Glossary / General

discount

10 Episode Mentions

Too Afraid to Ask

A discount means the dealer lowers the price of a car to make it more attractive to buyers.

Technical Definition

A discount is a reduction in the selling price of a vehicle, often used to incentivize buyers.

Hear It Discussed

"...the average American at the time, and I assume it was someone in a position to buy a car, that was the... They responded, they were expecting a discount of up to 35% off the price of the vehicle..."
Nissan Kicks Review, Confused by the Hemi, Boldy Looking into 2026 Car Stuff Podcast 23:51

"during covid, dealers are incentivized to to, you know, hold on to prices, not discount as much. Because, you know, if if I sell 60 cars a month and I've got 60 cars on the ground,"
Dealers Can't Sell NEW CARS | Ford & Mazda Dealer Joins the Show | Episode 1061 CarEdge Live 21:26

"you don't want to discount yourself right by a hello how are you yeah so you've talked in your intake about off street and service drive acquisition"
Criscione on Margin Compression, Highstreet on Liability, WE Auto on Culture | Daily Dealer Live Car Dealership Guy Podcast 12:17