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Cottone on Growing Used, Cox/Fullpath on Integration, Duncan on Retention | Daily Dealer Live

Cottone on Growing Used, Cox/Fullpath on Integration, Duncan on Retention | Daily Dealer Live

Car Dealership Guy Podcast Jun 10, 2026 62 min
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About this episode

Used-car strategy and EV readiness set the stage, then the show pivots to industry friction: a Long Island GM lawsuit over alleged inventory starvation and Ford’s defense of recall-volume narratives. Technician shortages and dealer staffing plans come next, followed by a practical playbook for retention—service-to-sales coordination, tighter advisor pay plans, and repeat-customer focus. The biggest thread is Cox Automotive’s Fullpath integration: earlier, real-time shopper signals feeding a CDP and CRM, with “golden record” data cleansing and open compatibility across dealer systems.

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Technical Too Afraid to Ask
Term

GM's retail sales index

"The dealer was then rated unsatisfactory on GM's retail sales index, even in years when it sold nearly everything it received."

This is a score GM uses to judge how well a dealership sells cars to regular customers. The point here is that even if a dealer sells most of what it gets, the score can still look bad depending on the formula.

Term

STMI

"The suit targets two specific mechanisms, a tiered consensus algorithm that allegedly favors larger dealers and a discretionary inventory pool called STMI that regional managers control without clear rules."

STMI is a name for a dealer inventory pool that the regional managers control. It can affect which dealership gets cars and how predictable that supply is.

Term

tiered consensus algorithm

"The suit targets two specific mechanisms, a tiered consensus algorithm that allegedly favors larger dealers and a discretionary inventory pool called STMI that regional managers control without clear rules."

This is a multi-level decision system that helps determine outcomes like who gets what inventory. In this case, it’s being accused of helping larger dealerships more than smaller ones.

Term

recall volume

"Next up and also this week, Ford pushed back on the narrative around its elevated recall volume."

Recall volume is how much recall work a company has—basically how many cars are being recalled and how often. Ford is saying the bulk of that recall activity is older cars, not the newest ones.

Term

architectures engineered in 2019 or earlier

"A Ford spokesperson told CDG News that more than 90% of its safety recall volume through May involves 2021 and older vehicles built on architectures engineered in 2019 or earlier."

A vehicle architecture is the car’s underlying “platform” design. Ford is saying many recalls are tied to cars built on older platform designs, not brand-new ones.

Term

find and fix

"The company says it has shifted from reactive, quote, find and fix to preventative focused strategy and that early life recall volumes on its newest products are significantly lower than previous generations."

“Find and fix” means you wait until a problem shows up, then you repair it. Ford is saying it’s trying to prevent issues earlier instead of reacting after the fact.

Term

Warranty costs

"Warranty costs, for example, fell roughly $500 million in 25 versus 24."

Warranty costs are the money a car company spends fixing problems that are covered by the warranty. Ford is using this as evidence that newer cars are having fewer costly issues.

Brand

Motor Trend

"Ford also ranked highest in 15 years on JD Power's initial quality study and earned motor trend truck of the year for the Maverick."

Motor Trend is an automotive magazine/website that gives awards to cars and trucks. The host is mentioning that it named the Maverick Truck of the Year.

Brand

JD Power

"Ford also ranked highest in 15 years on JD Power's initial quality study and earned motor trend truck of the year for the Maverick."

J.D. Power is a company that surveys car owners and publishes quality rankings. In this context, it’s being used to support Ford’s claim of strong early quality.

Car

Maverick

"Ford also ranked highest in 15 years on JD Power's initial quality study and earned motor trend truck of the year for the Maverick."

The Ford Maverick is a small pickup truck. Here it’s mentioned because it won a major “Truck of the Year” award, which supports Ford’s claim that its newer lineup is doing better.

Company

NADA

"The backdrop is a technician shortage that isn't getting better. NADA estimates the industry needs to out of roughly 76,000 technicians"

NADA is a U.S. group that represents car dealerships. Here they’re being cited for an estimate of how many technicians the industry needs.

Person

Michael Katone

"Let's dive into our first guest, Michael Katone, [494.8s] head of Subaru Motor Finance and Chase Auto and former CEO of Volvo. Welcome to the show, Mike."

Michael Katone is a car-industry executive. In this episode he’s focused on how financing and dealer communication can confuse customers, based on his experience with Subaru’s finance side and earlier work at Volvo.

Brand

Subaru

"Let's dive into our first guest, Michael Katone, [494.8s] head of Subaru Motor Finance and Chase Auto and former CEO of Volvo. Welcome to the show, Mike."

Subaru is the car brand being discussed here, specifically through its financing arm. The point is that the way financing offers are presented can affect whether customers feel clear or confused.

Term

captive finance company

"I think every OEM, every captive finance company, every [541.1s] retailer is trying to solve this."

A captive finance company is a car brand’s own lending arm. It helps create financing deals (like loans or leases), so it can influence what customers see as the “real” price or offer.

Concept

fragmented or disparate or different messages relative to advertised price

"By the way, that's ground zero for some of the FTC challenges in the letter that went out several [583.5s] months ago is fragmented or disparate or different messages relative to advertised price."

It means the price or offer a customer sees online or in ads doesn’t match what they hear elsewhere. That mismatch can make the buying process confusing and stressful, and it can even trigger complaints or investigations.

Term

FTC

"By the way, that's ground zero for some of the FTC challenges in the letter that went out several [583.5s] months ago is fragmented or disparate or different messages relative to advertised price."

FTC stands for the U.S. Federal Trade Commission. It’s the government agency that can investigate and challenge misleading advertising, including when car prices or offers don’t match what customers expect from ads or websites.

Term

OEM

"they're pulling the information that you put out there as a retailer, [610.9s] as the OEM puts out there, and they're aggregating it for you."

OEM means the carmaker itself. It’s the company that makes the car and sets up the official offers and messaging dealers use.

Term

dealer

"This is the lane we're going to look at from an OEM standpoint. Retailers, this is where you go, [637.4s] and vice versa, right? Making sure all the swim lanes are covered."

A dealer is the store that sells the cars. The point here is that the brand and the dealer need to line up on the offers and messages customers see.

Concept

single message

"what OEMs are winning in this space of aligning well with a [653.5s] captive finance and OEM and customer and dealer to deliver a single message?"

“Single message” here refers to coordinating marketing and offer details so customers see the same deal/incentive story across OEM sites, dealer sites, and third-party aggregators. When the message is consistent, it reduces confusion about what offers are actually available.

Concept

retention figures

"I think you can see that in the retention figures. When you see customers returning to the brand, [698.8s] that's a message of, hey, we're communicating on the right thing."

Retention figures are basically a report card on how many customers keep coming back. Here, they’re saying Subaru’s communication and deals help bring people back to buy again.

Term

leasing

"He said, look, we need to shorten the cycle, the ownership cycle. He said leasing is a great way to do that. Honda and Acura, they do a great job with leasing…"

Leasing is like renting a car for a few years with set payments. At the end, you can usually return it (or sometimes buy it). The hosts say leasing can help people upgrade more often and helps dealers plan their used-car supply.

Term

residual values

"Not every OEM can with residual values where they are, but he did something else. He prohibits his finance managers from taking the easy button, which is 84 months."

Residual value is what the car is expected to be worth at the end of the lease. If that expected value is higher, the monthly payment is often lower. That’s why leasing companies pay close attention to it.

Term

84 months

"He prohibits his finance managers from taking the easy button, which is 84 months. It's prohibited. If they do 72 months, he halves their commission."

“84 months” means paying for the car over 7 years. A longer loan can make the monthly payment easier to manage, but it usually costs more overall. The speaker is saying one dealer avoids that long-term setup.

Term

72 months

"It's prohibited. If they do 72 months, he halves their commission. What do you think of that as a solution, what Brian did, and then what's your take on leasing as an affordability prong…"

“72 months” means the loan is paid off in 6 years. Compared with 7-year loans, it can reduce how long you pay interest. In the story, it’s the alternative the dealer wants their managers to use.

Term

lease returns

"this is why used cars are on such an increase right now, because those are a bit of the cheaper volume cars. They have a good number of lease returns coming back."

Lease returns are the cars that get handed back when the lease ends. Dealers can then sell them as used cars. The hosts say having more lease returns helps dealers stock used cars.

Concept

customer retention

"And then for the retailer, it's a huge benefit, because now you kind of control the cycle of that used car as well. So when we talk about affordability in the marketplace right now… that's the key to retailer profitability, and that's the key to customer retention."

Customer retention means getting customers to come back again instead of moving on. The hosts say leasing can make that more likely because the dealer expects the customer to return when the lease ends. That helps both sales and used-car planning.

Term

advisor pay planes

"You've talked about advisor pay planes being tied to whether the dealer captured the value, not just the individual. How many stores get that wrong when you talk about pay?"

This is how a car salesperson gets paid—usually a mix of salary and commission. The “pay plan” can reward the whole store’s results, not just what one person sold.

Term

service department

"you might have a really good, strong service department that is doing great absorption in the 70s and 80s percent. But if you see your retention numbers that are sitting low,"

This is the dealership’s repair shop and maintenance team. It’s where customers go for things like routine service and repairs, and it can strongly influence whether they keep coming back.

Term

absorption

"you might have a really good, strong service department that is doing great absorption in the 70s and 80s percent. But if you see your retention numbers that are sitting low,"

Absorption is basically how much of the available service business your dealership is capturing. Higher absorption means more of the local customers’ repairs and maintenance are going to that store.

Term

use car side

"you're costing yourself on the use car side very, very much because those are gold today. Use cars are absolute gold."

This just means the dealership’s business selling pre-owned cars. The point is that used cars can be very profitable, so the dealership can’t ignore that part of the business.

Concept

pre-COVID

"I mean, if you went back pre-COVID, the use car, you would see that the ratio for the dealers were a little up and down."

“Pre-COVID” is used here to compare dealership used-car market dynamics before the pandemic disruptions. The host is pointing out that used-car dealer ratios shifted over time, implying that profitability strategies need to adapt to market conditions.

Company

JP Morgan Chase

"And then I joined a company, JP Morgan Chase, and that has a very"

JP Morgan Chase is a large financial company. In this part of the podcast, it’s mentioned because the speaker is talking about relationships and how they work in business.

Brand

Honda

"What else needs to be there for more OEMs to get on board with leasing? So Honda does a great job, I would argue right now, but Brian advocated for that."

Honda is mentioned as an example of an OEM that does captive leasing well. The point is comparative: some automakers manage leasing competitiveness and market strategy better than others.

Term

supply and demand

"I joke about this in my previous life and now it's like the laws of supply and demand are undefeated since 1776 when Adler Smith wrote The Wealth of Nations, right? You have to make sure that you're building the right product, that you're building, that you're pricing it correctly and making sure that stays in the market."

Supply and demand is the basic idea that if there are too many cars available, prices tend to drop, and if there aren’t many, prices tend to hold up. The speaker is saying OEMs have to manage both production and pricing to keep values steady.

Term

customer-facing incentives

"And what they're really doing, they're controlling the ecosystem and they're keeping everything Subaru through the Subaru network, right? They're making sure that all the cars come back to them, they come back to the retailers and they control their own destiny. If you take that long game and that long approach, it always works. I'm not going to ask you this."

Customer-facing incentives are the deals you see advertised to get you to buy or lease—like discounts or low-rate financing. The idea here is that too many of them can train buyers to wait for deals and can hurt pricing.

Term

rental markets

"And what they're really doing, they're controlling the ecosystem and they're keeping everything Subaru through the Subaru network, right? They're making sure that all the cars come back to them, they come back to the retailers and they control their own destiny."

Rental markets are the big fleets of cars used by rental companies. If a lot of cars go into rentals, more of them eventually show up as used cars, which can lower prices.

Term

values down

"So over supplying the market with product brings the values down at"

“Values down” means the cars are worth less in the market. The idea is that if too many cars are available at once, buyers have more choice and prices fall.

Term

lease end

"lease end and that creates a problem, and you can't lease. So you've got to have that balance between production, obviously quality, and having discipline to make leasing work for a lender,"

“Lease end” is when your lease term is over. Usually you return the car, and the company has to decide what it can sell it for later.

Term

incentive structure

"That is exactly how they have really worked with their dealer body and really worked with their incentive structure to build that over time, because that's the key."

An “incentive structure” is the system of bonuses or goals that pushes dealers to sell certain cars or manage inventory a certain way. It’s basically how the brand motivates the dealers.

Term

CAFE requirements

"And basically in the last year, you've seen pretty much every single brand pivot, because they didn't have the CAFE requirements."

CAFE requirements are government rules in the U.S. that push car companies to make their overall lineup get better gas mileage. If they don’t, they can face penalties, so companies change their plans.

Term

$7,500 credit

"But if you look into the details of it creeping back up, it's been pushed up more by electric vehicles and plug-in hybrids, because it had the $7,500 credit."

The “$7,500 credit” is a tax incentive that can lower the price of certain plug-in cars. The host says it helped drive more people to lease EVs and plug-in hybrids.

Term

plug-in hybrids

"it's been pushed up more by electric vehicles and plug-in hybrids, because it had the $7,500 credit."

Plug-in hybrids are cars that can be driven using electricity, but they also have a gas engine if you need it. They’re mentioned because they behave similarly to EVs in incentives and leasing.

Term

Strait of Hormuz

"But with the Strait of Hormuz closed and with gas prices attacking five bucks a gallon, I think everybody expected values of EVs to drop off a cliff,"

The “Strait of Hormuz” is an important shipping route for oil. If it’s disrupted, oil and gas prices can rise, and that can change what people expect EVs to be worth.

Term

values of EVs

"But with the Strait of Hormuz closed and with gas prices attacking five bucks a gallon, I think everybody expected values of EVs to drop off a cliff,"

“Values of EVs” means what people think EVs will be worth later when they’re resold. If that value drops a lot, leasing and pricing can get harder.

Term

coming off lease

"because there were so many coming off lease. That's not going to happen, Mike, is it?"

“Coming off lease” means a car’s lease is ending and the car is getting sold or returned. When lots of cars do this together, it can change how many used cars are available and what they cost.

Term

Mannheim numbers

"So and I think I saw a tweet yesterday from the car dealership guy that the Mannheim numbers are up like 11% over the last few months."

“Mannheim numbers” are a set of market indicators dealers use to understand used-car prices. They’re based on auction/wholesale activity, so they help predict whether prices are rising or falling.

Term

seven day action plan

"So your seven day action plan for dealers coming out of today's show is build your used car fixed and fixed op strategy around EVs,"

A “seven day action plan” is a quick set of steps a dealer tries to put in place within one week. It’s meant to get the right processes running fast.

Term

fixed op strategy

"So your seven day action plan for dealers coming out of today's show is build your used car fixed and fixed op strategy around EVs, don't outsource tires,"

“Fixed op” here means the dealership’s service and parts business. The point is to plan ahead so the service department can handle EVs efficiently.

Term

outsource

"build your used car fixed and fixed op strategy around EVs, don't outsource tires, don't outsource brakes and windshields on these EVs have a strategy in the service department."

“Outsource” means paying another company to do the work instead of doing it at your own shop. The concern is that it can make the customer experience less consistent.

Term

trade cycle

"including shortening that trade cycle, some of the cool things Subaru's doing to help dealers with that."

“Trade cycle” is how long it takes someone to trade in their car and buy another one. Shortening it means getting customers to come back sooner.

Company

Chase Auto

"Michael Katone, head of Subaru Motors Finance at Chase Auto. Thanks for being on today's show."

Chase Auto is a finance company mentioned here as Subaru’s partner for car financing. The point is that their leasing approach can influence how quickly customers switch vehicles.

Concept

ownership cycle

"I think Subaru is a good example of shortening that ownership cycle and doing it by leasing."

“Ownership cycle” means how long people keep a car before they trade it in for a newer one. The point is that leasing can make that timing happen sooner and more consistently.

Company

Experian

"Let's talk Experian. Today's episode is brought to you by Experian. Smarter marketing data drives smarter growth with Experian Automotive reach in-market shoppers, boost loyalty and service revenue"

Experian is the company sponsoring the show. They provide data and marketing tools so dealers can find people who are likely to buy or service a car.

Person

Igor Kay

"A ton of great comments. [1644.7s] Igor Kay's coming in talking about MMRs are up at auctions across the board."

Igor Kay is a person who comments with market observations. In this segment, he’s saying auction pricing is up and dealers are buying more used EVs.

Concept

used EV acquisition at auctions

"Igor Kay's coming in talking about MMRs are up at auctions across the board. He says dealers are buying EVs right now. There's a spike in used EV acquisition at auctions."

This means dealers are buying used electric cars at auction. The host says there’s been a spike, which suggests EVs are showing up in the used-car market more quickly.

Term

MMRs

"Actually, you know what? A ton of great comments. [1644.7s] Igor Kay's coming in talking about MMRs are up at auctions across the board."

MMRs are auction-based price benchmarks used to estimate what used cars are worth. When someone says MMRs are up, they mean used-car prices at auctions are trending higher.

Person

Chris Skinner

"and then Chris Skinner, our sales team maximizes leads through service by sending a salesperson to speak with every service customer"

Chris Skinner is mentioned as someone on the sales team. The segment credits him with a strategy that uses service appointments to start conversations with customers about upgrades.

Person

Steve Rowley

"Next up, Iron Horowitz, CEO of FullPath and Steve Rowley, President Cox Automotive. Thanks for joining the show."

Steve Rowley is a top executive at Cox Automotive. The segment says he’ll share insight on EVs, likely from the auction/data side of the industry.

Term

charging stations

"Just a lot of it has to do with you have to have the facilities prepared for electrification. You've got to have charging stations..."

Charging stations are places where you plug in and recharge an electric car. The speaker is saying facilities need this infrastructure to handle used EVs properly.

Concept

electrification

"Just a lot of it has to do with you have to have the facilities prepared for electrification. You've got to have charging stations..."

Electrification here means getting a shop or auction facility ready for electric cars. That includes things like charging and the right equipment so EVs can be handled safely.

Term

lifts that can hold the weight

"You've got to have charging stations. You've got to have lifts that can hold the weight there. There's a host of reasons why."

A lift is the equipment used to raise a car for inspection or service. Because EVs can weigh more, the facility needs lifts rated to safely support them.

Concept

integration

"So when you say integration, that has a whole history of certain elements. For me and for Fullpath, integration means this, getting data into Fullpath..."

Here, “integration” means getting two software systems to work together. Instead of dealers using separate tools, the data connects so the customer experience can be improved.

Term

first-party data

"For me and for Fullpath, integration means this, getting data into Fullpath... Now it's getting the most first-party data into Fullpath so we can delight our customers..."

First-party data is customer information the dealer collects directly itself (not from an outside data broker). The idea is that using that “own data” helps the software tailor messages and experiences better.

Company

Fullpath

"here for your first interview, why did Cox see Fullpath as a great opportunity for acquisition? What does Fullpath give Cox in terms of capabilities?"

Fullpath is a tech company that helps car dealerships. In this conversation, Cox is acquiring it to add new tools to their dealership network.

Company

Cox

"here for your first interview, why did Cox see Fullpath as a great opportunity for acquisition? What does Fullpath give Cox in terms of capabilities?"

Cox is a company that provides software and services to car dealerships. Here, they’re buying another company (Fullpath) to improve what their dealerships can do.

Term

customer data platform

"But the central part, it's a central data system. It's a customer data platform that sits there."

A customer data platform is a system that gathers customer information from different places and puts it together. The goal is to help dealerships know what shoppers are doing earlier in the buying process.

Term

CRM

"We have to wait till we get that lead finally in the CRM, which we are a part of."

CRM is the dealership’s system for tracking leads and customer conversations. The point here is that instead of waiting for someone to show up as a lead, the dealership can react to signals sooner.

Term

lead

"We have to wait till we get that lead finally in the CRM"

A lead is basically a potential buyer the dealership can contact. The point here is that the dealership can identify interest sooner instead of waiting for someone to officially submit a request.

Term

AutoTrader

"Instead of that, you now are seeing what is that consumer doing? What are they doing in AutoTrader?"

AutoTrader is a website/app where people look at car listings. Here, the dealership can see what shoppers are viewing and use that to respond faster.

Concept

sending instant notices to them that are personalized

"you've got agents that are 24-7 sending instant notices to them that are personalized."

This means the system can message people right away with offers or info that match what they seem interested in. It’s personalized instead of generic, and it happens before they even contact the dealership.

Term

real-time data

"It's speed. It's real-time data. It is a game changer."

Real-time data means the information is current, not delayed. The advantage is that dealerships can respond quickly with offers that match what the shopper is thinking right now.

Car

Oldsmobile Intrigue

"...pulse of what's going on, a ton of excitement and intrigue and interest around all of this new data that wil..."

The Oldsmobile Intrigue is a mid-size car (a sedan) that was made by Oldsmobile. It’s not a current model, so it’s mainly something you’d hear about when talking about older cars or past lineups. It’s typically discussed as part of Oldsmobile’s history.

Term

third party data

"So, suddenly a dealer that really could only see what was happening in their first [2045.6s] party data is now getting signals from third party data, from KBB, from Auto Trader."

Third-party data is information coming from outside sources (not the dealership’s own records). Here it helps the dealership notice when someone starts shopping, even if the dealer didn’t see it before.

Term

in market

"Based on the data signals from their first party, nothing was going on, not in market, not shopping. Suddenly a hit comes in from Auto [2070.5s] Trader and they know or their system knows, their AI knows that this is now a shopper in market."

“In market” means the person is actively shopping for a car right now. The dealer’s system didn’t think they were shopping until the new signals came in.

Term

AI

"Suddenly a hit comes in from Auto [2070.5s] Trader and they know or their system knows, their AI knows that this is now a shopper in market."

AI is computer software that can look at patterns in data and make a decision. In this case, it helps the system figure out that a customer is now shopping, so the dealership reaches out quickly.

Term

SMS outreach

"Instant email is sent, SMS outreach and that person becomes a sales lead and is now talking to that [2083.0s] dealership."

SMS outreach means texting someone to get in touch. The point is that the dealership contacts the shopper quickly when the system thinks they’re ready to buy.

Concept

customer journey

"I'd argue [2088.6s] right now that this combination now and through the next couple steps we're going to take will be [2094.0s] most sort of, will have the most visibility of the customer journey period in the industry."

The customer journey is the path a person takes from “thinking about a car” to “actually buying one.” The idea here is that better data helps the dealership understand where the shopper is in that process.

Term

DMS platforms

"Now that full path is inside Cox, does it truly stay open to non-Cox CRMs, websites and DMS platforms?"

DMS platforms are the main software systems dealerships use to manage day-to-day operations. If other tools integrate with the DMS, the dealer can share information more easily.

Term

open network

"Well, you look, as I said, in technology a long time, I've never seen more of an open network than at Cox. I mean, that's what we built this company on."

An “open network” means the software is meant to work with other companies’ systems too. A “closed network” would be more like a walled garden where you can’t easily connect other tools.

Term

T's and C's

"We have to guard that and so the T's and C's and the rules of the contract making sure that data is used the same"

“T's and C's” means the contract rules. In this case, they’re talking about the rules for how customer/dealership data is allowed to be handled.

Term

CDP

"that shopping activity flowing directly into the CDP and out to a dealer CRM. As you described, [2324.7s] it is a game changer."

CDP means Customer Data Platform. It’s software that gathers customer information from different places so a dealership can understand the shopper and market to them more accurately.

Brand

Kelly Bluebook

"as we think about Cox owns that auto trader, Kelly Bluebook, [2316.9s] that shopping activity flowing directly into the CDP and out to a dealer CRM."

Kelley Blue Book is a familiar car-shopping and pricing brand. In this discussion, it’s treated as a place where shoppers generate activity that can be used by dealerships.

Concept

retargeting

"There's no more spending ad dollars retargeting someone who bought from [2333.0s] any one of those products."

Retargeting is when ads follow you after you’ve visited a site or shown interest. They’re saying better data integration can prevent dealerships from paying for ads to people who already bought.

Brand

Vauto

"The Ziggler Auto Group is an example, right? We use it within Vauto and elsewhere. [2343.2s] Yeah, it was kind of interesting."

Vauto is a software platform dealerships use. They’re saying the same kind of data/integration concept is already being used there.

Brand

Ziggler Auto Group

"The Ziggler Auto Group is an example, right? We use it within Vauto and elsewhere. [2343.2s] Yeah, it was kind of interesting."

Ziggler Auto Group is a dealership group used as an example. They’re showing that this kind of software/data connection isn’t just theoretical—it’s being used by dealers.

Term

golden record

"So we have all these integrations and [2457.5s] the data is just formed into this, you know, cleansed single kind of golden record for each shopper."

A “golden record” is a single, cleaned, authoritative customer profile created by merging and deduplicating data from multiple systems. The goal is to avoid conflicting or duplicate customer details so downstream tools (like marketing automation or analytics) work reliably.

Term

data lakes

"And off of that, you can do anything. So Aaron, I think there's a lot of dealers sitting on the sidelines. CDP, data lakes, all these things have been buzzwords over the industry..."

A data lake is like a big storage area where you dump lots of data in its original form. It can be useful for analysis, but you usually still need tools to clean it up and turn it into something you can act on.

Term

Anthropic

"The second thing I would say is just look at the broader technology world. I mean, yesterday, Anthropic dropped Mythos Fable that the... [2561.2s] It's fun. Yeah."

Anthropic is an AI company. They’re mentioned as an example of how fast new AI features are showing up and what those tools can do.

Term

Mythos Fable

"I mean, yesterday, Anthropic dropped Mythos Fable that the... [2561.2s] It's fun. Yeah."

“Mythos Fable” is the name of an AI thing Anthropic released. They’re bringing it up to make the point that AI tools are getting more capable and available quickly.

Concept

AI native

"Is it a bill? buy? partner? And full path was the [2648.3s] right company for it. They were an AI native, but they were also an auto first company."

“AI native” means the software was built to use AI as a core part of how it works. The argument is that this can be more effective for dealerships because it’s designed around their actual workflow.

Concept

integrated

"You've got to make sure that's integrated. So building one of these things is not easy because you've got to [2665.5s] get it to flow to the deal desk."

Here, “integrated” means the new software has to connect with the dealership’s existing systems. The goal is for customer and deal information to flow through the whole process instead of getting stuck in one app.

Term

deal desk

"So building one of these things is not easy because you've got to [2665.5s] get it to flow to the deal desk."

The “deal desk” is where the dealership finalizes the numbers for a car deal. The point here is that new software has to deliver the right info to that step, not just store data somewhere else.

Term

customer sat scores

"…doing it in a way that meets the customer's needs. And we're going to see those customer sat scores go up."

“Customer sat scores” refers to customer satisfaction metrics collected after sales or service interactions. The speaker links improvements in these scores to better dealer performance and a more profitable, customer-friendly dealership operation.

Person

Aaron Horowitz

"Aaron Horowitz and Steve Rowley, thank you both for being on the show,"

Aaron Horowitz is a co-founder and CEO tied to Fullpath. He’s being thanked for joining the discussion about dealership technology and customer experience.

Car

Chrysler Saratoga

"...state New York outside of Albany, like kind of by Saratoga Springs. I'm the general manager of Mohawk Chevro..."

The Chrysler Saratoga is an older Chrysler car name. It’s usually something you’d hear about in historical or context-based mentions rather than as a current model you can buy new. The podcast reference may be using the “Saratoga” name as part of a broader story.

3 cars featured

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