that I know Tesla's, I think that we talked about before Tesla's certain gen the batteries are crazy expensive..."

Tesla is a car company that makes electric cars. They are known for their high-tech features and long-range batteries.

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