Glossary / General

chips

9 Episode Mentions
Too Afraid to Ask

Chips are tiny computer parts inside a car that help it run its systems, like the engine or infotainment.

Technical Definition

In automotive context, chips refer to integrated circuits or microprocessors that control various vehicle functions.

Hear It Discussed

"...more work on core technologies in batteries and chips for vehicles."

CHINA: BYD Rolls Out God’s Eye 5.0, Battery Makers Turn To Sodium and China Scrubs Online Attacks | 30 Jan 2026 EV News Daily - Technology and Business of EVs 11:59

"[734.1s] and how its chips are managing the complex tasks required for automated driving. [739.8s] The industry is at an inflection point."

March 22, 2026 | Bonus Episode: Vinturas CEO on supply chain crisis; IMSA president on racing’s growth Automotive News Daily Drive 12:14

"you know, I don't think we need a long-term contract for chips, we just wanna buy them three months at a time, [932.2s] only to find out that that set us back,"

"Choose hard" — Finding Your Edge in Automotive Retail | David Spisak, Founder and CEO of DGS The Dealer Playbook 15:29

Cars Known For This

Mazda MX-5 / Miata Pontiac Grand Prix Chevrolet Camaro

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