The Automotive Advantage
The Automotive Advantage
Updated 8 days agoGrow your business and get smarter in just one hour. Join the go-to newsletter for automotive industry insiders looking to up their marketing game, build their brand, make smart investments, and grow their business.
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Episodes (30)
5 'Golden Rules' of the Auto Industry That Are Total BS in 2026 | Automotive Advantage EP030
Sacred cows of the automotive industry... we're putting them on the chopping block. In this episode, Jamie and Justin take the biggest "golden rules" of automotive marketing, product strategy, and business and test whether they still hold up in 2026. Spoiler: most of them don't.We kick things off with what's happening in the real world right now: rising fuel prices driven by the conflict in Iran, shaken consumer confidence, brutal job reports, and what all of that means for performance shops, aftermarket brands, and the events industry. Travel costs are through the roof, hotel rooms are skyrocketing, and hard drives doubled in price in three months. Something's got to give.Then we get into the AI conversation you need to hear. Jamie shares a mind-bending party trick from an Amazon AI executive... ask any AI to pick a random number between 1 and 25, and the answer is always 17. What does that tell us about the tools we're trusting with business decisions? We also break down real-world AI use cases that are closing deals at 2AM, and why this technology is a force multiplier, not a job killer.We recap the 2026 Detroit Auto-Rama, the Riddler Award winner "Elegant Lady," and have an honest conversation about where this legendary car show needs to go to stay relevant in the modern era.And then the main event. Sacred Cows of the Auto Industry:🐄 Win on Sunday, sell on Monday: Does motorsport still move the needle for manufacturers?🐄 Kids just aren't into cars anymore: We bust this myth wide open🐄 Only market to young people: Why ignoring boomers is the most expensive mistake in automotive marketing🐄 No one buys cars anymore, it's all SUVs and trucks: Is the sedan really dead?🐄 Double down on marketing in a down economy: Smart strategy or agency upsell?Whether you run a performance shop, manage a brand, or just want to know what's really happening in the auto industry right now... this one's packed.
From "Like a Rock" to Likes and Clicks — Detroit Ad Man Ty Damon Tells All | Automotive Advantage
What did it actually take to build one of the most iconic automotive ad campaigns in American history? In this episode, host Jamie sits down with Ty Damon — fourth-generation Detroit ad man and recently retired veteran of Jack Morton — for a raw, unfiltered conversation about the golden age of automotive advertising, what killed it, and what the industry desperately needs to reclaim.Ty breaks down the full architecture of how Detroit's agency world worked at its peak from product planning and positioning to media strategy and multi-million dollar production budgets. He tells the story behind the Chevy Tahoe launch, the "Like a Rock" campaign, a $576 million Manchester United sponsorship, and what it felt like to hand autographs to Chinese schoolchildren who mistook him for Wayne Rooney.But this episode isn't just nostalgia. It's a masterclass in what great marketing actually requires: knowing your product, knowing your customer, and having the conviction to stick with a big idea long enough for it to become iconic.If you've ever wondered why modern automotive marketing feels hollow — more data, fewer insights, more content, less impact — Ty explains exactly how we got here and why the compression of creative talent into generalist roles is costing the industry more than anyone admits.Topics covered:* How Detroit's advertising infrastructure compared to Hollywood in its prime* Product positioning vs. snappy headlines... what actually sells vehicles* The real story behind "Like a Rock" and why it worked for 11 years* Why the shift from commission-based to fee-based agency models changed everything* The data paradox: more analytics, worse insights* What the automotive aftermarket can learn from the golden era of brand buildingThis is the kind of conversation that only happens when someone has truly lived it. Don't miss it.Subscribe for new episodes every week.🎙️ Automotive Advantage — Where the automotive industry goes to think bigger, build smarter, and grow faster.
The Auto Industry Is Heating Up... Are You Positioned Right? | Automotive Advantage EP026
General Motors writes off $7.2 billion in EV losses… and the stock goes UP. Record profits. A 20% dividend hike. Meanwhile, tiny enthusiast programs can’t get approved.What is actually happening in the automotive industry right now?In this episode of The Automotive Advantage, we break down:• The GM Q4 earnings surprise and what it signals for 2026 • Why trucks and SUVs continue to dominate OEM profits• MidwayPlus aftermarket data showing demand up 37% but conversions down• Why high net worth buyers are doubling exotic car values at auction• Record-breaking Barrett-style auction results and what they mean for your business• Rolex 24 viewership surging and racing momentum returning• Why $200,000 trucks keep selling out• Minivan sales up 21% (yes, really)• The High Performance Expo movement building in Charlotte• How a niche Corvette dealer sold multiple cars from one podcast appearance• Opus Clip, AI content, and whether you’re overthinking social media• The truth about AI agents and what business owners should actually care aboutIf you’re in the automotive aftermarket, performance parts, racing, dealership operations, or automotive marketing, this episode is packed with real signals you should be watching heading into 2026.The economy feels loose. Racing is back. Big trucks are king. High-end buyers are spending aggressively. The question is… are you positioned correctly?Subscribe for weekly insights on growing your automotive business smarter.
The Corvette Buying Secrets Dealers Don’t Want You to Know
Buying a new performance car should not feel like a trap.In this episode of Automotive Advantage, we sit down with Alan Johnson, widely known as the best Corvette salesman in the country, to break down how the dealership world actually works… and how buyers can win.We cover what allocation really means, why MSRP is not the whole story, how dealership relationships matter more than people think, and what separates a great Corvette buying experience from a nightmare.Alan also walks through the entire modern Corvette lineup, from Stingray to Z06 to ZR1, explains which options actually matter, which ones hurt resale, and why most people overspend in the wrong places.If you are shopping for a Corvette, a performance car, or just want to understand how dealers think behind the scenes, this episode will save you time, money, and frustration.Topics include:How Corvette allocations actually workWhy long term dealer relationships matterThe real difference between Stingray, Z06, E-Ray, and ZR1What options are worth the money and which are notHow used Corvettes really hold valueWhy some buyers get priority access and others never doThis episode applies to more than Corvettes. These lessons translate to buying any performance car today.Also, if you see any errors in the video render, we apologize! Seems like we're having an issue with one of the cameras, we will get it fixed ASAP.
Cybersecurity in 2026: 1 Mistake Can Wipe Out Your Automotive Business | Automotive Advantage EP023
Cyberattacks are no longer a “big company problem.” In 2026, every automotive business is a target.In this episode of The Automotive Advantage, we sit down with cybersecurity expert Brad Brown to break down what’s really happening behind the scenes and why ignoring security today can cost you everything tomorrow.We cover:* Why hackers don’t need to “guess” your password anymore* The biggest cybersecurity mistakes shop owners make without realizing it* How phishing, spoofed emails, and fake Zoom calls are stealing millions* Why social media access and shared passwords are massive risks* What multi factor authentication actually protects and what it doesn’t* How AI, deepfakes, and voice cloning are changing scams forever* Real world examples of companies losing millions overnight* Simple steps any business can take right now to reduce riskThis isn’t about paranoia. It’s about awareness, basic hygiene, and protecting what you’ve spent years building.If you run a shop, manage an automotive brand, handle finances, or touch customer data in any way, this episode could save your business.Listen now and make 2026 the year you stop being an easy target.
The Sales Playbook Behind 100x Growth in the Automotive Industry | Automotive Advantage EP022
What actually drives 100x growth in the automotive industry?In this episode of the Automotive Advantage Podcast, Justin and Jamie sit down with Robin Lawrence, known across the industry as Uncle Robin, to break down the real sales techniques that win long term.This is not about quick wins, influencer hype, or chasing metrics that do not matter.Robin shares how patience, credibility, and relationship driven selling helped build some of the most successful aftermarket programs in history, including lessons learned from his time working with Holley and GM Performance Parts.You will learn why the biggest sales opportunities often take years to close, how to sell without pitching, how to help shops and customers make more money instead of just moving product, and why most automotive businesses struggle when they chase short term revenue.They also unpack what automotive brands need to do differently heading into 2026, how to build trust in a crowded market, and how the best operators think several moves ahead while everyone else is stuck reacting.If you run a speed shop, performance brand, dealership, or aftermarket business and want sales strategies that actually scale, this episode lays out the blueprint.
Everything Changes in 2026! AI, Racing, PE, Content, & What Breaks Next | Automotive Advantage EP021
What does 2026 really look like for the automotive industry?In this episode of The Automotive Advantage, we make bold predictions about where the industry is headed and what is about to change fast. From EV missteps and OEM course corrections to the rise of AI in launch photography, media, and marketing, nothing is off the table.We break down real data from the Midway Index showing surprising momentum in the aftermarket, talk racing shakeups across F1, NASCAR, IHRA, and drag racing, and dig into what performance parts, diesel, and resto-mod culture look like next.This episode also goes deep on events, attention over marketing, private equity, fatigue in the workforce, and how brands should actually prepare for the year ahead instead of guessing.If you work in the automotive aftermarket, racing, OEM, media, or marketing world and want a grounded, no-hype look at what is coming in 2026, this one is required listening.Topics include:• The possible end of traditional automotive launch photography• EV reality checks and OEM strategy shifts• Racing predictions across F1, NASCAR, IHRA, and beyond• Performance parts trends and where power is going next• Events, attention, and why in-person matters more than ever• Private equity, new product launches, and brand relevance• How AI is already changing the industry in real waysSubscribe for weekly conversations on business, marketing, and the future of the automotive industry.
THE AUTOMOTIVE AWARDS NO ONE ASKED FOR | Top Cars, Trends, Winners, Losers & 2025 Industry Breakdown
Welcome back to The Automotive Advantage. Today we reveal the 2025 Automotive Awards that absolutely no one asked for, but everyone will have an opinion about. We break down the best, the worst, and the completely unhinged moments from across the automotive world and crown winners in categories like Car of the Year, Truck of the Year, Top Upfitter, Best Performance Part, Top Media, Best Event, and more. We even pick the Dogs of the Year and talk about the trends that shaped 2025.Inside this episode we cover• The car companies that actually moved the industry forward• Why Ford, Dodge SRT, and Toyota dominated different segments• Corvette ZR1, GTD, used enthusiast cars, and the rise of the $200K build• The Slate truck hype and the f 150 as the new Fox Body• Fox Factory, Singer, RTR, and the future of upfitted vehicles• Why sim racing and iRacing are becoming real sanctioning bodies• Influencers vs traditional media and why Bring a Trailer runs the culture• Power Tour, Roadkill, Dream Cruise and the event boom• The campaigns that worked and the ones that felt cursed• HP Tuners, Whipple, and the new performance landscape• The rise of AI generated chaos in automotive mediaThen we give out our picks for moment of the year, person of the year, and the industry low points we hope stay in 2025.Drop your top ten lists, tell us where we were wrong, and let us know what you are looking forward to in 2026.New episodes every week. Like, comment, subscribe, and share with a friend who loves cars as much as we do.
What Happens in Vegas… Is Already Reshaping Your Automotive Business | EP018
This week on Automotive Advantage, we're back from Las Vegas and breaking down the biggest trends, surprises, and takeaways shaping the automotive aftermarket right now. From industry optimism to wild builds, from burnout culture to AI-generated launch videos… we cover it all.In this episode:• Why the vibe in Las Vegas felt shockingly positive this year• What booth quality, brand presence, and attendance say about the industry• The rise of content creators at major events and why brands are doubling down• Why face-to-face events are back in a massive way (and how brands should adapt)• The hot segments by hall and what that tells us about 2026• Trucks dominating the industry and the F-150 becoming the new “muscle car”• Why extreme builds and million-dollar cars are overshadowing relatable, bolt-on projects• The burnout/takeover trend and the controversial idea that it’s replacing motorsports• What’s missing at today’s events: karting, dragsters, dynos, and grassroots racing• Insights into OEM activity, stealth recon work, and what new trends they’re tracking• Big wins for brands including a top-12 Battle of the Builders finish for a black Gen 1 Bronco• Why brighter car colors still dominate photography and social media performance• The return of audio builds and the competitiveness of the North Hall landscape• How one builder’s Las Vegas success is transforming his business overnight• A look at new product drops, extreme horsepower trends, blowers-through-hoods, and more• The growing influence of AI in automotive marketing… including a launch video that used it• How AI is (and isn’t) reliable for social metrics and brand performance• What brands should rethink for 2026 and why the industry feels strong heading into the new yearWhether you're a builder, brand, marketer, shop owner, or gearhead, this Vegas recap delivers real insights you can actually use.Watch, subscribe, and drop a comment:What trend surprised you the most?
SEMA Strategy, Marketing Budgets, and AI’s Impact on the Automotive Industry | EP017
The Automotive Aftermarket is shifting fast. Sales are soft, brands are pulling back, and AI is rewriting how business gets done.In this episode, Dr. Jamie Meyer and Justin Cesler dive into the latest MidwayPlus Market Index, breaking down real B2B and B2C numbers that reveal what’s actually happening across the industry. They unpack why consumer confidence is down, how product launches drive attention in a flat market, and why every brand needs to rethink its SEMA strategy... from timing embargoes to launching early and often.From there, the conversation turns to marketing budgets, content creation, and AI. The guys explain exactly how much brands should be spending on marketing, where small shops can start, and how AI tools like ChatGPT and Sora are giving businesses a true unfair advantage.This one’s packed with actionable insights for shop owners, brand leaders, and content creators who want to stay ahead of the curve in 2025.Chapters:Welcome to the Automotive AdvantageThe SEMA Crunch: When to Drop Your NewsUnderstanding Embargoes & Launch StrategyThe MidwayPlus Market Index: Real Industry DataWhat Flat Sales Mean for the AftermarketHow to Build a Modern Content & Marketing StrategyThe Rise of AI in AutomotiveThe Future of Media, Manufacturing & EventsFeaturing:Justin Cesler – Founder, Driveline StudiosDr. Jamie Meyer – President, 6757 Consulting#SEMA #AutomotiveAftermarket #Automotive
The Godfather of Chevrolet Performance: Nicky Fowler on 48 Years of Racing, Parts, and Power | Automotive Advantage EP016
48 years. One dealership. A lifetime of stories from inside the automotive aftermarket.This week on The Automotive Advantage, Justin Cesler and Dr. Jamie Meyer sit down with Nicky Fowler, the man many call the Godfather of Chevrolet Performance Parts. After nearly five decades with Scoggin Dickey Parts Center, Nicky opens up about building an $80M+ operation, the evolution of LS and LT engines, the truth about private equity, and how to actually survive in today’s changing automotive world.From learning business lessons from his drag racing father to navigating GM, Ford, and the aftermarket, this episode is a masterclass in how to build longevity, integrity, and success in the industry we all love.Highlights:How Nicky built one of the most powerful dealerships in the countryThe rise (and future) of LS and LT enginesWhy integrity still matters in a cutthroat marketThe real effects of private equity in the performance worldThe secrets to surviving 48 years in the automotive aftermarketIf you care about performance, racing, or what makes the industry tick, you can’t miss this one.#AutomotiveAdvantage #ScogginDickey #ChevroletPerformance #LSEngine #LTEngine #Aftermarket #PerformanceParts #CarCulture
The Truth About Aftermarket Sales (and Why You’re Down) — MidwayPlus, Margins & Q4 | EP015
Brian Lounsberry (ex-Motovicity CEO, now CEO of MidwayPlus) breaks down what’s really happening in the automotive aftermarket: a live market index, why some brands win while others slide, and the ops fixes (not hype) that move revenue. We dig into B2B vs B2C, channel margins, packaging, seasonality, Cyber Week strategy, and what private equity is actually doing next. Hosted by Justin Cesler (Driveline Studios) and Dr. Jamie Meyer (6757 Consulting).Highlights:The market is down overall and how MidwayPlus’ index shows whether you’re beating or lagging the trend.What winning brands have in common (behavior changes, not excuses).What MidwayPlus actually is (and why it makes B2B as easy as buying coffee).B2B ≠ B2C: buyers aren’t “shopping”; they’re completing a task. Optimize for speed and trust.Channel margins: manufacturer, retailer, dropshipper, and WD... the real numbers.Packaging & fundamentals: why flimsy boxes cost you customers.Seasonality curve + Q4/Cyber playbook for performance parts.Chapters:00:00 Intro & market index04:30 What MidwayPlus does for manufacturers12:10 B2B vs B2C: design for utility18:45 Channel margins (real talk)25:10 Packaging & ops that actually move revenue33:00 Seasonality curve + Cyber Week plan40:00 PE, demand gen, and marketing that compounds47:00 Closing takeawaysSubscribe for weekly episodes that help you grow a modern automotive business.
The Q4 Survival Guide for the Automotive Industry | Automotive Advantage EP014
It’s fourth quarter and that means pressure, opportunity,and the perfect time to rethink your 2026 automotive strategy. In this episode of The Automotive Advantage, Dr. Jamie Meyer and Justin Cesler (Driveline Studios) break down how to survive and thrive in Q4. From industry trends and smart budgeting to social strategy, daring moves, and trade show survival tips… this one’s loaded. Here’s what we cover: Q4 trends in the automotive aftermarket Why “flat” might actually be winning right now How to be 20% more daring in 2026 Paid vs. earned media and building smarter marketing plansSocial media that actually drives business The importance of new product launches What’s happening with private equity & consolidation Trade show survival guide for SEMA, PRI, HPX, and beyond AI “work slop,” Sora, and the future of content Whether you’re a shop owner, marketer, or industry exec,this is your Q4 playbook for finishing strong and building momentum into 2026.Comment what your Q4 focus is this year.
How to Fund a 300+ MPH Career: Inside Top Fuel’s Multi-Million Dollar Hustle with Ida Zetterström
Everyone sees the speed… but few ever see the business behind it.In this episode of The Automotive Advantage, we sit down with Ida Zetterström, NHRA Top Fuel driver, European champion, and one of the most exciting rising stars in drag racing.Ida breaks down what it really takes to race at 330+ mph:How she built her brand from racing bikes in Europe to piloting the quickest cars on earth.The true cost of running Top Fuel in America vs. Europe.Why sponsorships are about more than logos on cars and how she’s bringing new brands into the sport.The behind-the-scenes hustle that makes racing possible.Why companies of any size can get involved and see a return on investment.This is the insider’s look at motorsport sponsorship that no one else is talking about - the dollars, the strategy, the opportunities - and it might just change the way you think about racing.👉 Follow Ida on Instagram: @dragsterfia👉 Subscribe for more episodes of The Automotive Advantage
How Garrett Reed Built 2.4M Instagram Followers & the Secrets Behind AmericanMuscleHD | EP012
Garrett Reed (@AmericanMuscleHD) has over 2.4 million followers on Instagram, making him one of the biggest automotive content creators today. But how did he actually build that kind of following and, more importantly, how does he turn it into real business?In this episode of The Automotive Advantage, Justin Cesler (Driveline Studios) and Dr. Jamie Meyer (6757 Consulting) sit down with Garrett to uncover:The early days of AmericanMuscleHD and how the page took offThe shift from a faceless brand to a personal brand—and why it changed everythingWhere the money really comes from in content creation (brand deals, events, and beyond)Why relationships and showing up in person are more valuable than likes or DMsThe next evolution for creators: building a team, moving into YouTube, and hosting eventsIf you’ve ever wondered what it actually takes to grow an audience in the millions and keep it thriving in today’s fast-changing creator economy, Garrett pulls back the curtain in this one.Subscribe for more conversations at the intersection of business, media, and the automotive world.
Everything we learned at the 2025 Automotive YouTube Creator Summit!
We just got back from YouTube and Google’s first-ever Automotive Content Creator Summit in Detroit, Michigan and it was a game-changer. In this episode, Justin Cesler (Driveline Studios) and Dr. Jamie Meyer (6757 Consulting) break down everything we learned inside Google HQ, including:Why YouTube is now bigger than Netflix and what that means for your businessHow “investable trends” are shaping the future of car contentWhy 80%+ of car buyers use YouTube before making a purchase and how you can reach themThe “Full YouTube Canvas” strategy that the biggest creators are using (and how small shops can apply it)The trap of sameness in automotive content and how to break out of itWhether you’re a shop owner, content creator, or marketer in the automotive industry, this one is packed with takeaways that could change the way you think about video.Subscribe for more insights on where car media and the performance aftermarket are headed next.
David Freiburger on Hot Rod, Roadkill, YouTube & Reinventing Car Media | Automotive Advantage EP010
David Freiburger has shaped how millions of car enthusiasts experience automotive media. From his years as Editor of Hot Rod Magazine, to co-creating Roadkill, to building one of the biggest automotive shows on YouTube, David’s fingerprints are everywhere. In this episode of Automotive Advantage, hosts Justin Cesler (Driveline Studios) and Dr. Jamie Meyer (6757 Consulting) sit down with David to unpack:How he spotted and amplified trends that changed the industryThe rise and fall of print, TV, and the birth of YouTube car culture His formula for building authentic content, merch, and events Behind-the-scenes of Hot Rod, Roadkill, and building an automotive show on YouTube Why “don’t get it right, just get it running” is more than a catchphrase The real economics of print, TV, YouTube, merch, and live events in today’s market How to balance authenticity, advertisers, and audience without selling out Why collaboration on YouTube isn’t always the growth hack people think it is What brands get wrong about “going viral” and how to actually work with influencers David’s goals for the next 12 months, and the pitfalls of building your career on platforms you don’t control If you care about cars, content, or the business of automotive media, this is a must-watch conversation with one of the most influential voices in the industry. Subscribe to the Automotive Advantage for more insider conversations!
Winning in Motorsports Media with the Voice of Drag Racing, Brian Lohnes | Automotive Advantage 009
The Voice of Drag Racing joins Automotive Advantage. Brian Lohnes (NHRA lead announcer, Dorkomotive host, super nerd, @brianlohnes3079 on YouTube) walks us through the real climb… from quitting a trucking management job to building BangShift, crashing servers with a 2010 March Meet livestream, writing 20,000 stories to feed a family and a dream, to becoming the Voice of Drag Racing with the NHRA.We dig into prep, performance, and why curiosity beats “having a plan” every time. We also get honest about AI voice clones, YouTube revenue, and what NHRA looks like in the next 5–10 years, including the John Force moment and how the team responded.Hosted by Justin Cesler, Founder of Driveline Studios, and Dr. Jamie Meyer of 6757 Consulting. If you’re a builder, shop owner, or marketer in the performance world, this one hits you right where you work: consistency, storytelling, and making content your competitive edge.TOPICS:Why Brian walked away from a “safe” jobBangShift’s first big livestream winVolume beats luck: 20,000 stories laterHow to prep like a pro announcerDorkomotive, YouTube growth, and fighting AI clones“Get over yourself” and publishNHRA health check and the next evolutionLife after John Force and what changes nowAnd so much more!Subscribe for more Automotive Advantage with Justin Cesler and Dr. Jamie Meyer.
Adapt or Die: Why Your Automotive Shop Is Losing Customers in 2025
Welcome to Episode 006 of The Automotive Advantage with Justin Cesler (Driveline Studios) and Dr. Jamie Meyer (6757 Consulting). This one hits different. After a powerful dinner with an aftermarket veteran, we pause our usual format and dive straight into the truth: the automotive aftermarket has changed... radically. Print ads, racing credentials, and phone calls aren't enough anymore. Customers haven’t disappeared, they’ve just moved.We break down:• The new sales funnel for speed shops and manufacturers• Where your customers really are (hint: it's YouTube, not the track)• Why your website, content, and shipping speed matter more than ever• How shops like Badass Broncos are closing $300K+ deals in the DMs• What to do if you're feeling overwhelmed, stuck, or isolatedWe also discuss the rise of the Clubhouse Era, AI's role in transforming your customer service, and the real cost of ignoring change.This is your roadmap to staying alive and thriving in 2025 and beyond.Subscribe, like, and share to stay ahead of the curve.
Kurt Johnson on Track Prep, Drag Strip Secrets & the Future of Racing | Automotive Advantage EP008
What does it take to turn a city street into a world-class drag strip? Kurt Johnson, owner of Total Venue Concepts and the man behind some of the best racing surfaces in the world, joins us for a deep dive into track prep, drag strip operations, and the state of drag racing today.From the evolution of traction compound and “rubber stretch” science, to the business realities of running a successful track, Kurt shares decades of hard-earned knowledge plus where he sees the sport headed next. We also cover how he’s applying motorsports expertise to other industries, why the fan experience matters more than ever, and the cultural changes drag racing needs to thrive.If you’re a racer, track operator, or motorsports fan, this episode is packed with insights you won’t hear anywhere else.Topics include:Roadkill Nights and building a drag strip in the streets of PontiacThe art and science of track prep (and why it’s not “witchcraft”)How to run a great drag strip from the front gate to the finish lineRevenue, margins, and the hidden challenges of track ownershipThe future of slicks, radials, and class trendsLessons from consulting for Tony Stewart RacingUsing AI, new tech, and cross-industry skills in motorsportsThe cultural side of racing and why personality sells#AutomotiveAdvantage #DragRacing #TrackPrep #KurtJohnson #TonyStewartRacing #RoadkillNights #MotorsportsBusiness #NHRA #IHRA