AAH #677 - Why Legacy OEMs Lack the Mindset to Develop Tomorrow's Cars
About this episode
A deep dive into the challenges faced by legacy OEMs in adapting to the rapidly changing automotive landscape, particularly in the realm of electric vehicles and software-defined vehicles (SDVs). The discussion features insights from industry experts, including Sam Abuel Samid and Mark Wakefield, who analyze the recent North American Car of the Year awards and the competitive edge of companies like Hyundai and Chinese automakers. The episode highlights the importance of product cadence, consumer preferences, and the need for a cultural shift within traditional automakers to embrace innovation and technology.
Toyota Prius
"...who don't know, the car of the Year is the Toyota Prius in Prius Prime. The truck of the Year is the Ford..."
Ford Super
"...rius in Prius Prime. The truck of the Year is the Ford Super Duty, and the or the utility of the Year is the K..."
Honda Accord
"... top cars. So the other the priest one, the Honda Accord was on the list. In the Ionic six, the Hundai Ion..."
Chevrolet Silverado EV
"...s, it was the Chevrolet Colorado in the Chevrolet Silverado EV. And in terms of utilities it was the Hyundai Kon..."
Hyundai Kona
"... EV. And in terms of utilities it was the Hyundai Kona and the Genesis Electrified GV seventy eight seve..."
Hyundai Genesis
"...erms of utilities it was the Hyundai Kona and the Genesis Electrified GV seventy eight seventy seventy okya..."
Ford Ranger
"...have? Zero? Yeah? Well, you know, I mean they the Ranger. The Ranger would have been a candidate except it..."
Eletre Lotus Electra
"... chance to try out. I did try it. I did drive the Lotus Electra, which is built in China, and yeah, and checked o..."
Toyota Camry
"... look, you know, for twenty five years, the Toyta Camry was the best selling car in America. And it's not..."
Chevrolet Volt
"...know, prior to the production launch of the Chevy Volt, GM was testing over the air updates of the propu..."
Tesla Model
"...e OTA, so you have to have so take if we take the Tesla model as the baseline, yep, okay, then we look at what ..."
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