Glossary / General

brand loyalty

13 Episode Mentions

Too Afraid to Ask

Brand loyalty means that people keep buying the same brand of products because they like them and trust them. For example, someone who loves their Toyota may keep buying Toyotas in the future.

Technical Definition

Brand loyalty refers to a consumer's commitment to repurchase or continue using a brand. It is often influenced by positive experiences with the brand's products or services.

Hear It Discussed

"And the difference is going to be like maybe brand loyalty and maybe price. And then if we include the Chinese factor in it, it's even worse or better."
S7E19: The Car Collector Who Stopped at 1992 — When Cars Got Too Smart AI Auto Podcast 07:55

"Because when we walk in as minority consumers and we see people that are reflected in our [388.7s] staff, but especially at an ownership level, the level of engagement and the level of..."
The Secret Plan to Create America's Next Dealer Owners (& What Comes Next) | Perry Watson IV, President of NAMAD Car Dealership Guy Podcast 06:23

"[2371.7s] I think in this space, and I've heard this from every manufacturer, including Ram, Ford, [2376.9s] GM, is that there's a lot of loyalty in the brand."
Can The New 2027 Chevy Silverado 1500 Beat Ford And Ram? | Ep. 336 TFL Talkin' Trucks 39:29